Anything Goes Marketing

MARCH 9, 2008

As we move into a new week there are some interesting trends and technology enhancements that will start to change the way that B2B companies use email. Here's the truth - the blogletter will be arriving very soon and will revolutionize the way some companies can create and execute an email newsletter or any email campaign.

RSS 100

RSS Email Marketing Trends Planning 100

Content Marketing Institute

DECEMBER 7, 2018

Not all content marketing tasks can or should be automated. But as you go through your daily content tasks, it’s worth asking, “Can this be automated?” You could write a great piece of content, but your readers won’t trust it (and many won’t even read it) if it’s full of spelling and grammar errors. Proofreading: Grammarly.

Automation 99

Automation Marketing Automation Services Work Management Marketing Analytics Tools 99

ClearVoice

NOVEMBER 7, 2022

The right marketing podcasts can bolster your content marketing arsenal with tips, strategies, and walkthroughs. Some episodes feature guests from hundred-million-dollar companies, while others share game-changing lessons for fundamentals like customer retention strategies and SEO outsourcing. Where to listen to Akimbo: Acast.

Enterprise Management 105

Enterprise Management Planning RSS Work Management 105

Scoop.it

JANUARY 10, 2023

When developing your email marketing strategy, you may be wondering how to create content that is both informative and interesting without spending hours upon hours scouring the internet. In fact, 85% of B2B content marketers give credit to content curation for their organizations’ success. What is content curation?

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Curation Newsletter Content Deliverability 79

Top Rank Marketing

APRIL 18, 2024

A podcast refers to a series of recordings that are organized in an RSS feed, listed in public directories, and available for listeners on demand. But they all share two attributes: There are multiple recordings for each title, and They’re organized in an RSS feed you can subscribe to on podcast platforms Why podcasts?

B2B 52

B2B Demand Generation Agencies RSS B2B Thought Leadership 52

EveryoneSocial

APRIL 26, 2021

The timeline was pushed to mid-2021 to give organizations more time, but this had many companies looking for alternative solutions like EveryoneSocial. Yet, one of the announcements they made along with Elevate shutting down was that advocacy features would be added to company pages. LinkedIn Company Pages. Great news, right?

Linkedin 72

Linkedin Paid Search Agency Enterprise Management Work Management 72

Scoop.it

JULY 13, 2023

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If done correctly, the type of content helps build awareness and positions your brand as an industry expert.

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Thought Leadership Curation Ad Building Lead Scoring 72

ClearVoice

FEBRUARY 21, 2023

It’s audio content through podcasting, a platform that can be an indispensable addition to your marketing strategy. Like students’ different learning styles, there are various ways that audiences prefer their content. A podcast can help you leverage your existing content by repurposing it in another form.

Content 52

Content Distribution RSS Work Management 52

NuSpark Consulting

FEBRUARY 3, 2019

It’s essential to reach the right people with your content marketing to generate qualified leads for the sales team to convert. Can you imagine the advantages of being able to get your content read by the audience of a publication like Forbes, or Inc.com? What Content Syndication Is.

Top of Funnel 100

Top of Funnel Lead Generation Lead Scoring Lead Ranking 100

ConvertKit

MAY 26, 2021

FeedBurner’s unassuming content delivery service has supported millions of bloggers, podcasters, publishers, and creators over the years, delivering countless e-newsletters to fans worldwide (and proudly upholding dot-com-era web design standards). That’s because RSS still keeps much of the creative content flowing around the web.

RSS 69

RSS Work Management Marketing Management Paid Search Agency 69

Scoop.it

MARCH 18, 2021

To build a powerful content engine, you need to use content hubs as the backbone of your system. They help you sort and organize each piece of owned or third-party content and find it exactly when you need it, both for your internal and external audiences. Before you dive in, define your content hierarchy.

Process 53

Process Optimization Curation RSS 53

Webbiquity

NOVEMBER 18, 2021

Trigger events may happen in a variety of contexts, including at the executive, departmental, and even personal level within a company. Triggers provide an excellent view into how a company is changing, allowing your sales team to see future possibilities. It’s not enough to just study a company by looking at its features.

