Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? Marketing Charts ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

MARCH 7, 2017

SEO is a critical component in most B2B marketers’ traffic acquisition initiatives. According to the “ 2017 State of B2B Digital Marketing ” report from DemandWave, 63 percent of B2B marketers surveyed indicated that organic search (and email) topped their lists as the leading channels for revenue growth.

Advertising Benchmark 120

Advertising Benchmark SEO Lead Scoring Lead Ranking 120

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Webbiquity

MAY 3, 2012

. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. 57% of Facebook users “like” a business because they want to receive special offers and promotions, according to Mashable.com. But what do these trends mean for today’s businesses?

Positioning 100

Positioning Business Mobile Marketing Stats 100

KoMarketing Associates

AUGUST 26, 2014

My contribution, “ 10 Measurement Tips for SEO Content ” (now live on MarketingProfs University) focuses on key reports and analysis designed to connect SEO-related content marketing efforts with business performance. Organic search engine traffic. Percentage of traffic from organic search.

Marketing Analytics Tools 120

Marketing Analytics Tools SEO Lead Scoring Lead Ranking 120

EMagine B2B Blog

JANUARY 24, 2014

PPC campaigns allow your company to instantly generate targeted traffic and quickly increase online visibility. The key to driving valuable traffic is to properly structure your account, implement an aggressive bid strategy, and continuously optimize your ads/keywords based on performance. Pay Per Click (PPC) Campaigning.

Work Management 40

Work Management Online Marketing Marketing Management CMS Development 40

KoMarketing Associates

DECEMBER 20, 2022

One of the main concerns many marketers have about this migration is how it will affect their conversion and goal tracking. In a past blog, we detailed GA4 conversion tracking for B2B marketers — from how GA4 defines a conversion (and how it differs from UA) to how to track key business conversions in the platform. Press Save.

Marketing Analytics Tools 217

Marketing Analytics Tools B2B Marketing B2B Paid Search Agency 217

Online Marketing Institute

JUNE 27, 2009

Recently Written 4 Popular Tools For AdSense Be an eBay Consultant- A New Way to Earn Money Online How To Make B2B Search Engine Marketing Better? Archives June 2009 May 2009 April 2009 March 2009 February 2009 January 2009 December 2008 Blogcatalog Jun 24 How To Make B2B Search Engine Marketing Better?

Search Engine Marketing 40

Search Engine Marketing Paid Search Agency Search Marketing Adsense 40

KoMarketing Associates

NOVEMBER 24, 2015

With the end of the year rapidly approaching, and 2016 planning underway, business owners are assessing where they are with respect to B2B search engine marketing goals and objectives. Provide thought leadership in support of business development initiatives. 5 Traffic-Driving B2B Blog Topic Ideas.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

KoMarketing Associates

MAY 5, 2014

The basics of a content marketing strategy revolve around when and where – what day and time to publish blogs and on which social networks to share them – to increase brand awareness and drive traffic. Kristen Ciccolini is a freelance writer and online marketing consultant. The how is just as important, too.

Social Networks 120

Social Networks Search Engine Marketing Network Marketing Social Media 120

KoMarketing Associates

DECEMBER 30, 2013

All of our clients and prospects know the importance content plays in our B2B online marketing initiatives. This goes for our company’s marketing tactics as well. Here is a look at some of our top performing columns, blog posts, and content marketing assets of the past year. Top B2B Online Marketing News.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

KoMarketing Associates

FEBRUARY 18, 2014

Many of the industry leaders I follow have conflicting opinions about what online marketing trends will take place in 2014. My not-so-bold prediction for 2014 is that content creation will continue to be one of the best ways to earn links and drive traffic to websites. Image Galleries. Change in the SEO industry is inevitable.

SEO 120

SEO Paid Search Agency B2B Companies 120

KoMarketing Associates

APRIL 11, 2013

Optify’s annual B2B Marketing Benchmark Report details the performance of the primary sources of traffic to B2B websites, extracted by analyzing over 62 million visits, 215 million pageviews and 350,000 leads from more than 600 small and medium-sized B2B websites. BtoB Research Defining the Modern Marketer. View the full report.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

KoMarketing Associates

MAY 21, 2013

When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. After all, the goal of any good SEO program is to drive qualified traffic from search engines, to your site in order to generate leads and sales.

