Marketing Insider Group

JULY 6, 2020

With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Just like any other social network, you need to have a good strategy in place to succeed with LinkedIn marketing. Case studies.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

B2B Marketing Traction

APRIL 14, 2011

I was so impressed by Chris that I arranged for him to teach a local workshop on LinkedIn and other social networks here in Los Angeles. LinkedIn has bubbled up as the “winner” of business social networks. I continued to invest time in LinkedIn, and, as it turns out, my efforts paid off.

Case Study 100

Case Study Case Studies Linkedin Studies 100

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. A social network like LinkedIn isn’t a content platform.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Content Standard

OCTOBER 6, 2014

. “Mobile devices are gaining in popularity for certain types of online video production, especially for spontaneous videos produced for social media and YouTube sharing,” the report says. ” A case study of the ALS Ice Bucket Challenge can be very useful to brands trying to replicate that success.

Case Studies 40

Case Studies Case Study Viral Marketing Studies 40

SnapApp

OCTOBER 31, 2017

Here The Millennials are Coming How Generational Differences Impact B2B Buying Committees Today TABLE OF CONTENTS 1 Introduction 2 Methodology 2 Key Findings 3 2 Survey Results 4 Generation Profiles 4 Digging Into the Results 5 3 Conclusion 12 Best Practices for Marketing and Sales New Ways to Engage 12 Final Thoughts 13 4 About the Authors 14 That (..)

Case Study 54

Case Study Case Studies Interactive Marketing Sales Management 54

Hubspot

JANUARY 13, 2015

Nowadays, reviews are more important than ever -- 9 out of 10 people are looking at online product reviews and posts on social networks before making a purchasing decision. Enter the ever useful and efficient case study. Case studies are also crucial to your sales process. Content Creation Daily'

Case Study 28

Case Study Case Studies Studies Template 28

Sprout Social

APRIL 21, 2021

Oscar Wilde said “imitation is the sincerest form of flattery”—and social networks are really taking that quote to heart. Case in point: it took less than a year for the big names in social to start developing their own audio chat product to compete with rising newcomer, Clubhouse. Hear me out….

Social Networks 132

Social Networks Best Practices Network Marketing Case Studies 132

PureB2B

MAY 30, 2022

The Leadiro database is created by; Searching 4 billion web pages for whitepapers, case studies, social networks, news articles, blogs, press releases, job adverts, management profiles and BOD profiles.

Ideal Customer Profiles 62

Ideal Customer Profiles Validation Case Study Case Studies 62

Exo B2B

MARCH 6, 2024

Relay your articles on social networks and in your newsletters. Offer in-depth analysis, case studies, practical advice and real-life examples to deliver real value to your readers. Encourage your readers to share your content with their professional network. Offer to download a guide or case study.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Hubspot

JANUARY 15, 2015

Nowadays, 9 out of 10 people are looking at online product reviews, posts on social networks, and so on before making a purchasing decision. Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. Okay, so you know case studies work.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

The Point

NOVEMBER 27, 2018

Why aren’t more B2B companies making the same investment in organic social media? . (DK) DK) One factor is the new Facebook algorithm , which prioritizes friends’ content over that of companies, so organic reach on the largest social network has gone down dramatically.

Top of Funnel 203

Top of Funnel Demand Generation Agencies Demand Generation Lead Scoring 203

Convince & Convert

MAY 27, 2014

He has a huge and loyal social network. Not only that, but, Jason Derulo’s girlfriend is America Idol winner Jordin Sparks who also has a clean image and huge social network as well. Also, if you have a creative outreach marketing case study you want to share, email me and let’s collaborate!

Word of Mouth 148

Word of Mouth Case Studies Case Study Outreach 148

Excelsior Research

OCTOBER 5, 2022

Meta one of the most used social networking platforms, has many useful features which lets users a satisfied experience while using this social networking app. What are social media case studies? The reason behind meta newsletter is shutting down. Read the blog to know more. Our Recommendation.

Newsletter 52

Newsletter Social Networks Case Study Case Studies 52

Exo B2B

JUNE 26, 2023

The best thing to do is to read what’s being said about similar products on the Web and social networks. Read blog posts, eBooks, white papers, case studies and more. 8- Go further on social networks If you decide to share content on social networks, avoid sharing the same news as everyone else.

Marketing AI 52

Marketing AI B2B Marketing Optimization Content Marketing 52

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. Social Signals and SEO: Results From 5 Case Studies.

Google 120

Google B2B Marketing B2B Case Study 120

Convince & Convert

MAY 28, 2014

Contextual Tie In In yesterday’s post, I shared a case study that exemplified that working with celebrities is still a fantastic and viable marketing tactic when done right and when it contextually makes sense. They host blogger events for about 30 bloggers at a time and still obtain a ton of coverage.

Word of Mouth 158

Word of Mouth Blogger Case Study Case Studies 158

EveryoneSocial

DECEMBER 8, 2020

They will ask for referrals or search online or reach out for recommendations on social networks. . And social selling is a strategy that has really proven success. Sales reps using social media as part of their sales techniques outsell 78% of their peers. Grab your case study. Get your case study.

Personalization 98

Personalization Brand Identity Branding Paid Search Agency 98

Webbiquity

JULY 9, 2012

Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g.,

Case Studies 100

Case Studies Case Study Paid Search Agency B2B 100

KoMarketing Associates

NOVEMBER 29, 2018

I was essentially making the point that audiences are using the most frequented online destinations (search engines, social networks) to consume business content, which is what our survey reported.”. So, on your About pages, link to your case studies to provide an illustration of the type of impact your services can have.

