Convince & Convert

NOVEMBER 10, 2015

From Facebook to Twitter to blogs, he has high-performing social with measurable results. How realistically evaluating social returns can lead to a more focused engagement plan and higher returns. How realistically evaluating social returns can lead to a more focused engagement plan and higher returns. In This Episode.

Skype 144

Skype SEO Advertising Mediums Twitter 144

Convince & Convert

FEBRUARY 16, 2016

How releasing control of your message leads to more powerful influencers. How successful influencer marketing leads to empowered and loyal consumers. “We don’t lead the conversations anymore but we need to be a part of them and it’s about how we do that.” Heidi Sullivan on Twitter: @hksully.

Social Media 97

Social Media Skype Media Organic Leads 97

Stevens & Tate

MAY 27, 2022

By 2013, there were already 39 million people 65 and older that were using Facebook, Twitter, and Skype. She leads an enthusiastic team in strategic planning, development, search engine marketing, online promotions and advertising for the web. Seniors Are Social.

Youtube 95

Youtube Video Marketing Planning Advertising Agencies 95

Convince & Convert

MAY 10, 2016

How finding content for each vertical leads to streams that double traffic. How focusing on specific measurements of individual tactics instead of a general social ROI leads to more impactful refinements. Why vanity metrics are out and social is leading marketers back to basics. It’s leads. Quotes From This Episode.

Skype 94

Skype Verticals Youtube Impressions 94

Convince & Convert

MARCH 15, 2016

How a new brand’s social leads to appropriate expectations for your varied customer base. How properly executed customer care leads to an increase in direct sales. How employee empowerment leads to strong internal advocacy. Dan Moriarty on Twitter: @iamdanmoriarty. In This Episode. Quotes From This Episode.

Social Media 83

Social Media Skype Brand Identity Branding 83

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Convince & Convert

MARCH 22, 2016

How analysis that draws from many sources leads to earth shattering predictions for digital. How the rise of video and emojis is leading to innovative new tracking technology. How the evolving digital consumer leads to complete restructuring of media companies. . Tamara Gaffney on Twitter: @tamarag. ” —@tamarag.

Skype 72

Skype Eye-Tracking Forecasting Analysis 72

Convince & Convert

FEBRUARY 2, 2016

How a well thought out toolkit leads to a profitable celebrity endorsement. Why “building awareness” doesn’t always mean “pushing sales” How non-monetized programming can lead to organic engagement that beats paid social. Matt See on Twitter: @MatthewSee. Quotes From This Episode. TwitterMirror.

Social Media 87

Social Media Skype Allocation Media 87

Convince & Convert

MAY 17, 2013

Students who are not already on Twitter are to join it and build up a follower base, tracking who looks at their tweets, etc. ” We’ve said this on the show before: the action of liking a brand on Facebook is a trailing indicator of relationship , not a leading indicator of relationship. Four Your Information.

Social Media 162

Social Media Media Viral Marketing Skype 162

Convince & Convert

MAY 3, 2016

How activities-based marketing can keep you busy, but leads to stagnant business growth. How repackaging content for sales reps to personalize and distribute leads to better audience engagement. Randy Frisch on Twitter: @randyfrisch. Chris Moody on Twitter: @cnmoody. Why good content means a life lived off-domain.

Social Media 94

Social Media Social Marketing Skype Content Marketing 94

Convince & Convert

JANUARY 5, 2016

How focusing on and communicating ROI will lead to bigger budgets. Why a successful campaign doesn’t lead to a renewed contract for inattentive agencies. How truth in advertising (agencies) leads to a happy customer. Why your former intern’s Twitter account lost you that client. Quotes From This Episode.

Advertising Agencies 108

Advertising Agencies Paid Search Agency Ad Agencies Skype 108

Biznology

JANUARY 5, 2016

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. He is @thornley on Twitter, thornley10 on YouTube and Joseph Thornley on Google+ and Facebook.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Convince & Convert

DECEMBER 8, 2015

How properly tracking the success of your blog posts, not just number of entries, leads to higher conversion rates. Andy Crestodina on Twitter. If you could do a Skype call with any living person, who would it be? Why the addition of visuals means a shift in content density of blogs. Quotes From This Episode.

