Trending Sources

The 24 Best Visual Content Creation Tools

Webbiquity

Here are two dozen tools that enable marketers to create a range of effective visual content assets, from memes and quote images to animated GIFs, maps, charts, vector drawings,  and interactive graphics. 1)   Canva. Design tool for custom images, presentations, and social media graphics. This free online graphic design tool doesn’t get much better. Pricing:  free.

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The 23 Best Content Ideation Tools

Webbiquity

What are the best tools for finding great content ideas? Here are almost two dozen of the best content ideation tools finding and capturing bursts of inspiration. An online brainstorming tool that helps develop ideas based on challenges, related adjectives, and insights. Open-source mind-mapping tool to gather ideas and structure them in logical way.  Pricing: free.

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17 Helpful SEO Tools and Tool Reviews

Webbiquity

For nearly as long as there have been people working on search engine optimization, there have been SEO tools. The first tools handled only the most rudimentary tasks, like rank checking or keyword density analysis. As search engine algorithms, and SEO professionals, have become more sophisticated over time, so have the tools. Which tools are best for local SEO? Knutson.

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The 24 Best Interactive Websites of 2015

ScribbleLive

Everyone’s been raving about the popularity of web video this year, but a less talked-about form of visual content—interactive websites—can be way more engaging. These sites draw the viewer inside rich stories with stunning photography, videos, words, and interactive elements that create a stimulating personal experience. Important because: This interactive is sheer fun.

B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. Tools List. B2B Marketing. processes are fundamentally changing. know which half." content.

The Five Best Infographic Creation Tools and Services

Webbiquity

Fortunately, there are now tools that allow even the design-challenged to produce professional-looking infographics. Here are four of the best such tools…plus services to call on if you have the budget and really want to make sure your infographics look original and great. Infographic Creation Tools. 1) Piktochart. Also enables creation of interactive visualizations.

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9 Types of Interactive Content for Innovative Lead Gen

Act-On

Interactive content can help with that. study from Demand Metric found that 88% of marketers who use interactive content say their content was somewhat effective or very effective in differentiating it from competitors. Compare that to marketers who don’t use interactive content: Only 55% of them can say the same. Interactive content is also tailor-made for engagement.

7 Easy-to-Use Interactive Content Tools You Should Explore

Hubspot

Rather than task their audience with consumption, and consumption alone, innovative companies are using interactive content to earn the attention of their audience and increase engagement. To give you a better idea of what we're talking about, we've pulled together a list of seven easy-to-use tools for creating more dynamic content. This tool can be used as a great method of training.

Your Next Practice: Interactive Value-focused Content

The ROI Guy

From the research, 84% of buyers now prefer more interactive and visual content, providing users with the ability to dynamically self-explore areas of interest, analyze opportunities, and obtain customized consultative advice. The ROI of Interactive Value-Focused Content? ADP, the well-known payroll and HR services firm, knows the value of interactive content well.

B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. Tools List. B2B Marketing. processes are fundamentally changing. know which half." content.

Announcing Vidyard’s New Interactive Video Player

Vidyard

Last week I snuck into our R&D lab on the second floor of our awesome new office and saw a few TOP SECRET things that I probably shouldn’t have, one of which was something labeled “ New Vidyard Interactive Player ”. Meet Vidyard’s New Interactive Player, a   monster upgrade to our already-awesome HTML5 video player ! The New Interactive Player: The Evolution of Engagement.

Scott Brinker, Ion Interactive’s Co-Founder and CTO: Hacks, Stacks and Apps—The New Tools of Technology Marketing [Podcast]

Crimson Marketing

Scott Brinker, CTO of Ion Interactive, shares his insights on the flowering of this ecosystem, the interaction of major and minor developers and how technology marketing organizations are keeping up with rapid advances. Scott Brinker is the President and CTO of Ion Interactive , a marketing apps platform that generates leads and revenue via digital marketing.

The Winner? Interactive Content Ignites Demand and Fuels Engagement

The ROI Guy

Research by DemanGen Report indicates that interactive value-focused content can lead the way to more leads, better engagement and higher conversions. Other research from Demand Metric research concurs, indicating that interactive content is 2x greater than passive content at converting prospects , 32% better at educating buyes and 60% superior in creating differentiation.

What Is Interactive Marketing?

