Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. What Are Facebook Ads?

Top of Funnel 118

Top of Funnel Paid Search Agency Facebook Ads 118

SmartBrief - Marketing

OCTOBER 9, 2023

Meta launched the Threads app on July 5 , and barely a month later, the Instagram spinoff lost nearly 80% of its daily active users. million monthly active users in the US by the end of this year. By comparison, X (the social platform formerly known as Twitter) will have 56.1 million monthly active users.

Twitter 52

Twitter Phishing Domain Privacy 52

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. 78% say it directly helps increase sales, and 84% say it’s helped generate leads. The top users on Facebook are between ages 25 and 34, and 56% are male.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Hubspot

MAY 8, 2020

Following the success and buzz around Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories , Twitter is experimenting with its own ephemeral content feature. In March, Twitter announced it had begun testing a new feature called "fleets," short for "fleeting tweets" in Brazil.

Twitter 101

Twitter Features Urgency Marketing Custom Publishing 101

ClearVoice

SEPTEMBER 20, 2021

During our hashtag series, we’ve discussed the history of hashtags and the effectiveness of using them in your content on various platforms for amplified visibility, organic discovery, and aligning with other like-minded users. Similar to the others, hashtags on Facebook are great for adding reach to your content organically.

Facebook 98

Facebook Practices Best Practices Privacy 98

Contently

FEBRUARY 22, 2023

Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. If executed well, video formats such as short-form, live streaming, and user-generated content can serve all stages of the marketing funnel. Ask users to keep it short and simple.

Top of Funnel 148

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 148

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 billion monthly active users (1.28 billion daily active users). Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Oktopost

FEBRUARY 24, 2022

In this article, we’ll take a look at the process of social selling and how it can help B2B companies generate more leads (and ultimately more revenue). How to Do Social Selling on Twitter. How to Do Social Selling on Facebook. LinkedIn gives users a raw Social Selling Index out of 100. Jump to a Section. Key Takeaways.

Peer-to-peer 171

Peer-to-peer B2B Thought Leadership Brand Identity Branding 171

ClearVoice

MARCH 25, 2022

Facebook App updates: Facebook Reels makes its debut globally. Everyone is familiar with Instagram Reels, but now Facebook is adding the feature to its platform. Although similar to Instagram Reels, Facebook Reels has 30-second audio clips and allows creators and users to feature engaging content natively.

Social Media 52

Social Media Facebook Media Youtube 52

Webbiquity

NOVEMBER 21, 2021

Lead Generation Software. OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. The Deal: New users: 40% off a 6- or 12-month plan. Existing users: 30% discount for a 6- or 12-month renewal (no promotion code necessary). OptinMonster.

Budget Programs 330

Budget Programs Marketing Management Software Webinar Metrics 330

Sprout Social

JULY 21, 2022

Users can like, share, comment on posts and follow other users and businesses. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images.

Social Media 145

Social Media Social Marketing Media Curation 145

Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Because of social media’s real-time effect, it has become a useful and now essential tool for businesses to drive brand awareness and lead generation. Even the New York Times (with 49.9M

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

Webbiquity

JANUARY 28, 2020

The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube. This makes the user’s experience more interactive and engaging. Here are a few specific benefits of using a social media hub for your brand: 1. Boost User Engagement. 5. Build Trust.

Social Media 255

Social Media Media Aggregators Trust Marketing 255

Martech

MARCH 18, 2024

I am the first generative AI chatbot for marketing technology professionals. It involves collecting and analyzing data from various sources, such as customer demographics, behavior, preferences, and purchase history, to gain insights into customer needs and preferences. I am trained with MarTech content.

Budget Programs 105

Budget Programs Marketing Automation Services Marketing Analytics Tools Cost 105

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms.

Social Media 117

Social Media Trends Media B2B 117

Optinmonster

JUNE 29, 2021

Do you want to add a Facebook activity feed to your website but not sure where to start? Facebook is one of the best assets for modern online stores and content marketers. In the end, both your website AND your Facebook page work together to scale your business. Add a Facebook Activity Feed to Your Website.

Activities 66

Activities Facebook Marketing Websites Bundling 66

Martech

NOVEMBER 7, 2022

Musk’s purchase has made its finances even worse by adding debt and scaring off revenue. For brands Twitter has provided a unique, immediate channel for connecting with consumers. So, if Twitter does implode, marketers will lose a significant, useful tool. It has been evident since Twitter was founded in 2003. In the U.S.

Cost 106

Cost Advertising Channels Advertising Agencies Paid Search Agency 106

SocialPilot

FEBRUARY 6, 2024

Enter “Influencer Marketing,” an effective way to reach your target audience and generate leads. In this competitive social media generation, authenticity and engagement are the two alphas of the game. Marketers are taking advantage of the rapidly increasing number of social media users to increase brand exposure.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Sprout Social

FEBRUARY 6, 2023

About 68% of consumers responded they made at least one purchase directly from social media in 2021. Some social media apps enable brands to display product catalogs and complete purchases within or outside the app. They increased their click-through rate by 34% through this campaign which also generated quality leads.

Social Media 101

Social Media Features Media Curation 101

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. They could be for lead generation, form submission, lead nurturing, or social sharing. The simple hack is to add a CTA that creates a sense of urgency in them.

