Webbiquity

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Overall traffic.

Social Media 100

Social Media Media Lead Scoring Lead Ranking 100

DivvyHQ

FEBRUARY 1, 2023

From leveraging AI to help you summarize your content into snackable social posts, to leveraging RSS to auto-email new posts to blog subscribers, we have a thorough checklist infographic for you to consider. Are there ways to automate the process? Let's get promoting!

RSS 86

RSS Content Promotion Automation 86

Hubspot

MARCH 31, 2020

A contest could be the best tactic you’ve ever introduced to grow your reach, drive site traffic, and generate leads, but you want to ensure you're doing it right. Facebook is the most widely used social media platform , so running a contest on Facebook makes sense. Leverage your social networks.

Social Media 100

Social Media Media Rules Guidelines 100

Sharpspring

NOVEMBER 10, 2022

Get involved with your social network and let people know you are starting a blog. Encourage people to sign up for your email list, subscribe via RSS feed, and follow you on the respective social media channels. Some people have created lucrative businesses with an email list alone! Word of mouth is key.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Anything Goes Marketing

MARCH 8, 2009

I get a few blank stares at times when I talk about social media technologies with friends and colleagues but I’m starting to win people over day by day. I see blogging as a way of connecting many of the dots in social media - let me focus on a recent story to show you what I mean. How am I doing this? With real stories!

Social Media 100

Social Media Web 2.0 Media Blogger 100

Biznology

JUNE 25, 2013

I believe that all social media marketing campaigns should probably start with foraging (as I discussed last week) — but as you grow, you need to evolve, especially if you need to bring home more and more food. Most trappers these days call themselves “content marketers” and what they do is “ content marketing.”

Social Media 80

Social Media Social Marketing Media Planning 80

Scoop.it

AUGUST 3, 2021

Content curation is one of the most effective ways for businesses to keep their audience constantly engaged on social media without having to invest all their time in thinking and executing content ideas. Failure to strike the right note with your target audience could mean a decline in traffic that falls into your sales funnel.

Curation 104

Curation Small Business Marketing Top of Funnel Paid Search Agency 104

LeadSloth

FEBRUARY 17, 2010

I will be speaking about Marketing Automation features, the marketing technology ecosystem, and the impact of Social Media. Social Media. When talking about Social Media, most people immediately think of Twitter or Facebook. Lead Nurturing. Lead Intelligence. Intra-company Collaboration.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Chris Koch

JANUARY 22, 2010

I wish I could say that social media leads to sales. So when we think about social media ROI, we need to make a leap of faith. To make ourselves feel a little more comfortable with this idea, we may need to categorize social media with something whose hazy ROI we’re more familiar and comfortable with: PR.

Social Media 100

Social Media ROI Lead Ranking RSS 100

KoMarketing Associates

NOVEMBER 24, 2015

If you have not already engaged in a blogging initiative, or are looking to re-evaluate the objectives in your existing program, here are ten reasons B2B blogging could be important for achieving your goals with SEO, social media, and online marketing in the new year and beyond. Create opportunities for new SEO keyword strategies.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

B2B Marketing Traction

JANUARY 19, 2012

A way to subscibe to the blog (typically an RSS feed). Optional - A unique URL that matches the blog name ( you can host the blog right on your website which drives more traffic). If the blog author is on social networks, provide links to their profile. Feedburner seems to be a top choice.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Chris Koch

JUNE 26, 2009

In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. That was the why of social media. I’m going to attempt to explain it by humbly offering my own initiation into social media as a guide. Pick an RSS tool.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Customer Experience Matrix

JULY 16, 2009

Summary: Alterian's purchase of Techrigy marks the first integration of serious social media management with marketing automation. Marketing automation vendor Alterian yesterday announced its acquisition of social media monitoring company Techrigy. Others are sure to follow. billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Hubspot

MAY 29, 2012

We talk a lot on this blog about how email marketing and social media should be integrated. It helps grow your social reach, increases email click-through rate, promotes lead generation and reconversions, and builds a better relationship between brands and companies. But you know what else it does? That's still valid advice!

