Marketing Insider Group

MAY 3, 2023

In hopes to make the B2B world a better place, Brody Dorland, co-founder of DivvyHQ , and I hosted a webinar to discuss our experiences and cautionary tales of using AI tools in content marketing and SEO. AI and SEO One of the first topics we addressed was the use of AI in SEO. Here’s the hot gossip.

Marketing AI 258

Marketing AI Webinar Metrics Content Marketing Planning 258

Animalz blog

APRIL 18, 2023

Programmatic SEO, at a scale and sophistication previously hard to imagine. Risk of copyright infringement and legal challenges. Risk of Google penalization. When faced with a technology that could reduce the marginal cost of content creation to almost zero (a webspammer’s dream), Google made the decision to deter its use.

Marketing AI 125

Marketing AI Copyright Top of Funnel Content 125

seo.co

JANUARY 18, 2021

. + The best SEO tactics are genuine efforts to create value. However, no matter how well black hat SEO tactics appear to be working, if shady strategies are part of your SEO plan your site will eventually crash and burn. Shady SEO tactics are short-sighted strategies that will kill your SEO efforts.

De-duplication 75

De-duplication SEO Tactics Copyright 75

RebelMouse

AUGUST 2, 2023

From Google incorporating AI into its algorithms to how AI influences SERPs, ranking, featured snippets, and more, AI has made its mark on the digital marketing industry. As of right now, we know how Google feels about using AI. Now, users are interested in learning how artificial intelligence affects all aspects of SEO.

Marketing AI 52

Marketing AI SEO Lead Ranking Industry CMS 52

Tiecas

NOVEMBER 10, 2023

As we approach 2024, I cannot overstate the importance of Search Engine Optimization (SEO) strategies for manufacturers and industrial companies. In this blog post, I will discuss the most effective SEO strategies for manufacturers and industrial companies for the next year and beyond.

SEO 52

SEO Effectiveness Paid Search Agency Companies 52

ANNUITAS

FEBRUARY 13, 2024

the general growth marketing ethos that GTM content should be free and freely available (and that this benefits things like SEO and Demand Experience more than it harms GTM performance), 2.) The reasons are diverse, but generally fall into three camps: 1.) the poor reputation cultivated by GTM programs that gate low-quality content and 3.)

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Multi-Channel Differentiation 130

Biznology

NOVEMBER 14, 2017

This isn’t a bad idea, but not for the reason they assume; also, if you do buy up all the domains, aliasing, forwarding, and 301 or 302 redirecting the domain to your main company page isn’t the way to game Google. It’s a great shortcut for your sales and marketing team–but not even that will help with SEO.

Domain 149

Domain Keywords Optimization SEO 149

Kevin Indig

FEBRUARY 14, 2023

Wish you could get more traffic from Google? AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. Last week, Google and Bing introduced the most significant change to Search so far: Bard and Prometheus. This is the power of Ahrefs Webmaster Tools!

SEO 52

SEO Impressions User-Generated Content Copyright 52

Brandpoint

FEBRUARY 13, 2023

While a Google engineer famously stated that their AI had become self-aware last year, and then was summarily fired, we’re still a few years away from achieving a dystopian technological singularity. The AI MarTech landscape At this writing, ChatGPT is three months old, and Google has just announced its own AI service called Bard.

Marketing Automation Services 126

Marketing Automation Services Planning Copyright Paid Search Agency 126

ClearVoice

MARCH 31, 2023

AIs like ChaptGPT and Google’s Bard access a universe of information from the internet. But those words and images might be under copyright protection. Unless you ran that piece through a plagiarism detector, you could receive a “cease-and-desist” letter or a penalty from Google. Does Google penalize AI content?

Marketing AI 105

Marketing AI Top of Funnel Copyright Content 105

Brightedge

MAY 20, 2022

Google also made a few mildly embarrassing missteps. MOZ was removed from the Google index after an overly-broad DMCA request. And it was later discovered that Google’s official digital marketing course contains incorrect advice about content length and keyword density. MOZ Removed From Google Index After False DMCA Request.

DMCA 52

DMCA SEO Tagging Copyright 52

Martech

FEBRUARY 8, 2023

SEO agency Search Logistics has released a report that claims almost 90% of CNET’s AI-generated content was detectable using a public AI detection tool. For one thing, Google has said it will regard AI-generated content as “spam,” thus threatening search rankings for sites that come to depend heavily on such content.

Marketing AI 84

Marketing AI Studies Generation Copyright 84

FunnelEnvy

JANUARY 22, 2024

In the early days of the internet, Google won the search engine wars against companies like AltaVista by developing more sophisticated algorithms rather than solely focusing on keyword matching. For example, Google’s PageRank algorithm incorporated authority, relevance, and keywords. In the AI era, they will do the same.

