Biznology

FEBRUARY 14, 2014

For example, my audience is generally smaller than Biznology’s, and Biznology gets great content they might not have the time or expertise to produce on their own, as well as picking up additional attention they might not otherwise get–like when I promote my content on the Biznology site to my own audience. .

Promotion 80

Promotion Content Marketing Ad Building Content 80

Biznology

FEBRUARY 23, 2018

While they believe that there should be a focus on the funnel beyond the funnel, the weakest part of their programs overall was the measurement of success and the promotion of those results within the firm. Readers can visit Koyne Marketing , follow me on Twitter ( @sgersh ), or connect with me on LinkedIn.

Top of Funnel 205

Top of Funnel Work Management Marketing Management Churn Rate 205

Biznology

AUGUST 30, 2017

Why not make your LinkedIn or Quora comments do double-duty? Not only does this make the content richer for your readers, but you may also have additional promotional opportunities. Here’s a rant I originally posted on LinkedIn that I repurposed on my blog (and yes, being able to repurpose a rant feels great).

SME 174

SME Webinar Metrics Curation Copywriting 174

Biznology

MAY 19, 2016

I recently started a discussion within different LinkedIn groups where I asked consultants , sales, and marketing leaders how they were differentiating themselves from others in their industry. Business Finance Coach Promotes 36+ Years Helping Entrepreneurs Fulfill Their Dreams to Differentiate Himself.

Differentiation 116

Differentiation Ideal Customer Profiles Work Management Marketing Management 116

Biznology

JANUARY 15, 2020

Worth noting for LinkedIn updates. Prioritizing informational needs over sales/promotional messages. According to The 2019 Content Marketing Institute B2B report , 90% of the world’s most successful marketers prioritize the audience’s informational needs over their sales/promotional message. More square video.

Trends 118

Trends Video Marketing Youtube B2B Sales 118

Biznology

APRIL 15, 2020

If your digital presence says, “me, me, me” and not much else, your prospects are already clicking through to the next name on LinkedIn on their Google results page. Largely, your digital presence relies on the content you publish and promote. (As The truth of the matter is this: Your prospects don’t care about you.

Allocation 118

Allocation Marketing Prospects Trust Marketing Marketing 118

Biznology

JUNE 4, 2015

Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. It is nearly impossible to effectively use every social media platform to promote your business. Some businesses also advertise their products and services through promoted posts and targeted ads. The bad news?

Social Media 80

Social Media Media Youtube Linkedin 80

Biznology

MAY 22, 2019

They might not promote your initiatives on social media yet because they need you to guide them. You need to show them the right way to promote each message, when to do it, which platform to do it on, and how exactly to go about it. It’s inauthentic, self-promotional, and your audience is skeptical of it.

Business 132

Business Conference Advertising Agencies Social Media 132

Biznology

DECEMBER 2, 2019

But marketers are dipping their toes into product introductions, company news, promotions and even purchasing with business customers. Of course, the granddaddy of business messaging, LinkedIn, is still the place to test the waters with these new channels. The top application so far is customer service, to solve problems quickly.

Enterprise Management 143

Enterprise Management Work Management Marketing Management B2B Marketing 143

Biznology

JULY 19, 2016

I work harder promoting my online content than I do writing the posts themselves. Then, I’ll do the same thing over at LinkedIn via their Write an Article tool. In addition to all of the work I do, the gang from Biznology are awesome promoters of all the articles and posts that come through their doors.

Facebook 80

Facebook Twitter Google Social Media 80

Biznology

JULY 31, 2019

Promoting a Startup and Branding It Is More Effective. Promoting a company in the newspapers or on radio and TV ads was dedicated only for the biggest industry players with big pockets. Social media management tools like Buffer are also super-helpful, as they let you automate content promotion. Second, use LinkedIn.

Work Management 116

Work Management Marketing Management Godaddy Paid Search Agency 116

Biznology

OCTOBER 3, 2017

To wit, I have been experimenting with Blog2Social , a WordPress plugin that makes immediate crossposting and social media sharing—as quickly as at the exact moment of posting—directly to Twitter, Facebook, Google+, LinkedIn, Xing, Tumblr, Medium, Torial, Instagram, Pinterest, Flickr, Diigo, Reddit, and Bloglovin a breeze.

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Biznology

DECEMBER 30, 2015

“I don’t have time to build my LinkedIn profile. Their concerns are motivated by a basic misunderstanding of how people use tools like LinkedIn and Twitter. Because of LinkedIn’s exceptional search performance, a search on nearly any executive’s name is likely to turn up a LinkedIn profile within the top three results.

