Optinmonster

NOVEMBER 3, 2021

Social media can be one of the best ways to connect with your audience and get your company in front of countless numbers of prospective customers. These types of posts can quickly spread beyond your direct social media followers, especially if you make sharing or tagging friends part of the entry rules.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Martech Advisor

DECEMBER 19, 2019

Considering the vast quantity of content created by B2B companies, this campaign idea helps you compartmentalize the content distribution process. million videos uploads on Facebook. While it may not be easy to execute a campaign of such scale for every brand, a simpler alternative to this is tag-a-friend posts.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Sprout Social

FEBRUARY 3, 2022

Here’s a quick rundown of some of the most common goals that drive companies to come up with campaigns: Boost brand awareness. Note that some marketing channels lend themselves to easy cross-promotion (think: Facebook, Instagram and Twitter). Create buzz with a contest or giveaway. mentions and @tags. Impressions.

Campaigns 134

Campaigns Planning Paid Search Agency Advertising Agencies 134

Sprout Social

JANUARY 19, 2022

And if you’re using Sprout, you can even create a tag to label every comment that comes in about your launch to pinpoint any increases in conversation and awareness around your product. Sprout’s Bot Builder is so easy to use, you can get a Facebook and Twitter bot up and running in minutes. Share of voice compared to competitors.

Social Media 132

Social Media Product Media Work Management 132

Buzz Marketing for Technology

AUGUST 11, 2010

Whether you’re on the Facebook home page, reading comments on a friends’ Walls, or playing your favorite Facebook game, you have probably noticed at least one advertisement running on the right hand side on the page. Share this on Facebook. These ads are available to anyone with an advertising budget, from $1 to $1 billion.

Facebook 100

Facebook Advertisements Advertising Digg 100

Scoop.it

MAY 4, 2023

For example, Brightech shows UGG on its product pages under the “Found in real life” section, where customers can add photos and tag the brand on social media. Share UGC on Social Media Platforms Social media is where all the buzz happens, so a considerable chunk of user-generated content can be found here. Source: Brightech 2.

User-Generated Content 93

User-Generated Content Traffic Generation Content 93

Buzz Marketing for Technology

MARCH 30, 2010

So do you have buyer personas at your company? How … Facebook! As you may be aware I co-wrote the book Facebook Marketing for Dummies (Wiley) and I am in the middle of working on Facebook Advertising for Dummies (Wiley) right now. And I stumbled upon this concept while working on a Facebook Ad campaign. Tweet This!

Buyer Personas 100

Buyer Personas Facebook Advertisements Advertising 100

Sharpspring

APRIL 20, 2021

If your company isn’t online, opportunities are clearly being missed. You can message your customers during every phase of a sale, from a company introduction to post-sale customer satisfaction. Facebook and Google Ads can facilitate retargeted ads for your product or service. Email marketing. Retargeted ads. Landing pages.

Paid Content 109

Paid Content Work Management Marketing Strategy Marketing & Strategy 109

SnapApp

MAY 11, 2012

gpraysman ), Buzz Marketer at? Your Facebook audience is, in general, not in a business mindset while browsing their Facebook feed, and prefer to see something lighter. The thought leadership needs to be SUPER relevant for it to catch a reader's eye if it's business or company-related--otherwise, it just drowns in the feed.

Facebook 48

Facebook Thought Leadership Business Viral Marketing 48

Scoop.it

SEPTEMBER 7, 2021

The key is using it in combination with social media marketing channels, such as Facebook and Twitter. If you look at the statistics, Facebook alone had approximately 2.85 And not just Facebook, in this day and age, it’s essential to let your presence known on every platform your subscribers are present online.

Social Media 76

Social Media Email Marketing Social Marketing Marketing Strategy 76

Buzz Marketing for Technology

MARCH 17, 2009

They are in the middle of a very costly redesign of their B2C website and I couldn't help but ask if they had plans to set up on Facebook as well. Right now, I have Facebook on the brain. As you may recall I am in the middle of writing a book called Facebook Marketing for Dummies (Wiley) due out at the end of the summer.

