Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 266

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 266

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Hubspot

DECEMBER 29, 2011

To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?) Is blogging really effective? Tweet This Stat! ). Tweet This Stat! ). Tweet This Stat! ).

Business Blogging 28

Business Blogging Stats Business Inbound Marketing 28

Hubspot

MAY 24, 2012

As you know, we at HubSpot are crazy about data-driven marketing. So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers. 5) More web pages mean more leads.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Hubspot

MAY 20, 2013

Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 86 Revealing Charts From the 2013 State of Inbound Marketing Report from HubSpot All-in-one Marketing Software. Tweet This Stat. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. That's a pretty compelling stat, right? the options are numerous. the how-to post.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Webbiquity

MARCH 27, 2018

It remains possibly the best network for sharing breaking news, and is among the leading of traffic for many B2B blogs. Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan. Eight Instagram Marketing Stats. DrumUp Blog ).

Stats 243

Stats Twitter Linkedin Planning 243

Hubspot

MARCH 21, 2012

But the more landing pages you have, the more opportunities you have to generate leads. Well, before you generate leads, before you create a landing page, before you even craft your call-to-action, you need something to offer your leads. Blog Bundle. So what gives? Do your partners or affiliates? Presentation Slides.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28

Hubspot

DECEMBER 18, 2013

Did you know that HubSpot customers who write just 3-4 blog posts per month get 20 more monthly lead submissions, 800 more monthly site visits, 60 more Twitter followers, and 50 more Facebook Likes than customers who only write 2 blog posts per month? And that''s just the difference a couple blog posts can make.

Paid Search Agency 28

Paid Search Agency Companies Blogger Stats 28

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

JUNE 22, 2011

How can you use content marketing to grow your business? Social Media Examiner founder Mike Stelzner joins HubSpot CMO Mike Volpe in a discussion on building a loyal following leading to business growth. Nothing remains still in the world of business.". Attract masses to your business. The Strategy.

Social Media 28

Social Media Inbound Marketing Social Marketing Media 28

Hubspot

APRIL 9, 2015

"Blog early, blog often.". After all, blogs help businesses attract new website visitors and convert them into leads. The question is, how often does a company need to blog? To help answer this question, we pulled some blogging data from HubSpot''s 13,500+ customers. By Company Size.

Advertising Benchmark 28

Advertising Benchmark Companies Custom Publishing Correlation 28

Hubspot

JULY 9, 2012

People understand the importance of blogging, but finding the time to do so on a consistent basis seems unimaginable. Still, according to The State of Inbound Marketing in 2012 , 57 percent of companies acquired a customer from their business blog last year. Blog writing is integral to a good inbound marketing strategy.

Blogger 28

Blogger Paid Search Agency Aggregators Wiki 28

Hubspot

SEPTEMBER 7, 2011

Auto-Publish Blog Content: Start populating your Page's wall with content! If you maintain a business blog, you can connect your blog to auto-post links to new blog content you publish. Use Links & Calls-to-Action to Generate Leads: Start generating leads from Facebook! Connect with HubSpot :

Facebook 28

Facebook Work Management Marketing Management Paid Search Agency 28

Hubspot

APRIL 27, 2012

Any savvy inbound marketer "gets" that once you've done all that hard work to get visitors to your website, the next big step is to convert them into leads for your business. Landing pages are the heart and soul of an inbound marketer's lead generation efforts, so why are they still so underutilized? Landing pages , that's what!

Landing Pages 28

Landing Pages Paid Search Agency Inbound Marketing Lead Capture 28

Marketing Insider Group

DECEMBER 6, 2021

Maintaining an active blog. Research by Hubspot found that websites with blogs have 434% more indexed pages than sites without one (and 55% more visitors, too). Here are some stats to consider: Cisco reported that by 2022, video will account for 82% of all online traffic. Boost your business now with an ecommerce blog.

eCommerce 246

eCommerce Work Management Marketing Management Lead Scoring 246

Hubspot

MARCH 18, 2015

Most marketers dream about the day their blog has "made it.". Maybe it''s when we reach a certain traffic or lead goal. Or maybe, it''s when your blog makes a "blogs to watch" roundup. And if you''d like to see how your blog stacks up, you can find your Inboundrank here. ). How we define "making it" differs.

