Zoominfo

AUGUST 26, 2020

At ZoomInfo, we care about the sales numbers, but we know to get there we must: Always. When you rush to close a sale, you don’t have the time to harness key insights about your prospects — leaving you high and dry during your sales calls. These tidbits can be the difference between an average sale and a humongous deal.

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Cold Calling Zoominfo Work Management Effectiveness 207

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. It’s time to build a sales funnel that captures and converts your best buyers. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel?

Top of Funnel 179

Top of Funnel Ideal Customer Profiles B2B Sales Ad Building 179

Zoominfo

JULY 12, 2021

Business leaders depend on the conversations that sales reps are having with prospects to grow their pipeline and stoke their go-to-market engine. Many companies lack easy access to valuable insights that inform sales conversations in real-time. What’s missing from these and other interactions?

Zoominfo 130

Zoominfo Forecasting Intent Data Paid Search Agency 130

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! Check it out!

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B2B Sales Research Paid Search Agency Tools 233

Zoominfo

NOVEMBER 20, 2020

We sat down with William Wright, Senior Account Manager, SMACT Works to talk through his experience with ZoomInfo Engage. . SMACT Works provides strategy, management, consulting and managed services for digital, data & analytics, Cloud and Enterprise Technologies. In early 2019, ZoomInfo acquired TellWise.

Zoominfo 221

Zoominfo Work Management Enterprise Management Multi-Channel 221

Zoominfo

AUGUST 1, 2023

When a company is consuming a larger-than-usual amount of information on a particular topic, the ZoomInfo platform will display an intent spike for that account. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity. Washington Commanders Sale On Nov.

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Zoominfo Intent Data Intent Intent Signal 130

Zoominfo

OCTOBER 22, 2020

That was the main message from Founder and CEO of ZoomInfo, Henry Shuck, for the audience at the 2020 SaaStock EMEA conference. At this year’s virtual event Henry Schuck, delivered a keynote presentation called “Hit Your Number: How To Fast-Track Your Outbound Sales and Marketing in Europe.”. The answer: yes. The answer: yes.

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Zoominfo Marketing Management Ideal Customer Profiles Privacy 246

Zoominfo

JULY 14, 2023

The information you need for effective go-to-market is out there. That’s the problem Capital One’s Commercial Banking business faced before it partnered with ZoomInfo. Now, instead of 100 different sales teams coming to me with requests, we put the data in one place. And that resulted in massive ROI.”

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Advertising Agencies Acquisitions 130

Zoominfo

SEPTEMBER 20, 2021

Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. Businesses need a clean, complete, and actionable data asset to inform engagement and drive intelligent automated workflows that increase sales efficiencies and close more deals.

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Zoominfo Enterprise Management Work Management Marketing Management 100

Zoominfo

MAY 6, 2021

The pandemic changed the day-to-day processes of the B2B sales organization practically overnight when the world went 100% digital. A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020.

Customer Surveys 130

Customer Surveys Top of Funnel High Quality Lead Zoominfo 130

Zoominfo

JANUARY 25, 2022

In a world where speed matters, bulky data processing tasks that can take weeks or months to complete, slow down the entire process and lead to missed opportunities. “Enabling customers to gain superior insights and intelligence from data is core to the ZoomInfo strategy,” ZoomInfo CEO Henry Schuck says.

Zoominfo 130

Zoominfo Advertising Agencies Enterprise Management Process 130

Zoominfo

JANUARY 23, 2021

If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. Prospecting is an early and critical stage in the sales process.

Enterprise Management 264

Enterprise Management Ideal Customer Profiles Cold Calling Zoominfo 264

Zoominfo

AUGUST 14, 2020

We refine and refine as much as we can, applying learnings in real-time, based on outcome-powered lead scoring and routing to scoring a rep’s performance. And in return, we’re able to ask for reps to commit to that motion, and in return we provide an infrastructure that helps our company win and our employees grow.

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Zoominfo Marketing Analytics Tools Work Management Marketing Management 200

Zoominfo

DECEMBER 16, 2019

In 3 hours, the go-to-market teams at ZoomInfo made 24,000 calls, ended up on the phone with our customers and prospects for 250 hours, scheduled 400 follow up meetings, etc. Don’t worry: today’s blog post isn’t another rehashing of the same tired argument sales reps hear on a near-daily basis. Here’s how we did it.

