Optinmonster

DECEMBER 28, 2023

Instead, you can measure your email marketing campaigns through other important metrics: Number of email subscribers Click-through rate (CTR) Deliverability rate Unsubscribe rate Bounce rate Open rate The number of email subscribers is unique to a brand or how effective their email optin campaigns are.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

ConvertKit

NOVEMBER 20, 2020

Maybe you’ve seen marketers or other creators sharing this mind-boggling statistic: For every $1 spent on email, you get $38 back. I put the Instagram Strategy Guide in: my bio link on Instagram, my video descriptions on YouTube, in my About sections on Twitter and Facebook. YouTube: YouTube card at the end of videos.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Hubspot

NOVEMBER 30, 2020

Video marketing is undeniably effective, too — in fact, including a video on a landing page is capable of increasing conversion rates by over 80% , and the mere mention of the word "video" in your email subject line increases open rates by 19%. Let's dive in. Brands use videos to increase brand awareness.

Video Marketing 101

Video Marketing Research Brand Identity Branding 101

Outgrow

APRIL 29, 2024

Numbers: Statistics like “X people use this product” or “Y customers satisfied” create a sense of popularity and validation. Include in Email Marketing Use social proof in your email marketing campaigns to increase open rates and click-through rates.

Outgrow 52

Outgrow Customer Satisfaction Case Studies Advertising Agencies 52

ConvertKit

SEPTEMBER 23, 2020

Email marketing creates a more engaging experience, however, and happens to return some of the best statistics of any marketing channel, including: ROI : 73% of marketers rate email’s ROI as either “good” or “excellent”. Statistics suggest that some customers need to hear a company’s claims over three times before they truly resonate.

Newsletter 114

Newsletter Top of Funnel Landing Pages Digital Marketing Funnels 114

Optinmonster

APRIL 9, 2020

Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. In fact, including video in an email can lead to open rate increases of 6% ! This is the perfect way to introduce your new subscribers to some of your older blog posts.

Newsletter 117

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 117

Vidyard

DECEMBER 17, 2020

We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1 Online Video Statistics 2.7 Mobile Video Statistics 2.8 Video Email Statistics 2.9 Video SEO Statistics 2.10

Statistics 157

Statistics Video Marketing Planning Business 157

KoMarketing Associates

APRIL 10, 2018

You can also include featured quotes with statistics and inspirational sayings, or a “chart of the month” that shows industry study findings. Many email providers also allow marketers to embed videos into their emails by including the YouTube link. Email marketing continues to show strong conversion and engagement rates in B2B.

Email Marketing 212

Email Marketing B2B Marketing Paid Search Agency Ideal Customer Profiles 212

Scoop.it

SEPTEMBER 22, 2020

It is interesting to know that 47% of email subscribers open an email looking at the subject line while 69% of the email recipients report the email as spam, considering the subject line alone. These statistics make the importance of subject lines pretty much evident. Work on a memorable email copy. email client.

Conversion 87

Conversion Optimization Content Curation 87

Hinge Marketing

MARCH 18, 2016

The simple fact that YouTube is now second only to Google (its parent company) for online searches should be reason enough to start up the video camera. But here are a few other statistics that are pretty compelling: 75% of executives watch work-related videos on business websites at least once a week [Source: Forbes ]. So get started.

Video Marketing 48

Video Marketing Content Marketing Planning Youtube 48

Webbiquity

FEBRUARY 16, 2016

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. 71% said Twitter, while 54% each mentioned Facebook and YouTube. 43% of consumer emails are opened on mobile devices, versus 27% of B2B emails. MarketingProfs ). Marketing Think ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Outgrow

MARCH 2, 2021

Hence, it can help increase click-to-open rates. . Read on to find out what the statistics say about e-commerce marketing. . E-commerce Marketing Statistics. These post-COVID statistics are proof of what your brand can achieve by implementing the e-commerce marketing strategies mentioned above.

Case Studies 104

Case Studies Case Study Studies Marketing Strategy 104

Valasys

NOVEMBER 25, 2019

In fact, several B2B video marketing statistics imply that 2020 can be the year for B2B video production. The post further adds that along with the increased popularity of YouTube, dynamic imagery & Augmented Reality (AR), B2B video marketing & visual storytelling landscape will continue to flourish & bolster even in 2020.

