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  • MARKETRI  |  TUESDAY, APRIL 16, 2013
    [Companies] Turn Your Company's Anniversary into a Marketing Powerhouse!
    It doesn’t matter if your company is turning one, five or 25 -- whatever the age, celebrating an anniversary can be a powerful marketing tool. Create a successful teamwork environment to spur your employees’ feelings of company pride and loyalty. Highlight any big news about the future of the company.
  • INTEGRATED B2B  |  MONDAY, MAY 27, 2013
    [Companies] How to create affordable testimonial videos for employer branding
    Most marketers or HR directors would love to have several high-quality employee testimonial videos to support the company’s employer branding efforts – particularly when it comes to recruitment. Bringing high-quality videos within easy reach of virtually any size of company or budget is now a real option. What is special about COMPANY?
  • FEARLESS COMPETITOR  |  TUESDAY, FEBRUARY 17, 2015
    [Companies] Infographics are great for Content Marketing
    Jeff Ogden  (follow me on Twitter at @fearesscomp ) of Find New Customers , the most likeable company in B2B marketing today is partnered with Likeable Local , who uses Hubspot and they have a very popular blog. Filed under: B2B demand generation , b2b lead generation companies , Chief Content Officer. Dave Kerpen of Likeable Local.
  • SALES INTELLIGENCE VIEW  |  MONDAY, JULY 9, 2012
    [Companies] Sales Intelligence Rises
    The Aberdeen study on the  Science of Sales Intelligence  shows that  42% of companies have insufficient knowledge of the business needs of prospects. Company and People Watchlist : People Watchlists allow you to build a list of potential prospects, customers or influential figures and follow their activities. Company
  • INBLURBS  |  THURSDAY, JUNE 9, 2011
    [Companies] Small Business SEO Strategies
    The reason why big companies are able to control the search space is because they have significant online marketing budgets. Although this should give them some advantages, you may be amazed to find that many big companies fail to act on the information. What’s the biggest mistake that most small businesses make when it comes to SEO?
  • INBLURBS  |  FRIDAY, DECEMBER 31, 2010
    [Companies] 5 Things you should do in 2011 to generate more business
    Affiliate programs are a great way for a company to expand their marketing reach with zero budget risk! Companies like Amazon do about 30% of their business through affiliates. Business will not come to you until you are visible and in communication with your target audience! Use Video to address your message. Show dont tell!
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 19, 2010
    [Companies] Why Your Company Needs a Social Media Policy and 14 Corporate Social Media Policy Examples
    But upon analysis, it is clear that there is a natural progression of understanding that needs to take place here: Why not being active in social media can hurt your brand; Why your company was never in control of their brand (or the conversations of its employees) ; Why there is a need for a corporate-wide education program; and. Yahoo!
  • INBLURBS  |  TUESDAY, SEPTEMBER 20, 2011
    [Companies] Social Media Marketing Daily Tasks or How to eat an Elephant?
    You also can split this work to different persons in your company. Most people who are interested to market their business on the web and especially in social media become overwhelmed of the necessary tasks which need to be done to achieve any serious results. And I fully agree with this. Discipline is a key factor! Be creative. Monday.
  • CHRIS KOCH  |  FRIDAY, SEPTEMBER 9, 2011
    [Companies] The 2 questions on every buyer’s mind
    Consultant Fred Reichheld didn’t invent the concept of customer loyalty, but by identifying the marker for it, he changed how many companies approach managing customer loyalty. They identify a current trend, say a regulatory change, and offer perspective on what the trend means and how companies should react. Practical.
  • FEARLESS COMPETITOR  |  TUESDAY, NOVEMBER 11, 2014
    [Companies] One Company I Never Want to Hear from Again Ever
    never, ever wan t to hear from that company again.  It was a bad experience that is best forgotten and never heard from again. Good-bye and good-riddance to that company in Atlanta. With so many good friends, I sure don’t need enemies like that company I once worked for. clearly don’t need that company in Atlanta.
  • FEARLESS COMPETITOR  |  WEDNESDAY, AUGUST 20, 2014
    [Companies] The Importance of Marketing Awards for a B2B Demand Generation Agency
    But if you own a company in the Southeast and you need help with sales and marketing, why do awards matter to you ? If your company is looking for a very well-connected award winning BtoB marketing expert, just fill out the form below. We recently published  Florida gets its own BtoB demand generation agency – Find New Customers.
  • INBLURBS  |  WEDNESDAY, DECEMBER 29, 2010
    [Companies] Top 10 Keyword Research Tools
    Nowadays, a keyword research tool is very important to compete in the arena of internet marketing as without it, there is no way to survive in the arena of internet marketing. Therefore, there are a plethora of keyword research tools, but the most top 10 keyword research tools are below. It is free to use and having its own keyword research tool.
