Scoop.it

MARCH 14, 2024

While these backlinks help improve your visibility on the search engine results page (SERP), another SEO-related area it’ll help you with is increasing your website’s domain rating (DR). For example, if you’re a company that offers document management services — that’s a strong long-tail keyword you might want to target.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Salesforce Marketing Cloud

NOVEMBER 15, 2023

Explore long-tail keywords Longer, more specific keywords often indicate searchers who are closer to taking an action. Additionally, some of these longer tail keywords may help land you in one of the coveted “ People also ask ” answer boxes in Google, especially if used in the page title or a sub-heading.

Keywords 105

Keywords Research Traffic Lead Scoring 105

Brightedge

FEBRUARY 15, 2022

We put together this list of international SEO best practices to equip you with what you need to know about driving qualified, high-intent global traffic to your organization. For example, sites wanting to have visibility in Baidu should ideally be created with a Chinese domain and hosted on a Chinese server. in the United Kingdom.

Practices 141

Practices SEO Best Practices Domain 141

chiefmartech

DECEMBER 5, 2023

Or more accurately, if it was intentional or accidental parody. We dive into a thorough examination of what’s happening in the long tail of martech apps. While they obviously have commercial interests in their points of view, they also have tremendous domain expertise in the areas in which they’re competing.

Trends 97

Trends Aggregators Long Tail Marketing Startups 97

SmartBug Media

DECEMBER 19, 2022

Search Intent. Search intent is the searcher’s purpose when they enter a keyword into the search bar. When selecting keywords for your content, keep search intent in mind. Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Domain Authority. Link Building.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

Martech

NOVEMBER 16, 2022

A common mistake webmasters make is relying on third-party metrics like Domain Authority, Domain Rating, or Citation Flow when deciding on link opportunities. As an example, Domain Authority is Moz’s best guess at a website’s ability to rank itself and has no bearing on a website’s ability to pass link equity to other sites.

Link Building 105

Link Building Internet Marketing Ad Building Planning 105

KoMarketing Associates

MAY 13, 2020

At the time of the announcement, Google said that Hummingbird would be paying closer attention to every word in a query, to better understand the true meaning behind the user’s intent. Content for featured snippets is automatically pulled by Google from indexed webpages that Google believes matches the user’s intent.

Features 165

Features Google B2B Marketing Top of Funnel 165

Webbiquity

JULY 19, 2016

And of course, keyword stuffing, as an SEO tactic, is long dead. But keywords (more precisely, keyword phrases) still matter in the sense they reveal searcher intent. Also find contact information for domains, successful AdWords ad texts, and negative keywords. 9) Long Tail Platinum. 1) SEMrush.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

SmartBug Media

JULY 6, 2021

Use this list of tips to help improve your copy and better align search intent with your existing content. When exporting your keyword research data, you'll find tens to thousands of long-tail keywords with low-traffic-volume potential. Prioritize this list of URLs when putting together your content reoptimization strategy.

Top of Funnel 98

Top of Funnel Allocation Lead Scoring Lead Ranking 98

seo.co

FEBRUARY 24, 2022

While we were able to acquire an existing domain in the digital marketing space, we still have competitors who are digital marketers themselves. Playing catch up is possible, but doing it at scale may require outside help, including link building , public relations and perhaps even a potential domain acquisition with existing links.

Startups 98

Startups SEO Marketing Analytics Tools Domain 98

QuanticMind

NOVEMBER 13, 2018

And one of the most important types of data for driving sales and marketing insights is intent data. . According to DemandGen’s 2018 State of B2B Intent Data Report, 35 percent of B2B companies say they plan to start using intent data insights within the next 12 months. What is Intent Data? First Party Intent Data.