Marketing Websites 120

Marketing Websites Sales Qualified Leads Ideal Customer Profiles Search Engine Marketing 120

KoMarketing Associates

AUGUST 29, 2013

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. Nearly 83% of those surveyed are spending as much (51%) or more (32%) on marketing in 2013. B2B Search Engine Marketing Blog'

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

KoMarketing Associates

JULY 28, 2015

While researching keywords for a client, I came across an excellent resource (from one of their competitors) that performed well in organic search for a particular keyword opportunity. Based on competitive SEO research from SEMRush, I’m pretty certain the site receives a fair amount of organic traffic for its position.

Conversion 120

Conversion Landing Pages Search Engine Marketing Click Rate 120

Hubspot

JULY 29, 2010

The following is a guest post by Peter Rastello, the founder of Inbound Market Link , an Inbound Marketing agency specializing in helping small and medium, B2B and B2C businesses to succeed on the internet. For this reason, it is critical that SMB marketers focus carefully. Free Download: 2010 Online Marketing Blueprint.

Small Business Marketing 28

Small Business Marketing Online Marketing Effectiveness SMB 28

KoMarketing Associates

OCTOBER 25, 2013

Link building campaigns are the #1 cause for search marketer balding in the U.S . B2B marketers enjoy link building campaigns not only because of the referral traffic and positive brand awareness generated, but also the ultimate gratification which accompanies acquiring a spectacular link.

Link Building 120

Link Building Ad Building B2B Trade Show 120

KoMarketing Associates

MARCH 13, 2014

Baidu is the world’s largest Chinese search engine and holds more than a 60% share in the Chinese search engine market. Worldwide, Baidu is the 5th largest destination online, in terms of traffic ranked relative to other sites, based on data from Alexa.com.

PPC 120

PPC Adwords Search Engine Marketing Work Management 120

B2B Marketing Insights - WE

MARCH 25, 2022

We will also provide tips on how to improve your website’s rank in Google search results and what to look for when hiring a B2B SEO agency. So if you’re looking to take your business to the next level, make sure to read this blog post! Drive organic traffic with B2B SEO services. Let’s take a look at a few of them to consider.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Circle Studio

NOVEMBER 24, 2020

Research from Cisco estimates that by 2022, online videos will make up more than 82% of all consumer internet traffic—15 times higher than it was in 2017. For SEO, marketers are shifting towards a true convergence of content strategy and both on-page and off-page SEO strategies. Marketing automation and email marketing.

Paid Content 193

Paid Content Planning Marketing AI Trends 193

Hubspot

MARCH 26, 2020

You realize you need new business and decide a base of interested contacts would be a great place to start. If you're trying to generate leads for your business, it doesn't make sense to employ the same lead generation strategies as companies that operate on a global scale.

Paid Content 97

Paid Content Lead Generation Budget Programs Lead Scoring 97

KoMarketing Associates

APRIL 24, 2014

Equally important is in leveraging social media communication to create relationships and connections to third party publishers, industry influencers, and potential business development opportunities. Mobile Marketing. 7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance. Use of relevant keywords and phrases.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

KoMarketing Associates

JUNE 13, 2013

With so many social media networks to choose from, it can be difficult to determine what’s really valuable to your business. Each platform poses unique opportunities for B2B marketers to create brand awareness, generate leads, interact with clients and perspectives, and gather valuable information about what’s happening in the industry.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Webbiquity

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Content Marketing. Search Engine Optimization (SEO ). Online Marketing.

Marketing Management 100

Marketing Management SEM Lead Ranking PR 100

KoMarketing Associates

JANUARY 9, 2014

Here are four SEO-centric reasons we link out to credible external sites: Provide awareness via link: Hopefully, because of either the traffic you send or the diligence of the site owner on the other end (of the link), they realize you linked to them and make it a point to evaluate your content and organization. The links did boost our SEO.

