Navigate the Channel

NOVEMBER 21, 2023

Research tells us the top two social media platforms for farmers are Facebook and YouTube, let’s look a little deeper at how a paid social media effort on those platforms may support your communication efforts. YouTube remains a top social platform for farmers, and its viewership in general is massive.

Paid Content 122

Paid Content Paid Social Agency Social Media Advertisements 122

Webbiquity

AUGUST 4, 2020

Email will likely be your primary medium for driving registrations. Providing your attendees with a fresh experience may help you attract, grab, and keep their attention in the crowded webinar space. Livestream helps manage webinars end to end, from planning, registration, and automated reminders through production and analytics.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Marketing Insider Group

MAY 16, 2023

Existential Crisis Pending We couldn’t help but chuckle when we saw one influencer report that “AI will create an existential crisis in marketing!” Create Relevant Content While publishing more text can help, it can also hurt if it isn’t relevant to your work, your industry, and your audience. Be Everywhere Always Haha!

SEO 243

SEO Lead Ranking Content PR 243

Webbiquity

JUNE 20, 2023

This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1 Facebook videos , when streamed live, help you provide a more casual and interactive approach to showcasing your B2B solutions.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Marketing Insider Group

JUNE 23, 2021

Video is an ever-growing medium on the internet. These timeless tips will help ensure you produce a professional video without spending a fortune. A cloudy day can help with mid-day shoots. A pop filter can help eliminate unwanted noises like crackles, pops, and ambient noise. Quick Takeaways. Have a Production Plan.

Storytelling 330

Storytelling Video Marketing Product Tips 330

Martech

OCTOBER 27, 2023

TikTok is tied in second place with Instagram and YouTube, with 16% of marketers citing it as having the best ROI, according to one study. This has the potential to help lower customer acquisition costs for small and medium-sized businesses. Why we care.

Lead Gen 122

Lead Gen Hubspot CRM Peer-to-peer 122

Marketing Insider Group

DECEMBER 8, 2021

In this article, I’m going to share 4 practical tips to get your small or medium business ready for next year. Quick Takeaways: AI-powered chatbots help improve customer service, qualify sales leads, and define the customer journey. It’s time to up your game. Invest in Chatbots & Voice Tech. Prioritize Video Content.

Practices 293

Practices Tips Business Emarketing 293

Webbiquity

FEBRUARY 28, 2023

There are numerous analytics tools available today that help companies better understand their data in order to make informed strategic marketing decisions. Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. And YouTube, for sure, I think it’s underutilized for B2B. Maybe this goes back to Stewart Butterfield from Slack’s famous blog post on Medium where he talks about, “we don’t sell saddles.”.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Webbiquity

FEBRUARY 21, 2023

The Product BuzzGuru is a B2B SaaS solution for brands, agencies, and solo marketers to manage their campaigns with content creators on Instagram, YouTube, TikTok, and Twitch. The solution helps analyze all the relevant metrics, and assists in preparing, running, and evaluating campaigns. Yes, I’m an affiliate. Let me explain.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Martech

JUNE 7, 2023

Undoubtedly, video is the most rapidly expanding and potent marketing medium globally. In response, Google introduced YouTube Shorts and Meta followed suit with Instagram Reels, solidifying the significance of short-form video content. Start long and go short YouTube is the number one platform and channel for video marketing.

Marketing AI 109

Marketing AI Advertising Channels Video Marketing Youtube 109

Sharpspring

NOVEMBER 17, 2021

This is why understanding video SEO is so helpful to modern marketers. Youtube is one of the largest marketing channels out there with two thirds of shoppers using it to find and evaluate things to buy. So how to optimize your video content to turn it into an effective marketing medium? Step 3: Upload Your Video to Youtube.

Video Marketing 127

Video Marketing SEO Optimization Youtube 127

Top Rank Marketing

FEBRUARY 12, 2024

Our agency has partnered with brands to create countless B2B influencer marketing campaigns and strategies, so we’ve helped put many of these techniques into action. Not only that, but our original industry research helps shed a broader light on the B2B influencer marketing tactics being used most today.

