Trending Sources

The 23 Best Content Ideation Tools

Webbiquity

What are the best tools for finding great content ideas? Here are almost two dozen of the best content ideation tools finding and capturing bursts of inspiration. An online brainstorming tool that helps develop ideas based on challenges, related adjectives, and insights. Open-source mind-mapping tool to gather ideas and structure them in logical way.  Pricing: free.

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The 24 Best Interactive Websites of 2015

ScribbleLive

Everyone’s been raving about the popularity of web video this year, but a less talked-about form of visual content—interactive websites—can be way more engaging. These sites draw the viewer inside rich stories with stunning photography, videos, words, and interactive elements that create a stimulating personal experience. Important because: This interactive is sheer fun.

17 Helpful SEO Tools and Tool Reviews

Webbiquity

For nearly as long as there have been people working on search engine optimization, there have been SEO tools. The first tools handled only the most rudimentary tasks, like rank checking or keyword density analysis. As search engine algorithms, and SEO professionals, have become more sophisticated over time, so have the tools. Which tools are best for local SEO? Knutson.

Tools 114

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more. No one has time to put every one of those tools through its paces.

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B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. Tools List. B2B Marketing. processes are fundamentally changing. know which half." content.

7 Easy-to-Use Interactive Content Tools You Should Explore

Hubspot

Rather than task their audience with consumption, and consumption alone, innovative companies are using interactive content to earn the attention of their audience and increase engagement. To give you a better idea of what we're talking about, we've pulled together a list of seven easy-to-use tools for creating more dynamic content. This tool can be used as a great method of training.

The 28 Best Influencer Marketing Tools

Webbiquity

Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. Here are 28 of the best tools for influencer research and outreach. 1) Klout. ” —  PR Daily (PR Tools).

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Interactive + Content + Partner = Great Marketing Example

It's All About Revenue

That’s why, with our Modern Marketing Experience conference coming up, we teamed up with our AppCloud partner, SnapApp , to put together an interactive tool that will help you discover the best breakout sessions to attend. If you haven’t registered yet, there’s a special treat for you at the end of the interactive tool below. Content loading.

14 Data Visualization Tools to Tell Better Stories with Numbers

grow - Practical Marketing Solutions

Hundreds of tools are now available to chart, create dashboards, and better measure and manage data. Which tools are best to tell your story? Here are 14 of the best data visualization tools. Dygraphs creates chart that are interactive: you can mouse over to highlight individual values. INFOGRAPHICS   Visual.ly is a combined gallery and infographic generation tool.

Tools 107

B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. Tools List. B2B Marketing. processes are fundamentally changing. know which half." content.

5 Types of Interactive Marketing

Ceros

This post, 5 Types of Interactive Marketing , written by Meg Cannistra , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. It’s these issues with static, traditional content marketing that make interactive marketing so exciting. Rather than simply tell your story to your audience, interactivity lets you have a conversation with them.

What Is Interactive Marketing?

Ceros

This post, What Is Interactive Marketing? written by Ashley Taylor Anderson , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. This kind of interactivity makes for a much more powerful marketing experience. People Consumers want to interact with brands, not just be passive purchasers of products and services. Two-Way Interaction.

Scott Brinker, Ion Interactive’s Co-Founder and CTO: Hacks, Stacks and Apps—The New Tools of Technology Marketing [Podcast]

Crimson Marketing

Scott Brinker, CTO of Ion Interactive, shares his insights on the flowering of this ecosystem, the interaction of major and minor developers and how technology marketing organizations are keeping up with rapid advances. Scott Brinker is the President and CTO of Ion Interactive , a marketing apps platform that generates leads and revenue via digital marketing.

The Nine Best Facebook Marketing Tools

Webbiquity

Not surprisingly, an ecosystem of developers and vendors have created tools to extend the marketing capabilities of the world’s largest social network. These tools help Facebook marketers evaluate and improve page performance, run sweepstakes and contests, determine what type of content works best, monitor competitors, optimize Facebook advertising campaigns and more. grow}.

Tools 48

B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. Tools List. B2B Marketing. processes are fundamentally changing. know which half." content.

The Winner? Interactive Content Ignites Demand and Fuels Engagement

The ROI Guy

Research by DemanGen Report indicates that interactive value-focused content can lead the way to more leads, better engagement and higher conversions. Other research from Demand Metric research concurs, indicating that interactive content is 2x greater than passive content at converting prospects , 32% better at educating buyes and 60% superior in creating differentiation.

6 Tools for Automating B2B Social Media Marketing

KoMarketing Associates

Below are some tools that can help you research, schedule, and monitor. KoMarketing and the author are not affiliated with these tools in any way. Here’s some great tools that can help. BuzzSumo offers a freemium version of its tool that allows for some keyword/brand mention searches. What automation tools do you use for B2B social media marketing? Buffer. Edgar.

Interactive Content Marketing 101

Marketing Action

As a result, if you want your content to stand out and have an impact, you have got to find ways to make it as engaging and interactive as possible. Have you been reading about interactive content everywhere you look? This post is for you. I’m here to walk you through a quick intro to interactive content, why it works for marketers, where you can use it, and what it looks like.

10 Ways to Engage Your Audience with Interactive Content

Modern B2B Marketing

Author: Katherine McAdoo As an interactive content designer, I like to compare myself to a baker. You provide the fruit, and I’ll whip up a mouth-watering pie that you just don’t want to stop consuming. I am frequently handed pieces of static content in different stages of completion and asked to throw in something special to make it an interactive content experience.

