The Effective Marketer

NOVEMBER 16, 2009

You have sat through your fair share of hour-long PowerPoint displays that were accompanied with a not so good speaker. The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Six Minutes Challenge Presentations can be boring. United States License.

Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Management 100

SmartBug Media

MARCH 19, 2020

Include meta tags and titles: By providing video that is formatted for search engines, the chances of your video appearing in the search results increases. Follow these tips to improve your video search results: Make your videos crawlable : If Google can crawl your video, they can provide a thumbnail and other features.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Webbiquity

APRIL 27, 2011

Fox notes that “Marketing, social media and public relations can help your link profile considerably,&# which is a core tenet of web presence optimization (and our agency’s approach to SEO and online marketing).

Paid Content 100

Paid Content Paid Search Agency Google Advertising Agencies 100

Webbiquity

OCTOBER 4, 2022

Increasing direct traffic comes from “getting the word out,” primarily through public relations (PR) activities but also through tactics ranging from networking at events to employee and customer advocacy. Direct: This comes from people either typing in your website URL or clicking a bookmarked link.

Paid Content 327

Paid Content Paid Search Agency Advertising Agencies Planning 327

Convince & Convert

SEPTEMBER 22, 2010

“Liking&# is a public display of affection for the brand… it’s endorsing the brand. “Liking&# is a public display of affection for the brand… it’s endorsing the brand. If I publicly endorse you, the permission is pretty much part of the package, right?

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. It’s called intellectual property and in each case it belongs to somebody.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

The Effective Marketer

APRIL 6, 2009

A better answer is: “not only I have experience with trade shows, but I’ve been involved in multiple types of shows, from small user groups that only required a tabletop display up to big conventions where we used our 20×20 booth. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Planning 100

Planning Work Management Marketing Management Trade Show 100

Customer Experience Matrix

SEPTEMBER 3, 2009

Forrester and Marketing Profs report B-to-B Marketing in 2009 shows that business marketers most commonly use their company Web site, email, public relations and trade shows. Email marketing and display advertising account for the balance. Tags: marketing measurement advertising effectiveness social media.

Spending 120

Spending Media Mobile Advertising Forrester 120

Hubspot

JANUARY 2, 2012

Google News Standout Tag Features Quality Content. This year, Google equipped journalists with a new meta tag called Standout. This tag allows journalists to include a certain tag in their posts to signal to Google News that the content published is feature-worthy and should be displayed at the top of Google News.

Content 28

Content Tagging Hubspot Public Relations 28

The Effective Marketer

FEBRUARY 12, 2009

And messages I have read don’t display the summary anymore so it gives me a quick visual representation of read and unread messages. This way messages I haven’t read show up with a summary right below them. I can easily scan incoming messages and decide if I need to open them right at that moment. United States License.

Planning 100

Planning Product Effectiveness Tips 100

Optinmonster

DECEMBER 3, 2023

Traditional Public Relations Don’t neglect “old-fashioned” public relations when trying to attract your customers. Print publications, television commercials, live events, direct mail, and advertising can still be very effective in increasing conversions.

Top of Funnel 103

Top of Funnel Conversion Rate Conversion Cross-Selling 103

The Effective Marketer

FEBRUARY 25, 2009

I will assign this task as “Action” (because is something I need to work on) and also assign it to “Collateral” (because is related to collateral materials). I like this ability to multi-tag or assign multiple categories to tasks, it can come really handy. But wait, there is more! Simply creating categories is not enough.

Work Management 100

Work Management Marketing Budget Creation Marketing Management Planning 100

WebMarketCentral

OCTOBER 22, 2007

The Career Opportunities area enables you to search for jobs by category, including Advertising, Public Relations, Graphic Design and B2B Sales. The Marketing Events calendar features marketing-related event dates and descriptions from around the world, displayed by week and frequently updated.

RSS 20

RSS Public Relations Tagging B2B Sales 20

WebMarketCentral

MARCH 2, 2009

8 Directory Submission Red Flags by Small Business Search Marketing Matt McGee offers advice on what to avoid when obtaining links through directory listings, including directories that require a reciprocal link, display excessive advertising, or include a lot of links to low-quality sites. Tags: SEO Practice.

Link Building 20

Link Building SEO Ad Building Linkbait 20

Webbiquity

DECEMBER 30, 2013

As a result of “working on a project to categorize and visually display all of the powerful options available within Google Analytics,” Jeff Sauer came up with this brilliant guide in the form of a periodic table, in both clickable interactive and printable PDF formats. Worth bookmarking.

Paid Content 100

Paid Content Analytics Marketing Analytics Tools Tips 100

The ROI Guy

NOVEMBER 4, 2010

From survey results of IDC’s Technology Marketing Barometer, comparing 2009 to 2010 marketing allocations, technology marketers indicated that digital would experience the most growth year-over-year, greatly exceeding traditional advertising, public relations and events in year-over-year growth.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Convince & Convert

SEPTEMBER 20, 2010

And, if your site is Flash dependent, you're missing all the iPhone and Blackberry visitors who have no capacity to display Flash. And, if your site is Flash dependent, you're missing all the iPhone and Blackberry visitors who have no capacity to display Flash. Things to consider when you're designing your web experience.