Ideal Customer Profiles 254

Ideal Customer Profiles B2B Sales Marketing Automation Services Work Management 254

Scoop.it

JULY 8, 2021

Companies that blog produce 67% more leads per month. However, creating successful content is a challenge. This leads us to a key challenge: for your content to bring results, it needs to be consistent, unique, and rich—all of which takes more time than you likely have. 5 ways you can curate content with Scoop.it.

High Quality Lead 86

High Quality Lead Curation Efficiency Content 86

Scoop.it

AUGUST 3, 2021

Content curation is one of the most effective ways for businesses to keep their audience constantly engaged on social media without having to invest all their time in thinking and executing content ideas. Curated content can also make for a perfect conversation starter with leads. But what is content curation?

Curation 105

Curation Small Business Marketing Top of Funnel Paid Search Agency 105

Zoominfo

AUGUST 26, 2018

Whether your marketing workflow consists of social media, content creation, SEO, event planning, or all of the above, we’ve got a joke for you! They have a lot of organic content. Why do cab drivers make good content marketers? Did you hear about the new strategy where companies collaborate with ill celebrities?

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

KoMarketing Associates

NOVEMBER 12, 2015

Here are five potentially overlooked content marketing opportunities B2B marketers should consider incorporating into their ongoing SEO efforts. Cross-links to key content marketing assets and social media profiles. ABOUT PAGES/COMPANY PAGES. Relationships help create links and awareness of your content marketing initiatives.

SEO 120

SEO Content Marketing Marketing Management Paid Search Agency 120

The Effective Marketer

AUGUST 5, 2010

The reality is, more and more companies are adopting practices like these (especially telecommuting and flex hours) because technology is such that not only allows you to do it, but makes you more productive. But companies don’t offer these nice perks just because they are run by nice people. Like Be the first to like this post.

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

Scoop.it

JULY 7, 2020

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it. Why organizing your curated content is essential.

Curation 90

Curation Top of Funnel Organization Marketing Analytics Tools 90

Content Marketing Institute

JUNE 25, 2018

Consider these three ways to turn those brand mentions into content assets. There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. A Proven Process to Curate Content and Publish a Roundup of Industry Influencers.

Brand Identity 103

Brand Identity Branding FAQ Content 103

Hubspot

JULY 23, 2018

You’ve probably heard of these famous pairs (or, in some cases, noshed on them), but for inbound marketers, there’s one pair in particular that goes hand-in-hand: content and marketing. Ninety percent of marketing companies use content marketing as part of their strategy. But what does it take to become a good content creator?

Peer-to-peer 101

Peer-to-peer Content Curation Network Marketing 101

Scoop.it

MARCH 26, 2020

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. But those aren’t the only roles that can benefit from content curation.

Curation 74

Curation Press Paid Search Agency Content 74

Webbiquity

MAY 6, 2020

Further, barely half (53%) of marketers say blogging is their top content marketing priority. But blogging regularly can significantly increase website traffic (particularly from organic search and social media) for small to midsized companies as well. Businesses with blogs get double the traffic than companies that don’t blog.

Enterprise Management 206

Enterprise Management Work Management Marketing Management Multi-Channel 206

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. Having a written (or documented) content marketing strategy makes it easier to succeed.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

ClearVoice

DECEMBER 12, 2019

Content marketers look at marketing conferences the same way kids look at the toy aisle in the weeks before their birthdays. alternatives to content marketing conferences: Websites and blogs. You know those speakers who are invited to all the major content marketing conferences? Content marketing. Click To Tweet.

Conference 82

Conference Content Marketing Top of Funnel Planning 82

markempa

MAY 23, 2005

« Blueprint for Personal Lead Generation Success | Main | Tips for better webinars, webcasts and improved ROI » 2 New RSS Feeds for the B2B Lead Generation Blog I just added 2 new RSS feeds. See my complete list of RSS Feeds Full posts with comments This is the most information-rich feed. I personally use bloglines.

