Webbiquity

MARCH 30, 2021

Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns. With the help of user analytics, you can generate insights about trends in traffic volume, sources, and visitor engagement.

Lead Generation 257

Lead Generation Marketing Automation Services Trends Marketing AI 257

Webbiquity

OCTOBER 27, 2020

What’s more, Google reports that 27% (which actually seems low) of the online population around the world is using voice search on their mobile devices. Further, Google has launched the beta version of the speakable schema. You can check your current page loading speed by using Google PageSpeed Insights. billion units.

Optimization 251

Optimization Marketing & Strategy FAQ Long Tail Marketing 251

Scoop.it

MARCH 21, 2023

What does Google consider a reliable source, good enough to rank high? E-E-A-T At the end of 2022, Google updated its QRG (Quality Rater Guidelines), where the most critical change was about the E-A-T. ” Now Google also evaluates content based on the extent to which its creator has first-hand experience in the topic.

SERP 80

SERP Long Tail Marketing Dwell Content 80

Contently

MARCH 1, 2022

IG followers,” wrote comedy editor Megh Wright on Twitter. “If Last month Google processed its five-billionth takedown request from copyright holders. It combines news content with profiles, fashion shoots, affiliate content on sneakers and other clothing, and original, long-tailed interviews. It’s a start?

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Content Marketing Institute

JANUARY 23, 2018

Google is the most effective vehicle for driving targeted clicks to your content. But a tricky thing about Google is it’s always changing. Featured snippets appear in the Google “answer box,” but the answer box doesn’t always pull its data from featured snippets. Do those “featured rankings” increase traffic?

FAQ 107

FAQ Traffic Features Trigger Marketing 107

KoMarketing Associates

SEPTEMBER 20, 2016

“Google it.” While it’s sometimes used in jest, the reality is, we can now count on Google to help us answer all types of questions. Much of this thanks can be given to Google’s “Hummingbird” algorithm update , which focused on improving “conversational search” at its core.

Google 120

Google Ideal Customer Profiles Long Tail Marketing SEO 120

KoMarketing Associates

AUGUST 22, 2017

When we reviewed our findings with this prospect, they acknowledged that they were hoping we would find “low hanging fruit”, missing from existing tactics, that could provide a quick boost in traffic and sales. Long-Tail Keyword Development. There is very little low hanging fruit in the SEO landscape.

SEO 121

SEO Long Tail Marketing B2B Marketing & Strategy 121

Martech Advisor

AUGUST 22, 2019

A majority of buyers in both B2B and B2C segments start their query about a product or service with a Google search. Reports suggest that 89% of B2B buyers and 81% of online shoppers start their journey on Google , making your Google search engine ranking the key to organic traffic.

SEO 85

SEO Long Tail Marketing Tools SERP 85

Martech Advisor

NOVEMBER 7, 2019

Google recently rolled out the BERT Update to help users search better and to improve (Google) Search understand one in 10 searches in the U.S. In this article, we explore how BERT is going to impact your site traffic and how you can crack the BERT code. What Is the BERT Update For Google Search? in English, for now.

Long Tail Marketing 46

Long Tail Marketing Google Keywords Content 46

KoMarketing Associates

JULY 18, 2017

You will be presented with a number of “long-tail” keyword phrases that relate to the theme. While these terms might generate less traffic than generic keyword phrases, focusing a piece of content on one might give you a better chance of appearing on the first page of SERPs. Outline the Content.

SEO 141

SEO Long Tail Marketing SERP Content 141

Hubspot

APRIL 2, 2018

Modern SEO strategy is the process of organizing a website's content by topic, which helps search engines like Google understand a user's intent when searching. By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. What Is SEO Strategy?

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

KoMarketing Associates

SEPTEMBER 4, 2019

If the news topic aligns with a company’s keywords, it could lead to a huge jump in impressions, a decrease in CTR, and lots of irrelevant traffic coming to the site. Not all technology companies can have the widespread reach of Apple or Google. Reach out to us on Twitter or LinkedIn to share your thoughts and perspective.

