SEMrush

JULY 28, 2021

We share our top 10 CTA examples for writing stronger, more enticing call-to-actions.

Examples 106

Examples Marketing 106

The Daily Egg

MARCH 23, 2020

Calls to action (CTA) tell them. Not only do they give your prospects clarity, they also make your marketing campaigns more effective. I’ve got a bunch of CTA examples that you can steal for your own campaigns. Your prospects desperately want to know what to do next.

Rules 145

Rules Examples Effectiveness Marketing Prospects 145

Sprout Social

SEPTEMBER 19, 2019

While that’s still important to up your social media engagement , there’s more to it than that when it comes to getting your potential customers to take action. To make that happen, you need to be able to write strong copy and call to action phrases that make your audience want to do what you’re asking them to do.

Top of Funnel 108

Top of Funnel Examples Conversion Urgency Marketing 108

ClearVoice

NOVEMBER 5, 2019

If you’ve ever felt like you needed to poke your content with a stick just to see if it is still alive, then you probably haven’t been maximizing your calls to action. A solid call-to-action is the lifeblood of your content marketing efforts #advertising #contentmarketing Click To Tweet.

Top of Funnel 61

Top of Funnel Examples Content Marketing Paid Search Agency 61

Fusion Marketing Partners

OCTOBER 11, 2018

Let’s face it, a digital call-to-action is needed if you want your audience to take the next step. Traditional content can […].

Examples 109

Examples Content 109

Stevens & Tate

DECEMBER 10, 2018

If you want your leads to take action once they’ve read or viewed your content, you’ll need to end with a convincing call to action. Without calls to action, your leads won’t know what you want them to do, which will make it more difficult for you to capture them. Be Clear And Concise.

Examples 40

Examples Effectiveness Urgency Marketing Newsletter 40

SendX

FEBRUARY 11, 2021

That’s why the potential of email marketing is huge – up to $40 ROI per $1 spent. It’s the set of actions that turn an organic visitor into someone who might become your customer. Creating content and setting up automatic processes that convert visitors into leads can be a total game changer for your marketing and sales efforts.

Lead Generation 395

Lead Generation Lead Scoring Lead Ranking Webinar Metrics 395

Webbiquity

APRIL 18, 2024

Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing. Ideally, marketers focus their time on performing high-impact tasks that need our knowledge, expertise, and experience. Ideally, marketers focus their time on performing high-impact tasks that need our knowledge, expertise, and experience.

Marketing Automation Services 154

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 154

Marketing Insider Group

NOVEMBER 6, 2023

If your nonprofit is ready to start advertising online , you’ll first need the resources to power your marketing strategy. But your nonprofit will have to go above and beyond its existing marketing strategy to make the most of Google’s grant. That’s why we’ve created this guide! With that in mind, let’s begin.

Paid Search Agency 243

Paid Search Agency Marketing Strategy Marketing & Strategy Ads 243

Vidyard

JULY 2, 2014

As I mentioned in my last post on humanizing your explainer videos , one of the last (and most important) steps to include in any video is the call to action. So now, you need to prompt “the ask” or call to action. A call to action or CTA is the action you want a viewer to take after watching your video.

Examples 64

Examples Video Marketing Webinar Metrics Landing Pages 64

Marketing Insider Group

SEPTEMBER 28, 2021

If your brand is earning tons of web traffic but seems lean on conversions, you might need more action words in your content marketing. Action words turn consumers from simple readers of your content into engaged potential customers. We’ve put together a handy guide that covers: How you can use action words strategically.

Content Marketing 343

Content Marketing Lead Scoring Lead Ranking Content 343

Litmus

DECEMBER 22, 2021

Enter: calls-to-action (CTAs). CTAs help guide your subscriber to the primary action you want them to take. In this blog, we’ll cover CTA best practices, including: Why is a call-to-action important? In this blog, we’ll cover CTA best practices, including: Why is a call-to-action important?

Email Marketing 128

Email Marketing Planning Design Mobile Marketing 128

Marketing Insider Group

AUGUST 1, 2023

With the help of AI, you can gain powerful insights about your marketing segments to help cater your website strategy to your audience. With the help of AI, you can gain powerful insights about your marketing segments to help cater your website strategy to your audience. That way, you can harness the true marketing potential of AI.

