Sprout Social

JANUARY 4, 2022

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. Social media video marketing statistics. Facebook video statistics.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

KoMarketing Associates

OCTOBER 13, 2021

As marketers face a rising demand for more content, new research suggests that they are personalizing it to meet the needs of their customers. Additionally, most respondents (29%) also said that at least 50% of their customers now expect personalized content marketing from them. Navigating Marketing Content with Defined Strategies.

Demand 234

Demand Content Marketing & Strategy Statistics 234

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Optinmonster

AUGUST 7, 2020

Are you up to date with the latest email marketing statistics? Everybody knows email marketing is effective, but when your resources are limited, you want to make sure you’re investing your time and money in the right marketing strategies. Email Marketing Statistics. Mobile Email Marketing Statistics.

Statistics 109

Statistics Email Marketing Planning Open Rate 109

Porch Group Media

JULY 6, 2021

Here’s a look at 50 amazing statistics on the impact of how data can drive impact marketing success: 1. More than half (56%) of consumers say they want news and media platforms to personalize the news and content they receive based on their interests, tastes and online activity. existing and incoming data. Salesforce). MediaMath).

Statistics 122

Statistics Planning Advertising Agencies Paid Search Agency 122

Convince & Convert

JANUARY 28, 2014

One recent morning, a client got in touch and asked me to find a widely cited statistic that supports the use of behavioral job interview techniques. They needed the statistic within two hours for use in an important piece of long form content. I didn’t have access to any paid research resources like JSTOR or a real library.

Statistics 132

Statistics Content Marketing Paid Search Agency Stats 132

Marketing Insider Group

JUNE 15, 2021

Content pruning is an essential part of every content marketing strategy. Removing old and irrelevant content can uncover stuff you want people to see. It can also create more space for new content production. That’s where content pruning comes in. It can also create space for new content production.

Marketing Websites 363

Marketing Websites Lead Scoring Lead Ranking SEO 363

TrustRadius Marketing

APRIL 17, 2022

First, we cover the hottest marketing statistics in the following categories: Market Scope Marketing Automation Success Why Use Marketing Automation? Top 24 Statistics for Marketing Automation. Content Marketing Institute 2019) Marketing automation on average drives an up to 14.5% Market Scope. billion in 2030. Invesp 2021).

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

Sprout Social

JUNE 17, 2021

We can fast forward, change the channel or take our pick from an infinite library of commercial-free content. On social media, however, ads and brand content live in or next to a social stream and look a lot like the content we consume from our friends, family and other connections. Why it’s important.

Social Media 145

Social Media Statistics Social Marketing Marketing Budget 145

Top Rank Marketing

NOVEMBER 13, 2023

For B2B brands, having a content marketing program tends to be a given. But one of the challenges of having a baseline assumption is that it can be easy to lose sight of why content marketing became such a cornerstone of B2B marketing in the first place. If your content comes across as salesy and pushy, readers will move on quickly.

B2B Marketing 113

B2B Marketing Top of Funnel Content Marketing Brand Identity 113

Marketing Insider Group

MARCH 25, 2024

This statistic highlights the immense value of a well-maintained marketing database in driving sales and enhancing marketing efforts. Regular updates and maintenance are crucial to ensure the data remains relevant and effective in supporting your marketing strategies. That’s huge! Remember, a marketing database is dynamic.

Peer-to-peer 258

Peer-to-peer Planning Paid Search Agency Marketing & Strategy 258

Animalz blog

NOVEMBER 28, 2023

Our in-house innovation lead, Tim Metz, explores new ideas and technologies for our customers and content. In this article, he shows how content teams can use AI tools in their research process. It then uses AI to create a summary for you from all the relevant info it finds and attributes its sources without much hallucination.

Marketing AI 78

Marketing AI Research Tactics SME 78

EveryoneSocial

AUGUST 27, 2018

The Best Employee Advocacy Statistics. Looking for valuable employee advocacy statistics? Below, you’ll find the very best stats that apply to marketing, sales, human resources, and internal communications. With that, there are also a TON of statistics out there. Employee Advocacy Stats for Human Resources.

