Webbiquity

JULY 19, 2016

Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. And of course, keyword stuffing, as an SEO tactic, is long dead. But keywords (more precisely, keyword phrases) still matter in the sense they reveal searcher intent. That’s where keyword research comes in.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Webbiquity

APRIL 14, 2015

As noted here last week , ranking highly in search requires writing great content, making smart use of Google Webmaster Tools, and building or earning high-authority backlinks. How can you identify the highest-value keywords for your content? Which keyword research and other SEO tools are most effective? But It Works Nicely.

Keywords 100

Keywords SEO Research Resources 100

Method and Metric

APRIL 22, 2020

On Wednesday, April 29, 2020, at 10:00 AM PDT, we’ll be hosting a free webinar to help raise funds for those impacted by COVID-19 and also to help small business owners (or those new to SEO), leverage the power of search engine optimization to grow their business. What’s the point of the webinar? Alright, so let’s get started!

Budget Programs 71

Budget Programs SEO Webinar Metrics Long Tail Marketing 71

Moz

FEBRUARY 28, 2021

Here's a two-week view (February 10-23): Here's a 60-day view, highlighting this historic low-point in our 10K-keyword data set: I could take the graph back further, but let's cut to the chase — this is the lowest prevalence rate of Featured Snippets in our data set since we started collecting reliable data in the summer of 2015.

Features 60

Features SERP Stats Long Tail Marketing 60

Biznology

DECEMBER 20, 2013

(Photo credit: Wikipedia). As Google continues to update its search algorithm to create the most accurate SERPs possible, it is equally important that you update your anchor text strategy to ensure your site shows up in those SERPs. This quickly changed with the emergence of Google as the value of links grew tremendously.

Long Tail Marketing 80

Long Tail Marketing SERP Link Building Wikipedia 80

Method and Metric

APRIL 17, 2020

Fear not, this guide will help you. Wouldn’t it be helpful if there were some awesome (preferably free) tools available that you could use to find out? This free keyword research tool offers autocomplete results from Google, Yahoo, Bing, YouTube, Wikipedia, and Amazon. But what are people actively searching for?

Course 59

Course Research Tools Broadcasting 59

nDash

JULY 23, 2020

And it can help you prioritize your long list of SEO/content tasks. Search competition is much more about who is ranking for the keywords you want your brand associated with. The amount of overlap between your business and search competitors will depend on the keywords you choose to target. The first step?

Analysis 52

Analysis SEO Lead Scoring Lead Ranking 52

Marketing Insider Group

OCTOBER 6, 2020

Breaking a long-term habit is one of the most challenging things you’ll ever do. Nevertheless, it’s important for us all to start breaking the keyword-centric worldview now. We’re coming up on the one-year anniversary of Google’s infamous BERT update. Google even called BERT the “most important update in five years.”.

Keywords 363

Keywords B2B Thought Leadership Long Tail Marketing Thought Leadership 363

Hubspot

NOVEMBER 9, 2016

We create great content but we still don’t seem to rank high in Google for our target keywords.". "So, So, I’ve done my keyword research. One of the ways in which content producers will evaluate the performance of content is by looking at keyword rankings within the search engines. Now what?". of all featured snippets.

Keywords 78

Keywords Lead Ranking Top of Funnel Effectiveness 78

Hubspot

MAY 3, 2010

There are many great reasons for businesses to blog but one clearly stands out, increasing your keyword rankings and growing your organic search traffic. More indexed pages means more opportunities for keywords. The answer, write about your keywords. Follow the steps below. For example "HubSpot | How to use a Blog."

Traffic 28

Traffic Organization Long Tail Marketing Lead Scoring 28

Single Grain

FEBRUARY 19, 2020

While its basic tools remain the same — keyword-consistent content, link-building and optimization of meta tags — SEO also includes in its strategy factors like mobile search, user experience and social media marketing. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

seo.co

MARCH 25, 2022

They’re tracked and followed by the search engine crawlers responsible for creating and maintaining Google’s web index, and are also used as an indicator of trustworthiness. Google determines the credibility of a website in part based on the quality and quantity of links pointing to it. For example, this article is a page at SEO.co.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

Single Grain

NOVEMBER 27, 2019

Google BERT stands for Bidirectional Encoder Representations from Transformers and is an update to the core search algorithm aimed at improving the language understanding capabilities of Google. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. How Does Google BERT Work?

