Cintell

APRIL 30, 2019

Another important consideration is how much content you create versus how much you curate through others. A comprehensive content marketing program blending both organic and curated methods into your process is critical to success. A good rule of thumb is a 60/40 split in favor of creation.

Ideal Customer Profiles 181

Ideal Customer Profiles Buyer Personas Social Networks Curation 181

TrustRadius Marketing

OCTOBER 27, 2022

Enterprise Knowledge Bases. A knowledge base is a collection of articles, guides, FAQs, and discussion boards where users can find answers about your products and the pain points you can resolve. This software is ideal if you produce or curate content on multiple websites or channels to streamline the user experience.

Enterprise Management 96

Enterprise Management Digital Asset Management Marketing Budget Marketing Automation Services 96

Content Marketing Institute

JUNE 25, 2018

A Proven Process to Curate Content and Publish a Roundup of Industry Influencers. Plus, you can easily embed tweets to your site and scale the curation process using Twitter “likes” (previously, favorites). Your site’s knowledge base should evolve with your market, product, and company.

Brand Identity 102

Brand Identity Branding FAQ Content 102

Tomorrow People

MAY 9, 2022

Create a centralised knowledge base. Their resource hub contains well-organised and well-curated collections of resources that come in a wide variety of formats, ranging from templates and toolkits to eGuides and articles. If you’re looking for an example to use as inspiration, take a look at Hubspot.

Product 156

Product Paid Search Agency Planning Broadcasting 156

Animalz blog

JANUARY 23, 2023

The AI Curator Or take the idea of becoming an “AI curator”: use generative AI for first drafts or simple utilitarian content like knowledge base articles or basic listicles.

Tools 125

Tools Content Marketing Content Work Management 125

LiveRamp

MARCH 8, 2019

Probabilistic Identity Methodologies create device relationships by using a knowledge base of linkage data and predictive algorithms as the foundation for an identity graph. Continuous, updated, and curated deterministic matches are table stakes for a people-based graph. Linkage Curation and Estimated Validity.

Curation 49

Curation Opt-in Knowledge Base Validation 49

Vidyard

APRIL 19, 2017

This probably comes as no surprise to most support organizations, but if speed really is your goal, there’s nothing faster than instant: a library of well-curated self-help videos is available to all customers at once, 24/7, without the wait time. Video increases retention.

Video Marketing 105

Video Marketing Emarketing Multi-Channel Forrester 105

Buffer

DECEMBER 12, 2022

View this post on Instagram A post shared by SmallBiz PR Expert | Gloria (@gloriachoupr) I practiced radical generosity Common advice for knowledge-based business owners is to not give away too much for free. That’s how you build expertise.

Ad Building 91

Ad Building PR Business Multi-Channel 91

ClickZ

NOVEMBER 22, 2019

This is where chatbots will help businesses break through to their target audience and cater to customers for sales inquiries, pre-sales support, post-sales support, self-service knowledge, customer support, self-help/self-service, shopping assistance, training and education, and lots more on a 24/7 basis. Does it require coding? Ease of use.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Vidyard

JULY 27, 2022

1: Build a Video Knowledge Base 3.1.1 Common Use Cases for Video in Your Knowledge Base 3.1.2 How a Video Knowledge Base Boosts Your Video SEO 3.2 #2: 1: Build a Video Knowledge Base 3.1.1 Common Use Cases for Video in Your Knowledge Base 3.1.2 Curating Resources 1.2

Template 73

Template Video Marketing Work Management FAQ 73

Televerde

APRIL 13, 2021

Make sure to keep post content authentic by curating content and sharing unfiltered thoughts rather than brand content alone. This could include revitalizing your website with a customer portal and knowledge base or leveling up your personalization for existing customers. Demonstrate Your Willingness to Change as a CEO.

Marketing Budget 59

Marketing Budget Terms and Conditions Thought Leadership Budget Programs 59

Strategic-IC

SEPTEMBER 10, 2019

Featuring hundreds of new integrations with easier to navigate curation.?. This will feature new drag-and-drop editors for email, web pages, and knowledge base articles (currently in beta). As an example, we’ll soon be expecting HubSpot functionality such as: A new, improved app marketplace.

