Biznology

MARCH 4, 2022

It has been a fantastic learning experience; the program is rich in creativity and imagination, deep in perspective expansion and just plain fun! How many rising stars like Nadella do you have at your company—and what can you do tomorrow to put them on a path to becoming your next (and ideally best ever) CEO?”

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

Sprout Social

NOVEMBER 9, 2021

Trying to figure out how to get more subscribers on YouTube? That said, competition on YouTube is fierce and building a community of dedicated viewers doesn’t happen by accident. The good news is that there are actionable steps you can take to boost your YouTube subscriber count. Fair question! Think about it.

Youtube 139

Youtube Tips Tools Social Media 139

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. 2. Sales Hacker.

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187

Atomic Reach

APRIL 3, 2023

Visual Art Meets AI-Backed Creative Intelligence RAD AI is proud to announce we're launching a new, first-of-its-kind product, RAD Visual Arts, in partnership with LNDMRK, today's most elite visual art agency. Courtesy @Gawx Art and @NordVPN Differentiating Brands That Care about Authenticity Authentic brands are who they say they are.

Creativity 59

Creativity Advertising Agencies API Class 59

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

Youtube 73

Youtube Features Social Media Ad Exchange 73

ConvertKit

DECEMBER 28, 2021

What if we approached our creative side hustles with the same data-driven mindset? Sometimes the best method for creative success is to hit refresh with a brand new perspective. Charli Prangley , designer and YouTuber decided to run with Adam’s advice. These days she’s been creating lots of shorts on YouTube.

Creativity 81

Creativity Youtube Paper Video Marketing 81

Top Rank Marketing

JULY 17, 2023

There’s always been an uneasy truce between creativity and commerce. In general, we think of creativity as an artistic pursuit, unconcerned with the practicalities of the business world. If we see creativity and business as opposing or unrelated forces, rather than complementary elements, we’re not going to inspire our audience.

Creativity 52

Creativity B2B Marketing B2B Paid Search Agency 52

Marketing Insider Group

DECEMBER 18, 2023

Programmatic Native Advertising: Zemanta Image Source: Zemanta At Marketing Insider Group, we use Zemanta , an Outbrain company, for all our clients. LinkedIn has over 850 million members globally, with 59 million companies having a LinkedIn Page. Why YouTube Ads? Why Sponsored Updates? Multiple targeting options (e.g.

Paid Content 231

Paid Content Distribution Cost Per Thousand Budget Programs 231

Sprout Social

NOVEMBER 8, 2022

TikTok bios are the best place to show your personality, brand and creativity. Crafting the perfect TikTok bio can be tricky, and there are a few things you should keep in mind to make sure yours is creative and unique. You can link to your website, YouTube channel or other social media platforms. Best practices for TikTok bios.

Creativity 89

Creativity Tips Landing Pages Profiling 89

Zoominfo

APRIL 22, 2020

ZoomInfo recently covered the various ways in which companies are stepping up during the pandemic to support their employees , like paying hourly workers who have no hours, giving out cash bonuses, and taking a no-layoff pledge. Ways Companies are Supporting Customers During COVID-19. Keeping us connected. Thinking of our kids.

Paid Search Agency 173

Paid Search Agency Companies Work Management Marketing Management 173

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier. Vimeo vs. YouTube for Business: Key Features Each of these platforms are used by different people for different things. Who is my target audience?

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Martech

MAY 6, 2022

It was a great way for TikTok to stay in contact with big companies like these and get them to participate in future Re: Make campaigns. The brilliance behind Re: Make was that TikTok, despite being a platform for new-age content, had now briefly become a creative hub to reimagine the ’90s and 2000s nostalgia.

Social Media 115

Social Media Paid Search Agency Social Marketing Effectiveness 115

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. For this reason, we’ve put together the ultimate list of company research tools for sales reps. Let’s get into it!

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Sprout Social

MAY 8, 2019

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.

Youtube 111

Youtube Business Banners Ideal Customer Profiles 111

Hubspot

MARCH 26, 2019

YouTube is the second largest search engine, with over 1.8 However, if you don't use YouTube for your current marketing strategy, you're not alone. small businesses use YouTube to reach their audience. In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. In fact, only nine percent of U.S.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Marketing Insider Group

MARCH 6, 2023

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. With all of the benefits that come along with creating video content, like building your brand identity and increasing your SEO , there’s no reason why your company should miss out.

Video Marketing 294

Video Marketing Content Marketing Content Paid Search Agency 294

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. Read on to get the creative juices flowing.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Contently

DECEMBER 12, 2018

The truth is a lot of companies have figured out content marketing and turned it into their secret weapon, driving hockey-stick growth and leaving their competitors lingering in the shadows. But even more companies have struggled to get their programs off the ground and dismissed great content as “just too hard.”

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

ConvertKit

JANUARY 30, 2022

That’s exactly the kind of journey you have to understand as a creative business owner. If you’ve hit a dead end with your creative business, or you’re thinking about scaling in a sustainable way that feels authentic to you, then it’s time to consider the flywheel model. How flywheels actually work for creative businesses.

