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Email Marketing KPIs You Should Be Tracking

Litmus

The open rate is how many of your delivered emails were “opened” and is great for gauging the effectiveness of subject lines, monitoring email deliverability , and measuring high-level subscriber engagement. Open rate can also give you insight into your historical brand presence. Click-through rate (CTR).

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Improve Your Lead Segmentation Through Interactive Content

Outgrow

This type of lead segmentation through interactive content requires you to focus on metrics such as lifestyle, interest, opinion, and even values. Both these quizzes are effective as they make use of the data a customer shares, like their interests, opinions, or personality type to provide a personalized recommendation.

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How to Improve Email Newsletter Performance? Here’s the Engagement Opportunity You’re Missing

SnapApp

But what if you could ask for feedback or the viewers opinions during the video? . . 23.40% Open Rate vs. 20.80% Open Rate for Paycor average emails. 4.75% CTR vs. 3.10% CTR for Paycor average emails. 20.29% Click-to-Open Rate vs. 15% Click-to-Open Rate for Paycor average emails. .

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Email Marketing Best Practices I Learnt After Sending 2,049,567 Emails

LeadSquared

Personalize – It helped us increase open rates by 327.75% and click rates by 543.75%! a) Personalize the subject line (to increase open rate). So how did this impact the click rate? gave us an open rate of 59% as opposed to 5.9% That’s a 327.75% increase in open rate! Click Rate.

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What Sending 2,049,567 Emails Taught Me About Email Marketing Best Practices

LeadSquared

Personalize – It helped us increase open rates by 327.75% and click rates by 543.75%! a) Personalize the subject line (to increase open rate). So how did this impact the click rate? gave us an open rate of 59% as opposed to 5.9% That’s a 327.75% increase in open rate!

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3 Sales Leaders Share Their Video Selling Secrets

Vidyard

“We’re starting with a video…” is always a good way to start any discussion in my humble opinion, but it’s extra relevant after Tyler asked our panel how they’re helping to re-ignite dead leads, and bring opportunities back from the grave. higher reply rate over their text-based approaches.

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Choosing The Best Time To Send An Email

Belkins

However, there is a difference that is very relevant to your open rate and response rate. However, that’s not only your opinion — thousands of spammers think the same, so each Monday business owners are greeted with spam-infested inboxes. A golden middle, Wednesday can bring you up to a 20,6% open rate.