Page 18 of 37 Previous | Next 
  • B2B IDEAS @ WORK  |  THURSDAY, JUNE 10, 2010
    [Linkedin, Personalization] Brogan to B2B Marketers: "I See You" at BMA Engage 2010
    Agent Zero is the person who always knows how to connect other people. It's the person who's at the elbow of every deal. JDGershbein and @LewisHowes are great resources for LinkedIn. The last day of the BMA Engage 2010 conference in Chicago last week began on a high note, with Chris Brogan delivering a rousing keynote.
  • AGILE B2B COPYWRITER  |  SUNDAY, FEBRUARY 20, 2011
    [Linkedin, Personalization] K’s Top Five for the Week – February 20
    This week’s roundup includes an article about qualifying online leads, contagious content, and how to make your company blog connect like a personal blog. This particular person has been keeping in contact with Ardath on the tactics being used and the results they’ve achieved. Share this on LinkedIn. Enjoy! by @savvy_b2b.
  • TRADESMEN INSIGHTS  |  TUESDAY, FEBRUARY 1, 2011
    [Linkedin, Personalization] For Social Media to be Successful, Sales and Marketing Need to Work Together
    Who knows better what types of things a customer wants other than the sales person? You can even get them talking about LinkedIn and get them connected with each other. Salepeople often have little exposure and experience with social and tend to shy away from it. Ways to engage customers and potentials.It Care to share?
  • SOCIAL MEDIA B2B  |  WEDNESDAY, OCTOBER 17, 2012
    [Linkedin, Personalization] 10 Google+ Power Tips for B2B Social Media
    The book is focused on effectively sharing content and maximizing its reach, and it doesn’t matter whether you are using a personal profile or a B2B company page to do this. Streamified can also pull your blog, Twitter, Facebook and LinkedIn streams into your Google+ profile. also have a copy to give away. Circles. 1. Posting. 3.
  • LEADER NETWORKS  |  THURSDAY, JUNE 23, 2011
    [Linkedin, Personalization] Social Business Readiness: 5 Questions for Human Resources
    It is not uncommon for job dissatisfaction to "leak out" on social media sites, especially those where personal and professional disclosure is often intermingled -- think Facebook and Twitter. Is your organization using social channels such as LinkedIn to recruit the best people for the open positions? Social Human Resources
  • HUBSPOT  |  TUESDAY, FEBRUARY 19, 2013
    [Linkedin, Personalization] 7 Great Examples of 'Boring' Businesses That Act Like Humans in Their Marketing
    One of the themes that came up during the Q&A portion centered on how to separate "business" from "personal" in your marketing. think the lines can be blurrier between personal and professional. And it's really hard to like a faceless, personality-less ( so not a word, but work with me here) business. Question. Perhaps.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JANUARY 22, 2015
    [Linkedin, Personalization] The State of Marketing Technology in Asia
    Software as a Service (SaaS) sales in this region is estimated to be growing at more than 20% a year, with vendors such as Oracle, and platforms such as LinkedIn Marketing Solutions, reporting big jumps in usage and revenue. Follow David on Twitter @ketchum. The marketing technology wave has not yet broken in Asia, but it is coming.
  • SAVVY B2B MARKETING  |  WEDNESDAY, APRIL 6, 2011
    [Linkedin, Personalization] Savvy Speaks - Networking Like a Pro
    You will be perceived in a favorable light as a person in the "know" and the friend / associate you refer them to will be thankful for the tip of the hat. Instead of worrying about finding a way to pitch your products or services, ask about the other person's interests, challenges, goals, etc. Heather. Stephanie. Michele.
  • HUBSPOT  |  TUESDAY, JUNE 11, 2013
    [Linkedin, Personalization] 7 Trailblazing Brands That Won By Being First
    LinkedIn. LinkedIn had some foresight, though, and created a new platform that took a different spin on social networking. Instead of keeping in touch with friends for social reasons, LinkedIn created the first platform for professional networking online. Since then, LinkedIn’s growth has skyrocketed. The result? DeBeers.
  • THE FORWARD OBSERVER  |  MONDAY, MAY 19, 2014
    [Linkedin, Personalization] B2B: How to Close Your Sales Qualified Leads
    So in the past, a sales person was able to engage a buyer much earlier in the process and guide the seller from awareness to consideration to decision. But now, the buyer is contacting the sales person much later in their journey. Build a picture of who this person is so that you can more quickly build trust with them.
  • HUBSPOT  |  FRIDAY, OCTOBER 12, 2012
    [Linkedin, Personalization] 7 Targeted Social Networks Niche Marketers Should Try
    You're probably always hearing about the most popular, mainstream social networks -- Facebook , Twitter , LinkedIn , Google+ -- and how you can use them for business. Think of it as a much broader version of LinkedIn Answers ! It also includes an athlete directory to search by person or location. Find inspiration!
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 7, 2012
    [Linkedin, Personalization] How Social Media Is a Lot Like Sex [DATA] #socialsmushing
    Tweet This ( Source ). 6) Every 60 seconds, 66,000 things are shared on Twitter, 695,000 things are shared on Facebook, and 7,000 things are shared on LinkedIn. Tweet This ( Source ). 9) The average person spends 7 hours, 45 minutes on Facebook per month. 10) The average person has sex 57 times per year. Let's talk about sex.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JANUARY 26, 2015
    [Linkedin, Personalization] 4 Ways to Differentiate Your Marketing Content
    It’s a cliché that I personally dread, but in 2014, content certainly made a strong claim to the marketing throne. Be Part of It : Don’t be the person that walks into the bar and immediately tries to change the conversation. Follow Simon on Twitter @mrjonesinsf. We need to produce more. Not exactly worth sharing.