Social Media 119

Social Media Examples Media Urgency Marketing 119

SocialPilot

JANUARY 10, 2024

Millions of people browse through the platform to plan out their future purchases. Unlike other social media sites , Pinterest users exclusively focus on brand offerings. With its fantastic selling capabilities, no wonder Pinterest is evolving to become home for the next generation of creators. Per every Pinterest visit, 5.5

Statistics 65

Statistics Paid Content Stats Mobile Advertising 65

Sprout Social

OCTOBER 28, 2021

Let’s familiarize ourselves with some of the big platforms’ offerings: Facebook Shops: On Facebook, brands can set up free Facebook Shops which are hosted within their Facebook business profile. Instagram shoppable posts: Instagram’s shoppable posts are linked to a Facebook Shop account. Zimba on Facebook Shops.

Examples 117

Examples High Quality Lead eCommerce Facebook 117

Top Rank Marketing

AUGUST 4, 2023

It’s been fun to play with these models, and generate a variety of new outputs.” — Joelle Pineau @jpineau1 of @MetaAI Click To Tweet The US B2B Media Market is Forecast to Surpass Pre-Pandemic Levels This Year The size of the overall U.S. Ars Technica “We are releasing three more foundation models, for music and audio.

B2B Marketing 92

B2B Marketing Budget Programs ROI B2B 92

Hubspot

OCTOBER 4, 2019

Whether you’re interested in where to begin the buyer’s journey on Facebook or the cost of paying for ads, find the Facebook statistics you need to know for 2019. Our Facebook stats are organized into five categories: 1. Facebook ad statistics. Facebook user statistics. Facebook demographics.

Statistics 78

Statistics Facebook Cost Per Click Mobile Advertising 78

Oktopost

SEPTEMBER 22, 2021

Sponsored ads allow you to generate buzz for your company, service offering, or product promotion on third-party networks where your customers are already spending lots of time. . Instead, they are, or should be, going after entire departments, who may have the purchasing power equivalent to millions of dollars. Facebook Ads.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

Contently

NOVEMBER 7, 2016

Last week, Facebook announced that it had reached 1 billion mobile-only monthly users. A lot of this activity comes from apps like Facebook, Twitter, and Snapchat, which account for the vast majority of time spent. In other words, users are going through apps instead of mobile web browsers.

Facebook 128

Facebook Rules Advertisements Advertising 128

Spiralytics

FEBRUARY 7, 2024

Today, these can be several, such as Instagram, Facebook, X (formerly Twitter), TikTok, and others. Dominos is the perfect example here with their Facebook chatbot, working as a great assistant in pizza selection. Let’s understand how it actually works and the ways it can help you simplify your social media processes: 1.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. billion global active users. 90 million US users. 78% of consumers follow brands on Facebook. Why you should be on Facebook. billion global active users.

Social Media 119

Social Media Stats Ideal Customer Profiles Media 119

Digilant

MAY 6, 2020

I distinctly remember in 2018 when Snapchat launched a major app redesign that had users vowing to “never use the app again.” In fact, just two short years later, in the wake of the coronavirus pandemic, more users are turning. Twitter is facing a similar situation. Monthly active users: 229 million.

Social Media 52

Social Media Twitter Media Advertising Agencies 52

Digilant

MAY 6, 2020

I distinctly remember in 2018 when Snapchat launched a major app redesign that had users vowing to “never use the app again.” In fact, just two short years later, in the wake of the coronavirus pandemic, more users are turning. Twitter is facing a similar situation. Monthly active users: 229 million.

Social Media 52

Social Media Twitter Media Advertising Agencies 52

SocialPilot

JANUARY 15, 2024

Even with the unstable balance sheets, Snapchat has managed to keep 363 million daily active users, which is clearly far from being “dead.” ” Brands looking to get hold of the younger generation must pay attention to Snapchat. million users, followed by the U.S., million users. million users.

Statistics 72

Statistics Business Customer Satisfaction Stats 72

Porch Group Media

FEBRUARY 26, 2020

How Effective is Social Media for Lead Generation? Social media is used by consumers across generations. of Generation X, and 48.2% of Baby Boomers are active social media users. billion monthly active users are on Facebook and nearly 1.5 billion of those users are checking their accounts daily and 1.3

Lead Generation 82

Lead Generation Social Media Lead Scoring Lead Ranking 82

FMG Suite

AUGUST 11, 2021

Facebook ads are sponsored advertising blocks that show up in news feeds and on other Facebook pages. The ads you see on your Facebook page are selected specifically for you based on your profile — your established interests and those of your Facebook network. Find Your Target. Focus on What’s Important.

Facebook 52

Facebook Ads Tips Generation 52

Huptech Web

JANUARY 13, 2023

Facebook ad statistics. Twitter ad statistics. out of every 100 people who click on a search ad will take a desired action, such as purchasing a product or signing up for a service. 75% of Users say Paid Ads Make it Easier to Find Information. Users Look for Inspiration. Users Look for Inspiration.

Paid Content 52

Paid Content Statistics Advertisements Advertising 52

Unbounce

JUNE 28, 2022

They’re making a purchase from your post right then and there in their favorite social media app. It’s the process of generating leads and creating conversions through online stores. All the marketing and engagement happens on social media, but the purchasing process happens on the retailer’s ecommerce website.

Tactics 144

Tactics eCommerce Landing Pages Cross-Selling 144

Optinmonster

DECEMBER 28, 2023

billion active social media users. billion Internet users in the world. Here are some interesting stats on email usage : 99% of email users check their inbox every day. Typically, a social media user engages with an average of 6.7 Typically, a social media user engages with an average of 6.7 Let’s get started!

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111