Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). How will brands, social media marketers, and PR professionals find their way back to the fold? Every once in a while magic happens. Can we even?

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. If you want to know more in advance, watch this: long tail blogger outreach and influencer outreach.].

Research 80

Research Process Long Tail Marketing Blogger 80

seo.co

JUNE 16, 2021

If you regularly link to another’s content (again, when it makes sense to do so) and share their content with your followers on social media, they might take notice. Use Social Media. Review your social media profiles to confirm you’ve included links to your site. Use Wikipedia. Give Interviews on Podcasts.

Wikipedia 59

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 59

Biznology

NOVEMBER 10, 2015

When I started, what I did was called viral marketing , buzz marketing , and new media. Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing. It looks like social media strategy is evolving into social marketing strategy. Even Your Clients’ Names Change.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Biznology

JANUARY 17, 2012

Image via Wikipedia. What’s more, the most successful online social media barflies are aggressive in addition to gorgeous. What’s more, the most successful online social media barflies are aggressive in addition to gorgeous. Be the catalyst of your natural social media success. Mind you, there are exceptions.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

MARCH 15, 2016

Successful influencer outreach is just the end result of building a real relationship over time. One of the biggest problems in the influencer marketing space is that the folks doing a lot of the outreaches often refuse to pierce the veil of their own personal brand and come out front as a human, as a person.

Blogger 80

Blogger Work Management Burn Rate PR 80

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Social Media 100

Social Media Social Marketing Media Planning 100

Biznology

JULY 19, 2011

Image via Wikipedia. I've run a social media marketing agency since Autumn 2006 so Abraham Harrison is almost five years old. Social media marketing and blogger outreach and activation can be effective for everything, though it isn't always clear how. by Chris Abraham. In that time, we've learned quite a lot.

Effectiveness 80

Effectiveness Wikipedia Advertising Agencies Paid Search Agency 80

Biznology

NOVEMBER 8, 2012

Photo credit: Wikipedia. Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. And bloggers , of course, need to know what words their audiences use to describe their pain points. And the words enriched all related social outreach.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Biznology

AUGUST 28, 2013

Photo credit: Wikipedia. Even the most experienced bloggers lack ideas and motivation from time to time. This is particularly important if your business is involved directly with an outreach or local networking event. Sometimes the best blogging ideas come from creative places. Seasonal trends. Your personal life.

Public Relations 80

Public Relations Wikipedia RSS Internet Marketing 80

Convince & Convert

MARCH 4, 2016

Evidence from peer-reviewed journals is always taken more seriously than evidence from a Wikipedia article. Include social media buttons underneath the infographic so people can share it via their favorite platforms (such as Twitter, Google+, Pinterest, and Facebook). Blogger Outreach. Social Media.

Linkbait 142

Linkbait Planning Peer-to-peer Landing Pages 142

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. ” (Wikipedia). ” (Wikipedia).

Blogger 80

Blogger Outreach PR Media 80

Biznology

FEBRUARY 28, 2012

Image via Wikipedia. My long tail blogger outreach strategy is periodically challenged or criticized as being too aggressive. The argument generally goes as follows: if you send thousands of email pitches to topically- and demographically-relevant bloggers and online influencers in one go, you’re spamming.

Blogger 80

Blogger Outreach Long Tail Marketing Cable 80

Moz

JANUARY 28, 2019

A site like Wikipedia, for example, has thousands of diverse sites linking to it. These don't have to be Wikipedia-level sites, but they should provide searchers with credible, trustworthy content. Be newsworthy Earning the attention of the press, bloggers, and news media is an effective, time-honored way to earn links.

Link Building 51

Link Building Paid Content SEO Lead Scoring 51

Adobe Experience Cloud Blog

AUGUST 27, 2008

Today it's a significant new innovation — Wikipedia, YouTube, the iPhone — every two months, and the pace continues to increase. I've had some success with Wikipedia, although the editors there are so hostile to anything remotely commercial that it's tough; I think Google's Knol may offer greater possibilities.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

WebMarketCentral

SEPTEMBER 10, 2008

The term "social media" encompasses several different types of sites, and it's important to use all of them properly in order to really be effective at social media optimization (SMO). So, here are some tips for using different types of social media sites for SMO. potentially viral, and increasingly searchable.

