markempa
FEBRUARY 23, 2015
Primary Research Question: Which call-to-action variable cluster will achieve the highest contact page conversion rate? Secondary Question: Which call-to-action variable cluster will achieve the highest total page click-through rate? Let’s look at the metric results to the secondary research question: overall clickthrough rate.
SendX
JANUARY 18, 2021
Now, when applied to email marketing, chatbots can significantly increase interaction, reaction rate, and content delivery. In this vast ocean of emails, how do you distinguish your brand and product from the scores of brands present out there and enhance your revenue by higher clickthrough rates? uplift for every buyer.
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Liveintent
JANUARY 20, 2021
Health and fitness messages, for example, achieve a 25% higher clickthrough rate (CTR) than average. And people don’t just click through – once they do, they are 5% more likely to convert compared to all other messages. The study also found that the day of the week and the time of day are success factors.
Zoominfo
JANUARY 19, 2021
Digital marketers invest in creating landing pages because of their higher conversion rates. That initial curiosity in your content offering — eBooks, whitepapers, case studies — might grow into an interest in your solution. Shift all focus onto the landing page itself, with the sole option of clicking that submit button!
Martech
MARCH 28, 2023
When your audience anticipates value for merely clicking a button, you can easily get them to click, share or call. If your audience anticipates that clicking on a link in your marketing e-mail will deliver an informative white paper with rewarding content, you’re likely to drive up your clickthrough rate.
ClickZ
AUGUST 27, 2020
This helps ensure you get the best response rate while not isolating or annoying your users. Push notifications can be incredibly effective, with an 80% market reach and clickthrough rates that typically average more than 7x higher than email. Users simply click “allow” to opt in. Creating successful push notifications.
Outbrain
JUNE 16, 2022
CTR, or clickthrough rate, is a pretty simple calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions). Ad Clicks ÷ Ad Impressions = Clickthrough Rate. But CTR – AKA clickthrough rate – is much more than just a metric.
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