Social Networks 28

Social Networks Lead Scoring Lead Ranking Network Marketing 28

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Webbiquity

DECEMBER 5, 2011

Content syndication and blog directory sites provide valuable backlinks as well as driving traffic directly to your blog. Nearly every industry has its own specific directories and syndication sites as well; for example, B2B Marketing Zone for B2B vendor and influencer blogs, and Social Media Informer for social media-related blogs.

Optimization 100

Optimization Marketing Analytics Tools Lead Ranking Lead Scoring 100

Outbrain

JANUARY 29, 2020

If you have given content marketing a try, but aren’t happy with the results, it’s likely because you are making mistakes that are costing you traffic, leads and sales. Usually, if your aim is to drive any traffic from search engines, this would be a good idea to work on. And definitely not instantly.

eCommerce 44

eCommerce Content Marketing Cost per Acquisition Paid Search Agency 44

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. Make It Social. Magnet Media. Magnet Media is a video production, optimization, and strategy agency.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Webbiquity

FEBRUARY 10, 2011

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. 25 Top WordPress Plugins You Should Know About by Ask WordPress Girl. WordPress SEO.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Biznology

JUNE 23, 2015

Google has deep access to a large handful of social networking and bookmarking platforms, including reddit, Facebook , and others. But now, Google has the same all- access keys to back-end data on all your favorite social sites as they do now to your site. And not only Twitter, either. Google+, reddit, and Disqus, for example).

Google 80

Google Marketing Analytics Tools Adwords Social Media 80

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Optinmonster

NOVEMBER 18, 2019

Adding one (or more) of these plugins to your website lets connect with your audience at a much deeper level and attract more traffic. It integrates well with almost all social networks and has a well-designed API integration and smart caching. Flow-Flow (Freemium). Flow-Flow has a free version and a paid version.

Facebook 56

Facebook Marketing Websites Best Practices Lock-In 56

Hubspot

NOVEMBER 21, 2011

Mistakes are a healthy part of every marketing strategy, and they're certainly nothing to be ashamed of in the new(ish) world of social media. Stop being sloppy, and make sure you're not making any of these 10 social media mistakes (+1 for good luck). 10 Sloppy Social Media Mistakes. Not including a picture.

Social Media 28

Social Media Media RSS Click Rate 28

Hubspot

JANUARY 13, 2014

Tracking this on a monthly basis will give you a good sense of whether you''re growing traffic to your blog over time and insight into monthly trends. 2) Traffic Source Breakdown. Where is the traffic to your blog coming from? Social media? 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits.

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Try these 8 tactics to entice the media by Ragan.com. ‘Loser.

PR 100

PR Tools Tips Blogger 100

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Adobe Experience Cloud Blog

SEPTEMBER 23, 2010

Other respondents reported some of the most important factors in PR and marketing hiring include knowledge of emerging channels such as micro-blogging (72%), social networks (80%) and blogging, podcasting and RSS (87%). Social networks. Media kits. What are some of the key tactics to modern PR? News feeds.

Public Relations 48

Public Relations Tips B2B RSS 48

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Maximize the All In One SEO Wordpress Plugin View more presentations from Scott Stawarz.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Anything Goes Marketing

AUGUST 3, 2009

I’m always trying to think about how marketers can better leverage the social media technologies that are out there and then share them with you. You could probably create an RSS feed from this URL as well and then display this content in real time. Socializing Your Landing Pages. Do you think it’s just a fad?

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Industrial Marketing Today

APRIL 21, 2010

Over the past six months, their website traffic is up 89%, their free download program is up over 200% and they’ve generated over 1,500 leads. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. All I can say is WOW! In the video below, Holly explains their process. . –

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Industrial Marketing Today

SEPTEMBER 20, 2010

In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. Don’t put lead generation before traffic Traffic is the lifeblood of any business blog or website. How do you drive more traffic?

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Industrial Marketing Today

AUGUST 3, 2010

Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. In Google Analytics look at Traffic Sources > Keywords. Here’s a step-by-step tutorial on how to add Google Analytics to your Facebook Fan Page from the Social Media Examiner.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

NOVEMBER 16, 2009

Please share with your friends and followers: Related posts that may interest you: High-Performance Email Marketing for Attracting and Engaging Industrial Buyers Social Media with Email Marketing – is it the Super Combo? Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60