Social Media 80

Social Media Media Thought Leadership Advertising Mediums 80

Biznology

MAY 19, 2015

Bloggers : while they may no longer be the only kings of the kingdom, bloggers have a lot of bang for the buck because not only do they have a lot of SEO mojo associated with their blogs, they tend to be shameless self-promoters and minor deities themselves. LinkedInners : Apparently LinkedIn is a thing. It’s worth it!

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

DECEMBER 27, 2013

Neither is Facebook, Twitter, or LinkedIn (I’ll get to these guys in a minute). Google buried subscribed emails in secondary, “Promotions” tab within Gmail. Twitter is growing its Promoted Accounts and Promoted Tweets products. LinkedIn also launched “Sponsored Updates,” a paid reach product.

Paid Content 80

Paid Content Google RSS SEM 80

Biznology

SEPTEMBER 26, 2019

Include LinkedIn as part of the mix. If nurturing goes nowhere, put the name back in the marketing database for re-promotion and flag the record accordingly. Alternating qualification messages. Set up an alternating qualification message series by medium. Prep your script. If the prospect shows interest again, follow the process.

Lead Qualification 116

Lead Qualification Sales Qualified Leads Lead Scoring Lead Ranking 116

Biznology

NOVEMBER 15, 2016

Moreover, moguls, oligarchs, and high-net-worth individuals tend to be both too busy and private to invest the time and energy registering, building out, and keeping fed a small army of social media profiles, including more than just LinkedIn. The entire process is as easy as putting together one good bio page or LinkedIn profile.

Work Management 80

Work Management Marketing Management Ideal Customer Profiles Class 80

Biznology

JANUARY 26, 2017

This is especially true of LinkedIn , where buyers look at personal profiles and company pages to get a feel for the people and the firm.This most basic reason for investing in social media is defensive. I’ve mentioned it before but it bears repeating. Attracting and engaging the right prospective clients.

Social Media 80

Social Media B2B Thought Leadership Ideal Customer Profiles Media 80

Biznology

MAY 27, 2013

It’s now overtaken Twitter, LinkedIn, and Pinterest as the second-largest social media network. In many cases, the network’s communities offer the same targeted discussion and vibrant mind-sharing available in LinkedIn groups. Here are some best practices to gain exposure and promote your brand in groups. Promote Your Events.

Communities 80

Communities Google Skype Wikipedia 80

Biznology

JANUARY 18, 2022

Some jerk bosses are promoted to their level of incompetence, what we once called The Peter Principle. In the 30s, time to brush up your LinkedIn profile and get a few recommendations. That can make for some stressful workplace dynamics, to be sure. Never have any direct praise from your boss (0). Less than 10 points: you are blessed!

Work Management 104

Work Management Ideal Customer Profiles Conference Customer Satisfaction 104

Biznology

APRIL 28, 2020

Greg Rosner, CEO of pitchkitchen.com , and Glenn Gaudet, CEO of GaggleAMP , spoke on The Sales Therapy Show on LinkedIn Live about how every organization is forced to shift their marketing strategy and messaging due to the coronavirus. You could lose business, see fewer leads, and close fewer deals. Your Marketing Strategy Must Change.

Marketing & Strategy 104

Marketing & Strategy Marketing Strategy Planning Work Management 104

Biznology

NOVEMBER 1, 2016

Again, this is a campaign where we’re targeting influencer verticals in order to engage them, share the quick fun quiz with them, and then brief them on what the campaign’s about and why Kimberly-Clark is promoting a personality quiz in the first place. Sounds easy, but easier said than done.

Social Media 0

Social Media Media Paid Search Agency Verticals 0

Biznology

OCTOBER 23, 2018

Interviewees Will Become Your Promoters. Bonus, they might even share the interview in the media/clippings section of their personal and professional website and maybe even on their LinkedIn profile.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

OCTOBER 15, 2014

Plus, if you have your own personal brand, you’ll also have leverage when it comes to promotion time or when it comes to letting people go. Are people trying to befriend you on LinkedIn or on other professional sites? Well, maybe you don’t know. Are people liking your work. Are you being retweeted at all? Even BuzzFeed ?

