SpotMe Blog

MAY 25, 2021

By now a growing portion of your virtual audience is more interested and willing to attend some version of in-person events again. But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. By adding a higher-production quality to your hybrid events. .

Work Management 52

Work Management Product Marketing Management Act-On 52

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Broadcasters. Broadcast less and appreciate feedback more. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Martech

FEBRUARY 6, 2024

Following a seeming endless wave of disorienting global events, the audience is ripe for a return to traditional symbols and comforting humor.” I’m seeing more ‘pre-game’ buzz, which includes teasers and trailers primarily on TikTok, Instagram and YouTube shorts,” La Vecchia said. Many of the services provide a free trial.

Advertising Agencies 110

Advertising Agencies Paid Search Agency Marketing & Strategy Buzz 110

Hubspot

MARCH 30, 2020

So, I started watching YouTube videos of people playing the Sims. Most of the YouTubers promoted their Twitch accounts, where they would broadcast live play-throughs. While Twitch is largely a platform for live gameplay and commentary, talk shows, cooking shows, sporting events, and gaming conventions also pop up on the site.

Brand Identity 92

Brand Identity Branding Broadcasting Paid Search Agency 92

Martech

SEPTEMBER 7, 2022

Events, events, events. Events have been a mainstay in B2B teams’ marketing mix. Post-COVID events need to be hybrid and include both in-person and online options to meet the demands of attendees with varying levels of comfort with travel. enterprise event solution that integrates with Microsoft Teams.

Enterprise Management 106

Enterprise Management B2B Marketing B2B Marketing Management 106

Hubspot

MAY 1, 2020

Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features. For example, many companies have sponsored or hosted the live Q&As I noted above. This was a monthly record for YouTube.

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Adobe Experience Cloud Blog

MARCH 14, 2017

From product unveilings to interviews, people naturally gather around this “watercooler” type of content to stay up-to-date on the latest trends and events. Other formats that work well for live streams are exclusive, behind-the-scenes access to events and Q&A sessions between hosts and guests. update on Twitter. Engagement.

Video Marketing 129

Video Marketing Broadcasting Work Management Marketing Management 129

Sprout Social

JANUARY 4, 2022

And Facebook Live allows brands to host live events, give a peak behind the scenes or engage in real time with their audiences. If you’re looking for a place to start, consider broadcasting to a small, targeted audience first to gauge the response. YouTube video statistics. 74% of consumers use YouTube.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Envy

NOVEMBER 18, 2019

BrightTalk enables you to create lead scoring sheets and workflows based on each lead’s attendance, participation, and interaction with your webinar (for example, whether they watched live or on demand, whether they completed the webinar, and more). BrightTalk is Like YouTube for IT Professionals.

Webinar Metrics 97

Webinar Metrics B2B Thought Leadership Broadcasting Work Management 97

KoMarketing Associates

AUGUST 26, 2020

For some examples of great LinkedIn ads, see our blog post, B2B Advertising: 20 Examples of Terrific B2B Social Media Ads. One brand was able to take a one-hour recorded event and break it into over 40 different video excerpts, which is nearly half a year’s worth of video content. It’s not YouTube. Product videos.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing Strategy 209

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. It showed that live streaming an event can actually lead to an increase of 63% in regard to favourability. Land Rover. Furthermore, the live videos also included Q&A segments.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Sprout Social

SEPTEMBER 2, 2020

As video platforms like TikTok and YouTube continue to boom, consumers’ cravings for video content are only going to grow. This is a nice added bonus for companies who already create video content for YouTube or Facebook. Now, let’s look at some real-world examples of Instagram video in action. No surprises here!

Video Marketing 143

Video Marketing Brand Identity Branding Best Practices 143

Onalytica B2B

MARCH 12, 2018

A great example of this is Nike’s collaboration with Casey Neistat. Casey Neistat is a well-known creative filmmaker on YouTube. A great example of this is Microsoft’s developer relations program, where internal Microsoft technical evangelists are building relationships with influential developers in the industry.