PPC 121

PPC Paid Search Agency Keywords Marketing Management 121

KoMarketing Associates

NOVEMBER 16, 2017

Once the keyword list has been finalized (including long-tail varieties), start grouping them into themes. If you know your business and seasonal search traffic well, consider these patterns as you assign quarters of the year where the keywords have the highest search visibility.

Marketing & Strategy 179

Marketing & Strategy Long Tail Marketing Content Keywords 179

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. Google Trends. Google Ads Keyword Planner. Google Trends. Best SEM tools. Keywordtool.Io.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing SERP 100

KoMarketing Associates

DECEMBER 13, 2018

Google’s algorithm prioritizes high-quality content that showcases expertise, authoritativeness, trustworthiness, so now is the time to hone in on those writing skills. In this post, I’ll highlight 12 tips that will help you write better SEO content to achieve your keyword ranking and traffic goals: Choose the Right Topic.

SEO 128

SEO Top of Funnel Tips Lead Scoring 128

Webbiquity

APRIL 14, 2015

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. But there’s more involved in generating high, and highly relevant, organic search traffic. Google Didn’t Want Us To Use The Keyword Planner This Way.

Keywords 100

Keywords SEO Research Resources 100

Scoop.it

DECEMBER 29, 2022

The goals of top-of-the-funnel content are to promote sustainable lead generation, organic traffic, and brand awareness. A quick tip : always target the long tail keywords with low competition and high volume. According to Google , 90% of people discover new products and brands through YouTube. So, tap into that space.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Valasys

FEBRUARY 5, 2024

Voice Search: With the increasing popularity of voice assistants like Siri, Alexa, and Google Assistant, voice search optimization will become crucial for businesses. AI-powered chatbots, personalized recommendations, and targeted advertising are just a few examples of how AI will enhance digital marketing strategies.

Marketing AI 40

Marketing AI Internet Marketing Lead Scoring Lead Ranking 40

Navigate the Channel

FEBRUARY 6, 2018

Quality of Traffic. B2C and smaller scale B2B companies report a high level of quality traffic when advertising on Quora. This is even when Quora is compared to industry giants, Facebook and Google. As a matter of fact, the size of those platforms may actually be what contributes to the lower level of qualified traffic.

Paid Search Agency 62

Paid Search Agency Budget Programs B2B Marketing Ads 62

NuSpark Consulting

JUNE 8, 2013

For this post, I decided to avoid Google properties, because obviously Google Adwords and Google Analytics would be at the top of the list. Acquisio is a pay-per-click management dashboard that allows me to manage Google, Bing, and Facebook Ads all on one –platform. I can also do some long-tail keyword research with it.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

KoMarketing Associates

OCTOBER 18, 2016

Google (Site:, Keyword Planner, Search Console). When generating new content ideas, I typically start the process with Google. The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

KoMarketing Associates

SEPTEMBER 25, 2013

A discussion on Threadwatch Monday drew greater visibility to the fact that Google has begun encrypting all queries through the search engine, even for users who aren’t signed in to Google. “Unnecessary” because Google could provide this data to marketers but is purposely removing it, all in the name of search privacy. .

Search Marketing 120

Search Marketing B2B Marketing Marketing Analytics Tools Paid Search Agency 120

Marketing Insider Group

MAY 22, 2023

If you’re looking for advertising copy ideas to use in your Google ads, you have limits. In this case, you should ask ChatGPT to create an ad copy that adheres to Google’s maximum character limit for ads. Generate a creative Twitter thread about [topic]. What are the best tools for tracking and analyzing website traffic?

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Over 70% of search queries are made up of long-tail keywords while the other 30% consist of head keywords, as shown in the below graph: If you are ignoring long-tail keywords then you are ignoring 70% of the search traffic.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

Brandpoint

AUGUST 20, 2018

Target long-tail keyword phrases. By targeting long-tail keyword phrases, you’re more likely to cater to a voice search audience. By targeting long-tail keyword phrases, you’re more likely to cater to a voice search audience. To see what she is up to next, follow Natasha on Twitter.