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

The Effective Marketer

JULY 16, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Don’t Forget Your Company History The recent advent of the lost NASA tapes (they lost the original tapes from the Apollo 11 mission, the first Moon landing, then found out that they had all been erased) got me thinking.

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

Sprout Social

DECEMBER 15, 2023

It involves a hefty strategy of great content and consistency. If the concept of maintaining a steady stream of content seems daunting, don’t worry—you have the ability to schedule Facebook posts in one of three different methods. Your audience never sleeps and neither should your Facebook content.

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Facebook Social Media Profiling Urgency Marketing 117

KoMarketing Associates

OCTOBER 21, 2014

During one of these waves of nostalgia, I made a connection between Halloween and my job as a content marketer…and then another…and another. In fact, some of my fondest Halloween memories have a direct correlation with content marketing best practices. How this relates to content marketing : The same can be said for content marketing.

Content Marketing 120

Content Marketing Content RSS Paid Search Agency 120

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. Write about it!

RSS 28

RSS Paid Search Agency Blogger Youtube 28

The Effective Marketer

JUNE 19, 2012

On the surface, content curation sounds like a great way to generate content with little to no time or effort. After all, you don’t actually have to write much new content, just find interesting items on the Web and point others to them, becoming a hub for all that’s relevant to your field. A guest post by Lior Levin.

Curation 100

Curation Copyright Peer-to-peer RSS 100

EveryoneSocial

SEPTEMBER 12, 2023

Content Creating, sharing, and engaging with content is at the core of advocacy, and EveryoneSocial is designed to make curating and sharing content a breeze. Not all advocacy platforms allow for engageable content, so this is something a lot of clients are excited about,” Switzler says. “Not What did you like about it?

Eye-Tracking 76

Eye-Tracking RSS Advertising Benchmark Training 76

Hubspot

JUNE 27, 2013

It seems like forever ago that we wrote about this (in reality it has only been about 3 months), but since most people do things at the last minute, I figured it was pretty likely you haven''t switched your RSS reader over to something else. Viable RSS Reader Alternatives to Google Reader. I certainly haven''t. Alternative 1: Feedly.

RSS 28

RSS Digg Google Training 28

SmartBug Media

JULY 1, 2021

Set Up RSS Notifications for Blog Subscribers. RSS notifications are a simple way to incorporate marketing automation into HubSpot. You can set up RSS notifications by creating a workflow with the following criteria: Workflow Trigger: Blog Subscriber. visits the careers page, company size is too small, and so forth)?

Hubspot 75

Hubspot Lead Scoring Lead Ranking Lead Nurturing 75

A Better Jones

JUNE 6, 2019

Running out of ideas for content. It’s the strategy you take to kick aside that writer’s block, and embrace the challenge of drawing a blank, that will really help you and your content stand out. Read on for some of our most reliable ways to create content ideas, and be sure to listen to our video below for even more advice.

Long Tail Marketing 40

Long Tail Marketing Content Marketing Content RSS 40

The Point

APRIL 21, 2010

How do you reinvent a company blog in a way that does more than simply provide a platform for thought leadership? Like many companies, Navicure’s corporate blog had evolved organically over time, and the marketing team was looking to leverage social media for more than just PR value. . The results have been startling.

Demand Generation Agencies 100

Demand Generation Agencies Sales Leads Paid Search Agency Work Management 100

Only B2B

APRIL 19, 2018

How to Find Places to Syndicate Your Content? Content syndication can help you boost visitors quickly. Beginner’s Guide To FREE Content Syndication. 5 Smart Strategies For Content Syndication. 5 Step Process To Make Content Syndication Work For Demand Generation. Best content piece. Literally, quickly.

RSS 88

RSS Public Relations Demand Generation Agencies Custom Publishing 88

Customer Experience Matrix

JULY 9, 2010

Summary: HiveFire Curata makes it easy to assemble and republish content on specialized topics, attracting visitors to your company’s Web site. Here’s an irony for you: the world is awash with content, but marketers struggle to find enough of it. It’s like a sailor dying of thirst. Of course, sailors really do die of thirst.

Aggregators 120

Aggregators Marketing Automation Services RSS Classified Ads 120