Optinmonster

AUGUST 30, 2021

Are you looking for the best eCommerce personalization examples you can use to boost sales with YOUR store? But, like most things in life, eCommerce personalization takes time and energy. So, in today’s post, we’re going to share 13 eCommerce personalization examples that you can learn from.

eCommerce 104

eCommerce Personalization Examples Webinar Metrics 104

Salesforce Marketing Cloud

OCTOBER 7, 2021

If you’re a retailer, you don’t wait until November to think about the holidays like the rest of the world — you rev up during the summer for holiday ecommerce success. Traditional ecommerce success benchmarks may not be practical. to boost conversion rates. So why wait until after the holidays to find ways to measure success?

eCommerce 96

eCommerce Contingency Planning Conversion Rate Multi-Channel 96

DotDigital

MAY 6, 2021

Ecommerce marketing success is not a mystery. Ecommerce merchants have the tools they need at their fingertips. Marketing automation and ecommerce store platforms collect data about browsing behaviors that ensure you can send targeted and relevant communications when the time is right. . Customer intent for ecommerce marketing.

eCommerce 101

eCommerce Email Campaigns Email Marketing Campaigns 101

Salesforce Marketing Cloud

SEPTEMBER 1, 2021

They found that personalized product recommendations calculated by Einstein AI Product Recommendations delivered a 93% higher click-through rate (CTR) compared to human-curated recommendations. higher basket rates, 4.8X product views per visit, and 5X the per-visit spend – as well as twice as much re-engagement.

Merchandising 98

Merchandising Marketing AI Spending Curation 98

Mailmunch

MARCH 18, 2021

There’s a lot that goes into setting up an eCommerce store. This is where optimizing your eCommerce store comes in. . To help you with this, we’ve looked at 9 ways you can optimize your eCommerce store to improve your conversion rate and get started with your journey of making money online. . Image Source. #1

Conversion Rate 84

Conversion Rate eCommerce Conversion Optimization 84

Outgrow

AUGUST 12, 2020

10 Customer Acquisition Strategies For Your eCommerce Business . Customer acquisition for eCommerce business takes a lot of time. There are many common strategies for eCommerce customer acquisition. Here are some other strategies for improving customer acquisition for your eCommerce business. . I’m sure some are familiar.

Acquisitions 75

Acquisitions eCommerce Marketing & Strategy Business 75

Salesforce Marketing Cloud

SEPTEMBER 30, 2022

Here’s how you can build a better retail customer service experience so your shoppers stay loyal and spending, now and throughout the entire year. Move beyond simple ecommerce capabilities and empower your customers to manage ordinary tasks. Excellent customer service can make shoppers merrier this season.

Work Management 98

Work Management Marketing Management Spending Marketing AI 98

ClickZ

FEBRUARY 24, 2023

In this second installment of our series on the best channels, platforms, and strategies for success in ecommerce for 2023, we take a closer look at Meta’s impressive performance in digital advertising. Meta is the largest channel in Fospha’s analysis, making up an impressive 47% of the total spending.

Top of Funnel 124

Top of Funnel ROAS Digital Marketing Funnels Funnel Advertising 124

FunnelEnvy

MARCH 21, 2022

By the year 2023, video ad spending on social networks in the U.S. Part of this is a result of the pandemic of 2020, which caused an initial reduction in paid media prices due to reduced spending that later corrected after advertisers realized the new importance of digital reach. Click To Tweet. Use Closed-Loop Analytics.

Spending 76

Spending CMS Development Media Marketing Analytics Tools 76

Hubspot

NOVEMBER 25, 2019

Ecommerce is the ultimate optimization puzzle -- from individual product pages to filtering mechanisms to your checkout sequence, every choice you make has the potential to have a massive impact on the sale of a given product. Here, let's explore what ecommerce conversion rates are, why they matter, and how to raise yours.

Conversion Rate 94

Conversion Rate eCommerce Conversion Advertising Benchmark 94

Hubspot

JULY 3, 2020

One of the calculations we need to run and metrics we need to track is return on ad spend (ROAS). Besides ROAS, you'll most likely measure other metrics such as click-through rate and ROI. The goal of your ads campaign, of course, will be to generate a positive return on your ad spend. Below, let's review ROAS.

ROAS 95

ROAS Spending Ads Budget Programs 95

Unbounce

OCTOBER 24, 2019

It’s the worst fear of every ecommerce marketer. Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask). These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront.

Landing Pages 94

Landing Pages eCommerce Design Paid Search Agency 94

Optinmonster

APRIL 8, 2024

It looks like this: According to a study by Baymard Institute , eCommerce websites should have 2 types of breadcrumbs: hierarchy- and history-based breadcrumbs. That’s where a ‘Back to results’ link like this one from Lowes comes in handy: Keep in mind that shoppers can land on your eCommerce product pages in a variety of different ways.