Social Media 80

Social Media Webinar Metrics Media Ad Building 80

Biznology

FEBRUARY 29, 2012

First, get busy on LinkedIn. Your LinkedIn to-do list looks like this: Fill out your profile 100%. LinkedIn will prompt you on how to make sure every element is captured. Post regular status updates in the micro-blog area LinkedIn provides. What you want to do is get out of the hype, get real, and get results.

B to B 80

B to B Social Media Media Thought Leadership 80

Biznology

SEPTEMBER 21, 2016

The day we rolled into New Orleans, I realized that social media was not only a promotional vehicle, but a powerful storytelling tool in itself. One week it would be location sourcing using Tweetdeck; another week it could be using LinkedIn for finding new story leads.

Social Media 80

Social Media Media Marketing & Strategy Storytelling 80

Biznology

APRIL 22, 2015

LinkedIn and Facebook Usage Across Australia. LinkedIn usage is not quite as prevalent with 29% of Australians on the professional social network. However, that might make it easier for you to reach those professionals who are using LinkedIn. That means 58% of Australia’s population is on Facebook. Social Media Sites Used.

Social Media 80

Social Media Customer Surveys Paid Search Agency Companies 80

Biznology

NOVEMBER 22, 2011

Several months ago I received a Twitter DM from Shel Holtz asking if I would help him promote FIR for him via my social networks. And, the more they trust you and your content–like I do anything by Shel Holtz–the more likely they’ll AutoAMP and really act as an extenti0n of your own Twitter, Facebook, and LinkedIn followers.

Opt-out 80

Opt-out Opt-in Twitter Linkedin 80

Biznology

FEBRUARY 11, 2014

Or, all the stuff you’ve posted since the beginning of your social media life, including your blogs, Facebook, Twitter, LinkedIn , Friendster, MySpace , Flickr, YouTube , et al. Reputation Management Flickr Google hoarder linkedin MySpace New Yorker Saturday YouTube' Your current creativity, expertise, and work?

Social Media 80

Social Media Media Curation Youtube 80

Biznology

OCTOBER 30, 2012

The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog. Only 20% needs to be shamelessly self-promotional content. Related articles.

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Biznology

APRIL 10, 2019

During the recent eTail West conference in Palm Desert, my colleagues and I got into a lively discussion with fellow marketers during happy hour about the rise of LinkedIn video. LinkedIn has quickly become ‘THE’ way that we’ve been getting the word out on new offerings or our advice for brands in a way they love to consume it,” she said.

Linkedin 132

Linkedin Video Marketing B2B Marketing B2B 132

Biznology

DECEMBER 31, 2014

Social networks, especially LinkedIn, are rapidly becoming a source of marketing data. For years, marketers have mined LinkedIn data by hand, often using low-cost offshore resources to gather targets in niche categories.

Marketing Automation Services 80

Marketing Automation Services Lead Ranking Tools B to B 80

Biznology

OCTOBER 10, 2013

Google has released the first complete overhaul of its world-famous search algorithm , which now rewards web sites that promote engagement and make it easier for users to find what they want. Many companies have already gotten the message, if the job ads on LinkedIn are any indication (and they are). Photo credit: Wikipedia.

RFP 80

RFP Advertising Agencies Internet Marketing Wikipedia 80

Biznology

APRIL 23, 2012

Do you have a website or a Twitter account or a LinkedIn profile? In one recent case, I went through a dozen resumes of “social experts” and only found 3 candidates who had Twitter and LinkedIn profiles. Only one had their company website listed on their LinkedIn profile. It’s a fair question.

Ideal Customer Profiles 80

Ideal Customer Profiles Paid Search Agency Wikipedia Budget Programs 80

Biznology

FEBRUARY 10, 2015

Shoot your inner used car salesman – selling, marketing, promoting, evangelizing, or persuading is strictly verboten. Put together a really nice user page – mine’s terrible because my first elaborate version was self-promotional so they even nixed my user page, so go neutral, informational, and factual. It’s up to you.

Wikipedia 80

Wikipedia Work Management Wiki Screencast 80

Biznology

OCTOBER 6, 2015

No, that’s only the second most-hated thing in corporate social media branding.

Ideal Customer Profiles 80

Ideal Customer Profiles Social Media Marketing Budget Case Studies 80

Biznology

JUNE 27, 2017

Because there are so many people selling, marketing, and promoting SEO services, putting the cart before the horse is very compelling. And, in DC, everyone buys the outfit before they hit the road running. But you don’t need do.

Google 179

Google Blogspot Ideal Customer Profiles Content 179