Campaigns 262

Campaigns Work Management Marketing Management Opinions 262

Sprout Social

OCTOBER 5, 2022

Social media is where everyone from casual celebrants to spellbound fanatics go to find the latest Halloween inspiration, aesthetics, trends and events. Halloween hashtags on Instagram, Pinterest, YouTube and Twitter drive content discovery. The TV special broadcasts family-friendly Halloween movies every night in October.

Social Media 115

Social Media Tagging Broadcasting Communities 115

Martech

DECEMBER 29, 2022

Digital media channels continue to deliver more viewing options to TV watchers through on-demand streaming and live broadcasts. Prime Video’s takeover of Thursday Night Football, and free-ad-supported (FAST) app Tubi’s recent World Cup presentation lay the groundwork for more live sports and events being watched by cord-cutters.

Advertising Agencies 112

Advertising Agencies Advertisements Advertising Paid Search Agency 112

Content Marketing Institute

MARCH 5, 2018

Livestreaming is a great option for delivering breaking news, sharing the excitement and energy of a live event , and doing big reveals after a period of suspense. Facebook Live lets you co-broadcast with others, much like recording a Google Hangout. YouTube Live. And, for those who want it, YouTube Live supports 360 video.

Broadcasting 107

Broadcasting Youtube Advertising Agencies Click Rate 107

Webbiquity

APRIL 30, 2020

With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. For example, LinkedIn is a platform for professionals, employees, and companies. Of course, many videos need editing before being broadcast. Social media marketing. Why Instagram?

Tools 230

Tools Social Media Social Networks Work Management 230

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. These include: Facebook Live Broadcast virtual events, Q&A sessions, or performances directly to your page, group, or profile in real time. Viewers can comment on and share the broadcast while it’s ongoing.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

Vidyard

JANUARY 8, 2014

Build Audience Expectation While you might think a huge viral hit is your goal on YouTube, you should really focus on releasing consistent video content frequently to build relationships over time. The post What Game of Thrones & Broadcast TV can Teach you About Video Marketing appeared first on Vidyard. Have one in mind?

Broadcasting 54

Broadcasting Video Marketing Planning Viral Marketing 54

Oktopost

APRIL 21, 2020

Watch the live broadcast: In today’s times, the value of information being distributed by B2B marketers is proving to be powerful in keeping audiences connected to the brand. For example, let’s look at live events, field events and ABM/target account marketing strategies. Empathy has been key to staying connected.

B2B Marketing 109

B2B Marketing B2B Work Management Content 109

Content Standard

MARCH 14, 2019

“We run live broadcasts on Facebook and Instagram with a slightly different objective than we do Shopcast,” said Cala. ” The brand has found that, while there are interactions and engagements during a social live broadcast, there’s also a wave of engagement as people catch up with the video. Instagram Live.

Tactics 108

Tactics Brand Identity Branding Planning 108

Sprout Social

OCTOBER 21, 2020

The events of 2020 disrupted the status quo for many industries, but few have been hit as hard as those that rely on face-to-face interactions and in-person experiences. concerts) are a no-go and sporting events are nearly shut out to anyone who isn’t a player. Audience-inspired events and content. A total of 8.5

Social Media 114

Social Media Media Analytics Custom Publishing 114

SmartBug Media

MARCH 24, 2020

Facebook launched the Live feature in 2016 to stay competitive with Periscope and YouTube and other platforms where users can go live. For B2C, you might want to think about event marketing if you have a particular event going on, or you could go behind the scenes to announce a new product. What is the goal of this event?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Hubspot

AUGUST 3, 2017

This time, the contenders were some of the major live video platforms out there: Facebook, Instagram, YouTube, and Snapchat. Carney also spoke to the fact that, when it comes to broadcasting live video with convenience, Facebook emerges as a leader once again. What else can we debate?”. I opened up the discussion on Slack. …

Video Marketing 75

Video Marketing Broadcasting Planning Youtube 75

Hubspot

JUNE 11, 2020

Since then, this number has likely grown as brands continue to use a number of online platforms to stream virtual events, Q&As, and other content that their audiences will value. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). YouTube Live allows users to broadcast live content to viewers.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Sprout Social

OCTOBER 10, 2019

Growing a real following on Twitter takes more than sending out Tweets whenever your company has a product being released or an upcoming event. For example, your Twitter marketing strategy isn’t going to be the same as your Pinterest or Facebook marketing plan. It’s about engaging with your target audience and interacting with them.