Product 91

Product Lead Ranking Urgency Marketing Cross-Selling 91

Hubspot

JUNE 5, 2019

If you're a PPC veteran, it's tempting to devote all your time to the bigger picture and finding creative new ways to drive cheap, conversion-friendly clicks. This is especially true for ecommerce businesses , which are playing in an incredibly complex and competitive space, particularly when using PPC. Ecommerce PPC.

PPC 77

PPC eCommerce Long Tail Marketing Advertisements 77

Martech

SEPTEMBER 27, 2023

With Black Friday fast approaching, implementing the latest tactics is crucial to ensure your ad spend is invested wisely amid rising costs per click. In the video, you can witness an active ad directing a user to the relevant landing page, only to discover that the product they clicked on is no longer available.

Cost Per Click 100

Cost Per Click Google Optimization CPC 100

Outgrow

NOVEMBER 10, 2020

Why Product Recommendation Quiz Drives Ecommerce Sales in 2020? The popularity is immense and now ecommerce marketers use these interactive quizzes for customer intel. If your ecommerce sales are in a slump, you are not alone. In short, ecommerce recommendation quizzes are a game-changer. Let’s see how!

eCommerce 52

eCommerce Product Lead Scoring Lead Ranking 52

Optinmonster

NOVEMBER 27, 2019

Are you up to speed on the latest eCommerce statistics? If you’re interested in starting an online store or want to boost your eCommerce sales, knowing the latest eCommerce statistics will help you make data-driven decisions that will bring you results. Let’s dive into the world of eCommerce. eCommerce Statistics.

eCommerce 80

eCommerce Stats Statistics Amazon 80

Optinmonster

MAY 14, 2024

Do you own an eCommerce site that gets a lot of traffic to its ‘out-of-stock’ product pages? Over time, this will give your customers the impression that your eCommerce store doesn’t plan its inventory well. Redirect visitors to your homepage or other landing pages in your eCommerce website. Delete the page completely.

eCommerce 65

eCommerce Work Management Marketing Management Lead Scoring 65

Outgrow

JUNE 22, 2021

What Ecommerce Growth Hacks You Must Use to Sell More in 2021. Looking for a hack to boost your ecommerce growth this year? We’ve got you 10+ ecommerce growth hacks that are 100% actionable! The pandemic has drastically changed our shopping habits, thereby accelerating the growth of ecommerce businesses. Consider this ?

eCommerce 59

eCommerce Outgrow Cross-Selling Customer Satisfaction 59

Optinmonster

DECEMBER 28, 2023

Social media’s soaring popularity is helping thousands of online brands, especially eCommerce and small business owners. The average user spends 2 hours and 24 minutes on their social media feeds daily. It’s hard to bucket the average engagement rate of social media as a whole. TikTok’s average engagement rate is 4.25%.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

SEPTEMBER 5, 2018

To increase conversion rates on your ecommerce website, no part of the user journey can be overlooked. To help you design a more delightful and intentional conversion path on your ecommerce website, we've put together a list of some best practices. Simple, One-Click Checkout (For Guests Too). Clear Purchase CTAs.

eCommerce 78

eCommerce Design Conversion Click Rate 78

Optinmonster

NOVEMBER 21, 2019

Are you looking for the best responsive eCommerce themes and templates? But, just as important as having a beautiful eCommerce site is having a responsive one. A responsive eCommerce theme smoothly adjusts its layout based on the device, screen size, and resolution. Best Responsive eCommerce Themes. Accessibility ready.

eCommerce 74

eCommerce Template Best Practices Pricing 74

Webbiquity

NOVEMBER 17, 2022

These are the pages you actually pay to drive traffic to, such as when a prospective clicks on one of your search ads and is taken to a page with a call-to-action (CTA). Click-through landing page: This type of landing page shares the benefits and features of a product along with a CTA button, encouraging them to start a free trial.

Landing Pages 208

Landing Pages Optimization Conversion Rate Lead Scoring 208

LeadSquared

FEBRUARY 3, 2021

eCommerce marketing automation is an opportunity to speed up, simplify, and improve your sales and marketing tasks. Here are five ways in which marketing automation can improve lead conversion rates in the e-commerce business. Here are five ways in which marketing automation can improve lead conversion rates in the e-commerce business.