Tactics 113

Tactics B2B Marketing Advertising Agencies Paid Search Agency 113

Bluetext

MAY 28, 2021

With over 2 billion users and more than a billion hours of videos watched daily, YouTube is one of the best ways to ensure your target audience finds the video content you’ve produced. To truly understand just how powerful YouTube can be as a platform, it’s important to understand the basics. What Type of YouTube Ads are There?

Paid Search Agency 26

Paid Search Agency Youtube Design Video Marketing 26

Marketing Insider Group

OCTOBER 21, 2021

Influencer marketing has already grown huge in recent years with top influencers on platforms like Instagram and YouTube attracting millions of followers and making a six-figure income from their deals with brands. The Rise of Micro-influencer Marketing.

Marketing AI 361

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 361

Navigate the Channel

JANUARY 8, 2024

Leveraging data and analytics can help businesses understand customer behavior, track micro-moments and refine marketing strategies accordingly. Simplicity and clarity help to establish memorability and people remember stories far more than they do facts and figures. When customers and prospects look up, you’d better be there.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Sprout Social

JANUARY 4, 2022

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. But it can also be overwhelming for those less experienced with the medium.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Marketing Insider Group

NOVEMBER 23, 2023

In fact, it is an inquisitive nature and a desire to know more and try out new things that has allowed content marketing to evolve into the dynamic, multi-dimensional, ever-shifting medium that it is today. They may help you on your personal quest for content answers. When did content marketing start?

Content Marketing 221

Content Marketing Work Management Paid Search Agency Marketing Management 221

Convince & Convert

DECEMBER 13, 2023

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. You can even use content curation software to help you do just that by keeping track of your audience’s preferences and the top-performing content in your niche. Say Cheese!

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Hubspot

APRIL 6, 2020

Medium is an online publishing platform where you can post your blogs. Typically, Medium is used for thought leadership content. Your blog will need to meet Medium's standards , but if it does, it can be curated and recommended through the Medium home page. Content can also be recommended and shared on the platform.

Promotion 90

Promotion Aggregators Advertising Mediums Youtube 90

Adobe Experience Cloud Blog

MARCH 26, 2020

About 70 percent of Gen Zers say that they feel more connected when watching YouTube videos with others. The most popular social media platforms among Gen Z include YouTube, Instagram, and Snapchat. Helping them manage their brand on social media is a prerequisite for Generation Z finding value in your brand.

Planning 174

Planning Paid Search Agency Work Management Social Media 174

seo.co

MAY 15, 2023

User Engagement With the use of ChatGPT to create conversational interfaces, website owners may be able to improve user engagement and potentially increase rankings by providing helpful information to users through chatbots or other interfaces. Focus on the Medium Tail The short tail will become even more valuable and difficult to rank for.

Long Tail Marketing 104

Long Tail Marketing Marketing AI Top of Funnel Lead Ranking 104

Convert

APRIL 7, 2021

We learned how people use video for entertainment and news, and how they plan to consume the medium beyond the pandemic. To help creatives negatively affected by the coronavirus, Stupid Old Studio launched a collection of live-stream events audiences can access via pay-per-view or at a later date. Take Stupid Old Studios.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Only B2B

OCTOBER 18, 2023

With the rise of platforms like YouTube, Vimeo, and social media giants, videos have become a pivotal tool for communication, engagement, and marketing. This can include popular video hosting platforms like YouTube, Vimeo, or Dailymotion, as well as social media channels and content aggregators.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

ClearVoice

JULY 9, 2021

Every day people can gain A-list status and earn a living by joining channels such as Instagram, TikTok, Facebook, YouTube, and beyond. As digital marketers , our job is to join the conversation and be the medium to help our clients meet their goals. Instagram and YouTube still reign supreme. Influencer Marketing Hub ).

Statistics 122

Statistics Paid Search Agency Advertising Agencies Click Rate 122

Buffer

APRIL 7, 2022

What gives Revue an edge over other online publishing platforms like Substack or Medium ? Revue beats platforms like Substack and Medium in this instance because you can make this change for free. It helps your readers know what to expect, and you know what to create every week. Why use Revue? Balance your newsletter content.

