Sprout Social

DECEMBER 2, 2020

Who uses each network? Is your brand’s target audience on Twitter, Pinterest, Facebook or Instagram? This post gives you a look at the social media demographics of each network. There’s been a lot of talk about the ever-changing Facebook algorithm, but it’s still more than possible to get new fans on the network.

Social Media 126

Social Media Media Viral Marketing Demographics 126

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. But they also know that there’s no one formula to attracting viral success. What makes a social media viral video?

Viral Marketing 129

Viral Marketing Social Media Video Marketing Media 129

Oktopost

DECEMBER 1, 2022

Many organizations are shifting their social strategies across different networks to focus on becoming “professional trolls” in order to gain momentum and even go viral. A tactic based on being fiery and quick-witted, corporate trolling has been a way for brands to attract attention in the new post-Wendy’s era.

Social Media 114

Social Media Media Transparency Viral Marketing 114

The Point

OCTOBER 7, 2014

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Optinmonster

FEBRUARY 11, 2024

Reward Social Shares With Discounts There are millions of social media users worldwide, and it makes sense to spread the word in the networks you belong to. Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media.

Paid Content 89

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 89

Sprout Social

MARCH 2, 2021

Do you want your video content to go viral? Most marketers undoubtedly want the audience growth and attention that comes from having content go viral, but they also know that there’s no one formula to attracting viral success. To learn more about creating a viral video, let’s dive in. What is a viral video?

Viral Marketing 139

Viral Marketing Social Media Video Marketing Social Marketing 139

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. It’s the perfect network for connecting to customers in real time and building connections. Unfortunately Twitter traffic has become more difficult to come by over the past few years.

Twitter 101

Twitter Traffic Ad Building Tips 101

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Madalyn is for Twitter, what Mari is for Facebook. Her Twitter posts cover every aspect of SMM.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Biznology

JULY 28, 2014

People like Facebook – a lot – but it seems that just as marketers think they have the social network all figured out, the rules change. Specifically, viral reach has been reined in – frustrating marketers who are seeing a dip in engagement rates with their content. In-text Photo via Flickr on Creative Commons.

Twitter 80

Twitter Social Marketing Social Networks Viral Marketing 80

Sprout Social

AUGUST 17, 2021

Many praised the brand for the delightfully weird launch on Twitter using the “Face with Tears of Joy” emoji most frequently. Now, many are turning to Twitter to figure out which memecoin will take off next. Now, many are turning to Twitter to figure out which memecoin will take off next. At least, that’s what our data suggests.

Viral Marketing 119

Viral Marketing Network Marketing Fulfillment eCommerce 119

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. Using hashtags on different social networks. The first hashtag debuted on Twitter in 2007 from a product designer named Chris Messina. “I How to use hashtags.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Buffer

JANUARY 23, 2023

She attests much of her early growth to social media as her marble iPhone and Macbook cases went viral on Pinterest, Tumblr, and Instagram. Choosing to prioritize the right social networks for your goals Jack Appleby is a social strategist, writer, and marketer who has developed his own personal brand through his Twitter account specifically.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

Webbiquity

JUNE 7, 2018

LinkedIn is the primary social network for professionals, about 546 million , round the world. Enlarge your network by searching for and joining groups that are relevant to your business. There are numerous groups on LinkedIn within most industry segments; look for those that are active and have a large networking capacity.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Convince & Convert

OCTOBER 5, 2010

This demonstrates that Twitter users are not browsing the public stream (or even their own lists) to find and interact with tweets from earlier in the day. Consequently, WHEN you send your tweets has a tremendous impact on virality. Not all Twitter followers have equal ability to amplify. Find Your Influencers.

Twitter 144

Twitter Tips Social Media Advertising Agencies 144

Sprout Social

MAY 15, 2023

Table of contents: Best all-in-one social listening tool General social listening tools Social listening tools for Twitter Social listening tools for TikTok Free social listening tools Best all-in-one social listening tool Some tools provide deep listening for one specific platform. Meanwhile, some may specialize in certain functions.

Tools 112

Tools Brand Identity Branding Enterprise Management 112

ClearVoice

MAY 4, 2021

Much like a health pandemic, a social epidemic is a marketing strategy that relies on the power of virality. When a company discusses its desire to ‘go viral’ on the internet, they’re hoping to create a social epidemic reaching millions. Going viral is great for your client, right? How to create a social epidemic.

Viral Marketing 101

Viral Marketing Paid Search Agency Social Marketing Planning 101

Buffer

APRIL 13, 2023

Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn. You can’t be expected to create professional videos, post content, head a team of other social media managers, go viral and keep your sanity. Own community management.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Sprout Social

JULY 12, 2022

Because the blue checkmark has become a staple for verified brands across social networks, consumers have started to associate it with authoritative and credible brands. Create a viral video. If you want to get verified on TikTok, it helps to go viral. There’s no specific method for going viral.

