Click Rate Email Campaigns Personalization Urgency Marketing 
SmartBug Media
JUNE 26, 2023
A well-designed email does more than look good; it has the power to drive customers and prospects to feel a certain way, engage with your brand, and take a desired action. Let’s look at seven ways to make your emails more clickable and engaging with some user-focused best practices in design. Make it personal.
Spiralytics
MAY 23, 2024
Unfortunately, these filters can also make or break your marketing efforts, as almost 57% of all emails are labeled as spam. The frustration increases when you’ve invested heavily into crafting compelling cold email campaigns, only to have them derailed before making an impact.
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Salesforce Marketing Cloud
MAY 23, 2024
First- and zero-party data is more important than ever Popular types of dynamic email content Dynamic email content can be done simply How to give email subscribers what they want Customers don’t want to feel like just another number to your brand. It’s proof that people expect personalized experiences from brands.
Walker Sands
JULY 17, 2023
On average, marketers can expect an ROI of $42 for every dollar spent on email marketing. But ensuring your email campaign pays off is easier said than done. There are many factors that can affect the success of your email campaign, including the copy and design of your emails.
Marketing Insider Group
FEBRUARY 14, 2023
Email isn’t going anywhere anytime soon, and making sure your message stands out is becoming harder and harder to do. The average person receives 121 emails per day. One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line.
Webbiquity
OCTOBER 18, 2022
When you launch an email marketing campaign , you can look back on all the hard work that you’ve put into crafting each email message and smile. But what if those emails never see the light of day again, and end their lives in a spam filter or junk folder? The ratings are assigned and stored by providers.
SmartBrief - Marketing
FEBRUARY 11, 2024
Whether you’re aiming to boost click-thru rates, increase conversions or enhance engagement, mastering the art of effective CTAs is key to achieving your email marketing goals. Let’s dive in and optimize your email strategy!
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