  • INBLURBS  |  TUESDAY, SEPTEMBER 13, 2011
    [Companies] 10 Great Ways How to Reach Global B2B Customers with LinkedIn
    LinkedIn Company Pages: This is where you can introduce your company to the LinkedIn audience. As in the personal profile you can add your Twitter account to make your Twitter stream visible on LinkedIn as well and your corporate blog to show your blog articles on your LinkedIn company page. Twitter stream. Publications.
  • INBLURBS  |  MONDAY, FEBRUARY 14, 2011
    [Companies] How to overcome the Social Media Cash Cow fairytale
    Dump and boring marketing slogans are still common use in social media, and those companies still seriously think they do social media marketing. Social media marketing only works for companies who can seriously showcase they care about their audience, are willing to take any effort to help and to support their customers.
  • INBLURBS  |  TUESDAY, DECEMBER 28, 2010
    [Companies] 10 Business tools for Small Business
    And it put the creative and innovative ideas in creating logo for a small company. Websticker : This is one of the best tool as it helps in creating sticker of brands of our small business, and this is the best way to grow our business because it is the effective way to promote our company’ brands. Tweet this on Twitter!
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 12, 2014
    [Companies] How Most Companies Fail at Social Customer Service
    In 2014, more and more companies are gradually incorporating social media into their customer service approach. However, many companies fail to implement it right way. There’s still a huge gap between companies that rule social customer service and others who simply fail. Tips To Help Make Your Video Work For You.
  • INBLURBS  |  MONDAY, SEPTEMBER 12, 2011
    [Companies] 3 Ways how to use Online Video for Business Lead Generation
    Start doing videos of your company and your products. The average internet user is watching 30 minutes of video online daily! These people mostly lookout for entertainment. This opens wide opportunities for your business to get your products and services in front of potential future buyers when they are looking. Steve Garfield’s video blog.
  • INBLURBS  |  WEDNESDAY, JANUARY 26, 2011
    [Companies] 5 ways to include your social media to offline marketing
    So, social media is one of the cheapest ways by which company can advertise its products. Moreover, these sites increase web traffic to your company’s site. Social media websites like twitter, facebook and blogs have become a platform that is easily accessible to anyone with internet access. Tweet this on Twitter!
  • WRITTENT  |  FRIDAY, AUGUST 1, 2014
    [Companies] 5 Myths About Copywriting
    Company News Image source. For some reason, myths (on practically any topic) gain huge popularity and widespread acknowledgement. Just take Olympus and the Greek gods, for instance. But not all myths are so clearly fictional as Greek mythology. Writer = Copywriter. Copywriting is a far cry from any other type of writing. Writer ? Wrong.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 1, 2011
    [Companies] Google Plus was born prematurely and you should take advantage
    Most of the very early adopters that did not read the explicit terms of service ( ToS ) statement took the opportunity to not only create a G+ account for themselves but also set up Google Plus profiles for their brands and companies as well. This is now becoming old news but it explains everything. remember adding Vin Diesel to my circles.
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 22, 2014
    [Companies] 5 Marketing Lessons Learned from marketing Find New Customers
    Marketing the new Florida-based company Find New Customers has been an interesting experience and I’ve learned a lot that i wish to share with you. As a top lead generation company, we should be able to do this well, so try these in your business and a let me know how you do with them. Stop Selling. When the World Zigs, You Zag.
  • BIZNOLOGY  |  WEDNESDAY, JULY 6, 2011
    [Companies] All SEO Service Providers Are Not Created Equal
    Since many companies or Web site owners don't have much SEO knowledge or time to dedicate to the process, they look to hire an SEO service provider. What some prospects don't realize is that there are vast differences from one SEO service provider or company to the next. Image via Wikipedia. by Nick Stamoulis.
  • SALES INTELLIGENCE VIEW  |  TUESDAY, DECEMBER 11, 2012
    [Companies] New InsideView Guide: For Whom the Phone Rings, A Sales Guide to Effective Outbound Selling
    Sales managers at Fortune 500 companies still compensate sales reps based on the volumes of their call logs. Companies continue to refuse budget requests for sales data and intelligence solutions. He’s never met a quota he hasn’t exceeded, and every sales rep he’s ever trained has gone on to found a Fortune 500 company.
  • INBLURBS  |  MONDAY, MARCH 28, 2011
    [Companies] 6 Smart ways for local inbound marketing for restaurants
    Those videos are more credible, show a human side of a company and build the business brand on a more personal and remarkable way. Restaurants are mostly dependent on local clients. As any other business it is important for them to get found and to get visited in the second step. No matter if they research for local products and services.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 25, 2014
    [Companies] The Importance of Personalization in BtoB Marketing today
    Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Both of those companies offer products to help you personalize your marketing – however you can do it without either product, as we did in our own campaign. Hey Tampa/St. This has been a popular topic on both the Marketo and Hubspot blog.