  • HUBSPOT  |  TUESDAY, NOVEMBER 11, 2014
    [Linkedin, Personalization] How BuzzFeed Makes Money: An Inside Look at Their Sales Process
    When I talk to somebody who does the traditional online advertising, I ask them, ‘When was the last time you personally clicked on an ad banner?’ It’s usually crickets, so that’s kind of a telltale sign right there. used to work at LinkedIn, so it’s a huge sales tool for me. To read more content like this, subscribe to Sales. We don’t.
  • SAVVY B2B MARKETING  |  WEDNESDAY, NOVEMBER 7, 2012
    [Linkedin, Personalization] Top 10 Tips for Exhibition Marketing in the Social Sphere.
    Social media planning can be generated up to two months in advance. - One of the best tricks to effectively use Hoot Suite is to assign multiple social accounts including LinkedIn, Facebook, & Pinterest so you can control which tweets go to which areas to secure the best exposure. 3. Twitter, What to Tweet? Discover what’s Trending?
  • MARKETING ACTION  |  FRIDAY, AUGUST 9, 2013
    [Linkedin, Personalization] What Makes Marketers Tick?
    If you are a 21 st -century marketer looking to take your marketing programs to the next level, contact Act-On Software and learn how your company can benefit by leveraging marketing automation to execute more personalized, highly sophisticated, and tightly integrated marketing campaigns across all digital channels.
  • INBLURBS  |  WEDNESDAY, AUGUST 3, 2011
    [Linkedin, Personalization] Learn from the ‘PEANUTS’ social media expansion approach for your business
    Furthermore eBooks can become viral by be given way from one to another person. Any business can profit of going piggyback with social media like Facebook, Twitter, LinkedIn, Google+ and several other social networks. Today the Iconix Brand Group, have announced ‘PEANUTS’ launches major digital and social media expansion. Yes or no?
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 14, 2010
    [Linkedin, Personalization] Blog Checklist: 10 Items BEFORE You Publish…
    Share this on LinkedIn. Blog Content: Are you personal… or all business? What is a good checklist before you publish on your blog? I’m preparing some learning modules for a content marketing presentation and came up with this checklist of 10 items. Tell me what you think. Here’s what happens, usually. Add image.
  • FEARLESS COMPETITOR  |  WEDNESDAY, AUGUST 27, 2014
    [Linkedin, Personalization] The Best Marketing TV show is coming back – sooner or later
    Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! No one else does this and not a single person has created his or her own marketing show. My TV Show is definitely coming back, but I don’t know when. Hey Tampa/St. Just create your own show!” really want to bring this show back.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MARCH 29, 2011
    [Linkedin, Personalization] Cloud Connectors & Revenue Performance Management: An Interview with Steven Woods [Video]
    When you get a person in that investigation phase being able to understand what they did in webinars and events is absolutely key. Marketing is typically not that effective but not that expensive on a per person basis. field sales rep having a conversation is ridiculously expensive on a per person basis, but highly effective.
  • NUSPARK  |  SUNDAY, NOVEMBER 17, 2013
    [Linkedin, Personalization] An Introduction to Twitter Lead Generation with Lead Generation Cards
    Be a Twitter Personality, Not an Organization. If your business account has some personality, people will be more inclined to clicking on the sign-up link in your promotional tweet. How to Use Twitter’s Lead Generation Cards to Actually Generate Leads. On August 28, 2013, Twitter officially rolled out their new Lead Generation Card.
  • PUZZLE MARKETER  |  WEDNESDAY, MAY 29, 2013
    [Linkedin, Personalization] The New Rules of Lead Generation Book Review
    Social media advertising (Facebook, LinkedIn, and Twitter). Scott provides some valuable best practices and insight well learned from his own personal experience. There are many elements to marketing that can prove effective for growth of a business. The 7 Most Successful Lead-Generation Tactics. Search engine marketing. banner ads).
  • FEARLESS COMPETITOR  |  WEDNESDAY, JUNE 2, 2010
    [Linkedin, Personalization] Social Media and the Contact Center for Dummies
    There’s a bewildering variety of social networks out there, including Ning, Linkedin, Orkut, MySpace, and Facebook.  In fact, Facebook is now the most popular website on Earth – surpassing Google. Just had the pleasure of reading this great book by Paul Dunay, Buzz Marketing for Technology with Colleen Totz Diamond. Radian6.
  • KOMARKETING ASSOCIATES  |  THURSDAY, MARCH 7, 2013
    [Linkedin, Personalization] 32 Influential B2B Social Media Profiles (People) to Follow on Twitter
    Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. “MD at B2B integrated marketing firm with personal roots in PR. It’s no secret that social media is an important channel of digital marketing. Twitter is one solution. Speaker. Video Gamer.
  • SMALL MANUFACTURER BLOG  |  THURSDAY, JULY 10, 2014
    [Linkedin, Personalization] Measuring that Which is Meaningful to Your Small Industrial Business
    Even better, you can sync the device to your smartphone – and (heaven help us) – push all that personal information to your friends, family, and even colleagues on social media. LinkedIn now tells you how many profile views you get. With a Fitbit tracker, for instance, you can track your steps, calories burned, weight loss, etc. 1980).
