Hubspot

DECEMBER 3, 2019

Here, we'll cover some of the most essential web design stats for 2020 from Sitejet's new State of Web Design survey for 2020 and beyond. That’s the case with great websites, too. The research suggests that the vast majority of client communication takes place via email, which is used by 96% of web designers. Image Source.

Stats 99

Stats Design Research Word of Mouth 99

Webbiquity

AUGUST 27, 2019

Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. These trends emerged from a study of 800 B2B software vendors profiled in The Ultimate Guide to Content Marketing Software and follow-on blog posts. Image credit: CMI. million, yet has a modest 5.6

Enterprise Management 223

Enterprise Management Twitter Marketing Management B2B Marketing 223

Hinge Marketing

FEBRUARY 27, 2020

“How can I use research as marketing content?” Today, about 1 in 5 B2B companies are publishing primary research and using it to reach new audiences, generate leads, and as validation for their services. With so few companies taking advantage, primary research can be the secret weapon in your content strategy.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Webbiquity

APRIL 11, 2023

The latest ChatGPT stats show what took the world by storm with the use of this technology. Readers want to hear about your own experiences or case studies in your blog posts. First, be sure to do your own research on statistics as some content may be older and lean one way. There is only one you.

Marketing AI 310

Marketing AI Curation Content SERP 310

Convince & Convert

NOVEMBER 15, 2011

” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. But in almost every case, you’re bringing a knife to a gunfight. Point Less. Of course not.

Case Studies 139

Case Studies Case Study Social Media Studies 139

Unbounce

DECEMBER 10, 2018

To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. We’re currently doing some original research of our own on this, but for now, read on to learn why slow and steady doesn’t win the digital marketing race and use these fast facts to make the case for speeding up your landing pages.

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111

Marketing Insider Group

MAY 10, 2023

A competent agency has marketing experience, strategic plans, research and analytics tools, a robust team, and an impressive portfolio. The agency’s website should have sufficient testimonials and case studies that show continued success. A reputable agency uses its own strategies to market itself. This shouldn’t be hard to do.

Marketing Agencies 2 264

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 264

Webbiquity

JUNE 16, 2015

Based on the research detailed below, here are five key takeaways: • Tell, don’t sell. – Case studies (65%). – White papers and research reports (59%). This was post #2 of Marketing Stats Summer (#statssummer) on Webbiquity. #1: 1: Welcome to Marketing Stats Summer! #2: TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. 94% of B2B Buyers Conduct Research Before Spending ( link ). Stay tuned!

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Hubspot

SEPTEMBER 23, 2020

And yes, you'll likely want to research more than just the superhero analogy I've made above. To help you make the case for co-marketing, here’s a list of 20 statistics that prove why you should consider this strategy in 2020. 20 Co-Marketing Stats to Know in 2020. The State of Co-Marketing in 2020. PartnerPath, 2019 ).

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Content Standard

NOVEMBER 13, 2017

According to research Facebook produced in collaboration with Oracle, these short-view videos have plenty to offer in terms of viewership and sales lift. The more immediate question is whether the hype generated by Facebook’s research is backed up by the evidence. Calling Facebook’s Stats Into Question.

Research 95

Research Video Marketing Case Studies Top of Funnel 95

Hubspot

APRIL 1, 2020

In fact, diversity is so important to innovation that HubSpot's CTO Dharmesh Shah took the main stage at INBOUND 2019 to make the case for it. Upon further research, YouTube's team realized that 10% of the population was left-handed. 25 Stats About Diversity in the Workplace. General Stats. Pew Research Center ).

Stats 90

Stats Gartner Thought Leadership Click Rate 90

Convince & Convert

FEBRUARY 21, 2024

We know this from observation and a few useful stats. A simple one-hour workshop with specific use cases that every department can learn from helps everyone understand what’s possible and what to avoid. Even if you have a rule against it, your employees probably use ChatGPT for work. That’s according to OpenAI CEO Sam Altman in 2023.