13 Easy-to-Use Tools for Creating Killer Visual Content

Vertical Response

To help you create images that get BuzzFeed-worthy engagement, here are 13 of our favorite and easy-to-use visual content creation tools. 1. Canva is an easy, free, (and pretty darn fun) image creation tool. Don’t be surprised if you find yourself getting happily sucked down an image-making vortex with this tool, because it’s easy to do. Don’t have any images?

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5 social media tools to kickstart your business

grow - Practical Marketing Solutions

One area that we can always consider is emerging tools to help us be more productive and efficeint. Social Here are 5 great tools that you can kick-start your business in 2013: Convert Facebook Fans to customers with Agorapulse. Here are three highlights of Agorapulse: Fan Profiling – As Fans interact with your content and applications, Agorapulse records it and builds a profile. 

Tools 116

Tools that help generate blogging ideas

Biznology

Today, this blog will share some tips and tools about where to find current topics and fuel ideas for writing. Here are some tools that can help fuel your creative juices and find some great writing topics. Portent is a fun site that helps you hash out an idea or a title for a blog by just entering a keyword or key phrase into the free online tool. Quora. Portent. Soolve.

Tools 60

Best Social Media Management Tools for Small Business Owners

grow - Practical Marketing Solutions

There are numerous tools that make populating your Twitter feed, Facebook page, and other social media outlets relatively painless, and some are completely free. Tweetdeck also makes it easy to post (or schedule) tweets containing text, photos or links, and monitor Twitter interactions and direct messages. There are a number of free tools that provide similar information.

5 Reasons to Invest in Interactive Content

Modern B2B Marketing

recently came across a blog post by Scott Brinker of ion interactive, explaining why they bet the whole company on marketing apps. He sees interactive web experiences (fueled by these marketing apps) as the fourth wave of content marketing. As the fourth wave of content marketing, this interactive content is the future. The Fourth Wave of Content Marketing. have no idea.

The 50 Best Startup Tools For 2016

B2B Marketing Insider

Whether you’re thinking about launching a business in 2016 or you’re already working on growing one, you probably recognize and understand the importance and value of tools. In order to build or grow a startup in 2016, you need to invest in tools that can help you optimize, automate, and improve every working part of your business—from sales and marketing, to employees and customers.

Tips, Trends & Tools for DIY Interactive Content Design

SnapApp

Designing amazing interactive experiences doesn’t have to be hard. That’s the message I hope I communicated last week in our DIY Interactive Content Design webinar – thank you for joining if you were able to attend! As we discussed, it doesn't have to be hard to put together great interactive content experiences. If you missed it, here’s a link to view the recording. Pixabay.

8 Indispensible Tools to Improve Your Social Media Efficiency

grow - Practical Marketing Solutions

Here are 8 tools that I use on a regular basis that helped me be more effective and efficient on social media and hopefully it will help you too! 1. only need to spend a couple of minutes a day on Commun.it but it gives me some valuable actionable information, such as: Influencers who have interacted with me but I haven’t reciprocated. Ian Cleary is a Social Media Tools Specialist.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. This tool makes unfollowing non-followers easy. Other Cool Web Tools.

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Fast Forward: Video Content Goes Interactive and Personal

Modern B2B Marketing

Video has shifted from being just a brand-building tool at the top of the sales funnel to being used throughout the buying journey to engage audiences with product explanations, demos, customer testimonials, and much more. This year, watching videos will become more active–and interactive. Author: Tyler Lessard Marketing technology took a lot of big steps forward in 2015.

Improve Your Content: From Passive to Interactive

The ROI Guy

Evolve from Passive to Interactive On any given day, your prospect’s inbox and web journey are jammed with dozens of different white paper download offers. The secret is Interactive Content. According to DemandGen Report, an overwhelming number of buyers (91%) agree or strongly agree that they prefer more interactive/visual content. In you they trust?

New Tool Helps Marketers Use Email Deliverability Data

It's All About Revenue

Oracle Marketing Cloud Deliverability Plus is a revolutionary tool that will allow marketers to understand the actual success of their campaigns and how to make those campaigns perform better. See below for graphic which highlights the benefits and key features of the tool.]. The power of these tools is truly ground breaking in the deliverability space. Product News

Tools that help monitor and measure social traffic

Biznology

All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions). Today we will explore different tools that help monitor traffic and the effectiveness of your social media campaigns.

5 Essential tools to attract a relevant audience to your blog

grow - Practical Marketing Solutions

Let’s look at five great social media tools to ensure you attract a relevant audience to your blog posts. 1. SocialBro is a social media management tool.  Action:  Consider SocialBro or similar tools to work out the best time to tweet. 2. Action: Add your latest blog post to your signature using Wisestamp or similar tool. 4.  But it does make sense! Summary.

How Snapchat Marketing Is Changing the Way Brands Interact with Consumers

Content Standard

Of course, brands can also create accounts and share stories, but users have to proactively seek out and follow those brands to interact with their content. Twitter can be a quagmire for brands that launch campaigns in the hopes of audience interaction—only to earn backlash. Snapchat, once the playground of teens and a handful of celebs, has gone mainstream. There are no likes.

5 Ways To Create Interactive Content and Maximize Your Marketing Budget

Modern B2B Marketing

That’s where interactive experiences come into play. recent Demand Metric report  found that interactive content was 93% effective at educating buyers and 88% effective at distinguishing a brand from its competitors. And everything you need for creating meaningful, effective interactive content is right at your fingertips. Interactive Infographic. Probably. Not so fast!

5 Ways to Make Your Blog Post Interactive on the Cheap

Hubspot

Readers crave the dynamic nature of interactive digital content. An ion Interactive study measured the success and general feeling from marketers regarding interactive content. In terms of effectiveness, 93% of marketers say interactive media is great at educating buyers; 88% say it’s effective at differentiating brands, whereas static was found to be only 55% effective.