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4 Ways New Data Cloud Features Help You Personalize Ads by Salesforce

Martech

In December, we announced new Data Cloud integrations with Google Display & Video 360 and LinkedIn. Then you can immediately activate the new integrations with Google Display & Video 360 and LinkedIn alongside your other channels like email, SMS, web, app and connected devices.

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How AI-powered features are revolutionizing marketing automation platforms

Martech

Like much marketing technology, many marketing automation platforms (MAPs) are being enhanced with new AI-powered features. The AI-powered MAPs help businesses identify potential customers and automate the process of capturing leads and nurturing them to sales readiness using channels like email, social media, webpages and display ads.

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Klaviyo launches Klaviyo AI

Martech

Today, marketing automation platform Klaviyo launched Klaviyo AI, a new suite of AI-powered tools and features. New Klaviyo features use generative AI and other AI technology to create content and serve it to the right audiences. Why we care. The AI is informed by customer data and product data within the business. AI capabilities.

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How to Create an SMS Popup With OptinMonster (Step by Step)

Optinmonster

Are you struggling to create a popup for your SMS marketing campaigns? Small businesses across the globe are embracing SMS marketing because it earns higher open rates than email. 90% of SMS messages are read within the first 3 minutes. SMS can pack an extra punch for time-sensitive offers. What Is SMS Marketing?

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4 Ways New Data Cloud Features Help You Personalize Ads

Salesforce Marketing Cloud

This week, we announced new Data Cloud integrations with Google Display & Video 360 and LinkedIn. Then you can immediately activate the new integrations with Google Display & Video 360 and LinkedIn alongside your other channels like email, SMS, web, app, and connected devices.

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Top 5 Bulk Email Tools For Small Businesses in 2020

SendX

While some bulk email marketing tools carry hidden costs once you get onboarded with it, every plan in SendX is transparently displayed. Of course, it is a widely used email marketing tool but if you want a built-in CRM and a variety of marketing features then you might want to look for an alternative.

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[Announcement] New Zapier Field Mapping to Supercharge Your Lead Generation

Optinmonster

Here’s an example for Acumbamail: This is helpful, because the more you can personalize your emails, SMS messages and overall content, the easier it will be for you to convert those leads into paying customers. Playbooks are ready-to-use campaigns, with design, copy and display rules already implemented.