  • AD YOUR COMMENT HERE  |  TUESDAY, APRIL 23, 2013
    [Companies] Tumblr CEO David Karp talks about innovation on the web [#IUNY13]
    Fast Company Editor Robert Safian sits down with Tumblr’s CEO, David Karp, for a wide-ranging exploration of what it means to innovate on the web and in the social sphere today. Part of Fast Company’s Innovation Uncensored 2013 , 23-24 April in NYC. Safian: The theme of today is lessons of the most innovative companies.
  • WINDMILL NETWORKING  |  THURSDAY, JUNE 17, 2010
    [Companies] 6 People Who Should Use LinkedIn’s New Follow Company Feature
    It has been a few weeks now since LinkedIn released their new “Follow Company&# feature. That being said, the new Follow Company feature, while simple in functionality, offers a lot of value in different ways to the following 6 types of professionals: 1. See a target company start to hire for a previously unknown division?
  • INBLURBS  |  MONDAY, MARCH 7, 2011
    [Companies] Easy Inbound Marketing for Real Estate Agents
    As every business, real estate agents need to get leads to sell real estate. As times get tougher real estate agents are confronted with a massive change of their business as other industries are. The drop of real estate rates associated with surplus and decline demand make it hard for real estate agents to do their business. Facebook. LinkedIn.
  • WRITESPARK  |  TUESDAY, MAY 14, 2013
    [Companies] How Services Firms Grow with Online Marketing (Guest Post)
    A note from Janice: Professional services for activities such as infrastructure assessments, deployment planning, and outsourced IT operations are a significant revenue stream for many technology companies. However, these services aren''t often the focus of guidance for effective marketing. How Services Firms Grow with Online Marketing.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MAY 15, 2011
    [Companies] Facebook Enables Brands To Tag Photos. Proceed With Caution.
    Fast Company described it as potentially far more potent than “Likes.” Social Media b2b marketing brand photo tagging Branding Facebook Facebook marketing Fast Company Ford Frank Eliason marketing photo tagging social media marketing tagging Twitterby Jesse Noyes | Tweet this. can be tagged as well. Think about it. That’s great.
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 3, 2010
    [Companies] 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started
    Have you seen the changes to the LinkedIn Company Pages?  There is now a Product and Services tab that lets you feature everything about your company and what you sell.  I highly recommend you take a few minutes to start creating your Product and Services page, even if you can’t fully optimize the look and design yet.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 10, 2014
    [Companies] 3 Reasons ANY Company Can Benefit From Social Customer Service
    They have the power to shape a company’s products, service, etc. Social agents have to be on the frontline ready to connect from any place at any time with a company’s demanding customers. Social Media for Customer Support brand Business company Customer customer service Simply Measured Social Media Marketing Twitter
  • INTEGRATED B2B  |  THURSDAY, NOVEMBER 22, 2012
    [Companies] Content production? Danish companies have it right
    But while planning and strategy in itself aren’t easy tasks for many companies not used to the new realities and change in B2B buyer behavior content production apparently is seen as the biggest challenge to executing content strategy in 2012. Danish companies have it right appeared first on IntegratedB2B. The post Content production?
  • INBLURBS  |  WEDNESDAY, DECEMBER 22, 2010
    [Companies] Skype down: How does this affect your marketing?
    In these days where the ability to communicate is important to stay in touch and to do business a total down of a service can mean the difference between success and failure. Kommunicaton is an important part of the business building process. To loose the ability to communicate means 100% failure, no matte in which businesses you are.
  • VERTICAL RESPONSE  |  FRIDAY, MAY 17, 2013
    [Companies] Top 6 Social Media No-Nos to Avoid
    However, as we learned from the recent and epic social media meltdown that Amy’s Baking Company Bakery Boutique & Bistro had on Facebook, it’s an excellent example of what no to do. Everyone makes mistakes, but committing a major social media no-no has the potential of hindering your business’s hared-earned reputation.
  • INBLURBS  |  TUESDAY, MARCH 22, 2011
    [Companies] 6 Reasons for a corporate blog to get business leads
    All the major companies have corporate blogs or even whole corporate blog networks which are managed by top layer of the companies. Corporate blogs are now of the prominent inbound marketing strategies to gain targeted web traffic. Advantages of having Corporate Blog. Corporate blogs are gold mines for business online.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, JULY 25, 2013
    [Companies] B2B Marketers Need to Pay More Attention to HR Trends
    But I’m kind of a fan of free things, especially books, so at a recent conference I picked up The 2020 Workplace How Innovative Companies Attract, Develop, and Keep Tomorrow’s Employees Today by Jeanne C. Companies will hire entire teams. Corporate social networks will flourish and grow inside companies.
  • FEARLESS COMPETITOR  |  TUESDAY, NOVEMBER 4, 2014
    [Companies] The Problem with LinkedIn InMails – They Often Don’t Work
    After all, if I can help a company in Russia with marketing (He signed up for a free 12 minute call), I bet I can help your company too, since I’m one of the top marketing experts in the USA today. Ignoring good marketing advice is like sticking your head in the sand. Why don’t you connect to me too? View Profile.