Google 87

Google Long Tail Marketing Marketing AI Intent 87

accelerate agency

SEPTEMBER 1, 2020

Capturing a featured snippet opportunity is a great way to improve your visibility on the first page of Google SERPs. That helps you to significantly improve web traffic from searches for your keywords. Featured snippets are partial answers to a specific user query in Google. They’re shown at the top of Google SERPs.

Features 52

Features SERP Long Tail Marketing Wikipedia 52

Valasys

FEBRUARY 5, 2020

Talking about the SEO best practices for B2B brands, it is essential to view it through the prism of the latest Google algorithmic update of 2020, popularly called the January 2020 core update, to get the full virtuous view of the transcending & dynamic SEO landscape.

SEO 59

SEO Practices Google Brand Identity 59

Zoominfo

JULY 30, 2018

As users engage with your content online, it sends a signal to Google: This content is useful to users and should rank higher. Be unique: One search in Google can lead to thousands—even millions—of results. Both external and internal links indicate to Google that your webpage is a quality resource. Industry reports.

SEO 180

SEO Long Tail Marketing Lead Scoring Lead Ranking 180

seo.co

OCTOBER 29, 2021

This definition of SEO writing from Ahrefs explains it nicely: SEO writing is the process of researching, outlining, creating, and optimizing content to rank for a target keyword in Google and other search engines. Keyword Research & Content Gap Analysis. Keyword search volume analysis.

Copywriting 105

Copywriting SEO Top of Funnel Keywords 105

flux.la

JUNE 7, 2021

Here we have some tips to help your website rank higher on Google. Keyword Research. Any good SEO program starts with keyword research. The best keyword tools offer a demand score for each theme. Google Keyword Planner , Wordstream and Ubersuggest are all good keyword tools to help you.

SEO 52

SEO Long Tail Marketing Advertising Agencies Keywords 52

Single Grain

OCTOBER 30, 2023

Work With Us Why Fresh Content Matters in SEO Google’s algorithm takes into account more than 200 ranking factors , one of which is content freshness: Updated content signals to Google that the information is current, relevant and therefore deserving of a higher search ranking. Google loves that too! And guess what?

Lead Scoring 52

Lead Scoring Lead Ranking Ad Frequency Content 52

Hubspot

OCTOBER 15, 2018

We create great content, but we still don’t seem to rank high in Google for our target keywords.". "So, So, I’ve done my keyword research. In fact, adding more content to a poor existing site architecture can make it even harder for Google to find and rank your content. Now what?". of all featured snippets.

Lead Ranking 77

Lead Ranking Marketing & Strategy Content Long Tail Marketing 77

Valasys

JULY 2, 2019

When it comes to B2B marketing deep learning can aid in SEO keyword research, link building, and intent targeting & even can conduct the psychographic analysis of audiences for targeted content creation. Helps in Improving Rankings: In 2015, Google introduced its deep learning algorithm RankBrain to supplement Hummingbird.

Marketing AI 69

Marketing AI SEO Lead Ranking B2B 69

Moz

FEBRUARY 2, 2021

As a result, the first step is to compile a list of searches for keywords that you rank in the top ten positions for, and note which already have featured snippets. For even greater chances, filter for just the top three positions as well, since that’s where Google selects the featured snippet 70% of the time. Moz Keyword Explorer.

Features 59

Features SERP Keywords Long Tail Marketing 59

QuanticMind

SEPTEMBER 5, 2018

Keyword research is the foundation of pay-per-click advertising. Thus, growing a keyword list is the first step to launching new campaigns or expanding existing ones. If you’re looking for new keywords to target, the following ideas will help you find a variety of potential terms.

Paid Content 40

Paid Content Keywords Research Sales Management 40

Directive Agency

AUGUST 10, 2017

Every day, more than 6 billion queries are typed into Google. You find yourself asking a lot of questions, like “what keyword should I target?” and “how high should I aim to rank in Google search results?”. Stepping up your SEO game so that you can appear in the first position for a certain keywords SERP seems like a good move.