Generation 62

Generation High Quality Lead Guidelines Top of Funnel 62

Marketing Insider Group

DECEMBER 16, 2020

SEO tools prove that consistency and relevancy are crucial parts of the equation. The next time you’re on the prowl for a how-to or a home remedy for a cold, you might notice the components of search engines like Google. . How nice of you, Google, to want visitors to stay on your site and your site only. Where do you even start?

Paid Search Agency 275

Paid Search Agency Content Marketing Planning Budget Programs 275

Moz

JULY 23, 2019

Posted by katemorris Editor's note: This post first appeared in April of 2017, but because SEO (and Google) changes so quickly, we figured it was time for a refresh! Meta tags represent the beginning of most SEO training, for better or for worse. My main piece of advice: stick to the core minimum. . <meta

Tagging 63

Tagging SEO Copyright Click Rate 63

Method and Metric

DECEMBER 11, 2020

Not every page on your website is suited for Google’s index. As an SEO, it’s your job to make sure that we communicate your wishes to Google or else Google is going to decide for itself, and that often leaves many an SEO smoking at the ears. Here is your complete guide to every Google index coverage report.

Google 52

Google Copyright Validation Tagging 52

Marketing Graham

JANUARY 3, 2024

You could face costly legal disputes if your copied website infringes upon copyright or trademark laws. Negative SEO implications Search engines like Google prioritise original, high-quality content in their rankings. Intellectual property laws protect original creative works, including website designs and content.

Small Business Marketing 52

Small Business Marketing Design Marketing Websites Business 52

Animalz blog

MAY 15, 2023

Programmatic SEO? Google : Google’s current guidelines appear AI-neutral, favoring helpful content above all. SEO channel : There’s no question that AI will change SEO. This will diminish SEO returns, giving way to new ranking preferences like thought leadership. Do you need personalized ABM campaigns?

Marketing AI 127

Marketing AI Generation Content Marketing SERP 127

Salesforce Marketing Cloud

JANUARY 22, 2024

SEO optimization support. AI can scour the internet for underused (and potentially popular) SEO keywords. In this sense, it’s a great SEO optimization assistant, and we aim to take advantage of this capability more in the coming year. Google has several Fact Check tools you might want to check out.) Check for plagiarism.

Marketing AI 59

Marketing AI Content Marketing Paid Search Agency Copyright 59

Method and Metric

DECEMBER 11, 2020

Not every page on your website is suited for Google’s index. As a marketer, it is your job to make sure that we communicate your wishes to Google or else Google is going to decide for itself, and that often leaves many an SEO smoking at the ears. . Here is your complete guide to understanding your Google Index Report.

Google 52

Google Copyright Validation Tagging 52

Hubspot

AUGUST 14, 2012

Starting this week, Google's algorithm is now penalizing websites just a little bit differently than they were in the past. But it's all toward the same end Google has been trying to achieve with its Panda and Penguin updates: Reward the websites that create the best content. What in the Heck a Copyright Removal Notice Is.

Copyright 28

Copyright Google SERP Validation 28

DAGMAR Marketing

AUGUST 11, 2023

Google Updates Its Photo Guidelines for Local Service Ads (LSAs) The year has brought many new updates to Local Service Ads. In addition to five new industry verticals which were announced in March 2023, Google has now improved its process for reviewing images within LSAs. What Does This LSA Update Mean? What Are the Photo Guidelines?

Guidelines 52

Guidelines Service Ads Verticals 52

Kevin Indig

JUNE 19, 2023

While it's really handy for UX, it can harm your SEO! link ] 2/ The Verge published an article about how SEO has flooded the web with garbage text. link ] 2/ The Verge published an article about how SEO has flooded the web with garbage text. Companies could, for the first time, consider taking their sites off of Google.

Lead Ranking 103

Lead Ranking Content Lead Scoring API 103

Navigate the Channel

SEPTEMBER 25, 2023

It is not recommended that SEO-conscious webmasters purchase low-quality TLDs such as.biz,info,ws,name, etc. as a means of increasing traffic,” according to SEO company Moz. It’s one of the specific functions of Google’s algorithm to combat keyword-stuffed exact-match domains. Also try to avoid off-beat TLDs. “It

Domain 65

Domain Tips Work Management Copyright 65

Outgrow

JULY 27, 2022

How Alanna assisted a travel website in increasing organic traffic by 6000 percent year over year through SEO and content marketing. What an SEO audit entails. Guidelines for an effective SEO content writing strategy. Achieving Maximum SEO Impact with the Right Content Strategy. About our host: . Don’t have time to read?