Training 152

Training Lead Ranking Phishing Paid Search Agency 152

Inbox Insight

AUGUST 30, 2020

Where do they go to research solutions? Our latest research pulls together essential data about the way decision makers reach their outcomes, giving vendors and demand generation managers the inside track. How buyers do their research. How much research do they do? How do they plan their budget?

Work Management 98

Work Management Marketing Management Research Allocation 98

PureB2B

SEPTEMBER 5, 2019

This bit of data from SurveyMonkey means marketers must up their original research game to help audiences better understand the markets that impact their businesses and the customers they support. And there are several reasons why original research will improve your message , your marketing, and even your business bottom line.

Relevance 62

Relevance Research Content Opinions 62

Sword and the Script | B2B

MARCH 26, 2024

More than half (54%) said a solution provider “that consistently produces high-quality thought-leadership content has prompted them to research the organization’s offers or capabilities.” A majority, (75%) of decision-makers said, “thought leadership has led them to research a product or service they were not previously considering.”

B2B Thought Leadership 83

B2B Thought Leadership Thought Leadership Studies B2B 83

Content4Demand

NOVEMBER 12, 2019

One thing we review is research references, because these can cause content to lose its relevance and impact if the research is outdated. We have a strict standard here of flagging any research older than two years, but that’s not the whole story. Research definitely has a longer shelf life in academic circles.

Research 59

Research Digital Asset Management Work Management Case Studies 59

KoMarketing Associates

DECEMBER 8, 2021

They are more likely to research a problem (sometimes for weeks) before settling on a solution. Here are a few stats that highlight the differences in the B2B buyer’s cycle: The B2B buying cycle is six to twelve months, much longer than the few weeks most consumers take to make a purchase. Customer reviews.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Marketing Insider Group

FEBRUARY 24, 2021

Let’s look at some stats: WordPress, the most popular content management system (CMS), reports that users produce 70 million new posts a month. The shift to research online by buyers also fueled the boon. Competitive Research. Original research, which is a great way to lift your brand’s thought leadership, as well.

Lead Ranking 288

Lead Ranking Lead Scoring CMS Development Content Marketing 288

Content Marketing Institute

JULY 19, 2018

Or, maybe you need some great stats to help you build your business case for content marketing. Take stock of what CMI’s annual research with MarketingProfs revealed about the state of B2B content marketing in 2018 – and what you can do to focus your efforts for the best return. research Click To Tweet.

Research 107

Research Planning Content Marketing Peer-to-peer 107

Outgrow

FEBRUARY 25, 2024

In 1980, Japanese researchers took robotics and music to the next level with Wabot-2. In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. Here are some stats to show the impact of AI in the healthcare industry.

Statistics 52

Statistics Outgrow Resource Management Stats 52

Marketing Insider Group

OCTOBER 15, 2019

As it happens, a study presented during the event showed that $1.3 Various studies have been done on employee advocacy that led to some interesting insights. . The research on employee advocacy is clear: employee content gets 8x more engagement than brand channel content. It does make sense.

Activities 217

Activities Marketing Agencies 2 Paid Search Agency Case Studies 217

Porch Group Media

OCTOBER 29, 2019

Email Marketing Stats and Trends. Studies have shown emails with personalized subject lines are 26% more likely to be opened than those without, and revenue is 5.7 Studies show that triggered emails received 70.5% In 70% of cases, if the message doesn’t display correctly, it’s likely to be deleted within 3 seconds ( Adestra ).

Stats 45

Stats Email Marketing Trends Trigger Marketing 45

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. At ClearVoice, we understand that not all people are content people.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

PureB2B

SEPTEMBER 5, 2019

This bit of data from SurveyMonkey means marketers must up their original research game to help audiences better understand the markets that impact their businesses and the customers they support. And there are several reasons why original research will improve your message, your marketing, and even your business bottom line.

