Content4Demand

MAY 12, 2021

Clubhouse is the latest social app to gain major traction and buzz in the tech and marketing worlds. As hordes of iPhone users flocked to the app and begged their peers for invites, the thought leadership flood gates opened and the opinion pieces came rolling. What Is Clubhouse, Exactly?

Social Media 59

Social Media Media B2B Thought Leadership Peer-to-peer 59

Convince & Convert

OCTOBER 19, 2011

Although it’s expanded and morphed to become a catch-all term that means both everything and yet nothing, “social media” started with user-generated content, as sites like Yelp enabled consumers to weigh-in and sway collective opinion. I’m an over-sharer with a nasty Instagram, Facebook, and Twitter habit.

Social Media 122

Social Media Media Word of Mouth Advertising Agencies 122

Hubspot

MAY 14, 2019

Buzz Marketing. Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Controversial Marketing. Social Media Marketing. Stealth Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Webbiquity

JANUARY 14, 2011

Any teenager can set up a Facebook page and start sharing status updates with their friends. Anyone can get on Twitter and follow Ashton or Oprah. It can lead to well-intentioned but poorly executed rogue company Facebook pages. Selecting tactics based on perceptions and opinions rather than data. Share this on Facebook.

Social Media 100

Social Media Media Business Digg 100

Buzz Marketing for Technology

MAY 7, 2013

Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Too many companies in my opinion leave it to the sales team to figure this out all this by themselves. Content is king so being able to use it to your advantage is key.

Top of Funnel 100

Top of Funnel Social Media Media Thought Leadership 100

Sprout Social

MARCH 8, 2019

What’s got your industry buzzing? Reality check: there’s more to listening than just the “usual suspects” such as Facebook and Twitter. When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest).

Youtube 99

Youtube Eye-Tracking Ideal Customer Profiles Curation 99

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Media Curation Webinar Metrics 133

Writing on the Web

SEPTEMBER 2, 2010

Instead, they could have edited out a few words to make it a little calmer, in my opinion. I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. Share this on Facebook. Post on Google Buzz.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Hubspot

JULY 31, 2018

If you don’t trust your own judgment, you can also share images from the app on social media, to get a friend’s opinion. Pepsi didn’t need to use AR to advertise their products -- instead, they trusted their consumers to appreciate the surreal experience and naturally share the story with friends, creating buzz around their brand as a result.

Examples 101

Examples Paid Search Agency Youtube Mobile Advertising 101

Webbiquity

JANUARY 21, 2011

LinkedIn, Twitter, Facebook, webinars, podcasts, blogs…didn’t even exist. You ask questions, extend expert opinions, are accessible when the client needs you, bring forth creative solutions to tough problems, and deliver what you say you’re going to. Share this on Facebook. Post on Google Buzz. Share this on Bebo.

Work Management 100

Work Management Marketing Management Consulting Digg 100

Optinmonster

DECEMBER 4, 2019

You could pump out and publish 15 posts per week, which you might think would get you lots of buzz and traffic. Think about a time where you’ve searched something, and suddenly, you see it on your Facebook, Instagram, and all over Google. It only takes a person 1/10th of a second to form an opinion about a website.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Sprout Social

FEBRUARY 22, 2019

What are your prospects’ first opinions of your brand? As Instagram continues to boom, its status as a customer service hub will grow against the likes of Twitter and Facebook. Is it building buzz? And Instagram’s recent, rapid growth signals the importance of social listening to make smarter business decisions.

Eye-Tracking 107

Eye-Tracking Tagging Work Management Analysis 107

Buzz Marketing for Technology

SEPTEMBER 29, 2010

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Share this on Facebook. Email this to a friend? Subscribe to the comments for this post?

Social Media 100

Social Media Media PR Digg 100

Metadata

JULY 21, 2022

This is an inbound marketing strategy that relies heavily on data to help you create buzz, build pipelines, create sales, and retain customers. Social media is the other major paid advertising channel, and it includes platforms like Facebook, LinkedIn, Twitter, etc. Demand generation is about building buzz and excitement.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Paid Content Demand 52

Optinmonster

APRIL 9, 2020

A newsletter announcing your new product will create a buzz and your subscribers will line up on launch day to purchase it. People love sharing their thoughts and opinions. Aside from triggered email surveys, you can also send out a survey periodically to get your customers’ opinions on your product or service in general.

Newsletter 114

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 114

Webbiquity

JANUARY 12, 2011

Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Pitching on Twitter? Erica Swallow interviews 14 PR experts including Jeff Esposito , Lou Hoffman and Dave Delaney to get their opinions “on the future of public relations and how they see social media changing the industry.&# PR and SEO.