Social Media 160

Social Media Media Stats Statistics 160

Biznology

APRIL 29, 2014

If you play your cards right, 2/3s of the people in your banquet hall will be attending your event through the lens of the video display of their smart phone. They’ll love being part of that end-of-party page-3 mention, especially of they’re tagged and thanked. Let it be, let it go — enjoy the rush. How do I know?

Cable 80

Cable Social Media Facebook Ideal Customer Profiles 80

Biznology

DECEMBER 6, 2011

(Don’t roll your eyes about the small screen size–there are still millions of folks worldwide who are running small monitors, large font sizes, and also dial-up modems, not your big 2560 x 1440 resolution, double-screened 27″ LCD computer displays. Social Media and Tags. Even fewer of them are HTML gurus. Easy-peasy.

Social Media 80

Social Media Media Blogger Banners 80

Convince & Convert

SEPTEMBER 20, 2010

.&# More from Convince and Convert More Is More – A Social Media Case Study The Death of Sexy – Social Media, Integration and Real Business The Colossal Ultimate List of 2010 Social Media Predictions Convince and Convert Recommends Social Media Marketing… Simplified (The Arkayne Blog) How to Introduce Social Media to Your Business (Danny Brown) How (..)

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Hubspot

OCTOBER 9, 2019

With social media you can run display ads or sponsored posts. Set up language meta tags. Media coverage and public relations. If your marketing and public relations teams work together, you can generate traffic to your site and create excellent word of mouth. Paid advertising. Community building.

Paid Content 78

Paid Content Traffic Marketing Websites Lead Ranking 78

Single Grain

JULY 5, 2023

What are some innovative methods for optimizing title tags to increase CTR and enhance rankings in 2023? What are good tags to include in a YouTube song cover video? Recommend some tags for a Pinterest post about interior design. Write a 30-character copy for my Google display ad promoting organic dog food.

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

Convince & Convert

JUNE 30, 2010

link] [I like that interactive infograph] [link] Paula Bee Fun interactive info display, but I wish it allowed multiple side-by-side comparisons. link] [link] Paula Bee Fun interactive info display, but I wish it allowed multiple side-by-side comparisons.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. How is Facebook going to replace my website for portfolio display?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. How is Facebook going to replace my website for portfolio display?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

seo.co

DECEMBER 8, 2020

Ensure the code is up to date, and includes proper meta tags, headers, and descriptions. It’s “social proof” that your infographic is helpful and useful, and search engines only want to display really great pages in their search results. Check for any robots meta tags. Review your title tags and meta tags.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Albacross

MAY 22, 2019

First, use a single Call To Action (CTA), and display it above the fold. You’ll also want to display your CTA above the fold, so it’s the first thing that your lead sees. Advanced filtering & tagging. Now, most marketers will post on social media and reply to tags or Tweets, but they don’t monitor their social media mentions.

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91

SnapApp

DECEMBER 14, 2016

B2B event budgets will expand beyond the display costs into funding live engagement opportunities to introduce a spectrum of opportunities before, during and after the event. The next step will be to combine the efficiency of targeted email outreach to targeted display advertising to ensure meaningful results. Event Engagement.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Magisto

OCTOBER 3, 2019

Hashtag – It’s a way to apply a tag or a category to a social media post. PR (Public Relations) – The gathering of images, charts, information, figures, infographics, and so on that is made to help a company maintain or improve its excellent reputation through paid or unpaid media. Back to top). Back to top).

Paid Content 40

Paid Content Top of Funnel Work Management Marketing Management 40

Webbiquity

SEPTEMBER 8, 2010

By 2014, Forrester predicts that social media spending will be higher than that for both email and mobile, though still much smaller than search and online display advertising. both email and mobile, though still much smaller than search and online display advertising. Small Biz Lead Gen Surges with Social by eMarketer. Tweet This!

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Martech

FEBRUARY 25, 2022

Seamless content management with automatic application of metadata tags to digital marketing assets. Automating repetitive tasks like moving a lead through a pipeline, adding tags based on their responsiveness, or passing deals to a manager when help is needed. Targeted, personalized display ads. Act-On Software.

Marketing Automation Services 121

Marketing Automation Services Enterprise Management Work Management Marketing Management 121

Convince & Convert

JUNE 28, 2010

The Arkayne Blog) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Tagged as: content creation , content marketing , content optimization , content rationale report , social media tools Did you enjoy this blog post?

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

Convince & Convert

SEPTEMBER 21, 2010

And Gary put on a mind-blowing display of people passion at his keynote, standing at the front of a cavernous ballroom, shaking hands, hugging, and thanking all of the many hundreds of attendees. People like Chris Brogan and Gary Vaynerchuk are name-brand consultants and speakers because they have great ideas and articulate them well.

Social Media 127

Social Media Media Paid Content Conference 127