De-duplication 63

De-duplication Trends Advertising Agencies Account Based Marketing 63

ClearVoice

SEPTEMBER 28, 2019

And get lost in what I call “fernweh knowledge,” where you go to a place unknown (far-away from your knowledge base) and wander about museums, libraries and gardens looking for nothing in particular, but learning something as you go. You go not knowing how this knowledge will help you in life. government.

Curation 69

Curation Storytelling Knowledge Base Research 69

Valasys

DECEMBER 18, 2019

B2B marketing is a monolithic & ever-transcending field & thriving in a knowledge-based economy takes a lot of effort – particularly in terms of delivering the value with the help of content. Let’s face it – we all draw our inspirations from several people and resources – whether online or offline.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

EveryoneSocial

OCTOBER 22, 2019

The Internal Knowledge Center. If your organization is centered on valuable content, resources, and knowledge based information, an employee advocacy platform is perfectly suited for your needs. But, below are other reasons an employee advocacy platform matters to your company and how it impacts your people.

Social Media 53

Social Media Media Work Management Marketing Management 53

Kapost

AUGUST 3, 2016

A knowledge-base of industry relevant pieces will position you as a vendor, as well as a thought leader in the space. Webinars, white papers, guest articles from industry heroes, and more will make their content curation a much easier endeavor.

Paid Search Agency 48

Paid Search Agency Work Management Marketing Management Allocation 48

Varicent

JANUARY 11, 2018

Guru fixes the issue by providing accurate and relevant articles based on your search and the secret sauce is they provide verification alerts so all the content you're looking at has been verified by the owner with timestamps. At any given time you can look at the Guru Trust Score and know the current state of your knowledge-base.

Sales Management 75

Sales Management Top of Funnel Marketing & Strategy Wiki 75

Optinmonster

APRIL 15, 2020

Luckily we’ve curated a list of all the tools you need to host a successful virtual conference. Offer cool online courses to let attendees deepen their knowledge base. Now that you have your outline and, hopefully, some guest speakers lined up, you need to take those ideas on paper and put them into action. And much more.

Conference 94

Conference Work Management Budget Programs Marketing Management 94

ClearVoice

FEBRUARY 16, 2020

So we’ve curated a 2020 roundup of some of the best programs out there for all price levels, from renowned academic programs to free online courses. Digital marketing courses can help keep you or your team on top of the latest strategies and technology. But not all are accredited or worth you time or money.

Course 101

Course Training Work Management Planning 101

Hubspot

JUNE 3, 2016

While there’s nothing wrong with using carefully curated stock imagery in the right places, it’s much better to favor website visuals that look like they were actually taken of you and your team in real situations. Look here for highly curated images that favor elegant still lives and serenely stark landscapes. 1) Use authentic images.

Marketing Websites 28

Marketing Websites Advertising Agencies Work Management Ad Building 28

Sage Marketing

SEPTEMBER 13, 2023

How are you managing customer feedback, including surveys and knowledge base management? Includes conversational tools, a shared inbox, help desk automation, a knowledge base, customer feedback and surveys, reporting, a customer portal, and playbooks. Perhaps you need lead scoring to facilitate prioritization.

CMS Development 52

CMS Development Hubspot Enterprise Management Marketing Management 52

Scoop.it

MARCH 25, 2021

Creating new content is a huge bet, and curated content helps, but only if you put in the effort to distribute it. If you want to make sure you’re doing everything you can to get your curated content in front of your target audiences, both internal and external, you’re about to learn many techniques you can use to make it happen.

Distribution 81

Distribution Wiki CMS Development Curation 81

Scoop.it

JULY 30, 2019

Seamless Knowledge Base Integration. Another strength of WordPress is its smooth integration with knowledge base software , as shown above. For example, knowledge base software can support the creation and centralization of answers to the most commonly asked customer questions. Content Curation.

CMS Development 54

CMS Development Work Management Marketing Management Curation 54

Hubspot

OCTOBER 10, 2012

You’ve heard so much about inbound marketing and the need to produce content that I’m guessing you’re probably blogging, curating, aggregating, and filtering all manner of content. 4) Establish a Community Knowledge Base.

Communities 28

Communities Peer-to-peer Generation Skype 28

EveryoneSocial

JUNE 21, 2022

“For some of us, you might decide that it’s more important that you spend one or two hours exploring lots of different things — that’s your time to really add creatively to your knowledge base,” she said. There are numerous knowledge-management solutions available, including Tettra , Confluence , and Slab , just to name a few.