  • WRITTENT  |  WEDNESDAY, AUGUST 20, 2014
    [Companies] 27+ Resources to Learn SEO Copywriting
    Copywriting is how companies sell things online. Company News Image source. And offline. Smart businesses know this and are investing in learning how to use the written word to their full advantage. However, don’t expect to reach scores of buying masses until you master SEO copywriting and leverage search traffic. It’s necessary.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, OCTOBER 25, 2013
    [Companies] Who Took Home a 2013 Markie Award?
    The Markie Awards recognized 64 companies and leaders for creative, innovative and effective modern marketing practices that delivered increased engagement, conversation and ROI. Automation Outside the Box: The Dow Chemical Company. Modern Marketing Leader of the Year: Hubertus Devroye, The Dow Chemical Company.
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 29, 2010
    [Companies] 12 Ways to Leverage Your LinkedIn Profile for a B2B Company
    LinkedIn is considered by many to be the professional social network, but since it is based around people and their individual profiles, many don’t realize the benefit their B2B company can get with a well-crafted, active personal profile. The default for this field is your current position at your current company. Join Groups.
  • SAZBEAN  |  TUESDAY, JUNE 15, 2010
    [Companies] Making Your Brand Stand for More than Just Your Company
    But what if your brand is more than just your company? As a B2B company, it can be difficult to have any type of brand recognition. Tags: Business Marketing Social Media Social Networks Strategy brand brand recognition branding communication company cree graphic design lighting mission statements What then? photo by Mr Guep ).
  • INBLURBS  |  WEDNESDAY, MARCH 23, 2011
    [Companies] Get targeted web traffic for small business marketing
    Internet has become a platform for business entrepreneurs to find their customers from all over the World. Likely competition also increased predominantly which is the reason for different marketing strategies coming into picture. To overcome the competition, businesses look for targeted web traffic for their business online. Inbound marketing.
  • INBLURBS  |  SATURDAY, DECEMBER 25, 2010
    [Companies] Seasons Greetings
    Santa is bringing leads, clients, revenue and profits to you. XXXXXXXX. XXXXXXXxxxx. Send article as PDF.
  • INBLURBS  |  MONDAY, MARCH 21, 2011
    [Companies] The web marketing value of Facebook like Button
    Profits of any company depends on how effectively their products are visible in Internet and how effective are their marketing strategies for getting targeted web traffic from search engines. Social Media buttons like facebook, twitter and linkedIn have huge web marketing value and also play a major role in social media marketing.
  • FEARLESS COMPETITOR  |  WEDNESDAY, NOVEMBER 5, 2014
    [Companies] Jeff Ogden of Find New Customers is proud to be a nominee for SLMA Marketing Award
    Please vote for Jeff Ogden when the voting begins and no one whose company begins with P. My company is hosting the Web Design Awards, and came across your blog which seemed relevant to our audience. Jeff Ogden nominated for the 2015 SLMA Marketing Award. In addition, this blog is up for an award too. Hi Jeff! Best, Leeyen Rogers.
  • TOM PISELLO  |  SUNDAY, AUGUST 15, 2010
    [Companies] Tom Pisello: The ROI Guy: Forrester and IDC think Sales Enablement.
    and We Agree! A new role has emerged at many leading B2B companies, Sales Enablement, and recent research from Forrester and IDC proves this new sales enablement practice as the key linchpin required to help a B2B company bridge the gap between their business strategies and how they execute in the field. April 2009).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 24, 2011
    [Companies] Convincing the CEO to blog: Mission Impossible?
    Our blog is the hub of our social business initiative.  It plays a leading role in telling our company’s story.  It shows prospects and customers alike that we are a business that matters.  It’s the most cost-efficient way to tell a deep story about our products.  It’s critical for finding and cultivating brand evangelists.”. Next….
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 22, 2014
    [Companies] 5 Ways To Be More Productive on Instagram
    Instagram Blog Business channels communication company customers Facebook for your marketing media movement News Photo Promotion recently start time tips Twitter video You’ve heard the news: people who are in the 18 to 24 age range spend more of their time engaging on Instagram. They think so. How can you … Continue Reading.
  • REVENUE JOURNAL  |  TUESDAY, MAY 8, 2012
    [Companies] Please stop selling me! Can't we just talk?
    Sales Sales Management Sales Pitches Selling Selling software Selling through representatives Selling to Large Companies Selling tools Successful sellingI answered the phone. The salesman was a little nervous. “I’m new at this,” he said, as I corrected the way he said my first name. read more.