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, APRIL 17, 2013
    [Linkedin, Personalization] The New Social Buying Journey
    Social CRM''s such as Nimble or InsideView assist sales reps in building out the complete profile of your prospects, allowing reps to personalize their message or engage with the prospect easier and faster. Sales 2.0 or social selling are the hottest topics at this years conferences and trade shows.
  • HUBSPOT  |  TUESDAY, DECEMBER 4, 2012
    [Linkedin, Personalization] What's the Deal With This Whole 'Context Marketing' Thing?
    And LinkedIn, YouTube, Facebook, and Twitter were considered "useful" or better by over 60%. That's the idea behind context marketing: Using what you know about your contacts to provide supremely relevant, targeted, and personalized marketing. Personalized and relevant marketing is the foundation for creating marketing people love !
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JUNE 3, 2011
    [Linkedin, Personalization] 5 Social Media Tips From A Digital Native
    That being said, many businesses want to be more social because it provides the unique opportunity to engage with mass audiences on a more personal level, which can help increase awareness, boost revenue, establish thought leadership, find quality talent or create stronger customer loyalty – all good things. This is not a one-person job.
  • MARKETING ACTION  |  FRIDAY, AUGUST 22, 2014
    [Linkedin, Personalization] A Brief History of Marketing Technology (and Social Media Marketing)
    In order to learn the trade, a person would have to spend years as an apprentice and work for free to become a full-fledged tradesman. These include Twitter, Instagram, Pinterest and – for professionals – LinkedIn. Knowing which social network a lead came from can give you a better idea of his or her personality. Hargreaves.
  • FEARLESS COMPETITOR  |  MONDAY, MARCH 14, 2011
    [Linkedin, Personalization] Why hiring a search marketing firm is a waste of money
    Propagate that everywhere – Twitter, Linkedin, Digg, Delicious, Reddit, Tumbler, etc. Use the form below to send me a personal note or Leave a Reply to post a permanent comment on this article. Sorry Search Marketing firms. We don’t need your help. It’s a powerful statement. have bad news for all of them. Amen, Mike.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, SEPTEMBER 15, 2014
    [Linkedin, Personalization] How to Balance 3 Teleprospecting Techniques To Manage Your Lists
    Mass emails should not be used as much on warmer lists, because they are less personable than phone calls. In the world of teleprospecting, many thought leaders are debating the efficacy of new and old techniques. With more and more sales leaders implementing new strategies, it''s important for inside sales rep to keep up with the trends.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 19, 2014
    [Linkedin, Personalization] Five important lessons on the economics of social media
    Here was a deep personal connection on display, two people who would support each other over a lifetime. Could this connection have formed through only a tweet, a Facebook post, or a LinkedIn update? We need to remember that behind that avatar is a person who has the potential to have a deep and loyal connection to us. Not many.
  • TRADESMEN INSIGHTS  |  TUESDAY, FEBRUARY 16, 2010
    [Linkedin, Personalization] B to B Marketers:Is There a Way to Track Social Media?
    Marty Thomas says: February 18, 2010 at 12:22 pm Another good way to tradesmen to make their advertising message more effective to use personal urls. An example of a Personal URL would be: yoursite.com/Jim.Smith and when “Jim&# visits his personal url, the website will usually be customized to him. Learn more at: [link].
  • INSIGHTIQ BLOG  |  THURSDAY, JUNE 7, 2012
    [Linkedin, Personalization] Preference Management: Part 1
    Knowing the right thing about the right person at the right time can be the difference between selling a product and making a favorable impression or disappointing a consumer and turning him towards a competitor. Connect with us on  Twitter ,  Facebook , and  Linkedin It’s clear that companies must invest in preference management (i.e.
  • FIFTH GEAR ANALYTICS  |  THURSDAY, JULY 15, 2010
    [Linkedin, Personalization] Web Analytics Opt-out: Is It the Beginning of the End of Web Analytics?
    Data is reported at the aggregate level, and no personal information is available on any individual Web user. The offering of an opt-out might give some users the false impression that you are actually collecting and using personal information when, in reality, by using Google Analytics you do not have access to personal information.
  • LEADERSHIP  |  TUESDAY, APRIL 21, 2015
    [Linkedin, Personalization] Marketing: What Has Not Changed —7 Tactics to Drive Better B2B Lead Generation
    With the increasing realization that marketing is now B2P (business to person) rather than B2B or B2C, there is much discussion about how to craft the perfect, blended strategy. Social sign on is convenient and preferred; so most of your prospects will be happy to sign in with their LinkedIn or Facebook login. Social Retargeting.
  • B2BBLOGGERS  |  WEDNESDAY, MAY 2, 2012
    [Linkedin, Personalization] 25 Awesome B2B Blogging Tips
    Write conversationally: By nature, blogs are informal—usually written in first or second person. Write consistently: To be most effective, write with one, solid, consistent, personal voice, one that engages readers and enhances the sense of your brand. Below, here are 25 quick ideas for making your B2B blog succeed! Overall Guidelines.