PR 100

PR Tools Tips Blogger 100

Writing on the Web

JULY 5, 2010

Then along came the Internet, blogs, Twitter and Facebook: Overnight, it seems, our online social lives and writing was pulled back into conversational mode. State opinions. Share this on Facebook. Post on Google Buzz. But how do you reverse years of conditioning about what writing should be? Get dramatic.

Ning 100

Ning Digg Buzz Blogger 100

LeadSquared

OCTOBER 17, 2015

( Any opinions expressed here are those of the author, and not necessarily of LeadSquared ). The clubs and parties would buzz with American Hip Hop and EDM. On social media he has: Over 11 Million followers across Twitter and Facebook Nearly 310 Million Combined views on His YouTube videos. So, he stuck to what works.

Youtube 52

Youtube Paid Search Agency Small Business Marketing Buzz 52

Convince & Convert

APRIL 1, 2010

So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab. They need to snap up that Facebook name pronto. Your Web site.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

APRIL 28, 2010

million followers on Twitter? Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. Consequently, look to your Facebook fans, or use of the new Facebook “like&# feature as a marker for Mass Influence. (It population.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. You can download it free below. Maybe you will also.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Chris Koch

JUNE 26, 2009

Buzz Marketing for Technology. Use Twitter for monitoring. Another way to monitor the online B2B marketing guild is through Twitter. Twitter is a fantastic tool for learning and sharing, as I explain in this post. But Twitter lets you start to build a professional relationship without getting in each other’s face.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Twitter is Ubiquitous Like Terrell Owens, Carrie Underwood, and Coke Zero, Twitter is almost universally on the radar of Americans.

Social Media 159

Social Media Media Stats Statistics 159

Buzz Marketing for Technology

OCTOBER 25, 2013

Now consider the fact that the Pew Hispanic Center found that 68 percent of Latino Internet users say they regularly use Facebook, Twitter and other social media, compared to just 58 percent of all U.S. Internet users. The result can make for a smoother transition between social and commerce, a low-friction journey toward purchase.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100

Hubspot

MAY 24, 2017

It's a win-win situation, as brands greatly benefit from the buzz. Everyone has their own opinions and experiences so this creates an unrivaled source of marketing expertise that makes the community extremely attractive for anyone looking to learn about sales/marketing. Think about companies like Uber, Airbnb, Facebook, and Alibaba.

User-Generated Content 77

User-Generated Content Marketing & Strategy Marketing Strategy Marketing Budget 77

Convince & Convert

FEBRUARY 5, 2010

A little too sterile, in my opinion. Just my opinion though… -Ralph [link] iFroggy Hey Jay, I voted for number 2, but I changed my mind. In my opinion, the more color the better! Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection.

Social Media 125

Social Media Advertising Agencies Paid Search Agency Media 125

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# It’s not hard, it’s complicated.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Buzz Marketing for Technology

DECEMBER 11, 2008

Do you start a Twitter account? In my opinion, Dan is also the hardest working guy in Social Media posting 10 times a week on his blog, publishing his own magazine and book as well as having a full time job as the social media expert for EMC! Do you launch your own Vlog? Or maybe some combination of all of the above.

Personalization 100

Personalization Brand Identity Branding Lead Scoring 100

Hubspot

NOVEMBER 8, 2019

The summer before my sophomore year in college, I was scrolling through Facebook when I saw my friend dump a bucket of ice water on herself. In fact, there's even a special section for offers on Facebook. For example, a video game store, Play N Trade, uses the Facebook offer section to promote a free year membership: Image Source.

Social Media 52

Social Media Campaigns Media Viral Marketing 52

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. I don’t believe Twitter and Facebook will always dominate. These services are in many ways would Twitter was originally, with another layer of loyalty and rewards built in. Facebook fan pages are email newsletters 2.0

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Convince & Convert

JUNE 24, 2010

So in my opinion it is more the live experience which will help to sell and share. Go onto Twitter and bitch about Dish Network. Next, go onto Twitter and bitch about AT&T. Do you ever see him talking about insurance on Twitter? Businesses on Twitter should just read some Harvey MacKay books. Be patient.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? I have stumbled and twittered this for my friends. I have stumbled and twittered this for my friends. I have stumbled and twittered this for my friends.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. If they are social media savvy, you can follow up via Twitter direct message. It’s in our DNA. Customer service?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

SEPTEMBER 21, 2010

I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Always Be Marketing Marketing is real-time now, and consumer opinion and search-engine results can change literally in seconds.

Conference 115

Conference Organization Paid Search Agency PR 115

Convince & Convert

MAY 11, 2010

Post it to your Facebook page. Talk it up on Facebook and the blog. It’s just more authentic and believable that way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Your LInkedin page. Your blog, naturally. Put it on YouTube of course.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137