Newsletter 116

Newsletter Twitter Domain Advertising Mediums 116

Hubspot

FEBRUARY 4, 2021

It's why we've invested in publishing blogs, courses, ebooks, templates, and videos that help generate millions of visits to HubSpot every month. The majority of content published were whitepapers, functional specs, and content that helped their buyers make a purchase decision. We can't stop there, though.

Hubspot 101

Hubspot Advertising Mediums Startups Custom Publishing 101

BOP Design

APRIL 26, 2022

Upwork, a talent community for businesses to find freelancers to work on projects, launched a campaign on YouTube with the title The Perfect Fit. QuickBooks, an accounting software program aimed at small to medium-sized businesses, launched a campaign on TikTok with DJ Khaled under the hashtag #SmallBizKeys. QuickBooks.

Social Media 99

Social Media Work Management Campaigns Marketing Management 99

Oktopost

SEPTEMBER 22, 2021

Once you know what your audience is looking for online, you can help them find it easier by tailoring your ads to entice them to buy your products. Since leads are looking for a total solution, researching high-quality content on your website will help them feel confident that your company can deliver results. Conquer LinkedIn.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

Contently

JULY 26, 2022

Since many millennials are in the early stages of figuring out their finances, presenting them with apps and tools designed to provide a simple, streamlined user experience can help them navigate the intimidating world of financial independence. Take a look at Digit, an app designed to help users save money. Share customer stories.

Word of Mouth 137

Word of Mouth Marketing & Strategy Paid Search Agency Content 137

Navigate the Channel

OCTOBER 17, 2017

When online videos were first introduced, the video channels were clogged with homemade videos made by teenagers and kids that they shared with friends on YouTube and other video sites. Videos are the perfect medium for that purpose. YouTube is the 2nd largest search engine on the internet. Videos Gain Importance.

Trends 145

Trends Top of Funnel Content Marketing Funnel Advertising 145

QuanticMind

MAY 25, 2023

To help you make sense of it all, we called in two of our experts, Susan Mandell, VP of Brand Development, and Paul Morrone, Integrated Client Solutions Director. If you want to be in front of the right people on video, you can certainly do that on social channels like TikTok , Meta, YouTube.

Advertisements 89

Advertisements Advertising Television marketing Terms and Conditions 89

Sprout Social

OCTOBER 6, 2022

And when it comes to TikTok specifically, Digital Marketing Institute defines 250,000 views as mildly viral, one million as medium viral and 5 million views within 3-7 days as officially TikTok-viral. A good brief helps align messaging and a video’s overall purpose from the content team all the way to the video production team.

Viral Marketing 129

Viral Marketing Social Media Video Marketing Media 129

Bluetext

MAY 15, 2018

It’s pretty obvious that videos placed on YouTube have huge appeal with consumers who love to be entertained while seeing a product or brand in action. YouTube videos can be cutting and funny, irreverent or just dumb, yet they have the capability of capturing consumer attention and driving interest and conversion.

Youtube 23

Youtube B2B Marketing Tips B2B Thought Leadership 23

FMG Suite

MAY 14, 2021

That means speaking their language and using the mediums they prefer most like video marketing. A 2020 Ericsson Mobility Report found that video makes up 63% of mobile traffic — that’s a lot of video being consumed via embedded video, social media, and platforms like YouTube. Video Content Marketing for Financial Services.

Video Marketing 52

Video Marketing Work Management Marketing Management Advertising Mediums 52

Valasys

JANUARY 25, 2024

Today, video has become the most engaging and effective medium for reaching your target audience. So, if you want to make a splash with your product launch or corporate announcement, keep reading to learn about some top video marketing strategies that will help you achieve your goals. Understanding your audience is equally crucial.

Video Marketing 45

Video Marketing Marketing Strategy Marketing & Strategy Product 45

Bannerflow

MARCH 11, 2022

In addition, Google reports that YouTube reaches more 18–49-year-olds than all cable networks combined. It helps give customers a better understanding and feel for your brand and humanises it. Effective storytelling helps to make your company something others want to engage with, whatever channels or media you choose to use.

Trends 111

Trends Planning Work Management Marketing Management 111