Paid Search Agency 28

Paid Search Agency Tips Companies Lead Scoring 28

Hubspot

MARCH 13, 2012

Don't ever email a blog manager asking if you can contribute a guest post without providing any indication of the blog post you'd contribute. Case in point: As a blog manager, how am I supposed to know if I'm interested if I have no idea what you're offering? Do you write for a successful blog? Connect with HubSpot :

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. It’s not rocket science.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

Webbiquity

MARCH 6, 2018

According to the Twitter for Business blog , 91% percent of B2B marketers are doing content marketing. Want more leads? Companies see a 55% increase in leads when increasing their number of landing pages from 10 to 15. By the end of 2018, 20 percent of all business content will be authored by machines.

Stats 257

Stats Marketing Budget Marketing Strategy Marketing & Strategy 257

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. It’s not rocket science.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

Sprout Social

OCTOBER 10, 2019

Check out how Hubspot put out an awesome video on Marvel’s marketing strategy to coincide with the release of The Avengers: Infinity War. Found Any Fascinating Facts or Stats Related to Your Fans Lately? After all, your business’ blog is about so much more than SEO. Are There Any Relevant Real-World Events to Piggyback?

Facebook 110

Facebook Paid Search Agency Curation Stats 110

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. It’s not rocket science.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Single Grain

FEBRUARY 17, 2022

Here are some SaaS industry stats that are worth considering: The SaaS market share is likely to increase by $99.99 Their social media marketing team has expertise in promoting products and services on LinkedIn, Facebook, Twitter, Instagram, and other leading channels. They also offer ROI-focussed PPC strategies for SaaS businesses.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 59

SmartBug Media

MARCH 14, 2019

If you regularly publish on your company’s blog, you may already be seeing the benefits of business blogging. Medium was designed to be a platform where anyone could read, share, and exchange ideas on a vast range of topics in the form of “stories,” or blog articles.

Advertising Mediums 58

Advertising Mediums Paid Search Agency Practices Ads 58

Moz

MAY 6, 2019

When it comes to the art of the perfect blog post title, HubSpot did some research and looked at how our own titles have performed. Here are the consistent principles that were found: The ideal blog post title length is 60 characters. Let’s review some best practices when it comes to using links effectively in your blog posts.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Hubspot

DECEMBER 29, 2014

Ideally, you''ll tailor your blog content to people who might buy from you -- after all, your blog will become a great lead conversion tool. Once you can answer that question in detail, you''ll be able to write blog posts that are better tailored to their interests. Non-HubSpot customers, I recommend trying KWFinder.com.

Marketing & Strategy 28

Marketing & Strategy Keywords Buyer Personas Template 28

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Which leads me to my next ROI …. It scored 8.6.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Content is not just about an email send, or a blog post, or a white paper, or a Tweet. The Sweet Spot: We’re all ‘smarketers’ now - Follow the Lead , July 8, 2010 Sam Zales. Yes, corporate blogs are an excellent resource for Lead generation. The results are paying off in content that truly speaks to the buyer.

Ning 40

Ning Paid Content Facebook Sales Management 40

Single Grain

SEPTEMBER 11, 2019

There’s a big difference between a business blog that’s chock-full of lackluster, uninformative posts and one that’s bursting at the seams with the type of high-value content that naturally draws in readers. As it relates to business blogging, pillar content can also be defined as a series of posts that represent your site’s best work.

Paid Content 111

Paid Content Top of Funnel Lead Scoring Lead Ranking 111

Hubspot

JULY 16, 2012

Leads and prospects are all on vacation, and you're stuck at your desk freaking out about hitting those monthly metrics. If you want to create some blog posts that are both super quick to write and super effective at getting massive amounts of traffic and leads, get ready to dig through some data -- data from your partner organizations!

Top of Funnel 28

Top of Funnel Advertising Agencies Paid Search Agency PPC 28

B2B Marketing Zone Posts

JULY 7, 2010

Is lead generation killing marketing? How could emphasizing leads not improve the relationship? Lead scoring assigns points based on the prospects’ behavior in relation to specific content over time—in addition to points for demographic fit and recency. marketers and business owners. Seems doubtful. We need one, too.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Hubspot

JULY 2, 2012

When planning your event, start using the hashtag early on in your marketing promotions so it catches on early and people can connect in the months and days leading up to the event. Landing pages are an indispensable part of inbound lead generation. 7) Lead Management and Marketing Automation. 3) Visual Content and Social Media.

Landing Pages 28

Landing Pages Planning Work Management Marketing Automation Services 28

Hubspot

FEBRUARY 11, 2013

and probably some leads. 10) Use your social media presence strictly for lead generation. Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question. Business Blogging. 11) Make your business blog all about promoting your products/services.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28

Webbiquity

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? And 73% of U.S.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100