  • MARKETING INTERACTIONS  |  MONDAY, APRIL 16, 2012
    [Linkedin, Personalization] Marketing Beyond the Chit Chat in Social Media
    query is based on a question the person want's answered. On LinkedIn or Focus.com we may ask questions of a community of people interested in the topic on our minds. I was just reading a post written by Margie Clayman, Myth: Marketing consists of just talking to people (or what is social media marketing?). This is a great topic!
  • MODERN B2B MARKETING  |  THURSDAY, JUNE 28, 2012
    [Linkedin, Personalization] Where to Find a Marketing Automation Expert
    Post the job in LinkedIn groups. Use LinkedIn InMail. Found the perfect candidate on LinkedIn, but see that they are aleady employed? You can use LinkedIn InMail to send them messages asking if they are interested in discussing the role. Why is it so hard to find someone with the skills I’m looking for? . The problem?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 6, 2014
    [Linkedin, Personalization] The always-on world has checked us into iHotel California
    While I am proud of the service level my company provides, the expectations of customers — and even friends and loved ones — to be always there and reachable online creates a personal stress level that not many talk about. What about the personal impact of “always on?” The whole company is a team of four people.
  • HUBSPOT  |  THURSDAY, FEBRUARY 20, 2014
    [Linkedin, Personalization] The Nonprofit's Guide to Better Social Media Marketing Through Employees
    However, nonprofiteers can tap into a wealth of additional social media users that exist right under their noses: those belonging to the personal networks of their staff members. Nonprofits can do the same by encouraging their employees to share brand messages through their personal social media accounts. Coordinate Postings.
  • TOMORROW PEOPLE  |  MONDAY, MARCH 26, 2012
    [Linkedin, Personalization] The Death of Branding [INFOGRAPHIC]
    The Design Council defines a brand as: “a set of associations that a person (or group of people) makes with a company, product, service, individual or organisation. What is branding and why does it matter? Branding is a word that is used a great deal these days. But what does it actually mean? The Design Council). Read more: Pin It.
  • INBLURBS  |  WEDNESDAY, AUGUST 14, 2013
    [Linkedin, Personalization] 3 Most Common Mistakes People Make When Optimizing Their Sites
    Even if they like the content they’ve just read “click here for more” is hardly attractive, so the person is very likely to leave. You can connect with Rose on LinkedIn , Pinterest and Google+. In the online world search engines are gods and we merely follow the rules they set for us, mortal beings. Spinning Articles.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, MARCH 8, 2012
    [Linkedin, Personalization] The Golden Question For Inside Sales: What Metrics Are Good Metrics?
    I recently read a great question from one of my LinkedIn groups, Inside Sales Management: “Is anyone measuring activity rather than opportunities? One comment to this question that really stuck with me: “Activity metrics measure how hard a person is working. If so, what activities are you measuring and how? Cleansing Data).
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 6, 2012
    [Linkedin, Personalization] Social Media For B2B Sales – Ready, Set, Slow
    Although we are going to concentrate on LinkedIn, the basics of what we discuss and advice will apply to all of the social networks for B2B sales. And, if you are looking for a new position, make double-sure that your printed resume matches your LinkedIn profile. Do your own search on LinkedIn and see who comes up in the top results.
  • WRITTENT  |  WEDNESDAY, DECEMBER 17, 2014
    [Linkedin, Personalization] 10 Things Epic Copywriters Do
    Make Quora, LinkedIn groups, and HARO a regular part of your research to stay ahead of everyone else. 2. Personal Branding. Michael Brenner, a leading content marketing expert, reports that  personal branding is a must when he’s considering adding new copywriters to his team. Image source. Investigative Research. Strategy.
  • INBLURBS  |  FRIDAY, APRIL 12, 2013
    [Linkedin, Personalization] 5 Jobs for Tomorrow’s Customer Service Team
    The person in this role would help ensure the right answer is found no matter how or where the question is asked–whether it’s typed in a search box on a webpage, in a chat session, or spoken to an interactive voice response (IVR) system. that person might handoff the interaction to marketing for promotional uses.
  • CRIMSON MARKETING  |  FRIDAY, MARCH 22, 2013
    [Linkedin, Personalization] Marketers, Give Your Salespeople the Info They Need to Succeed
    And when I talk about social selling, I’m talking in much broader terms than making sure that you’re connected to someone on LinkedIn, or are following someone on Twitter. I am talking about arming the sales rep with the same or better information than the buyer. Thus the term caveat emptor (let the buyer beware). How Marketing Must Help.
  • HUBSPOT  |  TUESDAY, JUNE 24, 2014
    [Linkedin, Personalization] The Marketing Industry According to Google Autocomplete
    You know when you’re so close to another person that they literally finish your sentences for you? Well, Google''s kinda like that person for all of us. 10) LinkedIn is. When we have a question or are searching for information, Google tries to guess what we’re searching for before we even finish typing out our query.
  • MARKETRI  |  TUESDAY, FEBRUARY 12, 2013
    [Linkedin, Personalization] 10 Beginner Twitter Tips for A/E/C Firms
    Some professionals are willing to dip a toe into the more simple networks like LinkedIn, where the business benefits are more apparent, but social networks like Twitter are often deemed too “new” or foreign for A/E/C professionals to try. Make the personal connection. Tweets, hashtags, and mentions…oh my! Interact.
