Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. billion monthly active users. Can't stop, won't stop! ??

Facebook 139

Facebook Work Management Campaigns Top of Funnel 139

ClickZ

APRIL 14, 2020

30-second summary: Ecommerce agency Plum Tree Group (PTG) created a 60-page guide that outlines fourteen underutilized features in Shopify, Magento & BigCommerce that retailers can leverage to help increase sales. . Product-focused features — The heart of any good online shopping experience is the merchandise.

eCommerce 141

eCommerce Features Merchandising Paid Search Agency 141

Outgrow

DECEMBER 6, 2022

Outgrow Product Update for October 2022 [20+ Outstanding Features]. Outgrow is back with yet another round of exciting, new features. The Outgrow builder now has a new spreadsheet widget that you can utilize in different types of content pieces in order to segregate your collected data properly. Deploy the Content via QR Codes.

Outgrow 98

Outgrow Features Product Lead Ranking 98

Kevin Indig

JANUARY 3, 2023

The last weeks of 2022 showed a flood of generative AI tools or existing tools that added AI features like Notion or Canva. Since there is no tool that can reliably detect generative AI content, it’s likely that AI tools will lead to a flood of mediocre content, which raises the question of what 2nd order effects arise.

Lead Ranking 52

Lead Ranking Order Effectiveness Generation 52

Biznology

JULY 25, 2017

Facebook is pretty good at making everything you share look pretty good all on its own — until it doesn’t. They keep it through thick and thin until — and only until — you manually scrape (rescrape) the original source page via a URL using the Facebook Sharing Debugger. And they hold onto it like the dickens!

Facebook 175

Facebook Tools Content Marketing Content 175

KoMarketing Associates

DECEMBER 2, 2020

96% of B2B content marketers now use LinkedIn, even more than Facebook (82%), according to new research from The Content Marketing Institute and Marketing Profs. To support this, LinkedIn has upgraded several features in Company Pages over the last year – features that make Company Pages more valuable than ever before.

Linkedin 157

Linkedin Paid Search Agency Features Companies 157

Martech

OCTOBER 28, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and Facebook is not yet fazed. Facebook and its absolute ruler Mark Zuckerberg seem not to be fazed. Again no, and there are two overwhelming reasons. Editorial Director.

Facebook 100

Facebook Planning Marketing Budget Creation Marketing Budget 100

Valasys

MAY 1, 2024

Sometimes, it’s a matter of life and death in the overly-competitive field of online advertising business, you need to select the right advertising platform in order to obtain the desired outcomes for your marketing campaign. Two giants dominate the landscape: Facebook Ads or Google Ads. Facebook goes beyond demographics.

Facebook 40

Facebook Adwords Google Ads 40

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Stevens & Tate

JUNE 30, 2021

Facebook has had its share of controversy over the past few years, yet it remains as popular as ever. As of this year, there are roughly 190 million Facebook users in the U.S. As such, Facebook advertising continues to be an effective way to reach your target audience and to generate leads for your business.

Facebook 69

Facebook Advertisements Advertising PPC 69

Unbounce

MAY 5, 2020

Fortunately, there’s an advertising tool that lets you use the customer data you already have to find more high-converting prospects: Facebook lookalike audiences. What’s a Facebook Lookalike Audience? It’s as simple as telling Facebook who’s already bought something from you or interacted with you positively.

Facebook 145

Facebook Landing Pages Paid Search Agency Ad Exchange 145

Webbiquity

JANUARY 24, 2023

Regardless of your other marketing efforts on social media, such as the Instagram or Facebook ad design tips you’re excited to try out, many of the traditional advertising giants are slowly losing their “default” status. Many buyers order products without knowing whether or not the items will suit them in real life.

Social Media 307

Social Media Advertisements Advertising Spyware 307

Martech

AUGUST 9, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. When big brands step into the CTV space, many of them do so with a traditional insertion order (IO), as they would with linear TV placements. I mean the topics and themes we cover every week. Read more here.

Facebook 111

Facebook Ad Exchange Advertising Agencies Mobile Advertising 111

KoMarketing Associates

MAY 6, 2020

Take Advantage of Organic Social Media Features. However, it is also critical to look to specialized features on social media platforms in order to make your event stand out. Let’s take a look at some of the key features and strategies to consider when promoting an online event. Facebook Events.