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Zoominfo Cold Calling Work Management B2B Sales 200

Zoominfo

SEPTEMBER 14, 2021

As anyone who works at ZoomInfo will tell you, we move fast and with purpose. More Time to Gather Insights Conversation intelligence provides reps with a deeper understanding of sales calls by recording, transcribing, and analyzing these meetings to deliver AI-based insights. One key to improving those forecasts?

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Zoominfo Forrester Forecasting B2B Sales 130

Zoominfo

FEBRUARY 15, 2023

For many sales professionals, today’s business environment is unlike anything they’ve ever seen. Broad economic and societal shifts — amplified by the COVID-19 pandemic and continued technological disruption — are resulting in longer sales cycles, more discerning buyers, intensifying competition, and lingering uncertainty.

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Zoominfo Customer Surveys Marketing Analytics Tools Sales Cycle 130

Zoominfo

OCTOBER 15, 2020

We invited a trusted outsider—an expert on the sales and marketing technology landscape—to join us and share a unique perspective. And over the course of those calls it’s easy to see intent data taking a seat right alongside the two most important pieces of business information—account and contact data. The Leader in Buyer Intent.

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Zoominfo Intent Signal Work Management Intent Data 246

SalesIntel

MARCH 25, 2024

You’ll need to directly compare SalesIntel and other B2B data companies like ZoomInfo to see which is best for your unique circumstances. Amazon has infinitely more items for sale than an auto shop, but I’ll unlikely be able to find the exact, high-quality part I’m looking for. Your sales funnel would collapse.

Zoominfo 52

Zoominfo Ideal Customer Profiles Paid Search Agency Companies 52

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. It’s time to build a sales funnel that captures and converts your best buyers. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel?

Top of Funnel 130

Top of Funnel Ideal Customer Profiles B2B Sales Ad Building 130

Zoominfo

JANUARY 5, 2021

For many companies, ZoomInfo serves as the information engine that powers how they go to market. With this intel, you can: Identify and target your best prospects Access up-to-date company and contact information Prioritize leads Close more sales. How are go-to-market teams more productive with ZoomInfo and Salesforce?

Zoominfo 173

Zoominfo Data Hygiene Paid Search Agency Lead Scoring 173

Zoominfo

JULY 23, 2021

Acclaimed data expert and serial entrepreneur Peter Gentsch says in his book, AI in Marketing, Sales, and Services : “To the user, chatbots seem to be ‘intelligent’ due to their informative skills. More importantly, they may be losing top-of-the-funnel prospects due to impersonal chat experiences.

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Zoominfo Ideal Customer Profiles Conversion High Quality Lead 130

Zoominfo

JULY 23, 2021

Acclaimed data expert and serial entrepreneur Peter Gentsch says in his book, AI in Marketing, Sales, and Services : “To the user, chatbots seem to be ‘intelligent’ due to their informative skills. Without these capabilities and high-quality data, sales teams that implement chat can be overwhelmed by poor-quality leads.

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Zoominfo Ideal Customer Profiles Conversion High Quality Lead 130

Zoominfo

JULY 5, 2023

At the recent Forrester B2B Summit North America, ZoomInfo founder and CEO Henry Schuck sat down with leaders from Smartsheet, Sendoso, and BlueOcean to talk about the practical ways ZoomInfo has helped them optimize productivity and align their sales and marketing goals.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Ideal Customer Profiles Marketing & Strategy 130

Zoominfo

AUGUST 18, 2020

If your goal is to increase sales productivity, start by asking yourself: “how much time do I waste on non-selling activities?”. Searching for this information can take more time than you’d expect. In fact, there are a host of obstacles that keep sales reps from being their most productive selves. It’s simple math.

Product 264

Product Zoominfo Ideal Customer Profiles Work Management 264

Zoominfo

AUGUST 27, 2020

Sales territory maps serve as the game boards for outside sales, which makes field sales reps the game board pieces. Though it can be tedious, sales territory mapping provides a framework for strategic planning — ensuring that sales reps don’t go into meetings blind. What is Sales Territory Mapping?

