Optinmonster

APRIL 17, 2023

That’s why writing better subject lines is a great way to improve email open rates Some email clients also include preview text next to the subject line. For more information, check out these email subject line statistics to see why the subject line matters so much. There must be a balance between clarity and curiosity.

Open Rate 84

Open Rate Practices Best Practices Urgency Marketing 84

Porch Group Media

AUGUST 10, 2021

Email Marketing Benchmarks, Trends and Statistics – Updated for 2021. Research by Campaign Monitor digs into overall email marketing trends and statistics and strategies marketers should be implementing to find success. Friday was also the best day with the highest click-through rates (2.7%). Statista ) In 2021, 4.03

Advertising Benchmark 98

Advertising Benchmark Statistics Email Marketing Trends 98

Zoominfo

NOVEMBER 29, 2018

Today, we show you 26 B2B personalization statistics: Your prospects and customers want personalized content. Emails with personalized subject lines are 26% more likely to be opened ( source ). The open rate for emails with a personalized message was 17.6%, compared to 11.4% The impact of personalized email campaigns.

Statistics 214

Statistics B2B Marketing Personalization Paid Search Agency 214

SocialPilot

JANUARY 15, 2024

Common Video Marketing Statistics 1. Video Consumption Statistics 18. Videos that had a duration of 90 seconds or less had a retention rate of 50%. Social Media Video Statistics We have divided video marketing social media statistics into different categories. Social Media Video Statistics for YouTube 35.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Huptech Web

DECEMBER 14, 2023

Table Of Contents Introduction Why do Top Brands Consider Statistics to be an Important Aspect? Why do Top Brands Consider Statistics to be an Important Aspect? Statistics arе instrumеntal in understanding customers, addressing complaints, and optimizing business operations. of the clicks, versus 19.3% is expected to reach $8.2

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

The Daily Egg

APRIL 11, 2019

Not only is SMS quick and easy to set up, but statistics suggest customers prefer text updates over email. Text marketing creates a branded ecosystem […] The post Want 98% Open Rates? Launch An SMS Marketing Program For Your Online Store appeared first on The Daily Egg.

Open Rate 110

Open Rate SMS Top of Funnel Statistics 110

Optinmonster

AUGUST 7, 2020

Are you up to date with the latest email marketing statistics? In this article, we’ll share the latest email marketing statistics that will help you take your email marketing campaigns to the next level in 2020. Email Marketing Statistics. Mobile Email Marketing Statistics. B2B Email Marketing Statistics.

Statistics 111

Statistics Email Marketing Planning Open Rate 111

ConvertKit

JANUARY 15, 2021

Chapter #1: General email marketing statistics for creators. Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. So without further ado: here’s the ultimate list of email marketing statistics for creators in 2021! Chapter #1: General email marketing statistics for creators.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Porch Group Media

JUNE 9, 2022

Check out the following statistics to learn more about the value of marketing to movers. Email Usage Statistics. Email Segmentation and Personalization Statistics. – eConsultancy Emails with personalized subject lines are 26% more likely to be opened. Email ROI Statistics. Why Market to Movers? In 2022, 4.03

Statistics 105

Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

ClearVoice

SEPTEMBER 4, 2020

Finding reliable content marketing statistics and data on which you can base your marketing decisions can be difficult — but it’s not impossible. Content marketing statistics for SEO. Content marketing statistics for local search. Content marketing statistics for email. Content marketing statistics for social media.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Zoominfo

FEBRUARY 5, 2020

We’ve rounded up some of the top mobile marketing statistics you should know going into 2020. These statistics provide some valuable context regarding the mobile usage habits of your potential customers. of email opens in the US were on a smartphone ( source ). Welcome emails have an average open rate of 82% ( source ).

Mobile Marketing 100

Mobile Marketing Statistics B2B Marketing Planning 100

KoMarketing Associates

MAY 27, 2020

and statistics suggested that in terms of driving sales, email marketing still beats banner ads, social media native apps and organic posts by 180%. Campaign Monitor published its “US Email Marketing Benchmarks (2020: By Day and Industry” guide, and statistics indicated that Tuesday and Thursday have the highest click-through rates (2.6%).