Tips 98

Tips Work Management Marketing Management Wiki 98

Oktopost

MARCH 9, 2020

Curated content typically accounts for up to half of the links shared by B2B companies on social media. For more information on how Oktopost and Bizible can work together, check our knowledge base or reach out to us directly. Tracking Social Visits to 3rd Party Websites.

Social Media 122

Social Media Media Marketing Attribution Touchpoints 122

OutboundView

FEBRUARY 28, 2019

Another option would be to have someone curate the list for you by hand. Devote a few dollars to a content tracking tool like Guru to build your internal knowledge base. Doing so will enable you to build an audience over time and get maximum return-on-investment for your publishing efforts.

Inbound Marketing 28

Inbound Marketing Sales Management Ideal Customer Profiles Work Management 28

Biznology

JANUARY 16, 2019

You can curate your own list of content pieces, which you can refer at your convenience. 10 Store, share and search easily with ProProfs Knowledge Base. If you are looking for a tool that’s versatile, high-performing and can give a boost to your endeavors, ProProfs Knowledge Base is the ideal solution.

Work Management 123

Work Management Marketing Management Tools Marketing Analytics Tools 123

Optinmonster

FEBRUARY 27, 2024

In this post, I’ve curated the best growth hacking tools that you can use to scale your business. You can also use Quora to curate the most common questions people are asking in your niche. Knowledge Base to build self-service content, increase customer satisfaction, and deflect support traffic. Pricing Free.

Marketing Automation Services 83

Marketing Automation Services Budget Programs Tools Work Management 83

Sharpspring

APRIL 25, 2022

Keep the focus on real-time updates, entertainment, engagement, curated content , and real-time updates. Quora is a question-and-answer platform that’s emerging as an overall brand knowledge base. Medium’s 100 million monthly active users can release their own articles, comment on others, and curate collections.

Social Media 74

Social Media Statistics Paid Content Social Marketing 74

Single Grain

MARCH 1, 2023

Here, you can view the latest headlines under several automatically curated categories, such as technology, politics, fashion and sports, or create your own curated feeds based on your niche keywords: Finally, the Content Ideas Generator is one of the best tools we’ve come across for end-to-end content research and creation.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Keywords 52

Sharpspring

APRIL 25, 2022

Keep the focus on real-time updates, entertainment, engagement, curated content , and real-time updates. Quora is a question-and-answer platform that’s emerging as an overall brand knowledge base. Medium’s 100 million monthly active users can release their own articles, comment on others, and curate collections.

Social Media 73

Social Media Statistics Paid Content Social Marketing 73

Sprout Social

JANUARY 30, 2020

Curate product feedback and ideas. Curate reviews and customer success stories. Piggybacking on the above, keeping open channels of communicating makes it much easier curate reviews on such sites. In addition to creating and promoting content, a solid knowledge base and repository of resources is a smart move for SaaS companies.

Webinar Metrics 99

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 99

Scoop.it

APRIL 20, 2023

Do you want to build a robust knowledge base and help center on your site? is a content curation tool that can help you discover, curate, and share relevant content with your audience. Figure Out Your Content Marketing Goals What do you hope to achieve with your content? Scoop.it: Scoop.it

Planning 82

Planning Marketing Plans Enterprise Management Work Management 82

Sprout Social

JUNE 26, 2023

Here are some ideas to help you: Create a knowledge base to help customers find answers to questions, guides, or troubleshooting instructions. Sprout’s content calendar includes tools that help you curate your social media calendar and collaborate with teams outside of marketing. Looking to create omnichannel support?

Marketing Automation Services 121

Marketing Automation Services Touchpoints Allocation Work Management 121

Sharpspring

NOVEMBER 12, 2020

The new SharpSpring Agency Acceleration Series features an amazing curated lineup of the top influencers in digital marketing. So this is why I still advise people, if it’s not a blog, create a knowledge base.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Ad Agencies SEO 52

Webbiquity

APRIL 27, 2017

The ten tools here enable vendors to extend their support offerings to social media, online knowledge bases, and web chat. 28: The 21 Best Content Curation Tools. #29: They also expect service and even vendor engagement options far beyond phone calls and email. Customer Service Management Tools. 1) HelpScout.

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214