Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. This is a great example from managing editor Benjamin Freed on Twitter.

Ethics 121

Ethics Social Media Trends Copyright 121

Buffer

APRIL 13, 2023

Own community management. Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn. Extract insights and learnings from each social channel and from your time engaging with our community, use these insights to inform our social strategy.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Martech

FEBRUARY 22, 2023

Trailing behind were the Metaverse and LinkedIn (15%), other platforms (9%), Instagram (6%) and Facebook (2%). Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. Brands have creative freedom In the olden days, social media was just a community.

B2B Marketing 120

B2B Marketing B2B Enterprise Management Paid Search Agency 120

Sprout Social

JUNE 22, 2021

36% of consumers follow brands on Twitter. Why you should be on Twitter. Twitter is one of the top social media apps for brands keeping up with the latest trends and conversations relevant to their target audience. For brands, maintaining an active and responsive Twitter presence is crucial for maintaining a competitive edge.

Social Media 119

Social Media Stats Ideal Customer Profiles Media 119

Martech Advisor

JANUARY 3, 2020

million followers on Twitter, and 2.4 Derek Thompson is a successful journalist and author, well known for his book ‘Hit Makers’ He has a massive fan following on twitter, and he is also the host of the podcasts, Crazy Genius. on LinkedIn: Creating Online Relationships and Opportunities by David J.P. Gary has 7.4

Social Media 135

Social Media Social Marketing Media Planning 135

ClearVoice

MARCH 31, 2021

Social media updates for LinkedIn. March 2021 — LinkedIn celebrates International Women’s Day through e-learning. For International Women’s Day, LinkedIn unlocked numerous platform learning courses. January 2021 — LinkedIn launches Marketing Labs for its advertisers. Social media updates for Twitter.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

ClickZ

JANUARY 26, 2022

Millions around the world have caught on to this viral sensation of a game. In early 2021, the game went public and by December 2021 it had gone viral. This basic, simple yet challenging game ticks all the boxes for a runaway viral success. Join the conversation with us on LinkedIn and Twitter.

Viral Marketing 96

Viral Marketing Advertising Agencies Thought Leadership Opt-out 96

Optinmonster

FEBRUARY 21, 2024

Be More Active in Communities Finally, the Savvy Panda team became more active in their communities (Joomla and Inbound Marketing). They joined Joomla working groups, wrote for Joomla community magazine, organized Joomla user groups, and got on the Joomla marketing team. It was a mini viral effect. The result?

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. Social media platforms like Facebook and Twitter have millions of daily users. These are great examples of tried and tested pre-launch marketing secrets.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Bluetext

APRIL 7, 2021

The Latest in LinkedIn. LinkedIn is taking users’ ability to “connect” to the next level. This week LinkedIn is rolling out new profile features that will empower a whole new segment of users with the opportunity to become content creators and professional influencers. Creator Mode & Influencer Opportunities. Last year 62.1

Linkedin 26

Linkedin B2B Thought Leadership Peer-to-peer Paid Search Agency 26

Lenny's Newsletter

SEPTEMBER 5, 2023

When joining communities, focus first on adding value to the community. We networked aggressively on LinkedIn with our alma mater networks etc. We asked our angel investors and combed their LinkedIn networks. That’s why they work. In B2B, it always starts with hand-to-hand combat. That’s how it started.”

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Hubspot

JUNE 7, 2021

Now, tech giants like Twitter, Instagram, Facebook, and LinkedIn are unsurprisingly building similar features to get in on the chat-streaming action. When a new social media app goes viral, you can almost guarantee that at least one of the social tech giants will test a similar, competitive feature. How Twitter Spaces Works.

Social Media 96

Social Media Social Marketing Media Planning 96

QuanticMind

JULY 31, 2023

Threads hits 30 million users one day after launch [:03] Earlier this month, Meta released Threads, its Twitter competitor where users can share text, photo, or video posts, as well as like, comment, share, and repost others’ content. Note: the platform is without advertising opportunities.for now.) You’re saying they have even more users?

Paid Content 52

Paid Content Paid Search Agency Allocation Emarketing 52

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. Instead, B2B should consider platforms like LinkedIn and Facebook as they are better equipped for sharing in-depth posts and articles, as well as reaching industry-focused groups.

Social Media 133

Social Media Paid Content Social Marketing Advertising Agencies 133

ClickZ

JUNE 15, 2023

This can help you establish a connection with visitors and it also shows that your company is more than just a business trying to sell something – you actually care about the industry and about connecting with the community. Ann Smarty is the Founder of Viral Content Bee, Brand and Community manager at Internet Marketing Ninjas.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

SocialPilot

JANUARY 21, 2024

On their Twitter handle, @HyattConcierge , they demonstrate an active and empathetic approach to customer feedback. They also engage their followers with regular Q&As, polls, and fun contests, encouraging user-generated content and fostering a vibrant online community. Take Hyatt Hotels Corporation, for instance.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Onalytica B2B

NOVEMBER 12, 2018

With this said, B2B buyers have a presence, are engaging with content and doing their research on platforms such as LinkedIn, Twitter, Facebook and blogs too (both prospective suppliers’ and influencers’ blogs). These platforms allow for marketers to target their content to the right organisations and job titles.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. For example, check out how Hinge has their Twitter profile set up. According to 72% of our LinkedIn community , the answer is yes.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

