Buzz Marketing for Technology

FEBRUARY 23, 2009

And for good reason – better margins, better awareness, better leads, more qualified leads. Sure you can get someone in your organization to write a white paper for you that you can send to trade pubs, email out to existing clients, post to your website and buy keywords to point at it that drive you leads. Give a listen.

Thought Leadership 100

Thought Leadership Work Management Marketing Management Sales Qualified Leads 100

Buzz Marketing for Technology

JUNE 15, 2009

And at this point in social media or even in the development of the web - we have plenty of ways to track and measure lead generation coming from Social Media. In a blog post a few weeks ago called - Why is measuring Lead Gen in Social Media so hard? - Tags: social media Lead Generation.

Social Media 100

Social Media ROI Media Lead Gen 100

Buzz Marketing for Technology

DECEMBER 9, 2008

If you have a story worth repeating, bloggers, podcasters, etc will repeat your story all over the world thereby building buzz and your brand at the same time. Add to this what I consider the secret sauce which is tracking and nurturing leads. This is becoming an art in itself.

CMO 100

CMO Lead Nurturing Buzz Blogger 100

Buzz Marketing for Technology

JANUARY 14, 2010

Then package it up to be sharable in the form of blogs, podcasts, videos, white papers, eBooks or whatever. Tags: Blogging Branding Content Marketing Facebook Inbound Marketing Lead Generation Social Media Social Networking. One that delivers content that is topical, interesting and relevant.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Buzz Marketing for Technology

DECEMBER 11, 2008

Link to Original Audio Source Signup for this Podcast Series About Dan Dan Schawbel is the leading personal branding expert for Gen-Y. Presently, Dan is a Social Media Specialist at EMC Corporation, which is one of the leading technology companies in the world. He is the author of “Me 2.0:

Personalization 100

Personalization Brand Identity Branding Lead Scoring 100

Buzz Marketing for Technology

DECEMBER 4, 2008

Link to Original Audio Source Signup for this Podcast Series About Bob Bob Buday is a co-founder of The Bloom Group and has been a researcher, marketing strategist, and writer for consulting and IT companies for 15 years. Prior to launching The Bloom Group, Bob for 10 years was director of marketing communications at CSC Index.

Thought Leadership 100

Thought Leadership Work Management Marketing Management Differentiation 100

Buzz Marketing for Technology

SEPTEMBER 23, 2008

No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). So that means they integrate things like blogs, podcasts, wikis, forums into a “Hive” (one could say mashup here). One of their customers is Serena Software.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Buzz Marketing for Technology

JANUARY 11, 2011

I mean content that can be used for Inbound Marketing (hat tip to HubSpot who created the term) things that can be shared socially like blog posts, eBooks, videos, podcasts, research reports. It occurs to me my definition of content often differs from their definition of content.

Optimization 100

Optimization Banner Ads SEO Banners 100

Buzz Marketing for Technology

JUNE 27, 2008

Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 Luke Closs on Enterprise 2.008. flick r.com. Lijit Search. solutions, Plazes. Download Flash plugin. Recent Posts. Socialtext Turns Wiki into a Killer Web Platform. Plazes Acquired by Nokia. innovation.

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

Buzz Marketing for Technology

JUNE 28, 2008

According to Seth Gottlieb , the Content Management and Collaboration Lead at Optaros , â??a Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. The intranet becomes a leading competitive advantage. Governance. Human Resources.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Buzz Marketing for Technology

FEBRUARY 27, 2009

With a combination of strong marketing leaders and the support of the line of business heads that we did several award winning things that pushed the envelope on Demand Generation.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Buzz Marketing for Technology

JUNE 27, 2008

Learn how McGraw-Hill/Platts, a world leader in providing energy information, experienced an 40% increase in online sales and an uptick in lead conversions from 10% to 25% by enhancing its search strategy. Podcast Powered by podPress (v8.8) Mobile Messaging 2.0. Mobile Phones. New Realities. News Corporation. open source. Public Media.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? What you can do is to manage the environment in which knowledge can be created, discovered, captured, shared, distilled, validated, transferred, adopted, adapted and applied.â??