Twitter 109

Twitter Marketing Strategy Marketing & Strategy Tips 109

Single Grain

FEBRUARY 7, 2020

Live broadcasts have become a staple of the social media experience. The reason that audiences love to engage on live broadcasts with the people and brands they follow is because this format presents them as real, approachable and less-produced. There are many ways in which you or your brand can make an online broadcast.

Broadcasting 130

Broadcasting Facebook Optimization Tips 130

Sprout Social

NOVEMBER 30, 2021

Social commerce brand example: Eagle Creek. Plans to add social commerce have already been announced by YouTube , TikTok and Twitter. AR commerce brand example: Wayfair. During the broadcast, consumers are able to interact with each other and the brand via a chatbox and purchase the highlighted products. In 2020, the 11.11

eCommerce 144

eCommerce Trends Social Media Amazon 144

ClearVoice

SEPTEMBER 4, 2020

Content marketing statistics for YouTube. YouTube has two billion active users across the globe. More than 1 in 4 people globally use YouTube to discover and access news content. internet users between the ages of 18-44 say they use YouTube. Mobile devices account for more than 70 percent of YouTube watch time.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Vidyard

JULY 11, 2019

This Facebook Live video by Tess Masters from The Blendaholic is an excellent example. First, she states her topic for the broadcast. Promote Your Facebook Live video Yes, you still need to do a bit of advertising before and immediately after your broadcast so you can reach more people and get them to subscribe to your email list.

Facebook 96

Facebook Video Marketing Broadcasting Demand Generation Agencies 96

Vidyard

JUNE 8, 2017

TED Talks – Not Just a YouTube Phenomenon. Whether the topic is Business , Health , Science & Medicine , or the top-level TED Talks: Ideas Worth Spreading, the innovative video and live event series showcasing thought leaders has long been one of the most popular YouTube channels in history.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

SpotMe Blog

MAY 24, 2021

The product demonstration webinar, or deminar, offers your marketing and sales team a whole lot of value without spending an excessive amount of money on marketing, advertising, and event planning. Ever watch a YouTube unboxing or product review where the person just talks about the product, but never actually shows you how to use it?

Webinar Metrics 52

Webinar Metrics Conversion Cross-Selling Youtube 52

Hubspot

AUGUST 30, 2016

Live streaming is a way to broadcast your events to an online audience. It’s a digital alternative to something like selling tickets to an in-person event, and allows you to reach people near and far with live video. Live streaming can be used for a number of different event types, as well. YouTube Live.

Planning 77

Planning Co-Registration Work Management Contingency Planning 77

Hubspot

JUNE 15, 2020

Every week, I use LinkedIn to talk about current events and connect with other content creators. To get started with LinkedIn Live, you can complete an application online to become a Live broadcaster. Virtual Events. Additionally, hosting a virtual event on LinkedIn Live will help you attract the right professional audience.

Linkedin 68

Linkedin Marketing & Strategy Marketing Strategy Paid Search Agency 68

KoMarketing Associates

AUGUST 18, 2020

For some examples of great LinkedIn ads, see our blog post, B2B Advertising: 20 Examples of Terrific B2B Social Media Ads. One brand was able to take a one-hour recorded event and break it into over 40 different video excerpts, which is nearly half a year’s worth of video content. It’s not YouTube. Product videos.

Linkedin 120

Linkedin Video Marketing B2B Marketing B2B 120

illumin

DECEMBER 14, 2023

These include (but are not limited to): demand-side platforms (DSP) or sell-side platforms (SSP), data platforms (like Google, Amazon, and Facebook), game streaming broadcasters (like Twitch, Facebook Gaming, and YouTube Gaming), video game creators and publishers, and other digital content publishers like (like YouTube or Spotify).

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

illumin

DECEMBER 14, 2023

These include (but are not limited to): demand-side platforms (DSP) or sell-side platforms (SSP), data platforms (like Google, Amazon, and Facebook), game streaming broadcasters (like Twitch, Facebook Gaming, and YouTube Gaming), video game creators and publishers, and other digital content publishers like (like YouTube or Spotify).

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52