Tips 103

Tips Viral Marketing Social Media Guidelines 103

Martech Advisor

JANUARY 3, 2020

million followers on Twitter, and 2.4 In the book, Gary suggests that the secret to success needs a solid understanding of social media, along with a willingness to do what it takes to use social media networks the best way possible. Key takeaways from this book include: Data science proves how ‘viral content’ is a myth.

Social Media 135

Social Media Social Marketing Media Planning 135

Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade. Good question!

Viral Marketing 108

Viral Marketing Work Management Planning Paid Search Agency 108

EveryoneSocial

FEBRUARY 2, 2023

Today, employee advocacy is critical to companies’ success, as they seek to leverage employees’ voices and networks to build employer brand, drive engagement, and authentically promote products and services. A key factor in the success of such programs beyond content distribution at scale is the network effect.

Social Media 98

Social Media Effectiveness Media Work Management 98

Sprout Social

JANUARY 4, 2022

But the format is still underused across the major social media networks. Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) knows that videos play a major part in your experience with these social media networks. Twitter video statistics. Instagram video statistics.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

Social Media 101

Social Media Features Media Curation 101

Martech

FEBRUARY 22, 2023

Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. TikTok is well-known for viral videos (remember the longboarder sipping cranberry juice and lip-synching “Dreams” by Fleetwood Mac?), ad campaigns and creator marketing activations.

B2B Marketing 122

B2B Marketing B2B Enterprise Management Paid Search Agency 122

Buffer

NOVEMBER 2, 2022

Each social network has a different algorithm. Learning why some posts go viral while others don’t is nigh on impossible. Well one hypothesis is that Twitter, and other social networks, simply don’t want users to leave the app. It’s a difficult question to answer. Which begs the question.

Social Networks 97

Social Networks Analysis Impressions Viral Marketing 97

Atomic Reach

JULY 11, 2023

The TikTok algorithm creates viral moments using a different methodology than other social networks. We've analyzed over five billion data points to pinpoint what goes into making TikTok viral moments. We'll distill three key ingredients that go into achieving viral results on TikTok.

Marketing AI 52

Marketing AI Viral Marketing API Advertising Benchmark 52

Martech Advisor

MARCH 30, 2020

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. But how does viral marketing work? What is the Viral Coefficient and the Viral Cycle Time? Before we begin, let's first understand what viral marketing is. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Sprout Social

OCTOBER 25, 2022

For example, check out how Hinge has their Twitter profile set up. Every now and then a viral hot take will try to force hashtagging into an early grave. When choosing which hashtags to include in your posts, consider both the network you’re posting on and the trends that are driving conversations at the moment. emilyzugay.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. Once the article is published, be the first one to share it on your social media network. Social media platforms like Facebook and Twitter have millions of daily users.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

seo.co

JANUARY 1, 2023

Consider that this information could also be published in the form of a valuable blog entry, a useful and authoritative whitepaper, or a series of social media posts that help the website build its engagement levels and create a viral following on Facebook, Twitter, Tumblr, Pinterest, and other networks.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

SocialPilot

MARCH 5, 2024

In addition to that, you can also monitor and export analytics of numerous social media platforms, such as Twitter, LinkedIn, Instagram, and Pinterest. The total impressions are represented under the Viral tag. The impression metric is an excellent way to find out the virality of a post. Yes, you heard that right!

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Martech Advisor

APRIL 3, 2020

While memes and political news are viral like the flu, B2B content behaves like a miserable fungus, with virality close to zero. But the topics we talk about would put even Mr. Hemingway to shame: we have to build a great story around networking equipment, a collaboration tool, or a business process automation solution.

Enterprise Management 143

Enterprise Management Work Management B2B Marketing Marketing & Strategy 143

Lenny's Newsletter

SEPTEMBER 5, 2023

Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. ’” — Boris Jabes , co-founder Same for Hex : “ A few of our first 10 customers were from our network. We networked aggressively on LinkedIn with our alma mater networks etc.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Just ask any seasoned social media manager how difficult it is to be on top of each network. Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Jump to Twitter. Jump to Instagram.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Oktopost

SEPTEMBER 13, 2022

Pros: Great for relationship building and networking. Twitter is a fast-paced social media platform that’s perfect for sharing news, articles, and other timely content. Twitter is a popular social media platform in the financial sector, with 63% of the industry using the platform. High viral possibility. Large user base.

Social Media 84

Social Media Work Management Marketing Management Service 84