Statistics 100

Statistics Paid Content Peer-to-peer Stats 100

EveryoneSocial

FEBRUARY 18, 2019

Below is a collection of some of the best social recruiting statistics. Below are 17 social media recruiting statistics and stats on how employees outside your HR and recruiting teams can amplify results. The Social Recruiting Statistics That Matter. There is a lot of moving parts to human resources, hiring, and recruiting.

Statistics 103

Statistics Paid Search Agency Word of Mouth Stats 103

ClearVoice

SEPTEMBER 22, 2023

The healthcare content landscape has undergone various transformative innovations. The engagement between healthcare companies and their patients is now bridged by various content types, such as articles, micro videos, live streams, and augmented reality (AR) and Virtual reality (VR), just to name a few.

Planning 97

Planning Paid Search Agency Content Custom Publishing 97

EveryoneSocial

JANUARY 15, 2019

Important Employer Branding Statistics to Know. Looking for interesting and relevant employer branding statistics? Employer Branding Statistics. Employer Branding Statistics. The above employer brand statistics show the power of company culture and providing the best service for buyers, prospects, and employees.

Statistics 90

Statistics Paid Search Agency Companies Brand Identity 90

Webbiquity

OCTOBER 21, 2022

An SEO content writer is a trained professional/specialist who is well-versed in all aspects of SEO and how content can be crafted to achieve search engine rank. Copywriters can be hired as solo individuals, as part of B2B content marketing services , or they can be hired through copywriting agencies. What Is an SEO Copywriter?

Copywriting 334

Copywriting Rules SEO Lead Scoring 334

Oktopost

OCTOBER 20, 2021

One of the hottest marketing trends to come along in recent years is content personalization, which might provide them a path out of the lead generation wilderness. It’s not hard to argue in favor of content personalization, but figuring out how to actually implement it is another matter entirely. What is Content Personalization?

Top of Funnel 122

Top of Funnel Personalization Sales Qualified Leads Generation 122

Oktopost

APRIL 28, 2024

Statistics show that 92% of B2B buyers are willing to engage with sales professionals known as thought leaders on social media platforms. What’s the difference between thought leadership on social media vs. a cold email with similar content? After all, this personalized interaction that humanizes your persona beats a cold email.

Social Media 70

Social Media Top of Funnel B2B Thought Leadership Media 70

Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

Social Media 92

Social Media Social Marketing Media Content 92

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Whether new to manufacturing content marketing or looking to improve your efforts, this guide will provide the insights and best practices you need to know when writing industrial blogs. Reaching the right audience with relevant content is not easy.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

ClearVoice

FEBRUARY 5, 2024

Farming out your content work isn’t going to cut it. Considering the constant shift in content trends and cutthroat competition, you need a powered-up content operation that can scale quickly and boost efficiency. AI-powered solutions can optimize key aspects of content outsourcing. Content optimization.

Marketing AI 52

Marketing AI Enterprise Management Automation Ethics 52

FunnelEnvy

MARCH 4, 2024

With artificial intelligence (AI) generated content sending traditional SEO into a tailspin, converting traffic that does make it to the website is more important than ever to marketers. The challenge in our digital age is that traditional A/B testing methods are slow, resource-intensive, and miss hidden opportunities. Limited scope.

Marketing AI 67

Marketing AI Optimization Conversion A/B testing 67

Optinmonster

APRIL 12, 2024

There’s very little risk that your case study will miss the relevance mark. They Position Your Brand as Authoritative Few things are trusted more than statistics and factual claims. In our Flywheel case study , we highlighted how OptinMonster helped them convert more website visitors by showing relevant offers.

Case Studies 110

Case Studies Case Study Studies Marketing Management 110

Navigate the Channel

JULY 9, 2023

so the concept of a social media content calendar isn’t as foreign as it was in social’s early days. Even after all the years of social swirling around us, the initial creation of a social program can remain daunting and may seem like “just one more thing” to a communication team (or a one-person show) already strapped for time and resources.

Ad Building 65

Ad Building Tips Content Social Media 65

The Lead Agency

MARCH 17, 2024

Combining B2B and B2C statistics, the average conversion rate from lead generation forms is 1.7%. Our Top Tip: Have fewer fields, but identify one or two specific questions to ask to ensure the leads are relevant. Valuable resources like a whitepaper or an eBook are always a winner. No one wants more emails and phone calls.

