Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. I keep these checked to avoid any duplicate content issues.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

The Point

JULY 30, 2020

Every blog post should have a prominent link to subscribe via email and/or social media channels (ex: LinkedIn). This is one of the most effective ways to convert organic blog traffic to sales leads that you can then nurture over time. 5 Easy Ways to Have Your Corporate Blog Drive Measurable Demand Click To Tweet.

Demand 221

Demand Lead Scoring Lead Ranking Marketing Budget 221

Marketing Insider Group

FEBRUARY 23, 2021

Present the problem or challenge the client is facing. Use smart content to present personalized case reports to visitors based on their needs. Add to Your Blog. Another place you can repurpose case study content is on your business blog. LinkedIn is a great channel to utilize. Source: Wyzowl.

Case Studies 280

Case Studies Case Study Studies Top of Funnel 280

Webbiquity

AUGUST 22, 2017

Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience. Once you have great content, you can amplify it across social networks like Facebook Twitter, Pinterest, and LinkedIn.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Hubspot

MAY 7, 2015

Over the past year, you've probably noticed something a little different about your LinkedIn notifications. LinkedIn announced in February 2014 that they'd be opening up their publishing platform to the public. The audience, the tone, and the overall "lay of the land" are unique to those of LinkedIn. Keep your writing focused.

Linkedin 28

Linkedin Click Rate Pricing Price 28

Adobe Experience Cloud Blog

DECEMBER 6, 2009

We hope to present the facts and analysis and let the reader decide for himself. What motivated you to create the blog and what obstacles did you face when trying to create it? The blog is the brainchild of Chip Terry, VP of Enterprise Solutions at ZoomInfo. social selling.

Business Blogging 48

Business Blogging Zoominfo B to B Enterprise Management 48

Webbiquity

APRIL 10, 2018

The research and observations presented here may not answer all of those questions, but provide a good start and a solid foundation. LinkedIn Pulse ). 12: Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts). #13: 13: 19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing. #14:

Marketing AI 248

Marketing AI Enterprise Management Stats Marketing Management 248

Writing on the Web

NOVEMBER 1, 2010

I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. It’s published on a neat tool called Brain Shark : you make a power point presentation, then record the notes over the phone. Share this on LinkedIn.

Tips 100

Tips Digg Social Media Buzz 100

KoMarketing Associates

DECEMBER 27, 2012

21 Business Blogging Tips from the Pros - Cindy King, Social Media Examiner. You can see more of the posts, articles, and information Casie likes on Twitter , LinkedIn , and Google+ and read her blog posts here. Make better decisions in AdWords with your Google Analytics data - Dan Friedman, The Google AdWords Blog.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

Hubspot

JULY 23, 2010

Lists – People like to read posts with a nice, simple presentation of information. Have the icons display alongside your blog posts. Then be sure to use LinkedIn etc. View this document on Slideshare and click download at the top of the document to get a copy of this checklist for your business. Blog Checklist.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Webbiquity

SEPTEMBER 20, 2010

But one recent comment presented a quandary. In one of my best-of articles, I noted that I found a particular blog post interesting and linked to it. Share this on LinkedIn. Tags: Business Blogging approving blog comments blog blog commenting blog comments blogging. Tweet This!

Digg 100

Digg Blogger Buzz Opinions 100

Webbiquity

JUNE 25, 2012

Blogging: for any new business blog, traffic typically starts out modest but grows over time. One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. Like a blog, each social media account is an appreciating asset.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Writing on the Web

JULY 2, 2010

But I won’t because it’s unprofessional to just complain, rant or whine without presenting a clear “reason why&# these stories benefit you, the readers. I’m reading 2-3 business books that are terrific, and I saw two really funny movies and a great match at Wimbledon. Share this on LinkedIn.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

NOVEMBER 16, 2010

Stay tuned for my Brain Shark recording of my presentation in the next week. Blog this on Blogger. Share this on LinkedIn. Online Marketing Online Persuasion Attracting Clients blog content brain science business blogging neuromarketing Writing for the Web. Subscribe to the comments for this post?

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

SEPTEMBER 27, 2010

It describes their past, present and future in a way that leads inevitably to your solution. My “world view&# on this blog has always been that if you use a blog to get found, get known and get clients for your business, you need to create quality content that markets, that works to get readers to respond to you.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

PureB2B

NOVEMBER 13, 2017

Social media is one of the fastest growing marketing channels for B2B businesses. LinkedIn is the top social network for B2B companies, where 44% of marketers get qualified leads. It’s extremely rare to find a credible, reputable business nowadays that doesn’t implement some form of content marketing. . #3 Social Media.

Lead Generation 86

Lead Generation Sales Qualified Leads Advertising Channels Word of Mouth 86

PureB2B

AUGUST 28, 2018

You can see on their website how they present their brand, what their products and services are, who makes up their core team, and more. Business Blog. Check out the topics they talk about on their blog. Find your sales lead on LinkedIn to get to know them on a professional level. Other Social Media Platforms.