  • HUBSPOT  |  MONDAY, APRIL 13, 2015
    [Linkedin, Personalization] Creating Content That Sells: 9 Top Lessons From a Conversion Copywriter
    Joanna''s a “conversion copywriter” (a phrase my copywriter friends may want to adopt for their LinkedIn profiles), meaning she writes content that drives conversions and sells products. Not a person -- unless you’re willing to burn bridges -- but take on an accepted way of doing things and turn it on its head. Be different. Be better.
  • SOCIAL MEDIA B2B  |  MONDAY, OCTOBER 14, 2013
    [Linkedin, Personalization] How to Build a Great B2B Community on Facebook
    The social network of choice for many B2B marketers is LinkedIn. You’re also competing with other brands, a person’s friends, family, network, etc. We know you (yes, you B2B marketer) are skeptical. 51% more likely to make a purchase after they “liked” a brand on Facebook. Symantec. Neenah Paper. What makes these examples outstanding?
  • SYNECORE  |  FRIDAY, JANUARY 24, 2014
    [Linkedin, Personalization] Listening for Content
    Below are a couple of suggestions: Ask follow-up questions when someone comments – either in-person or online – on your products or brand. For example, establish an online group via Google+ or LinkedIn for current costumers to share how they use your products with other current customers as well as potential customers. Thank you.
  • FIFTH GEAR ANALYTICS  |  TUESDAY, JULY 6, 2010
    [Linkedin, Personalization] Being Small Is Cool Again.
    Personal Attention: We provide more personal service to our clients and, in turn, they trust us more.  If your clients say “I’ve been doing business with XYZ company for years,” then you know you’ve got a leg up on the marketing giants who are less likely to care. Connect with Kenyon on  LinkedIn or follow him on  Twitter.
  • HUBSPOT  |  THURSDAY, FEBRUARY 12, 2015
    [Linkedin, Personalization] How to Prepare for Your Next Job Interview
    Your LinkedIn profile should be optimized to a T. Check out your interviewers'' LinkedIn profiles. Search for a person, and details on mutual connections and similar interests will pop up. While these personal details probably won''t land you the job, they can help set the tone and direction of the meeting. Hiring Daily
  • BIZNOLOGY  |  TUESDAY, JUNE 4, 2013
    [Linkedin, Personalization] Tweet like Guy Kawasaki for Twitter success
    personally have all of my blogs linked into my Chris Abraham GaggleAMP gaggle — so every time anyone posts anything from me — such as this post — it’ll automagically be distributed to my Facebook, Twitter, and Linkedin as well as those of 428 other members of my GaggleAMP gaggle. Part I) , and others. Well,
  • AGILE B2B COPYWRITER  |  FRIDAY, DECEMBER 3, 2010
    [Linkedin, Personalization] K’s Top Five for the Week – December 3
    Great article on how companies like to try to bury their personality, culture and unique methods the very things that make them remarkable. Share this on LinkedIn. Tweet This week’s list of picks features articles and posts with a heavy emphasis on content marketing. It’s a must-have. Enjoy! The title says it all. Post on Google Buzz.
  • WRITING ON THE WEB  |  MONDAY, APRIL 25, 2011
    [Linkedin, Personalization] What’s Missing in Content Marketing: Who and Why
    Storytelling and personalization is the biggest missing piece in content marketing as I see it. But there’s always more to the story than that: Why did he personally spend considerable time, energy and money creating what he did? People pay attention when you tell client stories or share your own personal experiences.
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 4, 2012
    [Linkedin, Personalization] Top 7 Reasons Savvy Real Estate Pros Are Using Social Media
    The Internet and social media have transformed traditional marketing methods paving the way for new media networking sites like Facebook, Twitter, LinkedIn, Reddit and StumbleUpon. LinkedIn groups are another way to discover industry professionals interested in building meaningful business relationships. And it’s none too soon.
  • B2B MARKETING TRACTION  |  WEDNESDAY, JULY 2, 2014
    [Linkedin, Personalization] 8 Elements of the Perfect Blog Post
    Including a key image at the top makes the blog post more attractive and ensures that when you share the post on social media such as LinkedIn and Facebook, there is a great thumbnail image that makes the link to your post stand out. 3. What does a perfect blog post look like? Compelling and Optimized Headline. This surprised me!
  • KOMARKETING ASSOCIATES  |  MONDAY, AUGUST 19, 2013
    [Linkedin, Personalization] 32 B2B Marketers to Add to Your Google Plus Circles
    And even though this correlation has been debunked in it’s significance, one can’t argue with the connectivity Google+ has in it’s association with related search experiences like Authorship , AdWords Social Extensions , and broader search results personalization. from Fortune 500s to one-person businesses. How so?
  • HUBSPOT  |  WEDNESDAY, JUNE 5, 2013
    [Linkedin, Personalization] How to Write the Worst Guest Blogging Pitch of All Time [Template]
    Sometimes, the pitch is thoughtful and personalized, but the post topic has already been covered comprehensively on our blog. That way, the blog manager knows exactly what (s)he is getting when opening the email. 2) Don’t personalize the greeting. Chances are, the blog manager will say so in his or her LinkedIn or Twitter bio.
  • GREAT B2B MARKETING  |  FRIDAY, MAY 31, 2013
    [Linkedin, Personalization] B2B Trade Show Marketing Circa 2013: Everything is the Same, Everything is Different
    Personnel who can customize quality demos on the fly are invaluable, and the job of the other folks at your booth should be to make sure the demo person stays busy! Last week, I attended a major technology conference on behalf of a B2B software client. Here are a few observations. Differentiation is still a challenge. Trust me on this one.