Ceros

This post, What Is Interactive Marketing? written by Ashley Taylor Anderson , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. This kind of interactivity makes for a much more powerful marketing experience. People Consumers want to interact with brands, not just be passive purchasers of products and services. Two-Way Interaction.

20 Content Marketing Tools to Rely on From Start to Finish

KoMarketing Associates

Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Tools for Topic Generation. The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. Tools for Writing.

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B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. Tools List. B2B Marketing. processes are fundamentally changing. know which half." content.

6 Tools for Automating B2B Social Media Marketing

KoMarketing Associates

Below are some tools that can help you research, schedule, and monitor. KoMarketing and the author are not affiliated with these tools in any way. Here’s some great tools that can help. BuzzSumo offers a freemium version of its tool that allows for some keyword/brand mention searches. What automation tools do you use for B2B social media marketing? Buffer. Edgar.

5 Types of Interactive Marketing

Ceros

This post, 5 Types of Interactive Marketing , written by Meg Cannistra , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. It’s these issues with static, traditional content marketing that make interactive marketing so exciting. Rather than simply tell your story to your audience, interactivity lets you have a conversation with them.

Interactive + Content + Partner = Great Marketing Example

It's All About Revenue

That’s why, with our Modern Marketing Experience conference coming up, we teamed up with our AppCloud partner, SnapApp , to put together an interactive tool that will help you discover the best breakout sessions to attend. If you haven’t registered yet, there’s a special treat for you at the end of the interactive tool below. Content loading.

14 Data Visualization Tools to Tell Better Stories with Numbers

grow - Practical Marketing Solutions

Hundreds of tools are now available to chart, create dashboards, and better measure and manage data. Which tools are best to tell your story? Here are 14 of the best data visualization tools. Dygraphs creates chart that are interactive: you can mouse over to highlight individual values. INFOGRAPHICS   Visual.ly is a combined gallery and infographic generation tool.

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Tips, Trends & Tools for DIY Interactive Content Design

SnapApp

Designing amazing interactive experiences doesn’t have to be hard. That’s the message I hope I communicated last week in our DIY Interactive Content Design webinar – thank you for joining if you were able to attend! As we discussed, it doesn't have to be hard to put together great interactive content experiences. If you missed it, here’s a link to view the recording. Pixabay.

13 Easy-to-Use Tools for Creating Killer Visual Content

Vertical Response

To help you create images that get BuzzFeed-worthy engagement, here are 13 of our favorite and easy-to-use visual content creation tools. 1. Canva is an easy, free, (and pretty darn fun) image creation tool. Don’t be surprised if you find yourself getting happily sucked down an image-making vortex with this tool, because it’s easy to do. Don’t have any images?

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How to Drive Website Engagement? 13 Examples of Interactive Content

SnapApp

To start, offer an immediate and personalized content experience with which your audience can interact. The limits of interactive content are seemingly endless. The interactive content industry is starting to get big – like, really big.  . In 2014, The Wall Street Journal made a commitment to interactivity with its WSJ Interactive video series. Content loading

10 Ways to Engage Your Audience with Interactive Content

Modern B2B Marketing

Author: Katherine McAdoo As an interactive content designer, I like to compare myself to a baker. You provide the fruit, and I’ll whip up a mouth-watering pie that you just don’t want to stop consuming. I am frequently handed pieces of static content in different stages of completion and asked to throw in something special to make it an interactive content experience.

Tools that help generate blogging ideas

Biznology

Today, this blog will share some tips and tools about where to find current topics and fuel ideas for writing. Here are some tools that can help fuel your creative juices and find some great writing topics. Portent is a fun site that helps you hash out an idea or a title for a blog by just entering a keyword or key phrase into the free online tool. Quora. Portent. Soolve.

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5 Reasons to Invest in Interactive Content

Modern B2B Marketing

recently came across a blog post by Scott Brinker of ion interactive, explaining why they bet the whole company on marketing apps. He sees interactive web experiences (fueled by these marketing apps) as the fourth wave of content marketing. As the fourth wave of content marketing, this interactive content is the future. The Fourth Wave of Content Marketing. have no idea.

Improve Your Content: From Passive to Interactive

The ROI Guy

Evolve from Passive to Interactive On any given day, your prospect’s inbox and web journey are jammed with dozens of different white paper download offers. The secret is Interactive Content. According to DemandGen Report, an overwhelming number of buyers (91%) agree or strongly agree that they prefer more interactive/visual content. In you they trust?