Marketing AI 228

Marketing AI Planning Marketing & Strategy Top of Funnel 228

Litmus

MARCH 6, 2024

Enter: calls-to-action (CTAs). CTAs help guide your subscriber to the primary action you want them to take. In this blog, we’ll cover CTA best practices, including: Why is a call-to-action important? In this blog, we’ll cover CTA best practices, including: Why is a call-to-action important?

Email Marketing 112

Email Marketing Planning Design Mobile Marketing 112

Martech

APRIL 16, 2024

Users are becoming increasingly aware of their privacy rights, opting out of tracking cookies more than ever (call it the fear of being stalked). Users are becoming increasingly aware of their privacy rights, opting out of tracking cookies more than ever (call it the fear of being stalked). The repercussions? It’s time to act.

Analytics 125

Analytics Marketing Analytics Tools Work Management Planning 125

Webbiquity

APRIL 23, 2024

In B2B marketing, with the constant pressure to “do more with less,” optimizing return on investment (ROI) is crucial, especially regarding brand awareness. Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics.

ROI 170

ROI Email Marketing B2B Marketing Marketing Automation Services 170

Marketing Insider Group

JUNE 13, 2023

It seems like all you have to do is think about marketing and you’ll start seeing endless ads for companies promising foolproof lead generation. The name of the game in marketing is fine-tuning your application of proven strategies through testing and reviews. How do you know which tactics work and who’s just blowing smoke?

Cost per Lead 238

Cost per Lead Paid Content Lead Ranking Cost Per Thousand 238

Marketing Insider Group

MARCH 2, 2023

“Marketing is no longer about the stuff that you make but about the stories you tell.” – Seth Godin Brand Storytelling has been an integral part of human communication since the beginning of time. It’s no wonder that storytelling has become an essential tool for marketers looking to build strong relationships with their audience.

Storytelling 222

Storytelling Brand Identity Branding Paid Search Agency 222

Marketing Insider Group

JANUARY 29, 2024

At Marketing Insider Group, we’ve been exploring the world of AI for quite a while. Now, we all know AI isn’t a cure-all for every marketing challenge. We’re about to unveil how to make AI work for you, turning it into a powerful ally in your content marketing strategy. Get ready to dive in.

Copywriting 222

Copywriting Optimization Marketing AI FAQ 222

Vision Edge Marketing

MARCH 12, 2024

Reliable, actionable insights depend on accurate, relevant, and up-to-date, data. A high maturity level of customer-centricity enables more cost-effective initiatives related to recruiting, retaining, and growing the value of more customers; and creating relationships to build trust, loyalty, and advocacy.

Training 242

Training Work Management Paid Search Agency Analytics 242

Marketing Insider Group

DECEMBER 18, 2023

Effective marketing strategies for complex products are essential to driving business growth. At the end of the day, a good marketing strategy generates revenue that is pivotal for both sustaining and scaling a business. The problem is that you can’t use the same marketing strategy over and over again like a generic template.

Marketing Strategy 231

Marketing Strategy Marketing & Strategy Work Management Product 231

Martech

APRIL 16, 2024

If you’re like most marketers, you’ve been hearing the term “real-time” a lot lately. And you’ve probably been wondering, what is real-time marketing? It can sound like marketers need to live in the world of the Oscar contender Everything Everywhere All at Once. What do marketers mean when they say “real-time”?

Enterprise Management 114

Enterprise Management Paid Search Agency Planning Marketing Management 114

FMG Suite

APRIL 25, 2024

Marketing is an ever-changing subject for advisors. Unfortunately, they are under time constraints, and that makes their marketing practices ineffective. To help, I’ve compiled a list of five common digital marketing mistakes and offered suggestions for how to address them without a lot of effort. What is worth the time?

Planning 52

Planning Marketing Management Marketing & Strategy Social Media 52

Martech

MARCH 1, 2024

Customer retention is becoming more of a priority for B2B marketers lately. As buying shifts online and marketing takes on some traditional sales roles, retaining existing customers is essential for driving growth and profits. But, at last, B2B marketers are beginning to grasp the importance of retention marketing for profit growth.

Tactics 130

Tactics Work Management B2B Marketing Marketing Management 130

Martech

MARCH 28, 2024

Is your marketing team tired of hearing about AI? Marketing teams now find themselves surrounded by AI. There are now countless AI-powered tools available for marketers to help boost productivity, automate manual tasks, analyze data and more. To some extent, we all are. It’s part of the hype cycle of any new technology.

Marketing AI 128

Marketing AI Work Management Marketing Management Examples 128

Martech

APRIL 22, 2024

See more about how marketers are using MarTechBot here. I am the first generative AI chatbot for marketing technology professionals. I am the first generative AI chatbot for marketing technology professionals. Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers.

