Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? Time-Saving Tips for Content Marketing Results – Register to get the recording, handouts and a marketing road map. Share this on Facebook.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? In fact, BrandGlue estimates that as few as 1% of the status updates brands send on Facebook are seen by the fans of those brands. Very, very few. Social media connectivity is digital bumper stickering.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Writing on the Web

DECEMBER 13, 2010

(Which is why they are my clients … they need content and they need to publish on the web – blogs, e-newsletters, ebooks, etc.). Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Share this on Facebook.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. I’m repeating myself because it’s so crucial to your online marketing efforts. Share this on Facebook.

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

JUNE 28, 2010

Subscription to a newsletter, free or otherwise. Share this on Facebook. Post on Google Buzz. And the results speak for themselves in increased conversions, better results. 8 Reasons to Use a Sales Page: Sales of a product or informational product like a book. Registration for a class or workshop, virtual or otherwise.

Template 100

Template Ning Webcast Digg 100

Writing on the Web

DECEMBER 15, 2010

What are your online reading habits, blogs, websites, articles, videos, podcasts? Do you use social media like Facebook , Twitter or LinkedIn ? Subscribe to e-newsletter and blogs? Right now I’m not spending much time on LinkedIn or Facebook or Twitter, and I know I should. Share this on Facebook.

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

NOVEMBER 29, 2010

The more I think about this, this “rule of 3″ should also apply to other content you publish and communicate: newsletters, blogs, white papers, ebooks, etc. Share this on Facebook. Post on Google Buzz. Repeat at least 7 times, and you’ve got a message that will be remembered and associated with your name.

Digg 100

Digg Buzz Internet Marketing Blogger 100

Writing on the Web

JULY 2, 2010

Share this on Facebook. Post on Google Buzz. 7 Keys to Content Marketing on a Business Blog: Why a blog is not a newsletter. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks.

Personalization 100

Personalization Ning Business Digg 100

Parse.ly

SEPTEMBER 26, 2022

also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, shows conversions and attributions for actions, such as newsletter signups, subscriptions, registrations, lead captures, and ecommerce sales. Customer analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Writing on the Web

JULY 5, 2010

Then along came the Internet, blogs, Twitter and Facebook: Overnight, it seems, our online social lives and writing was pulled back into conversational mode. Share this on Facebook. Post on Google Buzz. Related posts: 4 Time-Saving Tips for Social Media Marketing. Blog this on Blogger. Add this link to Box.net.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Share this on Facebook.

Rules 100

Rules Content Digg Press 100

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Writing on the Web

FEBRUARY 26, 2011

Build a strong following on social networks and work hard to increase email sign-ups and newsletter subscribers. Share this on Facebook. Post on Google Buzz. Be aggressive about building your user base. Search is powerful but it’s not the only way to ensure visitors to your website. Solicit quality inbound links.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

JANUARY 11, 2011

So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Share this on Facebook. Post on Google Buzz. .&# The way to put facts into context is to transfer them through the use of story. A story is all about context. Well, shorter, for sure.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

SEPTEMBER 24, 2010

Publish a page or post or newsletter addressing every aspect of the problems your customers face. Share this on Facebook. Post on Google Buzz. How to publish using multi-media tools. How to optimize for search engines… The list could go on, and as you build a list of problems, think of it as a list of content ideas.

Content 100

Content Digg Custom Publishing Buzz 100

Webbiquity

FEBRUARY 2, 2011

Get the answers to these questions and more here in some of the best guides to content marketing of the past year. Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. 59% of marketers increased spending on content last year, while just 7% cut that area.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Writing on the Web

OCTOBER 7, 2010

How do you get them to stay and read your blog post, your web pages, your newsletter? Share this on Facebook. Post on Google Buzz. Related posts: Neuromarketing: This is your brain on advertising… The Brain Science of Online Persuasion. Online Persuasion: Seeing Through the Eyes of Your Customers.

