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Integrating mobile video branding into the auto purchase funnel

Biznology

Marketing people didn’t stop to think about all the little mental stops along the way our parents made in the decision making process. The What to Buy Moment (Top Funnel). Indeed, YouTube usage is rising dramatically in model comparisons, test drives evaluations, and walkthroughs. Moment (Top Funnel). Moment (Mid Funnel).

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity

If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). Use email marketing to maximize sales. Staying connected with your customers and sales prospects, via email and social media, is critical. This means if your audience is primarily on LinkedIn, go for text posts.

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How to Optimize Your Conversion Funnel, from ToFu to BoFu

Moz

The sales funnel is a drawn-out process, so it’s important for you to understand your customer’s pain points, needs, and intents as they go from learning about your company to deciding whether or not they want to pay you for your services or products. What is the conversion funnel?

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B2B Online Video Marketing; Planning to Execution Best Practices for Lead Generation

NuSpark Consulting

Video is now the sixth most popular content marketing tactic, as 70% of B2B marketers use some form of online video with their overall strategies. YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. Video and the Sales Funnel.

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The role of AI in creating a more human customer experience

Sprout Social

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. It is used to optimize sales, plan logistics and supply chain, or boost brand promotions for maximum impact.

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How The Top Video Marketers of 2018 Use Video to Generate More Pipeline

Vidyard

This year’s edition of the Video in Business Awards recognizes 12 marketing and sales teams using video in creative ways to deliver some incredible results. Check out the No Lift Install System YouTube channel to browse their full library of videos. No problem!  “The results have been amazing.

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The fastest route to success requires lateral thinking.

Sales Engine

For most companies, it likely started with marketing automation software, a website makeover, Search Engine Optimization, Pay-per-click advertising, and Customer Relationship Management software. Most of us remember a day when sales reps used to be able to generate their own leads. But, it hasn’t happened overnight.