Paid Content 283

Paid Content Social Media Promotion Media 283

Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? If you're ready to dive into what makes Facebook landing pages a must for ads, read on, and let's get started.

Landing Pages 96

Landing Pages Facebook Marketing Automation Services Budget Programs 96

Hubspot

DECEMBER 10, 2020

Luckily, tech giants like Facebook are actively launching tools that aim to help smaller brands convert social media followers into customers. One of the Facebook corporation's newest ecommerce tools is called Facebook Shops. According to Facebook , setting up a Shop is simple and can be done on a desktop.

Facebook 101

Facebook Brand Identity Branding eCommerce 101

Outgrow

DECEMBER 6, 2022

Outgrow Product Update for October 2022 [20+ Outstanding Features]. Outgrow is back with yet another round of exciting, new features. The Outgrow builder now has a new spreadsheet widget that you can utilize in different types of content pieces in order to segregate your collected data properly. Deploy the Content via QR Codes.

Outgrow 52

Outgrow Features Product Lead Ranking 52

Sprout Social

JUNE 16, 2020

That’s where Facebook verification enters the picture, with a blue checkmark giving a clear distinction between an authentic Page and a Page created by fans or imposters. Getting verified on Facebook is a must for Pages and profiles that are well-known and highly searched that may also be highly susceptible to being replicated or parodied.

Facebook 110

Facebook Profiling Paid Search Agency Contact Marketing 110

Hubspot

MAY 13, 2020

According to HubSpot research, Facebook is the top distribution channel for content, and provides the biggest ROI for marketers. In fact, over half of marketers agree that Facebook is where they see the most ROI, and Facebook Advertising is one of the top features for hitting those goals. A/B Testing Facebook Ads.

Facebook 101

Facebook Budget Programs Advertisements Advertising 101

KoMarketing Associates

AUGUST 27, 2015

The world of Facebook Advertising is constantly changing. Whether it’s improved tools for advertisers or new ways to find and engage users, Facebook hasn’t stopped for a second in 2015. In this post, we’ll take a look back at the biggest changes for Facebook ads in 2015 and how they benefit advertisers. Ad Manager Improvements.

Facebook 120

Facebook Paid Search Agency Ads Mobile Advertising 120

ClearVoice

SEPTEMBER 27, 2021

In 2020, Facebook and many other companies made a very public stand to support small business owners by providing resources, creating grants, and committing to making their platforms and business goals centered around maximizing the presence of the small businesses around the U.S. 10 Instagram content monetization features for creators.

Features 52

Features Ideal Customer Profiles Advertising Agencies Paid Search Agency 52

Sprout Social

DECEMBER 6, 2018

In the context of Facebook ads (or any social media platform for that matter) and chatbots, there are some key copywriting tips that will bring greater success. Facebook ads. Anyone with a Facebook account is subject to advertising on their news feeds. Facebook has become far more visual, and ads must do the same.

Copywriting 89

Copywriting Paid Search Agency Facebook Ads 89

Convince & Convert

OCTOBER 15, 2013

Week after week, the number of active daily users continued to skyrocket, and Facebook quickly became the destination of choice for businesses seeking wider audiences. How can I make sure my Facebook app goes viral?” “How can I make sure my Facebook app goes viral?” Are Sweepstakes Users Sharing Your App on Facebook?

Viral Marketing 149

Viral Marketing Facebook User-Generated Content Multi-Channel 149

Sprout Social

MARCH 17, 2020

To help your team respond as effectively as possible, we’re sharing a collection of Sprout features that can help you navigate everything from pausing your outbound messages to providing faster information and customer care. Advanced social listening tools are an excellent complement to the monitoring and engagement features in Sprout.

Features 96

Features Brand Identity Branding Paid Search Agency 96

Exo B2B

APRIL 21, 2021

Third-party cookie: it is used to collect data on the Internet user who browses the Web in order to draw up a profile (ex: the Facebook pixel). Facebook Ads vs. IOS14 – What’s this message? Do you advertise on Facebook and have you seen this disturbing message? Update your Facebook campaigns.