Marketing Report 295

Marketing Report Email Marketing Banner Ads Open Rate 295

Zoominfo

DECEMBER 5, 2017

B2B Sales Follow Up Statistics Sales Follow Up Productivity 1. 33% of email recipients open emails based on the subject line alone ( source ). Subject lines with more than 3 words experience a drop in open rate by over 60% ( source ). Tuesday emails have the highest open rate compared to other weekdays ( source ).

Statistics 100

Statistics Cold Calling Peer-to-peer SMS 100

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. The latest email users statistics for the US show that 90% of people older than 15 use email. The penetration rate is 90% or higher for 15-24 and 45-64 as well. Personalized emails deliver 6x higher transaction rates.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Delivra

JANUARY 2, 2019

Two of the most important metrics are the click-through rate and the click-to-open rate. Click-through rate vs. click-to-open rate. The click-through rate (CTR) simply measures how many emails resulted in a recipient clicking your call-to-action link. 3 ways to improve your click-through rate.

Click Rate 51

Click Rate Open Rate CTR Email Marketing 51

SendX

DECEMBER 7, 2020

These statistics might be misleading. And you do that by increasing your Open Rates (engagements). It's a game of percentages; the more people who open your email, the higher your chance of converting sales. It's proven to increase audience engagement rates and move them along the path from subscribers to purchasers.

Email Marketing 218

Email Marketing Work Management Marketing Management Open Rate 218

Webbiquity

SEPTEMBER 28, 2022

Email personalization is a strategy brands use to generate customized emails for each recipient on their email list to increase open rates. Customizing subject lines using user data can increase open rates. It’s very important because using personalization in subject lines can increase open rates by 22%.

Email Marketing 338

Email Marketing Personalization Psychographics Marketing & Strategy 338

Outgrow

MAY 26, 2021

31 Essential Post-Pandemic Ecommerce Statistics. And we’ve got the latest eCommerce statistics to show it! General Post-Pandemic Ecommerce Statistics. Another interesting eCommerce statistic is that there was a whopping 170% increase in the sale of luxury goods in late 2020. Email Ecommerce Statistics.

eCommerce 52

eCommerce Statistics Outgrow Mobile Advertising 52

KoMarketing Associates

MARCH 6, 2020

Campaign Monitor recently published its “US Email Marketing Benchmarks (2020): By Day and Industry” guide, and statistics showed that Tuesday and Thursday generally have the highest click-through rates (2.6%). Thursday has the highest click-to-open rate (15.2%), while Tuesday overall has the highest email open rate (17.6%).

Email Campaigns 276

Email Campaigns Email Marketing Campaigns Open Rate 276

Sword and the Script | B2B

JULY 18, 2023

Below is a list of statistics in a logical order around the marketing and sales cycle – with links to the source beneath each entry. One in five open your marketing email; 3 in 10 click through. The average open rate in email marketing ~20%. The average click rate is ~3%. ” Read more on eMarketer 5.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

Outgrow

MARCH 11, 2020

11Email Marketing Statistics For 2020. So here are some email marketing statistics that we found that can help you - ‘Improvise. The overall average open rate for email marketing is 22.86%. Segmented email marketing campaigns get 14.31% more opens as compared to unsegmented campaigns. And you need to too.

Statistics 52

Statistics Email Marketing Planning Outgrow 52

Outgrow

DECEMBER 26, 2019

19 Personalization Statistics you Need To Know In 2019. And statistics have proven this to us time and again. We have compiled a list of personalization statistics that should convince you to focus your company’s marketing strategy on personalized content. Personalized emails tend to deliver 6 times higher transaction rates.

Statistics 70

Statistics Personalization Outgrow Purchase Intent 70

Business Brainz

OCTOBER 14, 2021

Today, buyer personas are an essential component of any successful marketing strategy, and understanding buyer persona statistics is equally important. Down below we will be discussing some of the most interesting Buyer Persona Statistics that were actually generated by Bigger Brands. Why create a buyer persona?

Buyer Personas 52

Buyer Personas Statistics Account Based Marketing Click Rate 52

Outbound Engine

DECEMBER 7, 2018

If you want to increase email open rates, it’s important to focus on writing strong subject lines. Consider these two statistics: 35 percent of recipients decide if they’ll open an email based on the subject line alone. 69 percent only look at the email subject line before deciding to mark a message as spam.