Lead Generation 111

Lead Generation Lead Ranking Tactics Lead Scoring 111

Martech

FEBRUARY 28, 2024

B2B marketing has become overly focused on measurement and attribution, appearing and claiming to be more science than art. Investors, boards and leadership expect marketing growth to be measurable, predictable and projectable. But the truth is that marketing is not a hard science. Now, marketing needs to show ROI quickly.

Lead Gen 140

Lead Gen Top of Funnel Demand Generation Agencies B2B Marketing 140

Litmus

MARCH 11, 2024

As gatekeepers to the most effective marketing channel , email marketers have to hold themselves to a level of perfectionism. Email marketing mistakes happen to the best of us! P.S. For real-life examples we’ve seen along the way, head to How To Recover From Email Marketing Mistakes (Second Edition). Panic ensues.

Email Marketing 109

Email Marketing Work Management Marketing Management Paid Search Agency 109

Martech

FEBRUARY 20, 2024

Your entire outreach will fail if your call to action (CTA) is weak. This data-driven guide dissects the science behind powerful B2B calls to action along with insider tips and winning examples. But crafting a truly effective CTA requires more than just throwing in a generic “Jump on a call with me.”

Urgency Marketing 118

Urgency Marketing B2B Allocation CAN-SPAM 118

ClearVoice

MARCH 14, 2024

You can’t overlook the value of email marketing when it comes to content distribution. After all, content marketing is highly regarded for its exceptional capability of generating an ROI of over 3,600 percent. Marketers often report an impressive average of 14.1 If you’re considering doing the same, this guide is for you.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

Stevens & Tate

SEPTEMBER 11, 2022

With the proven success of inbound marketing, you might be wondering if there’s a point to some of the traditional marketing strategies you may have once leveraged–for example, direct marketing. However, you would be mistaken to dismiss traditional forms of B2B marketing such as direct marketing.

Inbound Marketing 130

Inbound Marketing Direct Marketing Marketing & Strategy Buyer Personas 130

SmartBrief - Marketing

FEBRUARY 11, 2024

It’s frustrating, but the solution might be simpler than you think: adjusting your email calls-to-action. We’ll delve into why they’re crucial for success, explore various types of CTAs and provide practical tips to craft irresistible CTAs that compel your audience to take action.

Urgency Marketing 89

Urgency Marketing Click Rate Act-On Email Marketing 89

Top Rank Marketing

NOVEMBER 1, 2023

What are the latest LinkedIn features and how can B2B marketers best utilize them for success in the push towards 2024 and throughout the coming year? percent of that accounted for by LinkedIn and Meta alone, according to recent Insider Intelligence data, as we covered recently in our Friday Elevate B2B Marketing News Weekly Roundup.

Paid Content 123

Paid Content Features B2B Marketing B2B 123

Optinmonster

JANUARY 29, 2024

Do you want to know the key content marketing metrics to measure your content marketing ROI (return on investment)? To effectively measure the success of your content marketing campaigns, it’s crucial to understand the relevant content marketing metrics. Here’s how you work it out: Step 1.

Paid Content 111

Paid Content ROI Content Marketing Marketing Analytics Tools 111

Launch Marketing

SEPTEMBER 27, 2023

When it comes to nurturing leads and keeping potential clients engaged in the ever-evolving landscape of B2B tech digital marketing, drip marketing stands out as a game-changer. But what is drip marketing and how can you leverage it? These actions can be anything from opening an email to viewing a landing page on your website.

B2B Marketing 126

B2B Marketing Lead Scoring Lead Ranking Campaigns 126

Optinmonster

MARCH 11, 2024

Gamification marketing, are you doing it? Good marketing content has become a lot more engaging lately. There’s actually some truth to that, and it’s all thanks to the rise of gamification in marketing. Games and marketing may sound strange, but they’re actually a match made in heaven. What Is Gamification in Marketing?

Examples 102

Examples Planning Paid Search Agency Interactive Marketing 102

Martech

OCTOBER 16, 2023

We email marketers are always searching for easier ways to do our jobs. Marketing automation gives you a way to have regular emails that focus on predictable behavior so we can send out an email when a customer achieves a goal or reaches a trigger or intent point. It must be a substantial part of every email marketing program.

Marketing Automation Services 134

Marketing Automation Services Marketing Automation Email Marketing Automation 134