  • INBLURBS  |  SUNDAY, JULY 17, 2011
    [Linkedin, Personalization] 5 Important Things For Your Business Website
    There are few company or persons that provide inbound marketing services. Please add Latief as your friend @ Facebook , Twitter and Linkedin or visit his Facebook-FanPage. If you decide to build your website to promote your business online. There are few things to consider. Domain. You need to find your domain name. Web Hosting.
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 23, 2013
    [Linkedin, Personalization] Marketing Innovation Content Chat: It’s All About The Customer
    We’ll see more human brands , interacting with their customers in a more personal. Businesses will utilize  Big Data Marketing  and the power of all the digital information to create more personalized customer experiences. A3: #marketing future is personal. What is the future of Marketing Innovation? contentchat. kgriwert.
  • B2B MARKETING INSIDER  |  THURSDAY, SEPTEMBER 19, 2013
    [Linkedin, Personalization] 9 Questions On Content Marketing [Q & A]
    Or we provide exposure to their personal brand and their own content. But it also gives them an opportunity to provide input and that transfers “social equity” that is important to help grow their own personal brands and social influence. Here is an overview of my best answers to 9 questions you may be asking. But they take time.
  • BIZNOLOGY  |  MONDAY, AUGUST 13, 2012
    [Linkedin, Personalization] Evaluating Content Marketing Channels
    In the case of the big social media services, the answers are pretty easy: LinkedIn is a business crowd, Facebook is a consumer crowd (for the most part), YouTube welcomes anyone with a few minutes to kill and an interest in cute kitten videos. Photo credit: Intersection Consulting. Knock, Knock. Who’s there? Content Preferences.
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 26, 2012
    [Linkedin, Personalization] How to Save Time & Effort with Your Social Media/Facebook Posting
    Those business owners need to set up accounts for Twitter, Facebook, Linkedin, Google +. We designed Buffer to offer you a both personal and yet more efficient solution to handle sharing on social media. This article is for The Frontier Small Business “How to Become a Social All-Star” Contest. Or do they? No problem.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 14, 2011
    [Linkedin, Personalization] Ready to Nurture? Simply Remember Your A,B,C's
    Will you be using LinkedIn groups or Facebook pages? Savvy is happy to have Steve Gershik, President of 28marketing, guest posting for us today. He shares his insight as a Demand Generation strategist on lead nurturing. Frequently, a marketing manager or director will ask me the steps necessary to start developing a lead nurturing program.
  • FEARLESS COMPETITOR  |  TUESDAY, JUNE 7, 2011
    [Linkedin, Personalization] @fearlesscomp congratulates the Nifty 50 Men of Twitter
    Dan, Madison Ave is waiting for you when you get home! | Dan’s LinkedIn Profile | Dan’s Tweets – On May 12, 2011 Dan tweeted this: @CarlRWarner @ckburgess I am officially an Army Medical Captain! His blog also includes a beautifully written personal account of the night the Berlin Wall fell. The Nifty50 Men of Twitter. Cheryl.
  • SAZBEAN  |  WEDNESDAY, FEBRUARY 5, 2014
    [Linkedin, Personalization] Five Free Tools for Startups to Measure Impact of Online Videos
    You can track what time a person clicked your url, their location, and date. That includes Facebook likes, Facebook shares, Facebook comments, tweets, Google+ 1s, Diggs, Pins, LinkedIn shares, Delicious bookmark, StumbleUpon counts, and Reddit bookmarks. Video camera in action. The engagement report is also another treat for marketers.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, FEBRUARY 18, 2011
    [Linkedin, Personalization] Is it really elementary, my dear Watson?
    We often ask ourselves ‘how can we replicate that (expensive) in-person interaction online?’ What experiences have you had where you’ve wished you were dealing with a real person – or conversely, where you wish that person were a machine? LinkedIn. by Amber Stevens | Tweet this. What do you think?
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 29, 2010
    [Linkedin, Personalization] 11 Reasons Why Outbound Telemarketing Programs Fail
    Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Rob and I support and have adopted what we call the “Tele-Web” concept of driving the most efficient leads for sales through pull-based inbound programs. Sometimes, inbound demand generation isn’t enough to fill our funnels. Thanks for emphasizing the point!
  • HUBSPOT  |  THURSDAY, FEBRUARY 14, 2013
    [Linkedin, Personalization] 14 Eye-Opening Stats You Probably Didn't Know About Spam
    combination of postal rates decreasing and a rise in the industrial economy over the next century made it both cheaper and easier for gentleman to send valentines, reducing personalization and allowing valentines to be produced in factories. Not sure if you’re personable enough? You can run, but you can’t hide. So in the spirit of St.
  • SAZBEAN  |  WEDNESDAY, FEBRUARY 25, 2015
    [Linkedin, Personalization] Behind-the-Scenes Content a Big Win for NYFW
    The up-close-and-personal photos from the official Twitter are about as close as most people will ever get to the intricate beadwork and luxurious furs that have defined this year’s event. Selfie before leaving ! Oscar night ! May the best win! Love Diane. photo posted by DVF (@dvf) on Feb 22, 2015 at 4:49pm PST. GoPro. Twitter.