B2B Marketing 52

B2B Marketing Video Marketing Practices B2B 52

Optinmonster

JULY 21, 2023

Are you looking for digital marketing statistics to learn from and grow your online business ? In this article, we’ll share a collection of up-to-date digital marketing statistics to help you understand the current trends, opportunities, and challenges in the ever-evolving digital landscape. Campaign Monitor ) There are 4.3

Statistics 58

Statistics Marketing Automation Services eCommerce Stats 58

QuanticMind

FEBRUARY 21, 2019

Consider these statistics: Users spend on average 69% of their media time on smartphones 57% of users say they won’t recommend a business with a poorly-designed mobile site. Compare SMS to email, for example — email open rates hover around 20%, while SMS open rates average 90%.

Mobile Marketing 40

Mobile Marketing Mobile Advertising SMS Top of Funnel 40

Marketing Insider Group

FEBRUARY 5, 2024

We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. Hubspot) 63% of people open emails to find discounts.

Paid Content 216

Paid Content Stats Marketing Budget Webinar Metrics 216

Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? In fact, 82% of marketers have reported an increase in open rates through mail personalization. Most email statistics point to the growing trend of accessing inbox from mobile devices.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Single Grain

SEPTEMBER 13, 2019

Let’s take a look at some video marketing statistics that will make you rethink your marketing strategy. Wyzowl recently released their 2019 Video Marketing Statistics Report , which incorporated feedback from over 600 marketing respondents. Video traffic statistics : Websites with videos attract 2-3x as many visitors.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Anyword

SEPTEMBER 29, 2021

Optimizely also delivers a statistical engine for running experiments and implementing analysis tools using real-time information and preset benchmarks. This extensive selection includes Amazon SNS, Salesforce, Twitter, YouTube, and Facebook Connect. This includes a visual editor and built-in platform security measures.

Marketing AI 52

Marketing AI Work Management Paid Search Agency Marketing Management 52

Atomic Reach

APRIL 2, 2019

What are the content marketing statistics that matter? So, below are categories of game-changing statistics that every marketer should know. Email Marketing Statistics. Transactional emails receive 8 times as many opens when compared to regular marketing emails. Video Marketing Statistics. Content Marketing ROI.

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Optinmonster

FEBRUARY 5, 2020

With statistics like these, it’s easy to see why marketing automation solutions are an absolute necessity to keep small to medium-sized businesses competitive. And considering SMS campaigns can have a 98% open rate , it’s easy to see why it’s appealing to marketers. Marketing automation improved productivity by 20%.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Marketing Insider Group

SEPTEMBER 14, 2020

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. We’ve also tried to use statistics that are no more than two years old unless otherwise noted. Audio and Podcast Marketing Statistics. Video Marketing Statistics. Edison Research).

Stats 265

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 265

Valasys

OCTOBER 8, 2019

The tool also has a cool feature called Perfect Timing which predicts the time of the day that will fetch the maximum open rates. The tool also has an advanced email editor & advanced statistics. The tool has some advanced features as well like list segmentation, A/B testing, autoresponders & software integrations.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

KoMarketing Associates

FEBRUARY 4, 2020

Ascend2 recently published the results of the “Email Marketing Effectiveness Survey,” and statistics showed that most marketers (57%) have been at least “somewhat successful” at achieving the top priorities of their email marketing strategy. Emails that had Vimeo videos had a 36.99% open rate and an 8.13% click-through rate.

Email Marketing 157

Email Marketing Marketing & Strategy Marketing Strategy Click Rate 157

SendX

MARCH 18, 2021

99firms published some B2B email marketing statistics, one of which said, “Email marketing was the most implemented B2B marketing tactic in 2019.” It will boost your open rates, and therefore resulting in more engagement by the users. According to research , the number of email users worldwide reached 2.9 billion in 2019.

Marketing Management 358

Marketing Management Budget Programs Email Marketing B2B Marketing 358

KoMarketing Associates

JULY 3, 2019

GetResponse recently published its “Email Marketing Benchmarks” report, and statistics showed that emails with YouTube videos had a 29.60 percent open rate, and a 6.62 percent click-through rate. percent open rate and an 8.13 percent click-through rate.