Marketing Automation Services 52

Marketing Automation Services eCommerce Marketing Automation Automation 52

Convince & Convert

JUNE 2, 2013

Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. In fact, social media represented just 1.55% of all commerce traffic, and a conversion rate of less than three-quarters of one percent (.71%). The results were shocking.

eCommerce 150

eCommerce Social Media Tactics Word of Mouth 150

Navigate the Channel

JANUARY 10, 2024

KPIs can be sales-focused, including the average number of leads generated per quarter and deal conversion rates. And, of course, KPIs can be marketing based, such as conversion rate and cost per lead. Let’s spend a minute on two elements of traffic KPIs that we find particularly interesting to evaluate: Time on site and bounce rate.

Lead Scoring 65

Lead Scoring Lead Ranking Burn Rate Click Rate 65

Optinmonster

JUNE 23, 2022

Revenue Attribution for eCommerce. Maybe you’ve heard the saying, “You have to spend money to make money.” That may be true, but if you spend $100 in ads to make a $50 sale, your business is in trouble. Arguably, it’s even more important than conversion rates. Clicks on a product recommendation campaign.

Small Business Marketing 75

Small Business Marketing Marketing Attribution eCommerce Business 75

Optinmonster

JANUARY 22, 2024

WooCommerce SEO (search engine optimization) is essential to any successful eCommerce businesses. Most eCommerce stores have several kinds of pages, like category and product pages. Make Site Navigation Simple Clean and straightforward site navigation can impact bounce rates and time spent on site. Those could harm one another.

Lead Scoring 66

Lead Scoring Lead Ranking SEO eCommerce 66

Optinmonster

SEPTEMBER 8, 2022

That’s because you can precisely track open rates, engagement, and number of conversions from each email. Across industries, the rate varies from 32:1 for media, publishing, events, sports, and entertainment all the way to 45:1 for retail, eCommerce, and consumer goods. eCommerce Email Marketing ROI.

ROI 78

ROI Email Marketing Marketing Analytics Tools Marketing Budget 78

Unbounce

FEBRUARY 23, 2022

These product listing ads (PLAs) are like a miniature ecommerce store, complete with images of the product, prices, ratings/reviews, and other helpful information—all the stuff you want to know before you buy. These ads are highly targeted and tailored to your search, and they allow you to click through to purchase a product directly.

Ads 115

Ads Optimization Product Mobile Advertising 115

Webbiquity

MARCH 12, 2019

Ecommerce is great for everyday purchases. Those things are not a “one-click” purchase. It’s ecommerce for complex sales. Instead of seeing product ratings, consumers and business buyers can see ratings of sales professionals, separating the knowledgeable and consultative from the pushy and incompetent.

Burn Rate 202

Burn Rate eCommerce Salesforce.com Click Rate 202

Optinmonster

MARCH 11, 2024

Conversion rates skyrocket as visitors become motivated to complete tasks for reward. It’s actually one of the most effective ways to growth hack your eCommerce business. If you’re like most people, you clicked it just to see what would happen. Then, watch your conversion rates skyrocket with a few clicks of a button.

Examples 98

Examples Planning Paid Search Agency Interactive Marketing 98

Optinmonster

MARCH 21, 2024

This precision not only enhances the efficiency of your ad spend but significantly increases the likelihood of converting browsers into buyers. The benefits are various: Increased Conversion Rates: Users who see retargeted ads are more likely to convert, having already expressed interest in your product or service.

Paid Search Agency 87

Paid Search Agency Ads Google Marketing Analytics Tools 87

Porch Group Media

JULY 13, 2021

67% of Millennials and 56% of Gen Xers prefer to shop on online rather than in-store and 41% of Baby Boomers and 28% of Seniors will click to purchase. Millennials and Gen Xers spend nearly 50% as much time shopping online each week (six hours) than their older counterparts (four hours). (Big Commerce). Big Commerce). Big Commerce).

Statistics 119

Statistics Trends Mobile Advertising eCommerce 119

Optinmonster

JANUARY 22, 2024

WooCommerce SEO (search engine optimization) is essential to any successful eCommerce businesses. Most eCommerce stores have several kinds of pages, like category and product pages. Make Site Navigation Simple Clean and straightforward site navigation can impact bounce rates and time spent on site. Those could harm one another.

Lead Scoring 52

Lead Scoring Lead Ranking SEO eCommerce 52

Convince & Convert

DECEMBER 15, 2023

You rank higher on search engine results, which drives more clicks to your profile and content. To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers.

Social Media 158

Social Media SEO Cost Per Click Media 158

The Marketing Blender

NOVEMBER 4, 2022

But how much should you spend? . Your CAC is the most you are willing to spend to acquire a new customer. Example: You spend $1,000. Based on this budget, it’s estimated that you will get around 200 clicks. If you’re assuming you’ll have a 4% conversion rate, then you should get 8 conversions. Contact Us. .

Budget Programs 96

Budget Programs Allocation Sales Qualified Leads Marketing Budget 96