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What Is a Double Opt-in? How to Choose Between Double Opt-In vs. Single Opt-In

Optinmonster

Are you trying to decide between double opt-in vs. single opt-in for your email marketing list? At OptinMonster , email opt-ins are the core of our work. For just one example, our customer AdamEnfroy.com added 3,000 email subscribers each month using our onsite opt-in campaigns. What Is Double Opt-in?

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Email newsletter guide: Template design and marketing best practices (Part 2 of 3)

SmartBrief - Marketing

In part two of the series, we address strategies and tactics to grow your email newsletter subscriber base and how to design an email newsletter template that both engages recipients and facilitates communication of important company news and information. Build your email list One of your company’s greatest assets is its contact email list.

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Softening the Ask – How to Improve Opt-in Form Conversions

FunnelEnvy

While free can be great for a business, it also lowers the barrier to entry. While free can be great for a business, it also lowers the barrier to entry. Users’ email accounts soon became swamped with spam. Let’s look at a few steps marketers can take to encourage web visitors to complete an online form.

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Email newsletter guide: Performance Optimization and analytics best practices (Part 3 of 3)

SmartBrief - Marketing

Segmentation also can include indicated interest in topics as well as past website or newsletter behavior. There are a host of elements that can be personalized via segmentation to maximize opens, reads and clicks. Segment your email list so you can send targeted emails to distinct groups of people.

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The New Email Deliverability Rules: How to Make Sure You Reach Your Gmail and Yahoo Subscribers

Litmus

But worry not—as long as you follow these new rules, your email campaigns should stay out of spam. From authenticating your emails to avoiding bounces and spam complaints, we’ll go through the steps you need to take to boost and maintain your inbox reach. One-click unsubscribes allow users to opt out of an email list easily.

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Navigating new spam policies: A guide to effective cold email outreach

Martech

Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. Gone are the days of complex opt-outs. Now, it should be hassle-free, with a one-click solution. With a tight threshold of 0.3%, even one spam mark in 300 emails can raise flags.

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The Email Marketing Checklist: 30 Things For Every Successful Campaign

SendX

As such, it is essential to have by your corner the proper email marketing checklist, so you can seamlessly reach your target audience and keep their interest. As such, it is essential to have by your corner the proper email marketing checklist, so you can seamlessly reach your target audience and keep their interest.