SEO 120

SEO Search Engine Marketing Ad Exchange Paid Search Agency 120

KoMarketing Associates

AUGUST 12, 2020

Structured snippets are a Google Ads extension that allows advertisers to highlight additional and relevant details about their business from a list of predefined categories. It can be used to weed out personal use by listing more business-focused policy types like commercial auto, worker’s compensation, or data breach insurance.

Paid Search Agency 156

Paid Search Agency Advertisements Advertising Ads 156

Hubspot

OCTOBER 5, 2010

In the marketing world, there are two groups: those who are using and advocating for the use of online marketing and social media strategies and those who are still using traditional marketing strategies. 7 Online Marketing Euphemisms to Help Sell Social Media.

Paid Content 28

Paid Content Online Marketing RSS PPC 28

KoMarketing Associates

DECEMBER 2, 2013

Status updates create greater visibility for content marketing assets produced. The SEO Takeaway is that the improved visibility should drive greater awareness and lead to referral traffic through inbound links and social media sharing. 7 Ways Marketers Can Benefit from Participating in LinkedIn Groups. Final Thoughts.

Linkedin 120

Linkedin SEO B2B Marketing Tactics 120

Sprout Social

JUNE 24, 2019

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. Koch Communications. Kirvin Doak Communications. Thin Pig Media. Hype Well Media.

Advertising Agencies 70

Advertising Agencies Paid Social Agency Paid Search Agency Ad Agencies 70

Outgrow

AUGUST 25, 2022

Online Marketing Tips That You Need in 2022. We can all agree that the past two pandemic years have taught us the importance of being online. The online space and its scope are only growing and becoming more widespread as time is passing. Online marketing is here and it is here to stay. Let’s dive right in.

Paid Content 52

Paid Content Online Marketing Tips Webinar Metrics 52

Atomic Reach

MARCH 18, 2019

What is more, the research by Disruptive Advertising suggests that 76% of people who search something nearby with the help of their phone will visit the business within the next few days. While conducting their search, about half of users cannot differentiate between PPC links and organic links in search engines.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Webbiquity

MAY 27, 2015

By creating your own news, you gain an opportunity to earn greater PR for your organization as well as win over higher traffic and more inbound links. Introduction to people-based marketing. Essentially, PPC harnesses the power that email and social media marketers have had in their arsenal for a while now.

Viral Marketing 100

Viral Marketing PPC PR Content 100

KoMarketing Associates

MAY 15, 2014

I soon realized all the journalism skills I had acquired in college could be applied to the SEO-side of marketing. In other words, I had an opportunity, along with my colleagues, to put my skills to good use and bring a news-room feel to B2B online marketing. Finally, draft a news story (make sure it’s relevant!)

Process 120

Process B2B Guidelines Paid Search Agency 120

KoMarketing Associates

NOVEMBER 14, 2012

KoMarketing’s Director of Online Marketing Casie Gillette will be participating in a free webinar Thursday, November 29th at 2pm EST. The webinar, featuring five industry thought leaders, will discuss SEO predictions for 2013. Ongoing changes in the SEO world will open new avenues for ROI-driven traffic if you know where to look.

Webinar Metrics 120

Webinar Metrics SEO Trends PPC 120

Launch Marketing

NOVEMBER 21, 2018

To learn more, follow this link to download your own copy of the white paper and get various digital marketing best practices. Consider the following questions as you plan your PPC campaigns: Do you want to run campaigns to raise brand awareness, drive web traffic or generate new leads?

Paid Content 54

Paid Content PPC Cost per Lead Paid Search Agency 54

Webbiquity

SEPTEMBER 30, 2014

Search engine marketing (SEM) accounts for roughly three out of every eight dollars spent on digital advertising , with Google alone commanding 31% of the market. So how can search engine marketers maximize their click-through rate (CTR) and conversions from paid search? by WordStream.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Adwords PPC 100