B2B Marketing 122

B2B Marketing Lead Scoring Lead Ranking B2B 122

Sprout Social

MARCH 19, 2020

The answers should inform your messaging and the content you share on social. . Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work. In addition to sharing your case studies in a typical social post, consider these options as well.

Advertising Agencies 105

Advertising Agencies Paid Search Agency Social Media Ad Agencies 105

EveryoneSocial

JANUARY 4, 2021

Easy access to knowing when accounts are coming up for renewal helps sales teams know where to focus relationship management on social. For B2B social selling, LinkedIn is one of the top social networking platforms to use. Download the case study. LinkedIn Sales Navigator. EveryoneSocial .

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Oktopost

NOVEMBER 12, 2020

Social media marketing is always changing. Not surprisingly, social networks do the same. The rule of thumb would be to tag customers that already agreed to public disclosure (your case study participants and customer testimonial stars) or to specifically ask for permission to mention them on your LinkedIn Product Page.

Peer-to-peer 130

Peer-to-peer Linkedin Top of Funnel Product 130

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Sprout Social

APRIL 4, 2017

We’ll show you how to succeed on social in a world where your reach is partially controlled by algorithms. What are Social Media Algorithms? Social media algorithms are a way of sorting posts in a users’ feed based on relevancy instead of publish time. Why Social Media Algorithms Exist. Ask Questions.

Social Media 110

Social Media Media Social Networks Tagging 110

Porch Group Media

MAY 27, 2021

billion social media users worldwide in 2021—a five percent increase from a year ago. Furthermore, there are more than nine in ten (91 percent) social media users who use mobile devices to access social networks. According to Influencer Marketing Hub , an average of 2 million people sign up to social networks every day.

Social Media 80

Social Media Social Marketing Webinar Metrics Optimization 80

Hinge Marketing

MARCH 30, 2022

You’re regularly publishing insightful and shareable blog posts and amplifying your content through social networks. After another week, you might send a case study of a project that demonstrates how your firm solved a particular problem. After Implementing a B2B Content Marketing Strategy. Congratulations!

Contact Marketing 83

Contact Marketing Contacts Top of Funnel B2B Marketing 83

Zoominfo

AUGUST 8, 2019

2. Tap into your social networks. To put it simply, if your organization isn’t already using social media for lead generation purposes, you’re missing out. According to one recent report, revenue increased for 24% of businesses when they utilized social media for lead generation ( source ).

High Quality Lead 178

High Quality Lead Leads Lead Marketing Qualified Leads 178

EveryoneSocial

DECEMBER 14, 2020

So social media etiquette — what it is and why it’s important is something every company should be training and educating their employees about. . People spend around 2 hours every day on social networks and that time is growing. People are on social networks to learn from and connect with others.

Social Media 103

Social Media Media Social Networks Guidelines 103

ClickZ

JULY 7, 2022

Since joining the platform in October 2019, Penguin Teen has mastered this social network and the role influencers can play. Within each of those sections in our playbook are case studies or examples. However, an influencer campaign planned by Penguin Teen unlocked the full sales potential of this novel.

Paid Search Agency 135

Paid Search Agency Peer-to-peer Companies Social Media 135

Exo B2B

FEBRUARY 27, 2020

It’s true though, who goes on a blog other than to read the latest post published and distributed on social networks or by newsletter? For SEO but it also has a huge impact on social networks, particularly Twitter and an important impact for the notoriety of our blog and our company. Very few do.

B2B Marketing 52

B2B Marketing B2B Thought Leadership Social Networks B2B 52

Oktopost

NOVEMBER 30, 2023

Once you put it all together, your URL will look something like this: [link] To reduce instances of dark social, make sure all blogs, social content, videos, case studies, and anything else you’d want to track use UTM links that attribute them to the right sources.

Marketing Analytics Tools 62

Marketing Analytics Tools Traffic Domain Top of Funnel 62

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Webbiquity

MAY 23, 2011

Until recently, most social media case studies have focused on consumer brands. It’s not that B2B companies aren’t finding success in social media marketing, but more (in my experience at least) that they are less willing to publicly reveal their strategies for competitive reasons. Leads and new business.

Social Media 100

Social Media Media Case Study Case Studies 100

Hubspot

JANUARY 17, 2012

If your social media participation occurs just within the walls of social sites like Facebook, LinkedIn, Twitter, and Google+, you're missing out on some great opportunities to benefit from social media in other marketing channels and efforts. 8 Ways to Leverage Social Media Beyond Social Networks.

Social Networks 28

Social Networks Social Media Top of Funnel Media 28

Convince & Convert

OCTOBER 23, 2013

This is an important and bold move (the technology not the robe), because as you are probably aware, SnapChat formerly was set up so that all content shared on the social network expired – forever – 10 seconds after it was initially retrieved. In 10 seconds?” Fascinating approach.).

Facebook 141

Facebook Social Networks Case Studies Social Media 141

Hubspot

JUNE 10, 2015

You can view the MarketShare case study here. Every time someone sends out a tweet with a hashtag, you have the ability to target them via social media advertising; this is just like keyword targeting on Google AdWords. The company garnered significant results by utilizing this method: the ad received a.10% 2) Twitter.

Paid Content 28

Paid Content Social Networks Advertising Agencies Advertisements 28

Hubspot

FEBRUARY 18, 2020

In the early 2010s, social networks were only starting to gain traction. Social networks have grown into a foundational aspect of our culture. Marketers create case study videos, product reviews, and videos for the sales team to use, whereas blogging still dominates acquisition strategies.

Work Management 101

Work Management Planning Marketing Management Paid Search Agency 101