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How to build a better business with B2B social listening

Sprout Social

In this guide, we’ll highlight how B2B brands can use social listening to build a better business and how to get started ASAP. For example, Skype recently reintroduced its “Away” status feature which resulted in a flurry of different responses from followers. That said, LinkedIn is crucial to your B2B listening strategy.

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How Video Marketing Strategies Can Elevate Sales Efforts

Webbiquity

Rather than wasting time going through antiquated training processes, only to ask sales reps to unlearn them later on, put together a program that targets your future sales team members and builds strong habits from the start. Building on those concepts, video allows for continued training as new strategies or approaches become available.

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Tapping into Consumer Needs to Build a Modern-Day Content Strategy: An Interview with Alyssa Santoli of Vitamix

Brandpoint

5 at the Social Media Strategies Summit , “Trending Topics: Tapping into Consumer Needs to Build a Modern-Day Content Strategy.” We messaged over Skype about how we might approach it, I dug into the archives (we’re nearly 100 years old!) Follow Vitamix: Facebook | Twitter | LinkedIn.

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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 LinkedIn Sales Navigator is a great example of the company marketing this capability. of LinkedIn’s total revenue.

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How Technology Makes Entrepreneurship Easier Than Ever Before

Biznology

With the help of the latest tech solutions, you can automate most of your business processes and build your workflow strategically. No matter if you’re launching a fashion boutique, an IT company, or an online store, there are numerous amazing tools and resources that will help you build, strategize, and launch your business.

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Are you a social media marketing hunter?

Biznology

Are they on Facebook for real or are they really on LinkedIn ? If you engage on Twitter, convert to LinkedIn or Facebook; if you’re on Facebook, take it to messenger or email; if you’re on email, schedule a call or Skype , and if you’re already talking on the phone, meet in person. Where do they live?

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B2B Growth Hacking – What Is It And Why Do It?

Lead Forensics

Dropbox is one example of a company that has used well-executed growth hacks to build a huge customer base in just a short space of time. Build a feedback loop that takes information from the outside world straight to the development team. Building a personal authority around your expertise and knowledge is easy with these tools.