  • INTEGRATED B2B  |  THURSDAY, JANUARY 24, 2013
    [Companies] 7 tips for credible video in your B2B marketing
    Credibility and trust is key to B2B marketing and communications and video offers great potential to capture the true essence of a company’s biggest assets – its employees. You see, this particular company is engineering-based. Do you know anyone, a company, agency or small business owner, thinking about using video in B2B marketing ? forward
  • SAZBEAN  |  TUESDAY, JULY 27, 2010
    [Companies] Measuring the Ford Explorer Reveal in Real-Time
    Tags: Analytics Business Social Media Social Networks alan mulally dearborn explorer explorer reveal facebook ford ford explorer ford motor company Marketing measurements measuring michigan new explorer online social networking reveal world wide web
  • INTEGRATED B2B  |  WEDNESDAY, DECEMBER 19, 2012
    [Companies] 7 ways to keep your subject matter experts feeding the Content Machine
    If your company has established a blog, a few social media accounts or perhaps an independent thought leadership platform, then you have a group of employees contributing content on a daily, weekly or monthly basis. To keep the content flowing, they need to be supported as best they can. Keep them informed. Create a fun environment.
  • B2B MARKETING UNPLUGGED  |  FRIDAY, APRIL 13, 2012
    [Companies] Why You Need a Catch & Release Program for Subject Matter Experts
    Our job is to make our company credible, or at least less irrelevant than our competitors. Awesome Ideas Getting & Losing Business Sales vs. Marketing B2B marketing bizmarketer C-Suite corporate overlords Elizabeth Williams selling to big companies selling to small companiesThe problem is a simple one of supply and demand.
  • MARKETING CRAFTMANSHIP  |  THURSDAY, JANUARY 5, 2012
    [Companies] Glassdoor.com: Social Media Tool or PR Nightmare?
    For many of the 65,000 companies it currently covers, Glassdoor.com can be a PR nightmare waiting to happen. For example, Texas-based Beryl Health (formerly Beryl Companies) is well-known for its employee-focused culture, and is a “Best Place to Work in Healthcare” according to Modern Healthcare  magazine.
  • B2B MARKETING UNPLUGGED  |  WEDNESDAY, JUNE 25, 2014
    [Companies] P-Cube Rising: Procurement is Cool Again
    Smart companies will start with the leader problem and that’s where we come in. Awesome Ideas Getting & Losing Business B2B marketing bizmarketer C-Suite Elizabeth Williams getting the business linkedin P-Cube procurement sales squirrels selling to big companies We all remember what happened when HR became strategic , don’t we? 
  • INBLURBS  |  TUESDAY, JULY 19, 2011
    [Companies] Inbound marketing targeted low cost lead generation and where to start?
    The necessary tasks which need to be done to do an effective sales lead generation online sometimes look overwhelming for most of the business owners and company marketing professionals! Studies show that companies who blog on a daily basis get five times more leads than companies who do not! For example: Blogging.
  • INTEGRATED B2B  |  SUNDAY, MARCH 10, 2013
    [Companies] What’s your company’s Return on Know-how?
    Knowledge-intensive companies are full of them: highly knowledgeable, intelligent experts who can wrap their minds around a problem in their field and deliver fantastic solutions. At times, their ideas and energy can open sales opportunities the company never knew existed at its customers or prospects. And that’s what it is, for sure.
  • WRITTENT  |  FRIDAY, FEBRUARY 27, 2015
    [Companies] 7 Great Features in Writtent to Spot Amazing Writers
    Company News Today, I’m thrilled to announce Writtent update, a major update that makes our solution even an even better fit for your needs. Whether you’re new to Writtent or a long-time customer, I’m confident you’ll love our new features as much as I do. Know Upfront When Your Content Will be Delivered. Writtent 3.0
  • FATHOM  |  TUESDAY, SEPTEMBER 23, 2014
    [Companies] Content Marketing World 2014: What We Learned
    Smart marketers will create content that helps the individual personas within the same company communicate with and understand each other. Company News Content Marketing content marketing world 2014 Image Credit: Content Marketing World. Who knew, Cleveland definitely rocks! That story is created through content. Click to Tweet).
  • AD YOUR COMMENT HERE  |  WEDNESDAY, APRIL 24, 2013
    [Companies] Brands as Content Agents: Creators, Providers and Publishers [#IUNY13 Panel]
    Part of Fast Company’s Innovation Uncensored 2013 event, 23-24 April in NYC. Fast Company: How has your concept of content changed? Then there’s the other end of the spectrum that we want to be seen as a really engaging company doing good things. Phelps: The content itself is our racing. How do we deal with legal?
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 3, 2010
    [Companies] 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started
    Have you seen the changes to the LinkedIn Company Pages?  There is now a Product and Services tab that lets you feature everything about your company and what you sell.  I highly recommend you take a few minutes to start creating your Product and Services page, even if you can’t fully optimize the look and design yet.
  • TRADESMEN INSIGHTS  |  TUESDAY, MAY 3, 2011
    [Companies] Company Blog: What Can You Expect From Them?
    We recently won a few pieces of new business from companies that were following us on our blog. These are a few things you should expect from a company blog. Marketing Tips Social Marketing company blog integrated marketing. Blogs can play an important part in your overall marketing plan. 2011-Trends in B-to-B Blogging.