Marketing Report 120

Marketing Report Email Marketing Video Marketing Click Rate 120

Webbiquity

FEBRUARY 20, 2018

More than half of all YouTube views are on mobile devices. Creating your own company YouTube channel gives you another valuable channel for search. Using the word “video” in an email subject line increases open rates by 19%, and including video in an email message increases click-through rates by 200-300%.

Mobile Marketing 237

Mobile Marketing Mobile Advertising Planning Stats 237

Vidyard

MARCH 23, 2021

We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4 Video Analytics Statistics 2.6

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Optinmonster

JANUARY 26, 2024

Webinar Marketing Statistics How To Find a Webinar Topic How To Create a Webinar Best Practices for Webinar Presenters Tips for Delivering a Great Webinar Preparing To Promote Your Webinar Creating Your Webinar Marketing Plan Marketing After the Webinar What Are Webinars? YouTube is always an option, but many people also use Wistia or Vimeo.

Lead Generation 70

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 70

ClearVoice

NOVEMBER 11, 2022

694,000 hours of content are streamed on YouTube every minute. To overcome objections, show leadership compelling statistics that prove the power of content marketing is worth the investment. Pick and choose from the statistics below to make a persuasive business case for content marketing. YouTube content. (Statista).

SMS 98

SMS Buy Top of Funnel Content Marketing 98

Hubspot

OCTOBER 13, 2011

Try a test to determine which format of your sender name contributes to the best open rate (e.g. Keep it brief, use compelling language, and consider incorporating statistics to emphasize importance. First Name Last Name vs. First Name Last Name, Company Name vs. Company Name).

Email Marketing 28

Email Marketing Top of Funnel Privacy Policies CAN-SPAM 28

Single Grain

SEPTEMBER 13, 2023

Use discovery platforms like TikTok , Reels or YouTube to funnel readers to your newsletter. Set Ad Rates: Determine pricing based on your newsletter’s reach, engagement, and audience niche. Create an Ad Kit: This should include statistics about your subscribers, engagement rates, and testimonials, if available.

Newsletter 59

Newsletter Advertising Agencies Funnel Advertising Paid Search Agency 59

ConvertKit

NOVEMBER 4, 2020

I’m not on YouTube preaching the hustle gospel or talking about how I got a Lamborghini. He wasn’t shy about sharing numbers, growth statistics, and future-facing goals for the company. On Mailchimp, my open rates averaged about 40% for the last year and click rate about 7%. Open Rate, 13.3%

Newsletter 88

Newsletter Opt-out Opt-in Top of Funnel 88

Optinmonster

JANUARY 4, 2024

In reality, most people on purchased lists don’t even open your email, let alone click on the call-to-action buttons in your email. Purchased email lists have far lower open and click-through rates. Statistically speaking, only 1 out of 12,500,000 emails convert successfully.

Buy 84

Buy Marketing Automation Services CAN-SPAM Work Management 84

SocialPilot

JANUARY 16, 2024

Or perhaps you’re wondering which platform has the highest brand engagement rate? Welcome to the ultimate list of 200+ social media statistics that’ll make your jaw drop. And if that doesn’t make your eyebrows shoot up, consider this: every single minute, YouTube gets flooded with 500 hours of fresh video content.

Social Media 115

Social Media Statistics Media Cost Per Thousand 115

ClearVoice

MAY 2, 2019

So, we haven’t been listening to all of the scary video marketing statistics over the past few years about video taking over digital marketing as we know it. On average, using video content has a significant positive impact on both open and reply rates. YouTube is a crowded place these days, showing no signs of stopping.

Video Marketing 85

Video Marketing Planning Content Paid Search Agency 85

Optinmonster

JANUARY 15, 2020

Mobile marketing statistics you need to know. If you’re still dragging your heels into the world of mobile marketing, let’s take a look at a few statistics that will (or should) have you pumped to kick your mobile marketing into high gear. Mobile Marketing Statistics You Need to Know. Yes, they do. Compare that with the 17.2%

Mobile Marketing 67

Mobile Marketing Planning Tips Paid Search Agency 67