Lead Scoring Model: Building a Framework to Drive Conversion
Act-On
APRIL 26, 2024
Missing key data points If a lead leaves important fields blank, like a phone number or company name, they likely aren’t ready for a conversation. Some of these activities might be direct triggers to sales, such as requesting a demo or filling out a “contact us” form. Let’s look at another lead scoring example with Debbie and Tyson.
Let's personalize your content