ClearVoice

FEBRUARY 2, 2024

Your content —and brand — go viral. Going viral pays. It may not be a coincidence that Kraft Heinz (KHC), the parent company of Haynes Baked Beans, saw a 15 percent jump in its stock price as the ad went viral after its release in December 2013. They then created accordingly. Analytics tools for social media.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Sprout Social

JANUARY 9, 2017

Managing these communities takes knowledge and a fair share of hunches. Jump to Twitter. Jump to LinkedIn. Best Time to Post on Twitter. Twitter is still one of the fastest ways businesses communicate with customers via social media. 3 Things to Know Before Posting to Twitter. Jump to Instagram.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Oktopost

MAY 26, 2020

For every company that scores free positive exposure by letting their social media interns “get weird” on Twitter, there’s a dozen whose attempts at achieving virality end up as minor PR disasters. It helps to be able to leverage your content effectively across multiple platforms and communication channels.

Social Media 141

Social Media Social Marketing Media Planning 141

seo.co

FEBRUARY 15, 2022

Sure, Facebook-ing and micro-blogging with Twitter are hot, but a lot of people still prefer the meatier stuff that only blogging can deliver. There are several out there, and they share certain common features, but some are highly preferred and recommended by the most knowledgeable members of the blogging community.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

Contently

AUGUST 24, 2018

Content marketing articles typically don’t go viral. Reddit differs from the other big distribution channels like Facebook, Twitter, and LinkedIn. It’s important for publishers to be thoughtful of their audience and spend time understanding the community cultures in which they’re engaging.

Branding 114

Branding Brand Identity Distribution Rules 114

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn.

Lead Generation 48

Lead Generation Linkedin Optimization Tips 48

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. One thing that did surprise me was that fewer people were viewing live videos on Twitter. Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Chris Koch

MAY 21, 2010

The expectation on Twitter is that 99.9% Twitter etiquette, at least as I observe it, is that if the information that you’re linking to is gated, you take up some of that precious 140-character real estate to inform people of that fact. Now let’s compare your profile page on Facebook with your profile page on Twitter.

Privacy 100

Privacy B2B Marketing Lead Ranking B2B 100

Valasys

APRIL 22, 2020

While Twitter boasts of nearly 500 million tweets sent each day, Instagram is another very busy social channel, with more than 100 million videos and photos uploaded daily. On Twitter, the brands usually prefer using a hashtag for a store location over tagging themselves in their own posts.

Marketing & Strategy 59

Marketing & Strategy Marketing Strategy Planning Marketing Management 59

Sprout Social

OCTOBER 13, 2022

“Make it go viral.” Social marketers know creating viral posts isn’t their most important goal. other than "make it go viral" — Matt Navarra (@MattNavarra) September 22, 2022. That doesn’t mean you can’t learn something from viral posts and campaigns. What are the chances of going viral?

Viral Marketing 142

Viral Marketing Burn Rate Social Media Advertising Agencies 142

Sprout Social

JANUARY 12, 2022

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. This is probably the most straightforward way to start building a sense of community and driving conversations. What are some examples of word of mouth marketing? Think about it. Instead, you encourage it.

Word of Mouth 137

Word of Mouth Paid Content Conversion Work Management 137

NetLine

JULY 2, 2020

The reality many B2B businesses face is that in order to support their employees and communities effectively, let alone operate, they need to be driving revenue. . We’ve seen this question asked hundreds, if not thousands, of times on LinkedIn, Twitter, and in dozens of newsletters. Where Does B2B Marketing Go From Here?

Lead Scoring 94

Lead Scoring Lead Ranking Generation Leads 94

Buzz Marketing for Technology

NOVEMBER 9, 2011

I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. Find diehard fans on Twitter, Facebook and LinkedIn. Results : 500,000 viral updates on company products.

Social Media 100

Social Media Media Paid Search Agency Word of Mouth 100

Contently

AUGUST 24, 2018

Content marketing articles typically don’t go viral. Reddit differs from the other big distribution channels like Facebook, Twitter, and LinkedIn. It’s important for publishers to be thoughtful of their audience and spend time understanding the community cultures in which they’re engaging.

Branding 73

Branding Brand Identity Distribution Rules 73

Kapost

JUNE 24, 2016

LEGO even pulls in expert builders to offer tips and building secrets to fans, and it also gives those fans the opportunity to share their own videos through its LEGO Click community platform. Lose the viral obsession. Regardless of what video marketing companies might say, there’s no blueprint for creating a viral video campaign.

Video Marketing 87

Video Marketing Marketing Strategy Marketing & Strategy Content Marketing 87

Martech Advisor

NOVEMBER 22, 2019

The global acceptance of social media platforms such as Facebook, Instagram, TikTok, and LinkedIn has largely influenced the online reach of companies. Features offered by Hootsuite include social scheduling, integration with almost all social platforms (Twitter, Facebook, Instagram, LinkedIn, YouTube, etc.),

Marketing Automation Services 91

Marketing Automation Services Social Media Paid Content Automation 91

Brandwatch Marketing

OCTOBER 5, 2020

So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. For more specific advice, check out our Twitter audit guide. We don’t go on Twitter to be sold to, but that doesn’t mean we don’t end up buying something while we’re there.

Social Media 105

Social Media Social Marketing Media Planning 105

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. A well-planned social media campaign helps brands create awareness, build a community, and drives sales. whiteboardfriday on Twitter. User-generated content inspires your community to create and share content about your brand.

Social Media 118

Social Media Campaigns Media Top of Funnel 118