Relevance 48

Relevance Research Opinions Content 48

SnapApp

OCTOBER 31, 2017

Here’s a deep dive into a recent campaign the SnapApp team executed – conducting research into the B2B buying committee and promoting our results – from ideation all the way through tracking results, to give you an idea of how you can layer interactive into your own marketing in a meaningful way. . . Executing the Idea: Doing Research. .

Case Study 54

Case Study Case Studies Interactive Marketing Sales Management 54

MLT Creative

MARCH 22, 2011

Sometimes it can be difficult to choose between focusing on one case study or a statistical summary of consistent results. Research on the art of persuasion has found that single examples can be more persuasive than statistical summaries. However, this is not always the case. Other studies found no difference at all.

Case Studies 40

Case Studies Case Study Studies Stats 40

nDash

NOVEMBER 3, 2021

Research required. Blog posts can range anywhere from 300 to 3,000 words, but for the sake of simplicity, we’re going to show prices for posts between 800 and 1,000 words that require no extensive research. Case Studies. Case studies are another extremely popular type of content on nDash. Turnaround time.

Top of Funnel 98

Top of Funnel Case Studies Case Study Work Management 98

Marketing Insider Group

AUGUST 13, 2020

To show you how we do it, we’re presenting you with our case study. Then I search for the keyword and assess the top 10 results, looking at their angle and any stats, research, and universal key points. We are keenly aware that one of the biggest struggles any company deals with is generating more organic traffic.

Traffic 286

Traffic Cost Per Click Organization Lead Scoring 286

KoMarketing Associates

APRIL 7, 2021

Along the way we’ll explain the research that prompted these recommendations. But recent research from DemandGen will show you exactly how B2B buyers would like to have content organized: Use personas. Uses data and research to support claims (52%). Is research-based (40%). Case studies: 46% (compared to 54% in 2020).

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Outgrow

FEBRUARY 28, 2024

In 1980, Japanese researchers took robotics and music to the next level with Wabot-2. In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. The most used AI advancement of the century is Facial recognition.

Statistics 52

Statistics Outgrow Resource Management Work Management 52

SnapApp

OCTOBER 4, 2016

Freelancers approach research for assignments in a unique way, too. Research practices of freelancers. Do you have any customer research you can share with your freelancer? Maybe at this point you’re wondering, “How does a freelancer like to research?”. Research Practices of Freelancers. Brand Insights.

Research 101

Research Work Management Practices Best Practices 101

BOP Design

DECEMBER 21, 2021

Read more: 10 stats to consider when building a B2B content marketing strategy. While this may be the case for gated content pieces (guides only accessible after completing a form), these types of guides are also great giveaway content (i.e., Case Studies or Use Cases. Explainer Posts. Downloadable Guides.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

EveryoneSocial

SEPTEMBER 28, 2021

Now, let’s get into the word-of-mouth stats you need to know. Let’s start with some general word-of-mouth marketing stats that’ll set the foundation for the value of this channel. Let’s start with some general word-of-mouth marketing stats that’ll set the foundation for the value of this channel. on the 5 point scale.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

Contently

MARCH 30, 2022

Over 60 percent of all buyers have already done their own research on your company, your products, and your competitors before they even speak to you. The marketing team has already done the bulk of the research for them and is well-suited to crafting concise and powerful value-forward copy that’ll help the sales team close deals.

Top of Funnel 161

Top of Funnel Content Marketing Funnels Marketing Prospects 161

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 12 WPO, Inbound and Content Marketing Stats. 8 SEO Stats and Facts. e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

seo.co

JANUARY 1, 2023

Consider the following key reasons to keep researching, assembling, and publishing these engaging visual masterpieces. To create an effective infographic, today’s website owners need to conduct a large amount of research so that they can present new and quirky information in an engaging way. That research is not a one-off thing.

SEO 98

SEO Viral Marketing Statistics Case Studies 98