Enterprise Management 264

Enterprise Management Marketing Management Zoominfo Budget Programs 264

Zoominfo

APRIL 19, 2023

It’s true that most sales professionals improve with experience, but if you can provide feedback and personalized goals, it’s possible to accelerate the learning process and get your sellers engaging with prospects faster. This is the time-tested practice of sales coaching. What is Sales Coaching?

Effectiveness 130

Effectiveness Peer-to-peer Zoominfo Analysis 130

Zoominfo

OCTOBER 21, 2021

Every business needs to fill its sales funnel with qualified leads, convert those leads into customers, and retain paying customers for the long term. What makes the difference between a high-performing sales funnel and one that isn’t ready for the needs of a modern B2B sales motion?

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Zoominfo

JULY 8, 2021

Sales reps and marketers that use ZoomInfo and Microsoft Dynamics 365 are about to see their day-to-day lives get easier thanks to a new collaboration between the two companies. At the heart of this relationship is a new ZoomInfo application for Dynamics 365. Reps will spend less time prospecting and more time selling.”

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Zoominfo Features Enterprise Management CRM 130

Zoominfo

JULY 24, 2020

In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.

Top of Funnel 301

Top of Funnel Zoominfo Paid Search Agency B2B Thought Leadership 301

Zoominfo

JULY 13, 2022

As consumers in a technology-driven world, our information has become a new form of currency. As a privacy-first company, ZoomInfo is aware of growing concerns surrounding data collection, processing, and usage. As a privacy-first company, ZoomInfo is aware of growing concerns surrounding data collection, processing, and usage.

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Zoominfo Privacy FAQ Opt-out 130

Zoominfo

DECEMBER 23, 2021

As the process of hiring talent becomes increasingly digitized, savvy recruiters are using technology and strategies common in sales and marketing, to power a stronger recruitment process. Sales reps engage prospects based on specific needs and requirements, then encourage them through a sales development funnel.

Top of Funnel 130

Top of Funnel Marketing AI Optimization Digital Marketing Funnels 130

Zoominfo

SEPTEMBER 14, 2020

So something that worked a year ago (*cough* your current sales process *cough*), probably isn’t as effective presently. Sales process optimization isn’t a one and done activity. Even the most evergreen processes need some upkeep once in a while. And today, we’re telling you to give your sales process a little TLC.

Top of Funnel 162

Top of Funnel Ideal Customer Profiles Process Optimization 162

Zoominfo

OCTOBER 19, 2023

From VPs and CMOs to entry-level reps and account managers, everyone is inundated by data. Gaining greater insights into sales and marketing data has been a consistent theme in many recent conversations with our customers, and it’s a topic that ZoomInfo founder and CEO Henry Schuck believes in passionately.

Marketing Analytics Tools 130

Marketing Analytics Tools Marketing Management Intent Data Barriers 130

Zoominfo

NOVEMBER 1, 2022

ZoomInfo CEO and co-founder Henry Schuck and Chief Marketing Officer Bryan Law led the discussions, along with Bain partner Rishi Dave. Sales and marketing organizations should be adequately aligned While sales and marketing leaders increasingly agree on the need for tight partnership, most companies are not fully realizing this vision.

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Zoominfo CMO Marketing Analytics Tools Enterprise Management 100

Zoominfo

JANUARY 5, 2021

For many companies, ZoomInfo serves as the information engine that powers how they go to market. Here’s what happens: sales reps spend countless hours jumping between systems—copying and pasting information. Instead of working on activities that help close business, they spend time cross-referencing information.

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Zoominfo Data Hygiene Paid Search Agency Lead Scoring 130

Zoominfo

JULY 5, 2022

This makes routing marketing leads to your sales team a critical step for driving revenue growth. Lead routing is the process of collecting and assigning leads to your sales team in real-time. When done correctly, leads are organized, assigned, and delivered to the sales rep who is best suited to manage them.

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Work Management Marketing Analytics Tools Lead Scoring Lead Ranking 130

Zoominfo

MAY 8, 2019

True sales productivity boils down to two things: numbers and time. More specifically, how can you increase your numbers (calls, email, sales, deal size) during the time you spend working each day? If you’re ready to learn how high-quality sales data can make a huge impact on your success as a sales rep, keep reading!

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B2B Sales Contacts Process Paid Search Agency 193