Facebook 100

Facebook Marketing Websites Paid Search Agency Social Networks 100

Content Standard

JULY 2, 2019

For starters, run a lead generation ad on Facebook to build your email list through integration with Zapier , honing in on your current social media followers. On the flip side of the brand loyalty coin, an email subscriber is more likely to want to follow you on Facebook, Twitter, and Instagram. Recommended for you.

Social Media 97

Social Media Email Marketing Social Marketing Paid Search Agency 97

Buzz Marketing for Technology

JULY 30, 2009

Many services started to pop up after that to create and host a social media news room for companies. But recently after writing Facebook Marketing for Dummies (due out in September by Wiley) it occurred to me why would I ever pay for that if I can create the same thing on Facebook for FREE! Think about it.

Facebook 100

Facebook RSS PR Social Media 100

Buzz Marketing for Technology

JUNE 23, 2009

One of the great things about the Facebook platform is that it provides you access to a large audience of over 200 Million people worldwide at a low cost. Have a Strong Presence A Facebook presence, like a website, is a fundamental tactic and should be on everyone’s list of must haves for social network marketing.

Facebook 100

Facebook Cost Per Thousand Cost Per Click Paid Search Agency 100

Sprout Social

OCTOBER 23, 2018

Companies tap into the $6.48 This will give you an insight into the kind of content that generates the most buzz among your audience. You’d be surprised how many companies searching for Instagram growth forget the “social” part of social media marketing. Engage with your audience.

Buy 111

Buy Tagging Peer-to-peer Eye-Tracking 111

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. It’s a Good Cross Between Facebook and LinkedIn. More and More People Are Using it.

Google 120

Google B2B Marketing B2B Case Study 120

Buzz Marketing for Technology

AUGUST 18, 2010

Seems as if more B2B Marketers are engaged in Social Media then B2C marketers (actually data point from the article – 81 % of B2B companies have accounts on social media sites compared to 67% of B2C) which leads me to think Social Media has gone mainstream in B2B. Share this on Facebook. Tweet This! Share this on Linkedin.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Sprout Social

AUGUST 11, 2020

However, the buzz behind sports in social media hasn’t gone away. Gathering fan feedback via polls or Q&A sessions on Instagram or Facebook Live. ”) tag, the team Twitter account posts firsthand video from the team’s manager to share with fans. ??????. The current state of social media in sports.

Social Media 131

Social Media Media Buzz Communities 131

Sharpspring

APRIL 20, 2021

If your company isn’t online, opportunities are clearly being missed. You can message your customers during every phase of a sale, from a company introduction to post-sale customer satisfaction. Facebook and Google Ads can facilitate retargeted ads for your product or service. Email marketing. Retargeted ads. Landing pages.

Paid Content 79

Paid Content Work Management Marketing Strategy Marketing & Strategy 79

Sprout Social

DECEMBER 6, 2023

HIPAA regulations also mandate healthcare companies carefully manage customer interactions on social media—which includes preventing patients from sharing PHI, and deleting it if they do. With Sprout’s Smart Inbox , you can use tagging and filtering to flag messages that contain PHI, and build workflows that delete those messages.

Social Media 100

Social Media Enterprise Management Work Management Marketing Management 100

Buzz Marketing for Technology

SEPTEMBER 8, 2009

Now factor in your Contact Center … They can’t go from super nice phone personas, then whitty Twitter/Facebook personas and then over to long detailed email personas. Some of this training will be generic to all companies and some will have to be very specific to each company. Tags: social media.

Companies 100

Companies Wiki Enterprise Management Social Media 100

Buzz Marketing for Technology

AUGUST 4, 2009

Every company today is headed for a Brave New World of eCommerce – and that is the world of Social Commerce. Almost a year ago, July 23rd 2008, Mark Zuckerberg launched Facebook Connect, which gives any website the power of a social network like Facebook right there on its own website. So what you say?

Account Based Marketing 100

Account Based Marketing ABM Social Marketing Social Networks 100

Go Beyond SEO

AUGUST 19, 2015

Build on the buzz around that for your social media. Promote it heavily with graphics of adorable puppies and dogs on Facebook, Twitter, Google+ and Pinterest to generate awareness and grab the attention of your fans. Ski Resort Picture Tag to Win – If you own a ski resort, winter is a big season for you (big surprise).