Open Rate 40

Open Rate CAN-SPAM Statistics Email Marketing 40

Business Brainz

OCTOBER 14, 2021

Down below we will be discussing some of the most interesting Buyer Persona Statistics that were actually generated by Bigger Brands. These Buyer Persona Statistics will help you understand how big businesses are adopting Buyer Persona and generating great results. However, this is only applicable if the lead opens the email.

Buyer Personas 52

Buyer Personas Statistics Click Rate Clickthrough 52

Atomic Reach

JUNE 3, 2019

If you are stepping into the world of e-commerce, we invite you to take a look at the below statistics to help you create strategies to better reach your online audience. E-Commerce Industry and Demographic Statistics. Before you open your next e-commerce store, you have to know exactly what you are getting into.

Statistics 91

Statistics Generation Amazon Paid Search Agency 91

Martech

MARCH 6, 2024

The results showed them that unsubscribes went up a fraction while open, click and conversion rates went down a percentage point or two. Although these statistics are par for the course when you increase frequency, they are enough to scare off the “I told you so” crowd. Which test won? campaigns) to opt out.

Click Rate 100

Click Rate Budget Programs Case Studies Open Rate 100

Optinmonster

NOVEMBER 6, 2019

Do you know about all the latest online shopping statistics? Online Shopping Statistics for 2019. General Shopping Statistics. Statistics for eCommerce Stores. Mobile Shopping Statistics. Abandoned Shopping Cart Statistics. Online Shopping and Technology Statistics. General Online Shopping Statistics.

Statistics 73

Statistics eCommerce Mobile Marketing User-Generated Content 73

Marketing Insider Group

FEBRUARY 14, 2023

There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates. Another good clue; measure your email open rates, and take a look at the subject lines that performed well in the past. Safe to say you have a tough crowd… So those few characters matter – a lot!

Creativity 331

Creativity Examples Marketing Budget Urgency Marketing 331

SmartBrief - Marketing

MARCH 10, 2024

To generate statistically significant results, however, your email list must be at least 1,000 emails, as each segment should be no less than 500 recipients. Use analytics tools to track your open rates, click-thru rates and unsubscribe rates. The larger the list size, the greater the number of segments.

Newsletter 106

Newsletter Practices Analytics Optimization 106

Zoominfo

MAY 20, 2021

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. The email open rate tells you what percentage of recipients opened a specific email out of the total number sent. You’ll get high ROI.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

Rev

JANUARY 11, 2018

In fact, there are quite a few sales statistics that could potentially change your approach to selling. Sending during these peak times can lead to an increased click through and open rate, by as much as six percent. With these sales statistics guiding you, 2018 could be the year you shatter all your personal (or even company!)

Statistics 68

Statistics High Quality Lead Newsletter Sales Qualified Leads 68

KoMarketing Associates

JUNE 11, 2020

Newoldstamp recently published “The State of Business Email Marketing” report, and statistics showed that the majority of email marketers (82%) use their signature to boost brand awareness. The most common barriers associated with email marketing were click-through rates (53%), open rates (42%) and list fatigue (36%).

Marketing Report 206

Marketing Report Email Marketing Branding Brand Identity 206

KoMarketing Associates

FEBRUARY 11, 2020

Chief Marketer recently published results from its “2020 B2B Marketing Outlook Survey,” and statistics showed that email (50%) is the channel that produces the most B2B marketing leads with the highest ROI. That being said, statistics suggest that there are still many barriers associated with email marketing.

Customer Surveys 159

Customer Surveys Email Marketing Lead Scoring Lead Ranking 159

Optinmonster

JANUARY 19, 2024

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? Your open rate is one of the most important performance metrics you can track.

Open Rate 109

Open Rate Click Rate CAN-SPAM Advertising Benchmark 109

SendX

NOVEMBER 10, 2020

And in case you don’t know, emails are effective in improving open rates. The use of emojis began in 2015 and has shown to have had a profound impact on open rates. In fact, open rates for emails with emojis in their subject line have gone up as much as 775 percent in 2015 – 2016 alone.

Email Marketing 357

Email Marketing Planning Tips Paid Search Agency 357

SendX

SEPTEMBER 30, 2020

According to the stats, including videos to your marketing emails can increase open rates by 19% and click rates by 65% while reducing unsubscribe rates by 26%. Including the word "video" in an email subject line can increase open rates by 6%. There you go: Include "Video" In Subject Lines.

Email Marketing 285

Email Marketing Video Marketing Best Practices Click Rate 285