Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

JUNE 29, 2010

How has your business been affected by the Web? Both the quantity and quality of my business are vastly improved in terms of marketing ease, deliverability and profits. “I’ve got a local business, I use Yellow Pages.&#. There are those who started a blog because they heard that would bring in business.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

FEBRUARY 7, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You must husband them for the crucial tasks of operating your core business.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

FEBRUARY 14, 2011

Why is content marketing and persuasion so difficult, and what can you do to set people on fire? When it comes to writing content for a business blog , most professionals start from their point of view. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Of course, who wouldn’t?

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. But maybe I’m being too business-focused. Add this to Google Bookmarks.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

SEPTEMBER 9, 2010

You can sign up for Google Ads and Adbrite , which are two of the most well-known. The best thing about Google Ads and Adbrite is that you don’t have to have lots of readers to put their ads on your site. And if you have a specialist or local blog, remember you can approach relevant businesses directly and ask them to advertise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Hubspot

OCTOBER 22, 2019

Digg is a news aggregator site that features articles in science, technology, and current events. You can also publish your own articles on Digg to share with the community. Additionally, Digg curates content by top stories, so you can see what’s trending online. works with businesses. Price: Free.

Digg 81

Digg Curation Ideal Customer Profiles Advertising Mediums 81

Webbiquity

MAY 30, 2010

20 Funny, Clueless, Weird, And Existential Google Keyword Searches by MediaPost Search Insider. Six Business Lessons from the North Pole by The Communicator. Review of webmarketcentral.blogspot.com by Global Business Blog Reviews. This showed up in my Google Alerts one day; a two-paragraph review of my old blog.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Writing on the Web

SEPTEMBER 7, 2010

Will your business fall in the water if you don’t? You should only attend the “events&# that make sense for you and your business. Nothing is more frustrating than spending your efforts pursuing a particular marketing strategy only to find that it generates ZERO results. You HAVE to be on Twitter.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Writing on the Web

NOVEMBER 22, 2010

What additional steps should smart content marketers take to get results from blogging? Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Build a Product Funnel on Your Blog through Content Marketing. Blog this on Blogger. Subscribe to the comments for this post? Share this on Facebook.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Webbiquity

AUGUST 5, 2010

100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. How to Never Run Out of Blog Topics to Write About by Internet Marketing for Business Owners. Ten Must Read Tips to Start a Small Business Blog by TopRank Online Marketing Blog. On LinkedIn, you want to be all about business.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Social Media 100

Social Media Media Digg Webinar Metrics 100

Writing on the Web

AUGUST 23, 2010

If you’re a busy professional, you know how hard it is to run your business and provide quality services to clients, and have enough time to take care of your online marketing and publishing tasks. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Share this on Plaxo.

Digg 100

Digg Marketing Management Buzz Blogger 100

Webbiquity

FEBRUARY 4, 2011

One of the great advantages of online marketing is that it’s measurable to far greater degree of precision and richness than older media like broadcast and print. How do you filter out that noise and focus on the measures that provide real guidance for improving online business results?

Analytics 100

Analytics Marketing Analytics Tools Digg Best Practices 100

KoMarketing Associates

JANUARY 22, 2015

That number swells to 93% if we only classify content marketing as “creation and distribution” and not a more formal business discipline, as detailed in CMI’s 2015 B2B Content Marketing Report. We use a combination of resources for enabling our content marketing schedule internally and across client programs.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Writing on the Web

NOVEMBER 1, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Here’s a program I did with Joan Stewart about Time-Saving Tips for Smart Blogging. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

NOVEMBER 16, 2010

In the column, Ottenberg explains that while digital media is a crucial part of her business, she is frustrated by the doom and gloom surrounding the magazine industry. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Stay tuned for my Brain Shark recording of my presentation in the next week.

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

AUGUST 3, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Content Marketing Ideas: Rethinking Blogging. Blog Content: Are you personal… or all business? As Malcom Gladwell l writes, people make up their minds in the blink of an eye… Blog this on Blogger. Share this on del.icio.us.