  • WRITING ON THE WEB  |  WEDNESDAY, FEBRUARY 1, 2012
    [Linkedin, Personalization] 5 Ways to Get Readers to Respond
    For example, a simple poll might allow a reader to click one of several poll responses, while a detailed survey could provide an option for submitting a personalized response. 3. And not just on your blog… go over to your social media sites like LinkedIn and ask readers questions. Your Blog as an Interactive Tool. Polls.
  • MARKETRI  |  THURSDAY, JANUARY 3, 2013
    [Linkedin, Personalization] 6 Strategies to Make Your A/E/C Industry Conference Experience "Social"
    " Facebook, Twitter and LinkedIn that is. Engage with the people you meet by connecting with them on LinkedIn, following them on Twitter, or inviting them to like your firm’s Facebook Page. Be sure to offer a reward either in person at your booth or online through your social networks to entice attendees to check-in.
  • WEBBIQUITY  |  WEDNESDAY, MARCH 31, 2010
    [Linkedin, Personalization] Best Social Media Stats and Market Research of 2009
    The median Twitter user is 31, compared to 26 for Facebook and 40 for LinkedIn. Social networks and blogs are the 4th most popular online activities online, including beating personal email. 80% of companies use, (or are planning to use), LinkedIn as their primary tool to find employees during the course of this year. Augie Ray.
  • TRADESMEN INSIGHTS  |  TUESDAY, FEBRUARY 23, 2010
    [Linkedin, Personalization] Building a B-to-B Social Media Lead Generation Program Targeting.
    So you need to develop a strategy to communicate the type of information your target audience wants and then overlap its content distribution platforms like Twitter, LinkedIn, Facebook, Blogs and Forums. Integrate leads into a CRM system - Leads don’t matter if you don’t get the right info to the right person.
  • MARKETING GENIUS BLOG  |  TUESDAY, OCTOBER 5, 2010
    [Linkedin, Personalization] Walk Before You Run With Lead Nurturing
    This is where you want to mix up personal communication with corporate communications. Share this on LinkedIn. As it turns out, research shows that most companies are aware of their lead management issues and the solutions that can help fix them. These are all real issues, but they don’t need to be overwhelming or debilitating.
  • VOLACCI  |  MONDAY, JUNE 10, 2013
    [Linkedin, Personalization] The Advent of Tumblr and Its Place in Social Media Marketing
    Brands won’t connect just on a visual level, but on a personal level as well. There are also movies posting stills of their soon-to-be-released sequels, singers posting personal pictures, beauty stores sharing makeup tutorials, clothing stores posting behind-the-camera looks of their latest campaign. .  . Perhaps you should, too.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 29, 2012
    [Linkedin, Personalization] Social Media Writing: Your Rules for Engagement
    Dig into your Twitter, Facebook and LinkedIn stats. Create a blog post based out of a conversation you’ve had on Twitter, or link to a LinkedIn group discussion from your brand’s Facebook page. Wouldn’t it be great to know exactly when, where and what to share on social media to reach your marketing goals? below a blog post.
  • HINGE MARKETING  |  FRIDAY, JANUARY 23, 2015
    [Linkedin, Personalization] How to Differentiate Content Curation on Social Media
    Whether on Facebook, Twitter, or Linkedin, professionals are sharing relevant articles found on news sites, magazine sites, industry sites, blogs, Youtube, company blogs and their own professional blogs. After all, professional services buyers are on the look out for information and answers to their questions. Articulate your point of view 2.
  • SAVVY B2B MARKETING  |  MONDAY, MAY 24, 2010
    [Linkedin, Personalization] 14 Marketing Life Lines in Case of Social Armageddon
    If your social strategy is focused on platforms owned by other people (LinkedIn, Facebook, Twitter, etc), you should be thinking about ways to create direct points of contact with your audience - ways that don't rely on third-party participation. Last week on {grow}, Mark W. Where will you go to hunker down until the storm passes?
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 26, 2011
    [Linkedin, Personalization] Find New Customers Fan of the Month – Kenny Madden
    According to Linkedin, Kenny is the Director of Business Development at Spiceworks in Austin, TX and the owner of Madden Acquisitions. He presented “How to Build an Awesome Personal Brand&# at the 140 Social Media Conference and appeared to discuss B2B lead generation on Sales Lead Management Radio. Who will it be?
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 1, 2011
    [Linkedin, Personalization] Find New Customers Fan of the Month – Kenny Madden
    According to Linkedin, Kenny is the Director of Business Development at Spiceworks in Austin, TX and the owner of Madden Acquisitions. He presented “How to Build an Awesome Personal Brand&# at the 140 Social Media Conference and appeared to discuss B2B lead generation on Sales Lead Management Radio. This month our fan of the.
  • B2B MARKETING INSIDER  |  THURSDAY, APRIL 4, 2013
    [Linkedin, Personalization] Marketing Must Be Integrated Into The Whole Business
    In case you are just catching up, previous interviews have discussed Social Employees ,   Digital Marketing ,  Personal Branding ,  Content Brands ,  Customer Brands ,  Creativity ,  Big Data ,  Customer Experience ,  Thought Leadership , the  Future of Search , the  Science of Marketing  and many more…. Chris is the founder of Mi6 Agency.
  • DELICIOUS B2BMARKETING  |  THURSDAY, MARCH 24, 2011
    [Linkedin, Personalization] Top 5 Mistakes to Avoid on Your Company Blog
    “A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies. link] Amjath Khan Corporate blogs are not getting as much popularity as personal blogs.