The 50 Best Startup Tools For 2016

B2B Marketing Insider

Whether you’re thinking about launching a business in 2016 or you’re already working on growing one, you probably recognize and understand the importance and value of tools. In order to build or grow a startup in 2016, you need to invest in tools that can help you optimize, automate, and improve every working part of your business—from sales and marketing, to employees and customers.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. This tool makes unfollowing non-followers easy. Other Cool Web Tools.

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Interactive Content Marketing 101

Marketing Action

As a result, if you want your content to stand out and have an impact, you have got to find ways to make it as engaging and interactive as possible. Have you been reading about interactive content everywhere you look? This post is for you. I’m here to walk you through a quick intro to interactive content, why it works for marketers, where you can use it, and what it looks like.

Using Interactive Content to Build a Scalable Account Based Marketing Program

SnapApp

All of that to say, if you’re struggling with ABM, you’re not alone. A new marketing strategy requires a new set of tools – and a new way of thinking. Instead, let’s focus on ways to dramatically improve your outcomes using interactive content. Make interactivity your first pick in building out your ABM arsenal – so you get better results, faster. Source: Bizible.

The Nine Best Facebook Marketing Tools

Webbiquity

Not surprisingly, an ecosystem of developers and vendors have created tools to extend the marketing capabilities of the world’s largest social network. These tools help Facebook marketers evaluate and improve page performance, run sweepstakes and contests, determine what type of content works best, monitor competitors, optimize Facebook advertising campaigns and more. grow}.

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5 social media tools to kickstart your business

grow - Practical Marketing Solutions

One area that we can always consider is emerging tools to help us be more productive and efficeint. Social Here are 5 great tools that you can kick-start your business in 2013: Convert Facebook Fans to customers with Agorapulse. Here are three highlights of Agorapulse: Fan Profiling – As Fans interact with your content and applications, Agorapulse records it and builds a profile. 

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New Tool Helps Marketers Use Email Deliverability Data

It's All About Revenue

Oracle Marketing Cloud Deliverability Plus is a revolutionary tool that will allow marketers to understand the actual success of their campaigns and how to make those campaigns perform better. See below for graphic which highlights the benefits and key features of the tool.]. The power of these tools is truly ground breaking in the deliverability space. Product News

Experience “Content Land: An Interactive Quest” [Infographic]

SnapApp

We have to break free of the lead-gated PDF as the primary lead-gen tool in order to deliver on both fronts.  . This is where interactive content bridges the gap. To showcase how interactive experiences can work for you, we created “ Content Land: An Interactive Quest. ”. How can interactive content work for you? What interactive content can do.

Fast Forward: Video Content Goes Interactive and Personal

Modern B2B Marketing

Video has shifted from being just a brand-building tool at the top of the sales funnel to being used throughout the buying journey to engage audiences with product explanations, demos, customer testimonials, and much more. This year, watching videos will become more active–and interactive. Author: Tyler Lessard Marketing technology took a lot of big steps forward in 2015.

Tools that help monitor and measure social traffic

Biznology

All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions). Today we will explore different tools that help monitor traffic and the effectiveness of your social media campaigns.

Best Social Media Management Tools for Small Business Owners

grow - Practical Marketing Solutions

There are numerous tools that make populating your Twitter feed, Facebook page, and other social media outlets relatively painless, and some are completely free. Tweetdeck also makes it easy to post (or schedule) tweets containing text, photos or links, and monitor Twitter interactions and direct messages. There are a number of free tools that provide similar information.

8 Social Media Tools to Get Your Content Buzzing Across Networks

KoMarketing Associates

Thankfully, there are numerous social media tools available to simplify this process and allow content marketers to craft a well-thought-out and targeted approach to audience identification and social promotion. Let’s take a look at some of the tools (and steps) we find valuable to this process: Finding Influencers by Topic. While you may be thinking to yourself, “Yeah, I have.

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Infor Epiphany Marketing and Interaction Advisor: Good Examples of B2C Marketing Automation

Customer Experience Matrix

The crown jewel turned out to be RightPoint, a pioneering real-time interaction manager since renamed Interaction Advisor. This is already a contrast to B2B marketing automation, where the database is part of the system and structures are largely limited to contacts, accounts, and marketing interactions. Interaction Advisor handles all these quite nicely. Neat trick.

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