Martech
JUNE 1, 2023
Building a knowledge base for your marketing work management system is essential to making sure everybody using it is on the same page. Here are some tips on what to include in your marketing work management knowledge base. A meeting (virtual or in-person). These guidelines should be broken down by channel.
Salesforce Marketing Cloud
JULY 10, 2023
Your customers can easily get the answers they need with knowledge base articles, which are informative help articles on your site. Service agents can also use knowledge base articles to solve customer problems and reduce their average handle time. What is a knowledge base article?
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BenchmarkONE
SEPTEMBER 16, 2021
A well-conceived knowledge base can act as a useful virtual self-service portal for your customers. If you’re confused about why you should invest time and effort into creating one, look at the following statistics: As per Forrester , customers prefer knowledge bases over all other self-service channels.
BenchmarkONE
FEBRUARY 6, 2020
A strong knowledge base tells your customers, your industry, and the search engines that you’re an authority in your field. While it might be time-intensive, putting together a knowledge base article on a topic related to the product or service you offer allows your sales team to do their jobs more efficiently.
Martech
FEBRUARY 19, 2024
Building a knowledge base for effective implementation To get the most out of a marketing work management solution, it’s crucial to create a knowledge base that explains how to use the tool within your team or organization. They boost productivity, improve results and deliver top-notch performance.
Marketing Insider Group
AUGUST 21, 2023
Use Natural Language Search & Generative AI in Your Knowledge Base Natural language processing has been around for many years. What this means for your CX strategy is that self-help databases (principally knowledge bases, but other resources as well) are ripe for natural language and generative AI deployment.
Sprout Social
JANUARY 11, 2024
But providing personalized and speedy service is easier said than done by hand. Consumers today don’t just expect a personal experience. A staggering 70% of consumers expect personalized responses from reps. This ultimately leads to comprehensive, personalized service. They expect a quick resolution, too.
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