SERP 49

SERP Lead Generation Search Marketing Lead Scoring 49

Directive Agency

NOVEMBER 13, 2018

So you’ve done keyword research and found a target keyword that has a good balance of search volume and not too high of a keyword difficulty score. Effectively assessing your opponents’ strengths and weaknesses is vital for positioning your content to gain keyword rankings that bring in traffic. Google’s Knowledge Panel.

Lead Scoring 51

Lead Scoring Lead Ranking Paid Content Positioning 51

Directive Agency

NOVEMBER 8, 2018

Google Analytics is quite helpful with understanding this essential question. Tool: Google Analytics Training Academy. Step 3: What is the Long-tail Opportunity? . Long tail opportunity refers to “secondary” keywords or words that are correlated to your primary keywords.

SEO 40

SEO Long Tail Marketing Lead Scoring Lead Ranking 40

Biznology

JUNE 25, 2012

Photo credit: Wikipedia. The Internet offers so many opportunities to mathematically create world-views that can help us make marketing decisions on expected sales and where they’d be coming from. I’ve often told clients using my SEO services that the number of keywords they’d use in their websites would influence sales volume.

Keywords 80

Keywords Paid Search Agency Purchase Intent Conversion Rate 80

Single Grain

MAY 5, 2020

However, optimizing websites with tens of thousands of web pages and keywords can be extremely difficult. In this post, I'll teach you all about enterprise SEO, provide you with some examples to help you understand it better, and discuss some enterprise SEO tools to take your SEO campaign to the next level.

Enterprise Management 98

Enterprise Management Marketing Automation Services SEO Examples 98

Hubspot

DECEMBER 11, 2015

While it may seem like a small distinction, it can mean the difference between wasting time and investing time in creating content that will deliver rankings, leads, and sales long after it's published. To help you figure out how to use data to inform your own content ideation process, I've come up with a plan. Buyer-intent keywords.

Relevance 28

Relevance Lead Scoring Lead Ranking Buyer Intent 28

Webbiquity

DECEMBER 4, 2019

Posting on social media helps, but for most B2B enterprises, search remains the largest driver of website traffic. or Europe to help get and keep you on track. Here are five practical, actionable tips that can help. Use Long-Tail Keywords in your Content. Share Images on Pinterest Regularly.

Traffic 162

Traffic Long Tail Marketing Marketing Websites Tips 162

Single Grain

JUNE 24, 2021

In fact: 90.86% of global traffic comes from Google Search, Google Images and Google Maps. . Google Web Stories. Long-Form Content. Google's Core Web Vitals is all set to become a search ranking factor starting mid-June of 2021. 60% of marketers say that inbound (SEO, blog content, etc.) Let’s get started!

SEO 138

SEO Trends Content Marketing SERP 138

Directive Agency

MAY 9, 2017

Grab a coffee, take out a notebook, and allow yourself the freedom to start formulating what parts of this approach can help you and where you can focus on other things. Build single keyword ad groups. Keyword research. You can only rank for keywords or drive leads for your campaigns with pages you have on your site.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

QuanticMind

JUNE 6, 2019

Pay-per-click (PPC), search engine marketing (SEM), paid search, search advertising, Google Ads, etc… it’s the marketing channel that has the biggest opportunity to truly optimize, and do so based on hard statistics. You and your business are likely using Google Ads (et al) in a very sophisticated way. Alright, so what?

Paid Search Agency 40

Paid Search Agency Optimization Work Management SEM 40

Parse.ly

SEPTEMBER 24, 2018

We help them understand what content drives readership, engagement, sharing, and loyalty. ” The data showcases not just what the content is about, but where the traffic came from—by platform, like Google vs Facebook vs Twitter vs Flipboard, and by geography, like East Coast vs Midwest states and cities. For years, Parse.ly

Lead Ranking 70

Lead Ranking First-Mover Advantage Wikipedia Internet Marketing 70

Hubspot

JANUARY 6, 2012

Some of you have likely heard about Republican presidential candidate Rick Santorum's Google problem. If you want to know more, well, just Google it; the result is usually in position 2 or 3 in the SERPs. If you want to know more, well, just Google it; the result is usually in position 2 or 3 in the SERPs. and Wikipedia?

Long Tail Marketing 28

Long Tail Marketing SERP Blogger Keywords 28