  • HUBSPOT  |  MONDAY, DECEMBER 26, 2011
    [Linkedin, Personalization] 10 Fundamental Tips for Social Media Community Managers
    It’s important to establish and monitor your presence on Facebook, Twitter, LinkedIn, Google+, and YouTube , but for goodness' sake, you're only human! Whether that's blogs, tweetups, in-person conferences, or new social media platforms, spend your time where your community spends theirs. 2. Fish Where the Fish Are. Breathe.
  • WINDMILL NETWORKING  |  MONDAY, JULY 30, 2012
    [Linkedin, Personalization] Boring Byte: Polishing Dull Stereotypes Into Social PR Gold
    And you’ll find Internet-famous personalities reigning supreme in social media, with lots of pithy sound bites and surface expertise, usually about marketing, but very little direct professional business and financial training, responsibility or accountability (especially at the C-suite level). ” From Clay A. And that is so wrong.
  • SAZBEAN  |  THURSDAY, JANUARY 26, 2012
    [Linkedin, Personalization] The Ultimate Checklist for Integrated Marketing
    ’ ‘Share on LinkedIn’ ‘+1 This!’) ’) to every email you send so recipients are encouraged to share your email content with their personal networks. ‘Follow Us on Twitter/Facebook/LinkedIn/Google+!’) Don’t keep your marketing contained in individual silos — integrate it!
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 10, 2012
    [Linkedin, Personalization] 6 Social Media Community Management Tips from a Digital Marketer Turned Community Manager [Interview]
    In Maximizing LinkedIn for Sales and Social Media Marketing , I noted that with the advent of social media, synergy between the two entities is essential. As she transformed from digital marketer into community manager, Tanya’s personal image was always part of her promotion of SEO PowerSuite. Digital Marketer Turned Community Manager.
  • B2B MARKETING INSIDER  |  WEDNESDAY, JUNE 25, 2014
    [Linkedin, Personalization] Keys To Leadership Success? Candor And Trust
    Catmull says that one of the tricks is to make sure “it never gets personal.” It erodes the classic power dynamics of personal politics so pervasive inside businesses. Right now I am reading one of the most amazing business books I have ever read and it isn’t even a book about business. How to manage with candor.
  • WRITING ON THE WEB  |  THURSDAY, FEBRUARY 10, 2011
    [Linkedin, Personalization] When Business Blogging Works Too Well…
    Share this on LinkedIn. Blog Content: Are you personal… or all business? Blogging for your business works like this: You blog about the problems you solve for your clients. You get found on the Web by the people who need your services. People get to know you, like you, trust you. They email or call and hire you. Yikes! Digg this!
  • LEADER NETWORKS  |  WEDNESDAY, OCTOBER 19, 2011
    [Linkedin, Personalization] Putting Customer Events On Steroids, Why You Need An Online Customer Community
    They do the LinkedIn thing, but really only show up at the customer’s door when it is time to sell again. And, it is likely your customers do talk to each other and about your company in person and on the social web. You already have a community and you might not even know it. It does have to be this way. B2B customer communities
  • HUBSPOT  |  THURSDAY, JULY 31, 2014
    [Linkedin, Personalization] How to Consistently Keep Up With the Latest Social Media Trends
    There are always new features being added to Facebook, LinkedIn, Twitter, and Pinterest -- and with all of the other responsibilities on your plate, staying up-to-date with the latest and greatest can feel like you''re running on a really fast on a tredmill while attempting to juggle. It''s hard. social media! Then check out your results!
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JUNE 3, 2011
    [Linkedin, Personalization] 10 Fast Facts About Groupon
    In the first quarter of this year, the average revenue per month per sales person is $172,000. LinkedIn. by Jesse Noyes | Tweet this The inevitable happened yesterday. Groupon officially filed to be traded on the public market. Now, it’s hoping to raise $750 million with an IPO. Of course, we love reading prospectus. Cutting Groupons.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, JANUARY 24, 2011
    [Linkedin, Personalization] Recruiting the Best Inside Sales Rep Candidates for your Business
    Whether an employee is in an entry level inside sales rep, on the management team, or even the owner of the company, each and every person who works with us has a direct impact on the success of our business. Leverage your social network to find qualified candidates that fit your position. Too often, recruitment can fall by the wayside.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 24, 2014
    [Linkedin, Personalization] How to use Power Editor to Ignite your Facebook Marketing
    Go to the Search Bar on top of your personal page (not biz) and type “Interests liked by Fans of (type your business page name)”. Personalize your ads using pictures from these results, mine include fans of hiking, camping, flip flops and you’ve set a common ground with customers! How did they know I spoke Spanish? liked this.
  • MARKETING GENIUS BLOG  |  WEDNESDAY, MAY 12, 2010
    [Linkedin, Personalization] Do’s And Don’ts Of Building A B2B Community On Twitter
    personally follow these rules, and yes, at times I may even break them. Share this on Linkedin. Recently in an article on B2Bbloggers.com , I stated that the rate of adoption of Twitter for B2B marketing is being slowed because, frankly, at first Twitter can be difficult to understand and hard to use. balance is critical. Tweet This!
<< 1 2 ... 16 17 18 19 20 ... 36 37 >>
 

B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with Twitter

Sign in with LinkedIn

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...