Analytics 52

Analytics Features B2B CTR 52

Directive Agency

AUGUST 3, 2020

It’s going to take a lot more than a stellar Facebook ad to turn a prospective buyer into a paying customer. In reality, while Facebook may not be the most obvious choice for B2B marketers, the platform can be a powerful channel for promoting your brand and generating qualified leads. Facebook advertising for B2B brands.

Top of Funnel 64

Top of Funnel Paid Search Agency Facebook Ads 64

Metadata

OCTOBER 6, 2021

How to look at the data LinkedIn vs. Facebook for B2B marketing What are the best CTAs? But after analyzing nearly $15M of ad spend, we’ve zeroed in on some of the ways our customers are boosting their LinkedIn and Facebook campaign performance. LinkedIn vs. Facebook for B2B marketing. How long should your ad text be?

Cost per Lead 78

Cost per Lead Paid Social Agency Advertising Benchmark CPL 78

Content Standard

JUNE 16, 2015

According to a new report by Facebook’s Data Science team , many users ignore content that does not align with their personal views. But the presence of Facebook content bubbles, and the way in which those bubbles govern what users do or don’t see, has far-reaching implications for how content needs to be framed.

Order 40

Order Facebook Studies Brand Identity 40

Hubspot

SEPTEMBER 25, 2018

Tomorrow marks the beginning of the fifth annual Oculus Connect: Facebook's annual virtual reality (VR) conference. Facebook acquired Oculus, a maker of VR hardware like headsets, as well as certain programs that pair with it, in 2014. Note: These are purely predictions that are not based on any information from Facebook or Oculus.

Facebook 72

Facebook Privacy Distribution Training 72

Hubspot

MARCH 25, 2020

Surprisingly, as I was perusing Facebook, I noticed I had a brand new Reach Ad on my news feed: I knew this was a Reach Ad by the way it's designed. This is an example of Facebook's Local Awareness Ads. Let's talk about some of the features that make these outcomes possible. Follow Facebook's Recommendations For Reach Ads.

Facebook 72

Facebook Paid Search Agency Ads Marketing Management 72

Spiralytics

FEBRUARY 7, 2024

Today, these can be several, such as Instagram, Facebook, X (formerly Twitter), TikTok, and others. Dominos is the perfect example here with their Facebook chatbot, working as a great assistant in pizza selection. The idea behind this is to make the ordering process faster with little human intervention.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

TrustRadius Marketing

JANUARY 10, 2023

” Free plans are a great way to test eCommerce features before you commit to a premium package. The software providers below offer some of the best free eCommerce features to set up and manage an online business. The software providers below offer some of the best free eCommerce features to set up and manage an online business.

Work Management 97

Work Management Marketing Management eCommerce Software 97

Webbiquity

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. It’s not open; new users need an invitation from an existing user in order to join. Facebook long ago lost its cool factor.

Spyware 305

Spyware Lead Scoring Lead Ranking Twitter 305

Hubspot

MAY 24, 2018

Facebook today unveiled the publicly searchable archive of political ads it said it would develop in April. House Permanent Select Committee on Intelligence (HPSCI) Minority released roughly 3,400 of these ads , which ran on Facebook and Instagram leading up to the 2016 elections. The History of These Changes. presidential election.

Paid Search Agency 71

Paid Search Agency Facebook Ads Transparency 71

RebelMouse

JUNE 7, 2018

But Instagram's partner-in-crime and parent company, Facebook, has a bit of catching up to do, particularly amongst the teen demographic. The same Pew Research Center data found that Facebook ranks fourth in popularity amongst teens, falling behind YouTube, Instagram, and Snapchat. Facebook Makes Instagram-like Changes.

Facebook 54

Facebook CMS Development Advertising Agencies Paid Search Agency 54

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 60

Facebook Optimization Work Management Marketing Management 60

SmartBug Media

APRIL 8, 2019

Oftentimes, businesses struggle with the concept of using Facebook. But for senior care communities, social media—and in particular, Facebook—can be a valuable tool for improving occupancy rates. Before talking specifically about Facebook, I want to highlight the importance of broader social media marketing.

Communities 67

Communities Facebook Allocation Buyer Personas 67