Content Marketing 100

Content Marketing Content Digg Paid Search Agency 100

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Lee Odden at Online Marketing Blog (www.toprankblog.com) knocked out a laundry list of what not to do if you’re trying to pitch him. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Writing on the Web

NOVEMBER 4, 2010

Share this on Facebook. Post on Google Buzz. The Real Problem: What NOT to Write About… Blog or Newsletter? Tags: About Blogs Content Marketing Managing Your Ezine & Blog Tasks Online Marketing Teleclasses & Seminars. (Early Bird Special Expires Friday, November 5, midnight CT ).

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Convince & Convert

FEBRUARY 19, 2010

Then you dash to Facebook to see what’s going on there. All the while you’re feeling like you’re playing catch-up, that something awesome may have happened, and you missed it because you weren’t online. Note that NutshellMail is funded in part by FBFund, Facebook’s venture capital arm.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

MAY 13, 2010

Facebook Fan Pages are email newsletters with smaller pictures. Facebook is for people you used to know. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Writing on the Web

JULY 8, 2011

I recently read an e-newsletter that made a lot of sense to me, but then the writer started talking about his religious views. Share this on Facebook. Post on Google Buzz. Try either an informal or more formal survey from time to time. Make it easy for them to reply. Subsequently many of his readers unsubscribed.

Tips 100

Tips Digg Opinions Opt-out 100

Convince & Convert

AUGUST 24, 2010

“ The Black Art of Optimizing Facebook Wall Posts &# can be voted for here. Drive Results with Content Marketing &# can be voted for here. We’ll have Facebook page and other promotional stuff about the book online soon – including pre-ordering capabilities. “ Your Content Stinks!

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

JUNE 29, 2010

More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook)&# Jay- How does this play into our supposed need for curation? More people making stuff (100 million bloggers can’t be wrong) 2.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

JULY 27, 2010

Danny Brown) You Are Not The Story (Danny Brown) Tagged as: blogging , content creation , content marketing , content strategy , Convince and Convert , Guest Posts Did you enjoy this blog post?

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Hubspot

DECEMBER 22, 2013

7 Email Newsletters We Actually Like Getting in Our Inboxes. Crafting an email newsletter seems like a relatively painless process. Just grab a bunch of links to your content from the past month, paste them into an email, add a few images, and voilà : newsletter complete. Oh, right -- we have seven right here. Stay tuned!

Hubspot 28

Hubspot Organization Resources Copywriting 28

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost. Flowtown gives you the answer in seconds.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Writing on the Web

MAY 2, 2011

Throughout, there are offers to contact by phone, through social media, and his newsletter. Share this on Facebook. Post on Google Buzz. The subsequent pages have client stories and case studies which further bring to life the work and outcomes of Chip and his business. Blog this on Blogger. Share this on del.icio.us.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Convince & Convert

MAY 4, 2010

Or, paradoxically, they claim to embrace social media while forbidding their employees from being on Facebook or Twitter. While many organizations have got social media religion, there are many others still swimming against the stream. As you know better than I, we are in the early innings of social media.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Convince & Convert

JULY 20, 2010

It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging. Now, the rules are changing, and noteworthy, quality content is the future of online marketing success.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Convince & Convert

MARCH 25, 2010

Future Plans for Facebook For now, Facebook doesn’t allow outside access to Facebook fan page metrics, so that’s the one large hole in the Swix data set. Mr. Lake believe that access will be granted however, allowing his company to deliver a whole suite of new Facebook data points into the Swix system.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Parse.ly

APRIL 6, 2020

also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, shows conversions and attributions for actions, such as newsletter signups, subscriptions, registrations, lead captures, and ecommerce sales. Customer analytics tools.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Convince & Convert

JULY 26, 2010

The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. Someone searches for you, they’ll find your Twitter profile or Facebook brand page. This is another example of why you need accounts on these sites.

Social Media 115

Social Media SEO Marketing Websites PR 115