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Buzz Marketing for Technology

JULY 24, 2008

According to Kolb, much of what we experience leads to a type of knowledge he identified as "apprehensive". There are various ways that this knowledge can be codified: as models, written documentation, curricula, plans, processes, formulas, podcasts and other audio presentations and visual representations (e.g.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Lead Ranking 100

Buzz Marketing for Technology

JUNE 27, 2008

Podcasts |. Oxford International Modernizes Vehicle Order Management System for Leading European Automaker, an IBM Case Study. Comparing Google and Other Leading Messaging Security Solutions. ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. Webcasts |.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but John Sandars, Senior Lecturer and Academic lead for e-learning, Medical Education Unit, The University of Leeds, Leeds, UK. Bmj.com has its Web 2.0 components (blogs and rapid responses), but mostly itâ??s As an evangelist for Web 2.0

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

" 1 This leads me to believe many of us have yet to comprehend the importance of information literacy and the role it plays in building the information skills and competencies of current and future workers. Podcast Center. My colleagues eyes tend to glaze over when I get on my information literacy soapbox. Discussion Lists.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Budget Programs 100

Buzz Marketing for Technology

MAY 26, 2010

An eBook should spawn 3-5 other items that can be used to reach out to potential clients like a couple of blog posts, an email blast, a podcast perhaps and several factoid tweets that can point to your landing page. Trying not to let the eBook or white paper for that matter be the only artifact you create from your efforts.

Paper 100

Paper B2B Marketing B2B Thought Leadership Thought Leadership 100

Buzz Marketing for Technology

JUNE 27, 2008

Podcasts |. leading thinkers. NAC launch from HP Procurve Podcast with Lippis Report, Part 1. This podcast offers insights and perspective on the various issues that relate to virtualization. More Podcasts » Resource Alerts. src = [link]. }. White Papers |. Webcasts |. Solution Centers |. Newsletters |.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

The act of subscription by itself does not show or develop understanding but often the process of reading and revisiting the subscribed-to feeds leads to greater understanding. Playing – The increasing emergence of games as a mode of education leads to the inclusion of this term in the list. Bibliography. Churches, A.

Wiki 100

Wiki Classified Ads Tagging Validation 100

Buzz Marketing for Technology

JUNE 27, 2008

Podcast Library. Those self-service activities lead to greater employee satisfaction as well as efficiencies in access and response time, distribution costs and HR staffing. How to Streamline Performance Reviews Employee Theft: How to Investigate How to Evaluate a Franchising Opportunity All Podcasts. > See All. White Papers.

Work Management 100

Work Management Marketing Management Resource Management Software 100

Buzz Marketing for Technology

NOVEMBER 30, 2009

Prior to joining KKM, Romi was Chief Marketing Officer of Ascentium Corporation, a leading digital agency with 96M in Sales in 2008. Related posts: Sincere Marketing – a podcast with Romi Mahajan We live in an age of skepticism about all forms. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

ROMI 100

ROMI Advertising Agencies Paid Search Agency Social Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Here they learn about social media tools like RSS, Delicious, podcasting, videocasting, blogs, wikis, and yes, even Twitter. Lesson # 8 Learn To Podcast. Panela Seiple , about to graduate from Boston University this month, learned how to make a podcast in her New Media and PR class. Audacity and Utterz. Her subject? Conclusion.

Social Media 100

Social Media Class Web 2.0 Media 100

Buzz Marketing for Technology

JULY 24, 2008

t pass without some news story about a cutback, sale, or drop in circulation at a leading newspaper. The second is from those that are embracing the future and leading their organization to a different kind of relationship with their audience. blogs, texting, podcasts, online video â?? Almost a day doesnâ??t

Case Studies 100

Case Studies Emarketing Advertising Agencies Conference 100

Buzz Marketing for Technology

JULY 28, 2008

do we get a concrete demonstration of the social structuring of knowledge and the multiple threads that directly or indirectly lead to any single expression of synthesis of those threads. Only now with Web 2.0 Trent Batson, Ph.D. has served as an English professor, director of academic computing, and has been an IT leader since the mid-1980s.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

reflects a shift in leading-edge applications on the World Wide Web, a shift from the presentation of material by website providers to the active co-construction of resources by communities of contributors. purposes include social bookmarking, wikis, podcasts, blogs, and software for personal expression and sharing (e.g., tools (e.g.,

Web 2.0 100

Web 2.0 Wikipedia Opinions Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

9 Essential Tips to Get the Most Out of Trade Shows, Conferences & Seminars (Podcast) » Tuesday 13 Nov 2007. I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc.

Blogger 100

Blogger Effectiveness Comparison Pricing 100

Buzz Marketing for Technology

JUNE 27, 2008

When you want to catch up, you want a flat world, and when you’ve established a lead, you want to remain king of the mountain. These discussions lead the way and people are paying attention. podcasting. Keep the people that naturally influence their social groups happy and they will keep the “good buzz&# going.

Work Management 100

Work Management Marketing Management Paid Search Agency Social Media 100