Chris Koch

APRIL 30, 2010

The classic B2B mobile applications have been internally focused, giving maintenance people access to service information while they are out in the field. B2B mobile marketing case studies. Xerox Global Services (XGS) built a mobile application as part of its internal sales tool called Competipedia.

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Wiki 100

markempa

AUGUST 17, 2007

Here are some direct mail content ideas: personal letters, dimensional mailers, books, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories, article reprints and third-party articles. What can you send via email? How can you leverage events? What can you do via the phone?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Buzz Marketing for Technology

JUNE 27, 2008

Other Terms Of Service Violation. ));"/> " style="display:none;" align="center">. Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? fun, laughter and tools - wikis, blogs, enjoyment of activity tagging, RSS â?£ Pornographic.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online. New entries posted to Know Issues, Best Practices and Workarounds wiki. See the latest entries on the Intel wiki >>. Service Oriented. Software as Services. The New Windows Vista Service Pack 1!

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Convince & Convert

APRIL 4, 2012

Transcription services from our friends at Speechpad. Erika: I don’t know about you, and I’m a huge fan of Zappos and I fly Southwest Airlines all the time, but if I read one more case study about them, I’m probably going to explode all over my screen. Excerpt of my interview with Erika Napoletano.

Paid Search Agency 122

Paid Search Agency Case Studies Wiki Amazon 122

Buzz Marketing for Technology

JUNE 27, 2008

Web Services. A Peer-Advisory Service and Professional Association for CIOs. Subscription Services » Reprints » Feature. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Glo Gateway Extends Roaming Services. Middleware/EAI.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

Case Studies. As one of several thought leaders in various fields assembled by an international business school, Carla was asked to teach a group of high-achieving partners from a global professional services firm how to conduct benchmarking studies. case studies. APQC knowledge management km best practices.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

Convince & Convert

JANUARY 26, 2012

Maybe a Wiki? In other cases, the ire is downright nasty, with all manner of name calling and reputation questioning occurring on Twitter and elsewhere. If you don’t think companies are going to start routing social customer service inquiries to different teams based on Klout score (or similar), you need to wake up.

Outreach 122

Outreach Social Media Wiki Paid Search Agency 122

Buzz Marketing for Technology

JUNE 27, 2008

from pitching your cause to donors and funding agencies, to delivering services to members and clients; and from seeking public support and the ear of decision-makers, to collaborating with other organizations in projects of common interest. Case studies and best practices. case studies. and Social Media trends.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Hubspot

NOVEMBER 7, 2012

While this educational, top-of-the-funnel content is vitally important, let's not undermine the importance of bottom -of-the-funnel marketing content -- content that communicates the functionality and benefits of your product/services -- and content that enables your sales team and helps them sell. 4) Customer Success Stories/Case Studies.

Top of Funnel 28

Top of Funnel Work Management Product Marketing Management 28

Hubspot

AUGUST 12, 2013

In the above example, we went with case studies from customers who had switched to HubSpot. By inquiring about the problems we were solving, Wistia''s Chris Savage opened up the door for a customer case study, testimonial, or more feedback that could contribute to future product development. A top-notch social response.

Twitter 28

Twitter Top of Funnel Business Hubspot 28

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. It’s still a needed service, just a bit different from creation. You can’t find the resources to develop the most valuable, most compelling content in your industry?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Moz

MAY 18, 2020

An integrated search team finds it easier to cross-sell and up-sell when clients get stuck on related services. Merging our teams helps us shift budget seamlessly between practices based on demand, pilot other services to our clients, and show our chops and prove outcomes we can earn. Cross-sell and up-sell more.

Paid Search Agency 71

Paid Search Agency Organization Cross-Selling Peer-to-peer 71

WebMarketCentral

DECEMBER 6, 2007

Include both current customers (can we sell them more of what they are already buying, products and services in addition to what they are already buying, or a more premium version of our products/services?) The first step in developing a strategic marketing plan is to identify your target markets. and new prospects.

Planning 20

Planning Marketing Plans Paid Search Agency Banner Ads 20

Hubspot

MARCH 21, 2013

As you're networking and people are talking about their companies, you have a perfect opportunity to align your company's products or services with their pain points. it means if you happen to talk to someone for whom your products or service are a good fit, you mention it and offer to take a conversation offline.

Conference 28

Conference B2B Thought Leadership Trade Show Network Marketing 28

Marketing Insider Group

SEPTEMBER 14, 2021

Their blog is full of guides, examples, and case studies with data accompanied by visuals like charts and graphs. Their blog is full of social media related studies, articles, and research that includes both market-wide insights and specific case studies and examples. Image Source.

Case Studies 346

Case Studies Content Case Study Statistics 346

Hubspot

OCTOBER 17, 2018

From a forum of growth-related posts to a section on growth case studies, this destination is one of the most comprehensive growth hacking resources available online. This allows brands to create sponsored tweets that target users most likely to be interested in their products and services. Make it easy to share.

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

Webbiquity

SEPTEMBER 30, 2010

Improve customer service? A single-location restaurant or small retailer operates in a much different realm than a large public company or an organization in a heavily regulated industry such as health care or financial services. Social media sites include the following: • Social networking sites (e.g. Social sharing sites (e.g.

Social Media 100

Social Media Media Guidelines Digg 100

ClearVoice

NOVEMBER 27, 2019

Oh, wikis are a pain. I left out wireframes just so wikis could be last.). Core content often includes your website, key product and services pages, functional messaging and automation, as well as your brand’s mission and vision. They deserve to be last. You define your core content.

Paid Content 93

Paid Content Brand Identity Branding Verticals 93

Online Marketing Institute

NOVEMBER 2, 2010

Events Conferences Digital Cream 2011 Digital Cream Dubai Past Conferences Social Events Digital Ski 2011 Past Social Events Jobs View Jobs Post a Job More Blog Press Releases Consulting Services Supplier Directory Member Directory Forums Best Practice Supplier Selection Other Topics Innovation Awards How to enter Why enter?

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Audience: Business Development Professionals, Marketing Managers, Channel Managers, Customer Service Professionals, Product Managers. There is now a Product and Services tab that lets you feature everything about your company and what you sell. All blogs, wikis, forums, and social networks hosted or sponsored by Oracle (e.g.,

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

10 B2B Social Media Case Studies and Examples - Social Media B2B , September 17, 2010 As we have learned by writing posts for this site, people are interested in examples of what other B2B companies large and small are doing with social media. 24 Full Service Tools to Manage B2B Social Media , September 30, 2010. 3D Icon Set.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

ClearVoice

AUGUST 15, 2023

Showcasing Case Studies and Real-world Implementations Sharing real-world implementations of your open-source project helps your audience see your software’s value and benefits. Case studies highlight how your software solved real problems, including how people can leverage it for various use cases.

Work Management 52

Work Management Marketing Management Software Promotion 52

Hubspot

DECEMBER 16, 2013

Turn a webinar into an ebook (use a service like 3PlayMedia to transcribe the audio). Use your phone or a service like GoToMeeting to record the conversion. Content creation may be perceived as more expensive, despite studies proving its effectiveness on lowering cost-per-lead , customer acquisition costs, and improving ROI.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Webbiquity

AUGUST 16, 2010

Mark Price summarizes a Fast Company case study on how restaurant chain Houlihan’s engaged their best customers through some exclusive social media programs to increase sales and profits, and what other social media marketers can learn from the chain’s experience. Are you reaching your Best Customers through social media?

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Convince & Convert

DECEMBER 30, 2015

Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168