Webbiquity

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Social Media 100

Social Media Media Digg Webinar Metrics 100

Webbiquity

FEBRUARY 18, 2011

Any business that primarily relies on customers within it’s local geographic area—which includes not just restaurants and dentists but also some types of b2b vendors, such as IT services and of course marketing and PR firms—needs to understand the ins and outs of local search engine optimization (SEO).

SEO 100

SEO Digg Consulting Social Networks 100

Webbiquity

NOVEMBER 8, 2010

Nominations can be submitted in 10 categories: • National / International B2B Manufacturer (includes software developers). B2B Small to Mid-Sized Businesses (B2B SMB). • Business Schools. • B2B Business Journalists. • Post on Google Buzz. National / International B2B Services. • B2B Organizations. B2B Twitter App.

Twitter 100

Twitter Digg SMB B2B 100

Webbiquity

JUNE 23, 2010

While most businesses today have websites, the majority still don’t have blogs. While blogging isn’t right for every business, it does offer compelling benefits. Here are six key differences between business blogs and websites. Here are six key differences between business blogs and websites.

Enterprise Management 100

Enterprise Management Marketing Websites Marketing Management Tools 100

Webbiquity

JANUARY 21, 2011

Most people hate the idea of “selling&# themselves, whether a job seeker vying for a new corporate role or an independent consultant looking to develop business for his or her services. Unfortunately, to be kept profitably busy, some selling is necessary. Repeat business and referrals were the rule of the day.

Work Management 100

Work Management Marketing Management Consulting Digg 100

Webbiquity

MAY 4, 2010

Include the URL on business cards, brochures, your corporate PowerPoint template, trade show booth signage, etc. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. A SWOT analysis is one helpful tool to develop killer topics for blog posts. Publicize the blog through offline channels. Use Twitter.

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

FEBRUARY 7, 2010

Time-of-day and days-of-week display—running a campaign 24/7 will require a higher budget than a business-hours-only campaign. Both Google and Yahoo frown on the use of shorthand (such as “GR8” for “great”), excessive punctuation (FREE!!!) Develop your landing pages. It’s amazing how many Google and Yahoo ads (still!)

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Webbiquity

AUGUST 18, 2010

Well, SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers by Jill Konrath is that kind of book. As Jill notes in the book’s introduction, today’s buyers are crazy busy. Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us.

Lead Ranking 100

Lead Ranking Marketing Proposals Digg B2B Sales 100

Webbiquity

JULY 28, 2010

While many types of marketing and PR pros will find value in the book, it is aimed primarily at mid-level marketers (entry-level staff will lack the business acumen to pull this off, while senior executives will delegate it) at midsize to large organizations, possibly in b2b but more likely in the b2c space. One million websites.

Social Media 100

Social Media Social Marketing Planning Media 100

Webbiquity

JANUARY 12, 2011

5 successful marketers reveal their favorite public relations tools by Matt About Business. Google Launches Blog Finder for Any Topic by ReadWriteWeb. Marshall Kirkpatrick dives into Google’s expanded blog search capabilities and concludes “The search results in this new search by blog feature look pretty good to me. .&#

PR 100

PR Tools Tips Blogger 100

Webbiquity

FEBRUARY 2, 2011

What different types of content should you develop for different types of buyers and the various stages of the buying process? Brittany Brouse defines the characteristics and key purposes of five types of white papers, including the business benefits white paper, the technology benefits white paper, and the product comparison white paper.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Webbiquity

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. While offshoring works well for tasks like IT consulting services and software application development, it tends to be less efficacious for market-facing activities.

Social Media 100

Social Media Social Marketing Media Rules 100

Webbiquity

JUNE 25, 2010

The same skills you use to get to the root of your clients’ problems and develop solutions to help them meet their goals are the ones you can use to uncover prospects’ needs and propose winning solutions. This report will give you a proven process you can use to start bringing in more new business now. Post on Google Buzz.

Consulting 100

Consulting Allocation Digg Cold Calling 100

Webbiquity

MAY 30, 2010

Ten Reasons NOT to Use Social Media by Sanera People Development Company. 20 Funny, Clueless, Weird, And Existential Google Keyword Searches by MediaPost Search Insider. Six Business Lessons from the North Pole by The Communicator. Review of webmarketcentral.blogspot.com by Global Business Blog Reviews.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Webbiquity

FEBRUARY 1, 2010

Why Many Businesses Still Fear Social Media by The Marketing Mélange. Facebook for Business SuperGuide by Interactive Insights Group. New e-Book: “GOING SOCIAL…&# Developing a Social Media Program for Your Business, Your brand or Your Clients by CVMonologues. Google Wave: The Next Social Media King?

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Webbiquity

FEBRUARY 28, 2011

of the Navy, Office of Information at U.S. Honigman – Social Media Manager at Sears Holdings Corporation.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Webbiquity

NOVEMBER 21, 2011

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. Determining a set of baseline categories up front also helps in developing an editorial calendar. Digg, Facebook, LinkedIn), even create an e-commerce store.

Business Blogging 100

Business Blogging CMS Development Work Management Marketing Management 100

Webbiquity

JANUARY 8, 2010

Instead of saying “We’re the leading producer of widgets…” or some other such self-promoting statement, demonstrate your leadership by writing about the many creative uses of widgets, what to look for in a widget, recent developments in the widget field, or whatever. Keep your posts related to your business and industry.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Webbiquity

JULY 12, 2010

Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place. Yet developing such a strategy can be challenging; where does one start? Just as these questions are critical to solid journalism, so they can be invaluable to social media strategy development.