  • TRADESMEN INSIGHTS  |  THURSDAY, NOVEMBER 17, 2011
    [Companies] 2012 Looks Like Companies Will be Investing More Into Social Media
    According to a recent report in eMarketer.com , companies are looking to invest more in social in 2012. Marketing Trends Social Marketing 2012 social media planning booz&co buddy media companies investing more in social media social mediaI can’t believe it’s budget time already. All this is good news.
  • AD YOUR COMMENT HERE  |  TUESDAY, APRIL 23, 2013
    [Companies] Wharton School’s Jonah Berger talks about a smarter kind of viral [#IUNY13]
    Part of Fast Company’s Innovation Uncensored 2013 event, 23-24 April in NYC. Conferences & Events Toolkit #IUNY13 Fast Company Innovation Uncensored jonah berger viral wharton business school Key takeaways: Why do things go viral? What can organizations learn from it? Word of mouth has a big impact on human behavior.
  • FEARLESS COMPETITOR  |  THURSDAY, AUGUST 28, 2014
    [Companies] Step 3: What you do when a visitor to your website is NOT ready to buy?
    Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! The answer: Lead Nurturing. Hey Tampa/St. Set your FREE meeting with this award-winning marketing expert today at www.findnewcustomers.com. Sales looks for Mr. Right Now. They simply don’t have the patience to earn trust. Love comments here.
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 24, 2012
    [Companies] Why Do B-to-B Companies Ignore Social Media Feedback?
    It still boggles my mind that companies who rush into social media ignore feedback once they do get it. What I don’t get is why many companies are ignoring social media on a day-to-day basis. recently read a post by Jeffrey Cohen from socialmediaB2, 69% of B2B Companies Ignore Social Media Feedback.
  • INBLURBS  |  THURSDAY, JULY 28, 2011
    [Companies] Facebook’s Online Education Center for Businesses
    B2B and B2C companies profit from it reach and various marketing opportunities. Recent studies show that 67% of B2C and 41% of B2B companies report to have acquired new customers through facebook. Facebook has over 700 million users worldwide. Facebook has started Facebook for Business. Facebook for Business. Facebook Pages.
  • FATHOM  |  THURSDAY, DECEMBER 6, 2012
    [Companies] Shaping Marketing Budgets for 2013 with Growth in Mind
    Company News Act-On BrightEdge budget cold-calling 2.0 ‘Tis the season to budget! It is 2013 budgeting time, and I just got out of a meeting with our CFO. Predictable Revenue roi
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, JANUARY 2, 2013
    [Companies] How to Prepare for Social Media Screw Ups
    No matter your company’s level of participation on social media, you should have best practices in place to maintain your company profile and sustain sales strategies in the face of a social blast. Afterall, their replies should mirror your company’s voice and sales strategies. Pick Your Moments. Follow Up.
  • SALES INTELLIGENCE VIEW  |  TUESDAY, OCTOBER 9, 2012
    [Companies] The 5 Crucial Assessment Elements in Lead Qualification
    prospect may not be a fit now, but things can change in time, so keep them in your queue until that day, but don’t waste your time selling to the wrong titles, industries, company sizes, etc. To separate the high quality leads from the ones that are highly unlikely to buy assess every lead on five important criteria. Problem. Power. Budget.
  • INBLURBS  |  MONDAY, JANUARY 3, 2011
    [Companies] GROUPON your Revenue
    GROUPON is a deal of the day website that is localized to major markets worldwide. GROUPON negotiates huge discounts up to 90% off with popular, large and small businesses worldwide. They send the deals to thousands of subscribers in their daily email, and send the businesses a lot of new customers. Be prepared for a ton of new customers!
  • FUNNEL FOCUS  |  FRIDAY, FEBRUARY 10, 2012
    [Companies] Interview: Current Marketing Automation Pricing Trends and the Market Impact
    That is, companies with revenues less than $20M are looking at an increased number of solutions with price points less than $1000 per month.  A lot of this was driven by the Spark by Marketo announcement, and in order to continue to win business, we are required to respond to it.  Have you seen this trend and what do you attribute it to?
  • INTEGRATED B2B  |  WEDNESDAY, MARCH 26, 2014
    [Companies] Marketing technology and the challenges it brings for B2B
    Facebook, Twitter and mobile channels are taking more and more prominence in the marketing efforts of companies everywhere, and for good reason…they’re the perfect way to target your customers and get your message to them. Remember that technology doesn’t make the company. Focus on the long term. Think big picture.
  • FATHOM  |  FRIDAY, AUGUST 23, 2013
    [Companies] Fathom’s 4th Inc. 5000 Appearance (Thank You, Clients & Partners)
    500|5000 list of the nation’s fastest-growing private companies for the 4th consecutive year is an honor we want to thank all our clients and partners for helping us achieve. Company News digital funnel management inc. Being named to the Inc. … Read the rest The post Fathom’s 4th Inc. 500 inc.
