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This Month in Email: A Recap of Email Marketing in February 2023

Litmus

Sendmarc raises $7M to offer email protection from phishing attacks and email impersonation. Criminals continue to use PayPal accounts to generate invoices and send phishing emails. MailGuard warns Australian workers about a DocuSign phishing email scam. AI-powered sales email coaching platform Lavender raised $13.2M

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5 Key Elements of Customer Data Privacy

Martech Advisor

Data privacy has been a huge concern among online consumers, especially after data breaches by big companies like Facebook, Dropbox, and LinkedIn. Abhishek Talreja, Founder of Prolific Content Marketing, figures out how marketing leaders can take charge and allay all types of customer fears about the safety of their private information.

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Training Your Workforce for ChatGPT: A Comprehensive Guide

Convince & Convert

Poor Content Don’t let ChatGPT do your homework for you. ChatGPT typically writes content that’s overly verbose, formal, and with specific turns of phrase that human writers tend not to include. Are there expectations for employees to review and rewrite any content that is generated by AI. This will evolve and improve over time.

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This Month in Email: A Recap of Email Marketing News in April 2023

Litmus

The FBI issues a warning over spoofing scams in phishing emails. Intuit Mailchimp launches Email Content Generator (beta). Constant Contact launches AI-powered email and SMS marketing content generator. Cofense releases Protect+ email security for mid-market organizations.

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Email marketing strategy: A marketer’s guide

Martech

Whether it’s content in the form of a weekly newsletter, a personalized promotion or an important account update, marketers need to trust that their message will be delivered and that they’ve optimized those messages to get maximum engagement. the content of your email will be the main driver of results.

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4 Ways to Engage Your Audience with Content While Keeping Their Security in Mind

DivvyHQ

Consumer privacy and data security are hot topics these days. As a content/digital marketer, it's important to understand how these industry practices carry over into your world.

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This Month in Email: A Recap of Email Marketing in March 2023

Litmus

Apple : 59.81% Apple Mail Privacy : 53.95% Apple iPhone : 3.71% Apple Mail : 1.75% Apple iPad : 0.40% Gmail : 27.21% Outlook : 4.42% Yahoo Mail : 2.91% Google Android : 1.50% Outlook.com : 0.66% Samsung Mail : 0.17% Orange.fr : 0.07% Web.de: 0.06% Windows Live Mail : 0.06% AI headlines 2: electric boogaloo Turns out AI likes crime, too.