Blogger 95

Blogger Skype Burn Rate Top of Funnel 95

Convince & Convert

MAY 17, 2016

How the rise of data scientists leads to a better appreciation and utilization of data. How Facebook’s current algorithm allegations leads to a teachable moment on the relationship between humans and algorithms. Susan Etlinger on Twitter: @setlinger. If you could do a Skype call with any living person, who would it be?

Skype 91

Skype Ethics Analysis Facebook 91

Convince & Convert

FEBRUARY 9, 2016

million Facebook fans, 193k Twitter followers, and 13.3k How centralizing a chain’s social media leads to deeper connections with customers. How promoting technologically unskilled but teachable dedicated employees leads to the perfect social advocates. Kandi Steiner on Twitter: @KandiSteiner. In This Episode.

Social Media 102

Social Media Media Skype Twitter 102

Convince & Convert

APRIL 12, 2016

How a well-articulated and tailored employee advocacy program leads to better website conversion rates. How having siloed departments leads to a niche for every social platform in any company. How your point of view on social platforms can lead to a diverse and successful portfolio. . ” —@CarlosGil83 (highlight to tweet).

Work Management 103

Work Management Enterprise Management Marketing Management Paid Social Agency 103

Convince & Convert

MAY 10, 2013

The first step they took was to give each local office its own social presence with a Facebook page and a Twitter account. This is a cool idea, but we should be careful about where it leads. If you could do a Skype call with any living person, who might that be and why? ” via H&R Block. Holy Social!

Social Media 143

Social Media Activities Media Skype 143

Convince & Convert

JANUARY 23, 2015

She has written the book on it and consults with businesses to optimize lead generation from LinkedIn. Keep your personality in your interaction, whether it be on LinkedIn, Twitter, Facebook, Pinterest, Instagram, whatever. If you could do a Skype call with any person, who would it be? LinkedInExpert Tweet This. Be recognizable.

Social Media 155

Social Media Linkedin Media Skype 155

Convince & Convert

AUGUST 23, 2013

“It seems to payoff in huge dividends when it comes to views converting into leads.” Of course, much of the education comes in face to face interaction with customers, but making this culture clear on social platforms has served them well in terms of creating meaningful leads. Four Your Information. See you next week!

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

Convince & Convert

SEPTEMBER 1, 2015

In the early 90s, he was working at an interactive media company leading infomercials. “If you lead with, ‘I’m here to answer any of your questions. Richard’s Twitter: @ByJove. If you could do a Skype call with any living person, who would it be? ” —@ByJove. ” —@ByJove.

Skype 137

Skype Correlation Paid Search Agency Social Media 137

Convince & Convert

MARCH 8, 2016

How a solid training program leads to a successful and embedded social network. How a well-executed social plan, coupled with training, leads to empowered and professionally advancing employees. “We trust our employees with narcotics and sharp instruments, so we can probably trust them with Facebook and Twitter, too.”

Social Media 74

Social Media Media Skype Training 74

Convince & Convert

MAY 24, 2016

How driving media efficiencies leads to centralized and focused media buying. How proactively using data to build a media and content strategy leads to more effective social media. Amy Lamparske on Twitter: @amylamparske. 3M on LinkedIn , Twitter , YouTube , Facebook , Instagram. Why content starts with communications.

Skype 88

Skype Multi-Channel Paid Search Agency Touchpoints 88

Webbiquity

OCTOBER 16, 2018

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. Then technologies like Skype, lower-cost video conferencing, and web conferencing tools seemed to make live meetings needless.

Marketing Automation Services 245

Marketing Automation Services Trade Show Advertising Agencies Verticals 245

Convince & Convert

APRIL 25, 2014

This one page aggregates all of the data from Twitter, Facebook, blogs, the community forums, and any other place online where VMware chatter might be going on. Some social networks, notably Twitter, are particularly inscrutable for new users, whereas others are more intuitive. Introducing the #worldstoughestjob. Stewart Brand.

Communities 135

Communities Skype Social Media Social Networks 135

Convince & Convert

APRIL 26, 2016

How creating defined strategies for each social channel leads to an effective and targeted marketing plan. Lori Marino on Twitter: @lmarino. Raytheon on Twitter , Facebook , YouTube , LinkedIn , and Instagram. If you could do a Skype call with any living person, who would it be? In This Episode. ” —@lmarino.