  • INBLURBS  |  TUESDAY, DECEMBER 21, 2010
    [Companies] Improving your business in social media
    Social media marketing is one of the cheapest ways of marketing and brings quality traffic for your lead generation campaigns. This article provides important tips to use major social media marketing sites to generate traffic for your small business. Using Facebook for your business. Millions of people all over the world visit facebook.
  • WRITTENT  |  TUESDAY, OCTOBER 15, 2013
    [Companies] 9 Creepily Effective Content Marketing Tricks for Halloween 2013
    Even if your company’s products or services have nothing to do with pumpkin-carving or cat ears, it could be an incredibly effective way to increase engagement. It could be one of the easiest ways to humanize your company and create likeable Halloween marketing. 6. Company News Tell a Real-Life Horror Story. Create a Video.
  • WRITTENT  |  MONDAY, JULY 7, 2014
    [Companies] The Only 7-Step Guide to Creating Content You’ll Ever Need
    There’s no shortage of people with an internet connection who are just waiting to fall in love with your company’s content. Your graphic design skills don’t need to be super sophisticated, but any effort at all to create custom visual content will differentiate your blog from companies that rely on stock photos. Company News
  • FATHOM  |  FRIDAY, AUGUST 30, 2013
    [Companies] Fathom Gives Back: National Non-Profit Contest Launches Today
    First, the company took on pro bono clients like The Rock Hall of Fame and ARZU Studio Hope, helping these organizations improve their digital marketing so they can better fulfill their fundamental missions.… Company News But Fathom has also begun tackling the grander purpose behind the work we do.
  • B2B LEAD GENERATION BLOG  |  MONDAY, MAY 21, 2007
    [Companies] B2B Lead Generation Blog: 10 Lead Generation (Prospecting) Tips for Sales People
    This is particularity true in small companies. Both the companies and the individuals you covet as customers. Instead, seek to create the most relevant database possible which contains the right companies and contacts that influence the buying decision. This is particularity true in small companies.
  • SALES INTELLIGENCE VIEW  |  THURSDAY, JANUARY 31, 2013
    [Companies] What We Can Learn from Fortune 100?s Most Social CMOs
    That being said, a late 2012 Fast Company infographic revealed that on global average, 62% of Fortune 100 companies maintain active Twitter accounts, 49% own Facebook fan pages, 45% manage a YouTube channel, and 36% write corporate blogs. She believes that the world has too many problems for a single company to solve on its own. 
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 24, 2014
    [Companies] The Best White Paper on B2B Demand Generation Ever Written!
    Filed under: B2B demand generation , B2B lead generation , b2b lead generation companies , Business Strategy , Demand Generation , Demand Generation Manager , Find New Customers , Florida , Management best practices , Marketing , Marketing Automation. More and more people are finding this blog each and every day. Thank you so much!
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, JANUARY 23, 2013
    [Companies] Sales Tool Spotlight: Docusign
    Cue the spotlight for DocuSign , the e-signatures application that completely changes the sales game for companies that require contracts and signatures to close business. In honor of our new eBook, 32 Sales Tools for 2013 , we’d like to draw some attention to our favorite sales tools. That’s pretty flooring.
  • INTEGRATED B2B  |  SATURDAY, SEPTEMBER 27, 2014
    [Companies] Think International: B2B marketing and communications event
    This time, we’ve got presentations on: Corporate storytelling from the food ingredients manufacturer Palsgaard – a wildly successful company that invented the modern emulsifier (www.palsgaard.com). How NNIT’s efforts to ensure its communications can keep pace with the company’s rapid international expansion (www.nnit.com).
  • VERTICAL RESPONSE  |  MONDAY, JUNE 16, 2014
    [Companies] 12 Tips to Running a Winning Social Media Contest
    Decide how long the contest will run If you’re running a photo or video contest, stretch contests out longer by having several rounds of voting says Nicole Krug , owner and operator of brand marketing and social media company Social Light. Knowing what your goals are will guide the process. 2. Want an all encompassing campaign? link].
  • INBLURBS  |  MONDAY, MARCH 14, 2011
    [Companies] Inbound marketing or think globally and work locally
    Most companies think to get customers from all over the world but miss to focus on their local area, which is much easier than to try to get customers form the other side of the world. And how about LinkedIn, did you made your company profile there as well? The best and easiest way is to get your Google Places listing first.
  • FEARLESS COMPETITOR  |  SATURDAY, AUGUST 23, 2014
    [Companies] Go Back and Read Yesterday’s Great Post
    This post shares some invaluable insights from a top marketing expert on how he marketed his own company – the new Florida based demand generation agency Find New Customers. If your company is looking for help from a very well-connected award winning BtoB marketing expert, just fill out the form below. Love comments here.