SEO 52

SEO Marketing & Strategy Marketing Strategy Planning 52

Martech

APRIL 28, 2023

Some of the tools marketers use for keyword research include Google Keyword Planner, Google Search Console, Semrush and Surfer SEO which integrate AI into the platform. Ownership and copyright concerns may emerge as AI-generated content obscures the distinction between human and machine authorship. Up to 44.5%

Marketing AI 124

Marketing AI Paid Search Agency B2B Marketing Lead Ranking 124

Tomorrow People

JUNE 14, 2022

Tip: Use business intelligence tools such as Owler and Google Alerts. Focus on four aspects: Their ability to conceive and design: What technical resources do they have (patents, copyrights, technical staff, etc.)? Plus, their SEO, SEM and PPC performance. Step 3: Assess competitors’ current and future strategic objectives.

Analysis 156

Analysis Effectiveness Work Management Marketing Management 156

seo.co

JUNE 8, 2021

And talk to your SEO team about other ways to increase organic traffic with your site to attract more customers. If you buy a domain name with a website and ranking, the site is easier to find on Google and other rankings. Google spiders can scan each site every minute and can find your new profiles. with Google Analytics.

Domain 98

Domain Work Management Copyright Ideal Customer Profiles 98

SmartBug Media

JANUARY 5, 2024

SEO We usually think of SEO as a long game because it takes time both for marketers to strategize and for Google to catch up and start generating results. But AI can assist with SEO by automating data analysis and providing content optimization suggestions. Sales AI is also gaining momentum for sales and service.

Marketing AI 59

Marketing AI CMS Development Paid Search Agency Advertising Agencies 59

Martech

JANUARY 30, 2023

Opinions ranged from ChatGPT being “a strong tool to help us do better marketing,” to “maybe this will replace junior copywriters,” to “ this is a threat to Google ,” to the nuclear “could this potentially replace us marketing folks?” Nor do we know if anything ChatGPT says is potentially copyrighted or not.

Marketing AI 106

Marketing AI Blast Campaigns Copywriting Lead Ranking 106

LeadSquared

OCTOBER 24, 2013

This article is a continuation of my previous blog post on ‘How to get started with website SEO’ You can also take a look at the webinar here. . How to rank higher in general Google search? Make sure, your posts are 250 words+ for Google to find them. Google likes fresh content. You cannot trick Google.

FAQ 52

FAQ DMCA Webinar Metrics SEO 52

seo.co

FEBRUARY 25, 2021

However, like everything else on the page, the footer counts towards your SEO too. It’s a good idea to avoid sitewide external links though, as they tend to mess with the Google search algorithm and if ranking your site is important you don’t want this. A copyright statement. You can work on SEO after the fact.

Optimization 80

Optimization Marketing Websites Copyright Privacy Policies 80

Scoop.it

JULY 13, 2023

Get backlinks and mentions- Thought leadership is not an SEO strategy. This would ultimately strengthen your SEO profile. This allows you to differentiate from other sources, fair use requirements, and boost the overall SEO offerings. This form of annotation can put you at risk of being called out for copyright or plagiarism.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Sprout Social

SEPTEMBER 16, 2022

Google says that 90% of people use it to check out brands and products. YouTube automatically checks uploaded content for copyright issues. Don’t forget about SEO. When we think about search engine optimization (SEO), we often think about blogging. But SEO is a major factor in your YouTube success, too. Click Next.

Youtube 102

Youtube Video Marketing Mobile Marketing Social Media 102

Method and Metric

JUNE 28, 2019

of hacked sites are hacked for SEO purposes. In every instance though, both the public’s trust and Google’s trust in your brand are tainted. When I first started in SEO, a colleague reached out for my help with his hacked website. What does security have to do with SEO? According to a study by GoDaddy, 73.9%

Marketing Websites 81

Marketing Websites Lock-In Godaddy Copyright 81

RebelMouse

AUGUST 28, 2018

Here's what's new: scheduling posts to be unpublished, a copyright option for Facebook Instant Articles, Keywee and Parse.ly integrations for Facebook Instant Articles, parent/child relationships for sections in the dashboard, a scheduled filter for community-enabled dashboards, and a Google Search Console integration for the Entry Editor.

Product 40

Product Copyright Paid Search Agency Communities 40

Hubspot

MARCH 23, 2020

If they do, that's considered copyright theft. For example, Popurls pulls content from sites like Reddit, Huffington Post, The Verge, Google, Wired, and YouTube. For example, if you write about SEO news and updates, there could be a content aggregation site for that. Google News. Popurls is a popular content aggregator.

Aggregators 95

Aggregators Planning Curation Content 95