Research 96

Research Sales Qualified Leads Marketing Automation Services Work Management 96

Writing on the Web

JUNE 23, 2010

There are a few drawbacks to using WP, if you are using it for product pages, affiliate product landing pages or email squeeze pages: There are too many distractions when headers, navigation menus, and sidebars are present…and you want these elements on most of the pages of your site – just NOT your landing pages! Share this on LinkedIn.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

AUGUST 2, 2010

It has significance for you if you’re trying to create content for your own business. Business persuasion skills, whether for presentations in person or for web pages online, have always centered on problem solving using rationality and logic. Share this on LinkedIn. Share this on Facebook. Share this on FriendFeed.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

PureB2B

NOVEMBER 13, 2017

Social media is one of the fastest growing marketing channels for B2B businesses. LinkedIn is the top social network for B2B companies, where 44% of marketers get qualified leads. It’s extremely rare to find a credible, reputable business nowadays that doesn’t implement some form of content marketing. . #3 Social Media.

Lead Generation 62

Lead Generation Sales Qualified Leads Webinar Metrics Word of Mouth 62

Convince & Convert

APRIL 24, 2012

Stanford Smith obsesses about how to get small business blogs noticed and promoted at Pushing Social , except when he’s chasing large mouth bass! We’ve discussed the benefits of social business. You can expand the reach of your reports by turning them into presentations for SlideShare and creating a simple video for YouTube.

Content Marketing 132

Content Marketing Planning Paid Search Agency Case Study 132

PureB2B

AUGUST 28, 2018

You can see on their website how they present their brand, what their products and services are, who makes up their core team, and more. Business Blog. Check out the topics they talk about on their blog. Find your sales lead on LinkedIn to get to know them on a professional level. Other Social Media Platforms.

Research 62

Research Sales Qualified Leads Marketing Automation Services Work Management 62

Hubspot

JUNE 16, 2020

For example, 30 million companies are on LinkedIn — if your blog's purpose is to increase brand awareness among other businesses, promoting your content on LinkedIn is a good place to start. Maybe you have a backlog of old content on your blog. Repurpose and update old, applicable content.

Enterprise Management 95

Enterprise Management CMS Development Marketing Automation Services Marketing Management 95

LEADership

JANUARY 7, 2014

Below are 3 fundamental steps to use your B2B blog and present your organization as a thought leader in the industry: 1. It’s all very well to profess that your blog aims to lead and inspire. Your business blog must incorporate these essentials; and it is not difficult to do so today. Define value creation.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Peer-to-peer B2B 40

Webbiquity

FEBRUARY 10, 2011

Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Share this on LinkedIn. 35+ Most Essential WordPress Tricks and Hacks by Artatm. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

DECEMBER 8, 2010

I can blog about business blogging and content marketing. I love writing about all things blogging and marketing online.That’s what I do here on this blog, WritingontheWeb.com. Sunday I’m presenting on The Aging Brain at the local Lake Chapala Society. Share this on LinkedIn.

Work Management 100

Work Management Marketing Management Digg Thought Leadership 100

Industrial Marketing Today

APRIL 28, 2010

I found a very helpful presentation on blogging styles by Rohit Bhargava , a founding member of the pioneering 360 Digital Influence team at Ogilvy and author of the award winning new marketing book, Personality Not Included. It is definitely worth watching and it may just inspire you to find your own blogging style.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Industrial Marketing Today

JUNE 24, 2010

It is a joint presentation by Omniture, an Adobe company, and ExactTarget on the best practices of Email and Social Engagement. P.S. Just as I was wrapping up this post, I received an email from Omniture with the subject line, “Will Social Media Replace Email?”

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Industrial Marketing Today

APRIL 20, 2010

They have compiled over 50 marketing charts and graphs based on analysis of their 2,500 business customers. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

Social Media 60

Social Media Social Marketing B2B Marketing Web 2.0 60

Hubspot

MAY 24, 2012

In addition to information on inbound marketing, SEO, blogging, and social media, the 2012 edition of this presentation also includes data on email, Pinterest , Google+ and mobile marketing. 9) Social media & blogging generate real customers. 12) LinkedIn drives the most customers for B2B organizations.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Industrial Marketing Today

MAY 5, 2010

That’s when you can provide more in-depth information and the specifics of your solution, provide answers to their questions and transform them into evangelists for your message for them to present to final decision makers and/or other internal stakeholders that you may not have access to.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. It's for a friend," she said. Sure it was.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Industrial Marketing Today

JUNE 15, 2010

We converted several of their PowerPoint files into online Flash presentations to highlight the primary benefits and features of their software suite. The client’s engineering team created Flash demos of their software, which we incorporated into the new site.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Hubspot

AUGUST 28, 2012

Others may prefer LinkedIn. For instance, you may not be targeting the same types of people in your LinkedIn group as you are on your Facebook page , but both types of people may be interested in attending your event, and it's worth the effort to craft different messages to appeal to each group's needs and interests.

Social Media 28

Social Media Media Linkedin Buzz 28

Buzz Marketing for Technology

JULY 22, 2008

What this chart says is that: Our social value to others is a function of (a) the extent of our knowledge, our thinking competency (critical, creative and imaginative), and our communication skills (conversation, presentation and demonstration), and (b) our ability to integrate these three things. well, as teachers, painters, presenters etc.)

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100