  • INBLURBS  |  THURSDAY, MARCH 10, 2011
    [Companies] How to transform your offline marketing to online inbound marketing
    More and more Marketers which are active in offline marketing start switch their marketing to the web. To gain profits from the switch from offline to offline you need to set a committed strategy. Here are useful tips how you can make it work for your business. Drive your audience from offline to online. View more documents from inBlurbs.
  • STORIES THAT SELL  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Companies] You Look Good When Your Customer Looks Good
    Many things can motivate a customer to be a reference for your company. "Free PR" is just the beginning. Talent acquisition. A lot of companies are fighting to attract top talent. Getting those premier candidates to want to work for a company requires communicating the benefits to them. A guest post by Val Stephen.
  • VERTICAL RESPONSE  |  FRIDAY, APRIL 12, 2013
    [Companies] Give Your Company Profile (aka ‘About’ Page) Some TLC
    If you’ve got a website, you know that your company profile page (also known as your “about” page) is essential. When someone is thinking about buying from or engaging with your company, chances are they want to know a little more about you. It’s a glimpse into your company beyond what’s on your product pages. Here’s how: 1.
  • SOCIAL MEDIA B2B  |  FRIDAY, OCTOBER 7, 2011
    [Companies] B2B Companies Can Update Status on LinkedIn
    LinkedIn remains B2B companies’ favorite social network. Recently LinkedIn added a new feature that makes using LinkedIn for your B2B business even better: Company Status Updates. Having company profiles was nice to gather some data, for SEO benefit and to follow companies that were of interest to you.
  • INBLURBS  |  TUESDAY, AUGUST 9, 2011
    [Companies] Is your health care institution prepared to communicate in social media?
    A study done by National Research, a health care research firm discovered that 96% of their respondents use Facebook, 28% of their respondents use YouTube and 22% of their respondents use Twitter to research on information about health care. When people are looking for products and services on the web they go to Google first to do their research.
  • INTEGRATED B2B  |  SUNDAY, FEBRUARY 24, 2013
    [Companies] Seven lessons for B2B from Cirque du Soleil
    And what inspiration can companies and brands take from the credibility and honesty of a great performance? company whose staff obviously enjoy what they’re doing and take pride in the service they perform is so much more convincing than those who just “do a job” 6. Here was a credible performance.
  • INBLURBS  |  MONDAY, AUGUST 29, 2011
    [Companies] Social Media Recruiting for Businesses Made Easy!
    As social media popularity is growing, the business opportunities for companies grow also. Companies which use social media as an additional way to communicate and to get seen from their targeted audience are increasingly experiencing positive results for their businesses. What should companies talk about on the web?
  • WRITTENT  |  THURSDAY, MAY 15, 2014
    [Companies] 9 Ways to Measure Content Marketing Success
    According to some, the answer is “most definitely!” As Interbrand points out , the value of your company probably isn’t measured in physical assets any more. Company News Content Creation Content Marketing We’ll clue you in on a little secret. Website Metrics. Take a deep breath, and hear us out. Time on site. Crawl rate. Bounce rate.
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 4, 2014
    [Companies] Executive Personal Branding and Your Domain Name: dotCOM or dotCEO?
    Personal Branding brand branding Business company difference executive find internet LinkedIn media presence profile recently reputation the social time video Website WordPress What’s in a domain name for executive personal branding? A lot more perception and power than you might think. What the heck is a Top … Continue Reading.
  • WRITTENT  |  FRIDAY, SEPTEMBER 26, 2014
    [Companies] 9 Data-Driven Blog Writing Tips
    Company News Did you know that  only 20%  of today’s chief marketing officers believe their staff are ROI-driven? It’s a sad statistic that reveals some pretty depressing truths. If you’re in the same boat, of feeling under-appreciated and wondering whether your work is really making an impact, what can you do? ” 2.
  • INBLURBS  |  TUESDAY, OCTOBER 12, 2010
    [Companies] 5 Steps to Attract More Customers and Increase online Sales
    5 Steps to Attract More Customers and Increase online Sales. Attracting more and more customers for your business blogs is very essential to increase online sales. It is therefore needed for you to focus on better marketing strategies and techniques that will help you to attract more customers for your business blogs. Tweet this on Twitter!
  • FEARLESS COMPETITOR  |  WEDNESDAY, NOVEMBER 12, 2014
    [Companies] Great News for companies in Tampa/St Petersburg, Florida – the BMA is coming
    This is awesome news for companies in the Tampa/St. ” This is exciting news for Jeff and for many companies in the Tampa/St. The Business Marketing Association can help companies a lot and we are exciting to bring them to you. The Business Marketing Association is coming to Tampa Bay  soon – within weeks.
  • TRADESMEN INSIGHTS  |  TUESDAY, JUNE 8, 2010
    [Companies] Awareness of Twitter Has Exploded: Great Way to Reach the.
    Twitter is one of the social media tools that can be used as a tool for your company’s social media marketing strategy to generate online traffic and a pipeline for new business leads. Twitter users are far more likely to follow Brands/Companies than social networkers in general. If you like this post, please pass it on.
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