Demo Purchase White Paper Youtube 
ClearVoice
DECEMBER 18, 2023
You can tell a lot from a prospect’s purchase readiness by looking at the resources they access: webinars, white papers, newsletters, or landing pages. If they’re still in the discovery phase, get to know them better by tracking their content engagements and activities.
ANNUITAS
APRIL 19, 2022
On average, customers engage with nine different channels in their buying process before making a purchasing decision. B2B brands are becoming more and more prevalent in traditionally B2C or peer-to-peer channels like podcasts and YouTube. Communication preferences have changed over the past few years.
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Biznology
MARCH 1, 2019
It’s not that they’re uninterested or negligent — they may spend more time doing research, but they’re less likely to read your white paper or visit your website. For technology-related videos, YouTube rules. So video can can help with trust issues, too, since Google search results tend to favor YouTube video.
RDW Group
APRIL 19, 2016
“Adult Millennials,” defined as people born between 1979 and 1995, are becoming increasingly responsible for B2B purchase decisions. A new survey by Sacunas reveals 73 percent of millennials are involved in some aspect of purchasing decisions at their B2B companies; and at one-third of companies, a millennial is the sole decision maker.
ClearVoice
NOVEMBER 25, 2022
Analyzing customer purchase history. Data from McKinsey reveals that 77 percent of B2B buyers are comfortable spending up to $50,000 on self-service or remote purchases. Customers care about the causes they support more than ever—so much so that it affects their purchase decisions. Self-guided B2B buying journeys.
BenchmarkONE
NOVEMBER 10, 2022
Other marketers also refer to marketing funnels as purchase, conversion, and lead funnels, among others. The goal of this email funnel is to get a customer to purchase another product or service. . This email funnel leads a customer to select a product or service that has a higher price point than the one they’ve already purchased. .
KEO Marketing
JUNE 10, 2016
The Purchase Process: A survey by The Arketi Group found that 61% of millennials describe their role in technology purchases within their organization as decision-maker and 34% report having budget and/or final sign-off authority on enterprise technology purchases of $10,000 or more. White Papers. Preference.
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