Social Media 100

Social Media Media B2B Thought Leadership Marketing & Strategy 100

Webbiquity

FEBRUARY 18, 2010

Google is constantly changing and upgrading its AdWords tools; which recent enhancements are most important to understand and take advantage of? Get the answers to these questions and many others here in more of the best articles and blog posts from last year on Google AdWords search engine marketing. by Search Engine Land.

Adwords 100

Adwords Tactics Tips CTR 100

Webbiquity

SEPTEMBER 3, 2013

Powered by legions of fans and armies of developers, WordPress has evolved from a humble blogging platform to a flexible, robust and ubiquitous CMS. The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013 by Maximize Social Business. Just like Mashable!”)

CMS Development 100

CMS Development Tips Digg Work Management 100

Webbiquity

MARCH 3, 2011

Google Instant Previews Makes Site Design A Priority by MediaPost Online Media Daily. Abhishek Bhardwaj discusses “key aspects & techniques that a web developer/designer must follow to have a clean & professional looking mobile version of any website,&# with sections on layout, coding and tools. Post on Google Buzz.

CMS Development 100

CMS Development Design Marketing Websites Industry CMS 100

Webbiquity

JANUARY 5, 2011

Baby Got Backlinks – Google Don’t Want None Unless You’ve Got Backlinks Hun by Creative Marketing Channel. ** 5 Stars. SEO Pro Tip: Use Google Blogs to Find Fresh, Relevant Blog Posts for Link-Building by ZDNet SEO Whistleblower. 10 tips for developing a better Internal Link Architecture by Web SEO Analytics. Related Post.

Link Building 100

Link Building Linkbait SEO Ad Building 100

Webbiquity

JULY 14, 2010

Raiding Your Competitor’s Backlinks by Internet Marketing for Business Owners. Google’s Recommendations for Organic Linkbuilding by 10 Golden Rules Internet Marketing Strategy Blog. Case Study: I Listened to Google and I Failed by Graywolf’s SEO Blog. Post on Google Buzz. Is great content really all you need?

Link Building 100

Link Building SEO Ad Building Tools 100

Webbiquity

DECEMBER 13, 2010

A technical audience is different from a business one. Develop content that shows (in a not-too-self-promotional manner) you know how to solve them. Customer want to know about new developments at your firm, new uses for your products, and successes other customers have achieved. Post on Google Buzz. Share this on Bebo.

Social Media 100

Social Media Social Marketing Media Digg 100

Webbiquity

JANUARY 10, 2010

How can you get the most of out of Google’s free webmaster tools to improve rankings? For example, one website shows up at #2 on Google for “business services management,&# but at #23 for business service management. SEO Basics: 6 Tips for Google Webmaster Tools by TopRank Online Marketing Blog.

SEO 100

SEO Tips Best Practices PageRank 100

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. 71% of business users now say Twitter is a useful tool, up from 59% a year ago. So what are the best ways to use Twitter for business?

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

NOVEMBER 10, 2010

Key point #2: To be successful with social media, you need to change the way you do business. But I also spend 100% of my time on SEO, 100% on developing new content, 100% on lead generation, 100% on branding…it’s all one activity, not disconnected efforts.&#. Post on Google Buzz. Share this on Bebo.

Social Media 100

Social Media Media Telemarketing Banner Ads 100

Webbiquity

AUGUST 30, 2010

Okay, so you understand the benefits of business blogs , and you’re ready to make the commitment to developing and maintaining a blog for the long haul. This option should never be used for a corporate or business blog. The next question is: where should I put the blog? However, this approach has its own drawbacks.

CMS Development 100

CMS Development Enterprise Management Marketing Websites Domain 100

Webbiquity

JANUARY 10, 2011

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. So how does a marketer capitalize on this unruly and ever-changing platform to drive business results? People are busy. It’s hard to overstate the impact of Facebook.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Webbiquity

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. A distasteful trend has developed among newer Twitter users. Best of 2010: 14 Ways Every Business Should Be Using Twitter by Inkling Media.

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

FEBRUARY 7, 2011

500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

AUGUST 2, 2010

This report highlights five tips, 15 examples of winning b2b Facebook pages, and eight additional resources on using Facebook for business. Don’t create a business Facebook page without checking out this report. Sherpa’s reporters spend much of their time scouring the business world for marketing case studies.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Webbiquity

JANUARY 17, 2011

How do social media marketing strategies in small businesses differ from those in larger enterprises? More than 700,000 local businesses have active Pages on Facebook. Still don’t think social media is important for marketing your business? 75% of small businesses in the U.S. Twitter has the fifth oldest.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

JANUARY 26, 2011

How does the introduction of Google Instant change SEO tactics? Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. 1 on Google by iMediaConnection. ** 5 Stars. The dangers of ranking No.

SEO 100

SEO Resources Tips Best Practices 100

Webbiquity

AUGUST 16, 2010

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

FEBRUARY 14, 2011

Edward Brice pretty much nailed the significant b2b marketing developments for 2010 (e.g. 3 must-have marketing tools for small businesses by iMedia Connection. Bob Apollo suggests a three-phase plan to re-architect the sales and marketing process to better reflect today’s business buying process. You decide.

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100