Planning 74

Planning Social Media Marketing Plans Social Marketing 74

Buzz Marketing for Technology

SEPTEMBER 22, 2010

I quickly asked my social network if it was worth it and I got a unanimous YES back from my Twitter and Facebook connections. It’s your most pure form of customer advocacy and lot easier and cheaper to save an existing customer than it is to do constant marketing campaigns to get new, ambivalent customer to sign up with your company!

Paid Search Agency 100

Paid Search Agency Social Networks Digg Buzz 100

Biznology

APRIL 8, 2014

Just for the record, tomorrow’s hash tag is #outreachmarketing and my personal Twitter handle is @chrisabraham — I hope to see you there. Content Marketing Public Relations Social Media Marketing Andy Theimer David Meerman Scott Facebook grouphigh Long Tail Microsoft PowerPoint pinterest Slideshare twitter YouTube'

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

APRIL 8, 2014

Just for the record, tomorrow’s hash tag is #outreachmarketing and my personal Twitter handle is @chrisabraham — I hope to see you there. Content Marketing Public Relations Social Media Marketing Andy Theimer David Meerman Scott Facebook grouphigh Long Tail Microsoft PowerPoint pinterest Slideshare twitter YouTube'

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Sprout Social

OCTOBER 16, 2018

Encouraging followers to tag themselves in photos not only serves as social proof but creates a steady stream of organic ads to seal the deal with skeptical customers. Through hashtags, such companies can create a powerful army of brand advocates to shout them out time and time again. Be sure to TAG us in your favorite memes, gorgeous!

Social Media 101

Social Media Media Tagging User-Generated Content 101

Sprout Social

MARCH 8, 2019

What’s got your industry buzzing? Reality check: there’s more to listening than just the “usual suspects” such as Facebook and Twitter. When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). What products are people digging?

Youtube 98

Youtube Eye-Tracking Ideal Customer Profiles Curation 98

Writing on the Web

JULY 9, 2010

Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. The company, Marchex Inc., Not everybody or every company has the resources to hire a third-party that monitors their online rep. For one thing, the company already owns dowjones.com , dowjones.net and dowjones.org.

Tips 100

Tips Ning BtoB Digg 100

Webbiquity

NOVEMBER 16, 2010

A common mistake in social media is that companies will dive right in, setting up a Twitter account or Facebook page and blasting out tweets and status updates about their latest company news and new product announcements—and then wonder why their Twitter following isn’t growing and there’s no interaction on their Facebook page.

Social Media 100

Social Media Media Digg PR 100

Webbiquity

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Share this on Facebook. Tweet This!

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Webbiquity

JULY 6, 2010

Small companies don’t bother with agency RFPs (nor should they) and even mid-sized companies use them less today than in the past. But if your company wants to use an RFP process to help in selecting a marketing agency, this post will help you craft one that meets your needs without driving the responding agencies crazy.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Leyl has more than 15 years experience driving high-impact communications programs for emerging technology companies.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Sharpspring

APRIL 20, 2021

If your company isn’t online, opportunities are clearly being missed. You can message your customers during every phase of a sale, from a company introduction to post-sale customer satisfaction. Facebook and Google Ads can facilitate retargeted ads for your product or service. Email marketing. Retargeted ads. Landing pages.

Paid Content 52

Paid Content Work Management Marketing Strategy Marketing & Strategy 52

B2B Marketing Traction

DECEMBER 22, 2010

Some SEO companies keep doing the same old tactics – and you’re expecting but not getting great results. You need to crank out content that your prospects will find of value and that puts your company, product and services at the top of the list for the searches your prospects are doing. Your Web Site Isn’t Sticky.

Online Marketing 100

Online Marketing Planning Buzz Paid Search Agency 100

Webbiquity

DECEMBER 28, 2010

On-page optimization (content, headings, meta tags). If a company has a quality Twitter following, its Twitter account is likely to appear in the top five results in branded searches. Share this on Facebook. Post on Google Buzz. Most still focus on the same basic areas: • Keyword research. • Links (external and internal).

SEO 100

SEO Enterprise Management Digg Press 100

Webbiquity

DECEMBER 1, 2010

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. Share this on Facebook. Post on Google Buzz. Subscribe to the comments for this post? Share this on del.icio.us. Share this on FriendFeed.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100