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

NOVEMBER 2, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Tags: Content Marketing Online Marketing blog marketing blog traffic business blogging content marketing with blogs search engine savvy SEO web traffic search traffic. Blog this on Blogger. Share this on Plaxo.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

JUNE 16, 2010

Online Surveys & Market Research. Do you use Wordpress for your business website? My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. I use it as a traditional website for my business, with product pages, etc. Post on Google Buzz.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

JULY 9, 2010

Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. Thanks to the worldwide web — which sometimes feels as vast as a universe-wide web — monitoring your online reputation demands serious attention. Add this to Google Bookmarks.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

MARCH 24, 2011

Click here to watch the 1 minute video… I’m in Orlando, Florida this week at the studios of iMotion Video , to film a professional video commercial for my business. Content marketing with videos is essential if you want to get online marketing results. Add this to Google Bookmarks. Post on Google Buzz.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

Writing on the Web

SEPTEMBER 3, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. The Brain Science of Online Persuasion. Content Marketing with Emotions: Write with Feeling. Then get back to me and let me know. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Digg 100

Digg Trigger Marketing Content Buzz 100

Writing on the Web

DECEMBER 13, 2010

Many small business owners and entrepreneurs including many of my clients love getting the chance to get up and speak. Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Add this to Google Bookmarks. Post on Google Buzz.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

JULY 8, 2010

Based on what I hear from clients and colleagues, I’m going to speculate some of the reasons this may be so: Web marketing is complicated: Although tools (blogs, sales pages, shopping carts, audio and video, email marketing) have become more user-friendly in the last few years, there’s a lot more to do (social sites).

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

APRIL 18, 2011

You have to find what works for you in your business, with your target audience. But if you’re a busy professional, unless you have staff, you don’t have time for everything. Time-Saving Tips for Content Marketing Results – Register to get the recording, handouts and a marketing road map.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Webbiquity

JUNE 8, 2010

Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. Utilizing social media as part of your overall marketing strategy and understanding where it fits in your marketing mix are critical to effectively leveraging your participation and time. Tweet This!

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Writing on the Web

JUNE 23, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Email this via Hotmail. Share this on LinkedIn.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

SEPTEMBER 6, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Small Business SEO Copywriting Training with Heather Lloyd-Martin. Blog Marketing: How Readers Find Your Business. Smart, because the search engines like it better, and your content will also read better. Blog this on Blogger.

Blogger 100

Blogger SEO Copywriting Digg 100

Writing on the Web

AUGUST 2, 2010

What has brain science taught us about how people are persuaded to take action online ? And, how can we use that wisdom when writing content that serves to market ourselves and our businesses? I believe this is important stuff for any professional who wants an effective online presence. Add this to Google Bookmarks.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

SEPTEMBER 28, 2010

Here’s a key element for writing content that inspires clients to take action: What does your business believe in? More importantly, as an important part of your business, what do you believe is most important for your clients? This question makes sense because people don’t buy from companies, they do business with people.

Content Marketing 100

Content Marketing Digg Content Trigger Marketing 100

Writing on the Web

NOVEMBER 9, 2010

What can we learn from brain science about how to market to men? 79% of men are alienated and barely able to recognize themselves in the ads portraying their gender (Business Week, 2006). Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Blog this on Blogger. Share this on del.icio.us.

Content Marketing 100

Content Marketing Digg Paid Search Agency Content 100

Writing on the Web

JULY 13, 2010

What are the three biggest challenges to marketing your business? I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m How do I get them to know me , like me, and trust me to do business with? Post on Google Buzz.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

APRIL 16, 2011

It’s all fine and dandy to spend time, money and energy upgrading, re-designing, and adding content so that you have an automatic lead generating system online, but if your output is more than your incoming business results, it’s all just silly, isn’t it? ET: Time Saving Tips for Content Marketing Results.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

SEPTEMBER 2, 2010

It keeps me on my toes with reading Harvard Business Review and the best business books around. In between, there are two articles a month to be created for ContentforCoachesandConsultants.com for my loyal subscribers, all busy executive coaches and consultants. Add this to Google Bookmarks. Post on Google Buzz.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

NOVEMBER 3, 2010

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Tags: Content Marketing Online Marketing blog marketing business blogging content marketing with blogs Scribe SEO search engine savvy SEO web traffic search traffic. Blog this on Blogger. Email this via Gmail.

Search Marketing 100

Search Marketing Optimization Content Marketing Blogger 100