Intent Data 40

Intent Data Intent Sales Management Long Tail Marketing 40

accelerate agency

MAY 17, 2022

High-quality content will help meet real user intent and so please Google. These will be the topics that your content can focus on to answer the real intent of your audience. Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

accelerate agency

MAY 17, 2022

High-quality content will help meet real user intent and so please Google. These will be the topics that your content can focus on to answer the real intent of your audience. Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

BOP Design

NOVEMBER 3, 2021

Recently, we shared how to choose keywords with buying intent , which is critical if your purpose is to generate leads. You do want to have a good mix of specific long tail keywords and a bit more broad, top of funnel, search terms as well. Check out the buying terms article for more detail.

Keywords 111

Keywords SEO Process Marketing & Strategy 111

Content Marketing Institute

OCTOBER 16, 2018

Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition. Long-tail, low competition. As it says on its home page, “find long tail keywords with low SEO difficulty.”. SEO Click To Tweet.

Long Tail Marketing 104

Long Tail Marketing Google Domain Keywords 104

seo.co

JULY 11, 2022

Search engines are built using specific algorithms that attempt to match a searcher’s intent with the websites that provide the most valuable information and insights. In addition to keyword relevance, search engines also pay attention to something known as “domain authority.” Long-tail keywords are where you’ll find the most success.

Paid Content 111

Paid Content SEO Tips Advertising Agencies 111

Hubspot

APRIL 2, 2018

Modern SEO strategy is the process of organizing a website's content by topic, which helps search engines like Google understand a user's intent when searching. By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. Together, these subtopics create a cluster.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

The Lead Agency

MAY 14, 2019

Integrating the right keywords across your online domains is at the heart of maximising your visibility, but how can you determine which ones will be the most effective? Another beneficial domain to use when conducting keyword research is Google Ads ’ Keyword Tool. respectively. Want to find out more?

Keywords 48

Keywords Long Tail Marketing SEO Lead Scoring 48

Bluetext

OCTOBER 19, 2023

Long-tail keywords that reflect user intent can be particularly effective in attracting the right audience. Backlinks from Trustworthy Sources Build a strong backlink profile by obtaining links from authoritative and trustworthy sources within the cybersecurity domain.

SEO 45

SEO Brand Identity Branding Long Tail Marketing 45

ClearVoice

JUNE 21, 2022

Some may need long-tail content, while others thrive on short-tail. By implementing evergreen content that’s refreshed frequently, pillar pages, FAQs, and other strategies, you will gradually create an impactful SEO blueprint that increases website traffic, domain authority, and high rates of inbound marketing retention.

SEO 111

SEO FAQ Content Work Management 111

accelerate agency

NOVEMBER 3, 2020

High-quality content will help meet real user intent and so please Google. These will be the topics that your content can focus on to answer the real intent of your audience. Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve.

Long Tail Marketing 52

Long Tail Marketing Marketing & Strategy Marketing Strategy Planning 52

Martech

MAY 5, 2022

The second was intentional. What happened at Gannett and why do you think it wasn’t intentional? What happened was that the USA TODAY domain names were declared local. The reason I say it was a mistake and not deliberate is that the domains were misdeclared in both directions. You know if the bad guys have fakes like 123.com,

Paid Search Agency 73

Paid Search Agency Ads Ad Exchange Advertising Agencies 73

seo.co

OCTOBER 25, 2023

For example, people often type in the service they need, followed by their city, like this: bankruptcy lawyer Denver San Francisco bankruptcy law firms But then there are also “long-tail” keywords you should consider. A high bounce rate like this tells Google that your site doesn’t satisfy search intent. So they’ll demote it.

SEO 52

SEO Marketing & Strategy Lead Scoring Lead Ranking 52

Valasys

NOVEMBER 27, 2019

Landing page SEO best practices include focusing on the intent of the target audiences & also on tracking the intent-signaling of the prospects visiting the website. Research your Keywords & Employ Long-tail Keywords: Longer keywords are easier to rank as compared to their shorter counterparts & also produce higher ROI.

Landing Pages 66

Landing Pages Practices Optimization SEO 66

Anyword

AUGUST 18, 2022

A mix of general, branded, long-tail, and local keywords will help you reach the widest audience possible. The Importance of Intent in SEO. It’s also important to note how intent comes into play with your keywords. implies informational intent and is well-suited for blog and longer-form, instructional content.