Long Tail Marketing 54

Long Tail Marketing Optimization FAQ Content 54

Sprout Social

MARCH 30, 2020

As we’re scrolling through our Twitter or Facebook feeds, we’re passing by dozens of headlines in a matter of seconds. When we take to Google or social media, we already have questions in our head (think “How do I do __?” How long your titles should be is situational. Think about it. Longer headlines.

Work Management 140

Work Management Content Marketing Management Case Studies 140

seo.co

APRIL 1, 2021

Foot traffic only accounts for a portion of the potential business that a doctor can get. However, the vast majority of your search traffic as well as potential customers are going to be from local search traffic, so this should be your priority. Local search ranking is the best way for doctors to drive in new patients.

SEO 76

SEO Advertising Agencies Marketing Strategy Marketing & Strategy 76

BenchmarkONE

JANUARY 21, 2021

By pulling data from Google Search Console and Google Analytics, you can gain additional insight into your campaigns, and ContentKing tells you exactly what to do so you can implement these changes as quickly as possible. . Organic Traffic – how much organic traffic your site sees withing a certain time frame.

SEO 68

SEO Tools Marketing Management Lead Scoring 68

Moz

SEPTEMBER 21, 2020

For example, if you're writing a top-of-funnel blog article where the goal is to drive high amounts of organic traffic, start by performing keyword research to craft your topic. Think of the watering holes that your target audience consumes information on the internet: Google LinkedIn Instagram Facebook Twitter YouTube.

SEO 85

SEO Top of Funnel SERP Content 85

seo.co

FEBRUARY 24, 2021

It is essentially a method of generating links from several different websites that direct their traffic to your site. But they do it anyway because these backlinks show Google that you have produced unique content that provides value to the readers and that other websites are also benefitting from. Basics of Link Building.

Link Building 64

Link Building Ad Building Domain High Quality Lead 64

Conductor

JANUARY 19, 2022

In March 2021, Search Engine Journal named Google-owned YouTube as the second-most powerful search engine globally — after Google, of course. YouTube tags function similarly to hashtags on Twitter or Instagram. YouTube and Google never publicly disclose their algorithms word-for-word.

Tagging 52

Tagging Youtube SEO Optimization 52

Atomic Reach

JANUARY 21, 2019

Additionally, proper keyword research is the key to getting the traffic you need on your website and blog. If you end up using keywords that are too broad or not relevant to what you are writing about, then you will lose out on building an audience and traffic. The answer to that question is that it really depends.

Lead Scoring 91

Lead Scoring Lead Ranking Content Keywords 91

QuanticMind

DECEMBER 5, 2019

Google is a problem for travel marketers that most don’t realize they even have. Google offers all sorts of features for marketing: paid search ads, Google Hotel Search, Trips, Maps, and more. But these opportunities also essentially serve to help Google monopolize marketing in the travel space. . Voice Search.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52

Martech Advisor

DECEMBER 17, 2019

Influencer partnerships, for example, will mature as a result with an increased focus on tracking and crediting, commission-based payment models will replace vanity metrics and then Instagram influencers, content creators and the entire long tail can be measured and rewarded for the traffic and sales they actually generate.".

Advertising Agencies 143

Advertising Agencies Trends Paid Search Agency Budget Programs 143

Unbounce

SEPTEMBER 16, 2021

In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 billion in revenue from Google Ads alone the year before. Image courtesy of Google. Google, Facebook, Youtube, Bing, LinkedIn). So, yeah—businesses bid high numbers to play. Retargeting.

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Unbounce

MAY 24, 2021

On any given day, Google registers an average of 3.5 Unfortunately, it can be an uphill battle to capture some of that traffic unless you know your target audience as well as you know your product. This guide will share 14 different ways to start driving traffic to any page on your website, conversion-focused landing pages included.

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Biznology

FEBRUARY 24, 2014

If you do business on the internet, a top rank on search engines (Google, Yahoo and Bing) is a primary requirement. Google Trends tells you what keywords consumers use and when. Keywords that drive traffic for your brand may also keywords for big brands that are always going to have a higher rank than most companies.

SEO 80

SEO Tools Tips Long Tail Marketing 80