High Quality Lead 127

High Quality Lead Lead Generation Lead Scoring Lead Ranking 127

Navigate the Channel

AUGUST 24, 2023

or estimated the amount of material needed or the cost of a project using a website’s online calculator, you’re probably a fan of interactive content. According to Mediafly, B2B buyers prefer interactive content and presentations in an increasingly digital selling environment. Know your resources. You are in good company, too.

CMS Development 65

CMS Development Content Peer-to-peer Budget Programs 65

ClearVoice

APRIL 8, 2022

Valuable and informative content is an integral part of having a successful SEO strategy. When planning content that helps solve your audience’s problems, you’ll want to focus on evergreen content. What makes content evergreen? What makes content evergreen? Why is evergreen content important?

SEO 96

SEO Terms and Conditions Content FAQ 96

Content Standard

NOVEMBER 4, 2021

And how does content marketing fit into the equation? The Key Elements of Authoritative Content To start, there are some common characteristics that can help build brand authority. Strive for content that is: Altruistic (i.e., Strive for content that is: Altruistic (i.e., Content pillars are the core themes of your brand.

Ad Building 142

Ad Building Brand Identity Branding Content Marketing 142

Animalz blog

JANUARY 23, 2023

We’ve found that we can create great content — content that gets results — with a blend of human and machine. And we’ve dubbed this blend: the Content Cyborg. Here’s why and how you should integrate AI writing tools into your content marketing. The question is: how much of either should you use?

Tools 125

Tools Content Marketing Content Work Management 125

Content Standard

OCTOBER 4, 2021

At Content Marketing World 2021 , an undercurrent of energy ran through the crowd and the presenters. Content Strategy Is Only as Strong as Its Ability to Evolve Robert Rose, Chief Strategy Advisor at CMI, kicked off this year’s CMWorld dressed as a steampunk-style plague doctor.

Content Marketing 126

Content Marketing Planning Content Storytelling 126

BuzzSumo

JUNE 2, 2019

Evergreen content consistently drives traffic, shares and backlinks to your website. It is a key part of any content strategy. In this post we look at: The definition of evergreen content. The benefits of evergreen content. How to find examples of evergreen content. Tips for creating evergreen content.

Research 109

Research Allocation Content Domain 109

ClearVoice

MARCH 29, 2023

In this guide, you’ll learn why your content doesn’t convert and what you can do about it. Table of Contents Why don’t blogs convert? According to statistics, roughly 91% of all blog content gets zero organic traffic—effectively reducing their conversion potential. Low-quality content.

Cost Per Click 52

Cost Per Click Content Purchase Intent Keywords 52

Only B2B

FEBRUARY 28, 2024

Distinguishing and securing deals can often feel like navigating a complex pattern — wasting valuable time and resources. By measuring intent accurately, you can laser-target your content, ad campaigns, and ABM initiatives to the most receptive audience. Unsure where to start?

Intent Data 71

Intent Data Intent Intent Signal Sales Qualified Leads 71

ClearVoice

JUNE 15, 2021

Marketing writing is designed to create content with a purpose. It provides information customers seek, including actionable resources for a business’s customers and clients. The body of your content is where you elaborate on the argument introduced at the beginning. Include statistics and cite the reference.

Rules 116

Rules Work Management Content Marketing Marketing Management 116

ClearVoice

SEPTEMBER 23, 2021

Many content marketing writers and strategists focus exclusively on creating new content. That makes sense, given the constant reminders of how much search engines love fresh new content. Over time even your best content tends to go stale. More shares of your content through all channels . Higher rankings in SERPs.

Optimization 101

Optimization Content Lead Scoring Lead Ranking 101

ClearVoice

DECEMBER 21, 2021

Content marketing serves a number of purposes, so it’s no wonder why 91 percent of marketers use it, according to SEMrush. Organically attract strong leads with engaging and educational content. Provide content for social media channels. Why your brand needs to invest in quality content. Help boost your reputation.

Brand Identity 119

Brand Identity Branding Lead Scoring Lead Ranking 119