Paid Content 98

Paid Content SEO Marketing & Strategy Marketing Strategy 98

Hubspot

JANUARY 29, 2020

It's still a useful column because if people are bidding on a keyword, that means there's commercial intent that's more likely to convert. Low competition keywords are those that can rank with little to no link building and little to no domain authority.". Analyze search intent. It should be easy to gather what search intent is.

Keywords 98

Keywords Paid Search Agency Google Ads 98

accelerate agency

MAY 9, 2020

Rethink your use of long tail keywords. We all know that long tail keywords are important. Understanding the long tail keywords associated with your niche helps you to write content which users really want. Time was that long tail keywords were also like gold dust for SERP results.

SERP 52

SERP Long Tail Marketing Dwell Keywords 52

Hubspot

APRIL 4, 2019

SEMRush is a fantastic tool for finding opportunities to rank for long-tail keywords organically, but additionally, you can use the tool for various SEM efforts. lets you generate up to 750 long-tail keywords and keyword suggestions for every search term. Not every ad will appear on every search related to that keyword.

Search Engine Marketing 101

Search Engine Marketing SEM Search Marketing SERP 101

chiefmartech

JUNE 4, 2023

They can build something that is the very best at what it does within a more focused domain. This rarely happens by accident, but by intentional choices of the platform company. But for small companies, entrepreneurs, and individuals, those specialized opportunities are golden. It’s a match made in heaven.

Generation 111

Generation Budget Programs Aggregators Long Tail Marketing 111

seo.co

JANUARY 20, 2021

While we were able to acquire an existing domain in the digital marketing space, we still have competitors who are digital marketers themselves. Playing catch up is possible, but doing it at scale may require outside help, including link building , public relations and perhaps even a potential domain acquisition with existing links.

Startups 69

Startups Marketing Analytics Tools Domain Ideal Customer Profiles 69

seo.co

FEBRUARY 15, 2021

Buyer Intent Keyword Research. Research shows that the CTA for long-tail keywords is 3% to 5% higher than other searches. Choose A Domain. Your niche research should include whether you’ll require a local domain extension to rank better. A more straightforward and effective method is using aged domains.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

SmartBug Media

JULY 6, 2021

Use this list of tips to help improve your copy and better align search intent with your existing content. When exporting your keyword research data, you'll find tens to thousands of long-tail keywords with low-traffic-volume potential. Prioritize this list of URLs when putting together your content reoptimization strategy.

Top of Funnel 52

Top of Funnel Allocation Lead Scoring Lead Ranking 52

Hubspot

JULY 7, 2020

Although SEO focuses on search, it will similarly take time to grow awareness on another country's Google or Bing domain. Each Google domain follows similar -- if not identical -- algorithms, but each one is ultimately its own market with its own economy of publishers," Becker explains. The same goes for search intent.

Hubspot 101

Hubspot SEO Domain Content 101

Biznology

JUNE 8, 2018

Domain authority is not a new concept, it’s been a staple of good SEO for a long time. With modern SEO tools, your small keyword footprint limits your ability to track related long-tail keywords and their pages. Your content can be indexed by Google for the keywords it contains.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Moz

APRIL 10, 2019

no clear dominant intent) The URL ranked at position #5 or better. What about dominant intent? I purposely removed queries with expanded sitelinks from the analysis, since those are highly correlated with dominant intent. It doesn't contain many queries in the very-long tail, including natural-language questions.

Google 57

Google SERP Long Tail Marketing Domain 57

Mailmunch

MARCH 4, 2021

This is what it looks like on Google: Voice search forces search engines to recognize the meaning and intent of a query, not just the meaning of particular words and phrases. High domain authority and rating. Using keywords has become even more important – and long-tail queries just got longer.

Optimization 75

Optimization Long Tail Marketing Amazon Work Management 75