Lead Ranking 91

Lead Ranking Creativity Business Top of Funnel 91

illumin

APRIL 23, 2024

These advertisers use Earth Day as an opportunity to highlight initiatives and promote meaningful action within their companies and the wider community. When creating purpose-based campaigns (like for Earth Day) brands need to prioritize impact and change over ad creatives.

Paid Search Agency 52

Paid Search Agency Ads Best Practices Youtube 52

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Marketing Insider Group

JUNE 14, 2021

Company culture or behind-the-scenes videos. You might also consider creating personalized videos to engage with followers in a creative way, one-on-one. Over 500 hours of content are uploaded to YouTube every minute. On YouTube, you can create a library of video content for your followers. Interviews. Educational videos.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Metadata

FEBRUARY 6, 2023

“Just think about that,” says Jonathan Bland, co-founder of Omni Lab, in his DEMAND session How to Build the Highest Performing Ad Creative. You have radio, print, YouTube, LinkedIn, Facebook, the small screens at the gas station. To make sure yours is one of the few they see—and click—you need to invest in creative.

Creativity 52

Creativity Ideal Customer Profiles Paid Search Agency Ads 52

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Get creative and go beyond the platform. Want to connect with (and earn from) your YouTube following outside the platform? So, how do some YouTubers rake in tens of millions of dollars every year ?

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

Hubspot

JULY 24, 2020

My admiration for the commercial led me to Erba , a creative agency offering a full range of marketing and advertising services. Companies leverage agencies like Erba to produce professional, effective campaigns. But what else can creative agencies offer? What is a creative agency? And how do they make money? Hourly Rate.

Advertising Agencies 93

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 93

Contently

NOVEMBER 10, 2016

At the beginning of 2016, Peloton Cycle asked its employees to share their New Year’s resolutions on YouTube. Last month, the at-home fitness brand took the number one spot on the Crain’s New York Business 2016 Fast50 , a list of the fastest-growing companies in New York. Turns out Peloton executives had the same idea.

Paid Search Agency 167

Paid Search Agency Companies Class Content 167

Webbiquity

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties. Guest post by Eva Chan.

Social Media 308

Social Media Work Management Marketing Management Media 308

Hubspot

JANUARY 25, 2018

YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. YouTube vs Vimeo. Winner: YouTube.

Youtube 78

Youtube Video Marketing Paid Search Agency Best Practices 78

Oktopost

APRIL 13, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He talks about the importance of measuring initiatives and gaining insights in order to craft the next creative endeavor. Customers of Bluescape include Fortune 100 companies, government agencies, higher education, and media and entertainment.

Resources 118

Resources Work Management Tactics Marketing Management 118

Webbiquity

FEBRUARY 17, 2022

No company can successfully launch or maintain their competitive position without high quality marketing. If you’re producing any kind of video content, you’ll need a YouTube channel. Most people still have to drive to work, so they have to drive past billboards where your company could be advertising. Contributed post.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Oktopost

MAY 4, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Today, Ramel is the Chief Survey Master of Global Surveyz , a global research company, providing customers with a survey report as-a-service offering that covers the whole process of creating an insightful and impactful B2B or B2C report for any target market.

Customer Surveys 131

Customer Surveys Transparency Youtube Content 131

Biznology

MAY 13, 2014

It’s Google’s hub, from which YouTube, Google Business Pages, Google Mail, and even Google Apps for Business (which looks like it’s rebranding as Google + Business — interesting). YouTube Channels, They Are A-Changin’ Another case-in-point: how YouTube has begun handling YouTube Channel creation.

Youtube 80

Youtube Advertising Channels Google Social Networks 80

Oktopost

APRIL 6, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Joining the Radically Transparent podcast is Sarah Emmott, Head of Brand for Work Management by Atlassian , one of Fast Company’s “Most Innovative Companies in the Workplace”. Want to hear more from renowned B2B marketing leaders?

Marketing & Strategy 118

Marketing & Strategy Transparency Budget Programs Paid Search Agency 118

Brandpoint

JANUARY 21, 2021

James Marable is an Employer Brand Leader at Eli Lilly and Company , a pharmaceutical company headquartered in Indianapolis. How have you kept a focus on collaboration and creativity while working remote, especially when it comes to video creation? After a year like 2020, how would you define company culture?

Paid Search Agency 143

Paid Search Agency Video Marketing Peer-to-peer Brand Identity 143

Martech

JANUARY 3, 2024

YouTube might offer a refuge If consumer apathy takes root generally across social media, as Gartner predicts, YouTube might prove more durable than the norm. YouTube is an example of a social platform where consumers are potentially more accepting,” said Gutter. This explains why shoppable ads won’t get over the hump in 2024.

Gartner 141

Gartner Advertising Agencies Paid Search Agency Ad Exchange 141

Marketing Insider Group

OCTOBER 21, 2021

Companies are waking up to the power of content marketing due in part to the pandemic. Every company needs a strategy to activate these employees as both creators and as the most effective distribution channel to share that content. Content Marketing Institute annual survey on Content Marketing Trends.

Marketing AI 361

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 361