Social Media 75

Social Media Media Barriers Skype 75

Sprout Social

MARCH 13, 2019

Digging into the data behind your mentions can lead to a treasure trove of insight to help you make actionable business decisions. For example, Skype recently reintroduced its “Away” status feature which resulted in a flurry of different responses from followers. For starters, Twitter represents a massive customer service channel.

Ad Building 100

Ad Building B2B Business Skype 100

Launch Marketing

APRIL 2, 2020

If you need a service provider, Zoom is one leading video conferencing platform. Microsoft Teams and Skype are another leading conferencing platform offering resources to help. Don’t forget to record these events and use them for ongoing lead generation on your website or in future marketing campaigns. Social Media.

B2B Thought Leadership 74

B2B Thought Leadership Webinar Metrics Social Media Skype 74

Sharpspring

JUNE 3, 2021

Contact a few influencers and ask to interview them, preferably face to face, via Skype video or phone. Social networks like Facebook and Twitter are great for combining personal and business affairs. Come up with Lead Generation Strategy. Post the interview on your website and social networks.

Personalization 129

Personalization SEO Brand Identity Branding 129

Convince & Convert

DECEMBER 27, 2013

of the business, BlueFocus is leading the way in the internationalization of social media services. Perhaps not surprising because he was Time’s Person of the Year , Pope Francis is the most influential world leader on Twitter. Pope Francis @Pontifex is the most influential world leader on Twitter. ” Holy Social!

Practices 168

Practices Best Practices Paid Search Agency Skype 168

Convince & Convert

MARCH 31, 2015

It’s like an easier-to-use Skype with an office metaphor. Plus, the company has a remarkable blog of their own , and the team at Buffer is widely recognized as leading the charge toward business transparency world-wide. Facebook, Twitter, G+, Instagram graphics + a lot more. Here’s how our “office” looks today. (i’m

Tools 167

Tools Product Paid Search Agency Companies 167

Biznology

JULY 31, 2019

Twitter is a great starting point for businesses that want to listen to their customers and participate in their discussions actively. Email marketing is one of the oldest and yet most effective ways to increase brand awareness and nurture leads. Real-time messaging apps like Skype or Slack are also enabling a simpler workflow.

Work Management 116

Work Management Marketing Management Godaddy Paid Search Agency 116

Convince & Convert

DECEMBER 3, 2015

How one (or even two) bad reviews won’t necessarily lead to the end of your business. Daniel Lemin on Twitter and Instagram. If you could do a Skype call with any living person, who would it be? Having just released a book on this very topic, he is a bonafide fount of priceless information. In This Episode. TrustRadius.

Skype 82

Skype Lock-In Storytelling Opinions 82

Convince & Convert

DECEMBER 15, 2015

How planned content creation can lead to a stagnant presence online and ultimately cause audience attrition. Chris Ducker on Twitter , YouTube , Facebook. If you could do a Skype call with any living person, who would it be? In This Episode. Why conditioning your audience means greater engagement success on all social channels.

Communities 72

Communities Skype Social Media Youtube 72

LEADership

AUGUST 7, 2014

Lets discuss how to make SMALL changes and gain some QUICK wins for your B2B lead generation efforts. 5 Easy Ways to Reward Your B2B Lead Generation with Quick Wins. B2B companies are steadily moving share of budget from offline to online marketing and lead generation. Is your lead generation stuck in a rut?

Lead Generation 40

Lead Generation Landing Pages Generation Budget Programs 40

SmartBug Media

AUGUST 5, 2019

Social: Traffic from a social network, such as Facebook, LinkedIn, Twitter, or Instagram. Clicks on mobile apps or desktop softwares: Programs such as Skype or news apps often do not pass referring information and, thus, result in direct traffic.

Paid Content 101

Paid Content Traffic Organization Paid Search Agency 101

Martech Advisor

MARCH 17, 2020

Social distancing, while effective in curtailing the effects of the pandemic, can lead to loss of productivity, miscommunication, and lower business output. So, for marketing and sales teams to continue to work effectively from home, we asked some of the leading industry experts to share their tips on doing it right.

Work Management 141

Work Management Tips Paid Search Agency Marketing Management 141

The Effective Marketer

JANUARY 27, 2014

Webinars are a great way to generate leads in the B2B world because not only of the fact that you will have a captive audience for the duration of most of the presentation, it also yields a ton of content possibilities. You want people to recognize the landing page whether coming from an email clickthru, a social media link or a Skype IM.

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100