Social Media 20

Social Media Wiki Optimization Digg 20

Martech

MAY 19, 2022

In other words, stay away from large websites that play within a variety of verticals but happen to rank above you (big box stores, Wikipedia, etc.). Content that ranks on top of Google tends to bring in links naturally as bloggers and journalists use Google to find sources. Your competitors’ outreach tactics.

Profiling 91

Profiling Peer-to-peer Viral Marketing Outreach 91

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? If they are social media savvy, you can follow up via Twitter direct message.

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

Biznology

SEPTEMBER 6, 2016

I had my head down doing amazing stuff for my friends over at BashFoo and as well as dominating the earned media influencer marketing game on behalf of Skinny and Company coconut oil , I flaked on the second most important job I have: prospect marketing. Earned media influencer outreach is not dead ! I am fully committed!

Network Marketing 80

Network Marketing Advertising Agencies Linkedin Outreach 80

Biznology

OCTOBER 18, 2011

Image via Wikipedia. Sara Wilson, my COO, told me yes, that our digital PR strategy of identifying thousands of topical blogs and then pitching them on behalf of our clients with the goal of securing hundreds of earned media mentions is surely the definition of inbound marketing–and maybe even the way that God intended.

Inbound Marketing 80

Inbound Marketing Blogger Wikipedia Work Management 80

Webbiquity

MARCH 23, 2017

You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. Medium (per Wikipedia) is an online publishing platform developed by Twitter co-founder Evan Williams. Join “tribes” of bloggers on similar topics. ” — Cent Muruganandam.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Convince & Convert

AUGUST 19, 2012

The first forays into trying to account for offline influence, using Wikipedia pages and mentions as an important signal (since they are harder to fake and game than most social media). So if a company is evaluating me as a potential outreach target, shouldn’t they want to work with me only on Twitter and Facebook?

Analytics 140

Analytics Blogger Outreach Comparison 140

Moz

DECEMBER 5, 2018

Whether someone at the business won an award or they started a new community outreach program, local businesses often pay companies like PRweb.com to distribute this news on their platform and to their partners. Prompted by outreach: In many cases, people won’t know about your content until you tell them.

Lead Ranking 52

Lead Ranking Ad Building SEO Lead Scoring 52

Biznology

OCTOBER 25, 2011

Image via Wikipedia. This most often happens with tech blogs and parenting blogs (mommy bloggers , daddy bloggers, etc). They supported the seasonal messaging with direct mail outreaches as well as daily updates shared via Social Media to their followers and friends on Facebook and Twitter.

Blogger 80

Blogger Internet Marketing Outgrow Paid Search Agency 80

Biznology

NOVEMBER 11, 2014

So, my research and design team are invited to the 1U Back Office team and my colleagues Sally and Cokey have their own project, 1U Influencer Outreach. So, I bill Wikipedia Management differently than I do ORM or SEO or SEM or influencer outreach or social media strategy.

Product 80

Product Work Management Marketing Management Autoresponders 80

Webbiquity

DECEMBER 19, 2017

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Image credit: Wikipedia. Customer Experience: Surprisingly, only three bloggers had this on their list of 2018 trends. Social Media Marketing Trends. Almost a decade ago? Time flies.

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Biznology

DECEMBER 2, 2014

Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” ” This is a broad practice, encompassing social media strategy (what are your goals?),

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? Something happened — a wake-up call about this notion of social media “community&# and “conversation.&# How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Single Grain

MAY 5, 2020

An enterprise SEO plan includes on-page optimization and high-quality content creation coupled with a highly targeted strategic outreach. Most of the results include properties that you control, such as your website and your social media profiles. Another way to acquire backlinks is cold outreach. 4 Pillars of Enterprise SEO.

Enterprise Management 98

Enterprise Management Marketing Automation Services SEO Examples 98

Single Grain

JUNE 24, 2021

Try and get a Wikipedia page for your business. With different media elements appearing in Google’s SERPs, position zero (i.e. Create a blogger outreach program to connect with relevant niche bloggers. Build a solid online reputation by getting customers to add positive reviews and testimonials. .

SEO 138

SEO Trends Content Marketing SERP 138

Biznology

APRIL 23, 2013

The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. My expertise, however, is online community outreach and engagement. No reply results in a follow-up email. And it works.

Blogger 80

Blogger Outreach Social Media PR 80